Lead Management Market Outlook (2022-2032)

[303 Pages Report] The lead management market is expected to reach US$ 12,342 Million by 2032 at a CAGR of 17%. The market is expected to reach US$ 2,558.2 Million in 2022. The popularity of social interactions, cloud-based business solutions, widespread adoption of the software by financial institutions, and the advantages of collaborative approaches are driving the market for lead management. From 2016-2021, the market displayed a growth rate of 15.2%.

Lead management, also known as lead generation, is the practice of generating and qualifying new potential business prospects, both from a business to business perspective and from a direct-to-consumer perspective. The management of leads is usually accomplished through marketing campaigns and programs.

Data Points Key Statistics
Expected Base Year Value (2022) US$ 2558.2 Million
Anticipated Forecast Value (2032) US$ 12,342 Million
Estimated Growth (2022-2032) 17% CAGR

A lead management team is responsible for maintaining a business relationship between the advertising it sends to consumers and the activity that occurs as a result of those ads. In order to build a closed-loop sales and marketing process, lead management integrates CRM business processes and technology in order to develop higher-value sales and marketing opportunities.

In order to enhance the profitability of a business, lead management entails acquiring new clients, maintaining brand identity in the market, and selling to current clients. Managing leads is a complex process that entails handling a variety of different kinds of leads, including aged leads, web leads, event and purchased leads, and trigger leads.

As part of lead management, companies may offer services such as lead nurturing, lead scoring, campaign management, or e-mail marketing. Nowadays, lead management processes are becoming increasingly technology-centric and rely more on automation systems to replace manual ones. As a result, the lead management market is expected to grow significantly over the forecast period.

Don't pay for what you don't need

Customize your report by selecting specific countries or regions and save 30%!

What Factors are expected to Stimulate Lead Management Market Growth?

As new industries or businesses are being established around the world, and large global companies are being acquired, the demand for lead management is expected to grow rapidly in the near future. Additionally, the demand for lead management is anticipated to increase with the increased adoption of lead management by small and medium-sized businesses (SMBs) in the market.

Marketing and sales teams are increasingly collaborating, which drives the demand for lead management in the market. Furthermore, incorporating conversational artificial intelligence into lead management software enhances the ability of marketers to automate lead nurturing and lead enrichment activities. Further, it reduces sales costs, makes it easier for businesses to reach more people, as well as helps sales teams focus their efforts on the best leads to generate sales in the market. In the near future, Chabot will become an integral part of customer interaction, driving the growth of the lead management software sector in the market.

One of the keys to success for many businesses over the long term is the implementation of an effective and efficient sales pipeline. Modern tools offer powerful lead management solutions to help sales managers make the most of their existing prospects and new leads. Lead management tools that automate the process of monitoring prospect behavior can help companies increase revenue by engaging in timely, individual interactions with prospects. By removing duplicates and merging customer data from disparate sources, automation enhances the quality of customer data.

Restrictive factors for the Global Lead Management Market?

Lead management markets are having difficulty convincing channel partners of fair lead distribution systems. The process of following up with leads is difficult because it's challenging to get their attention, and thus losing out on potential sales opportunities in the market. Reporting problems, such as multi-line partners selling their products at a lower rate than their competitors, will hinder the growth of the market.

Additionally, channel managers need to be convinced to avoid manually revising leads before they are allotted, which is yet another factor that will hinder the market from expanding. It is expected that the global lead management market will be restrained by strategies that include complex combinations of direct sales offices and resellers in the market.

However, leading management software can be very expensive to implement, which may lead to a decline in market growth. Using an outdated lead management system or a manual system can lead to losing sales opportunities as the number of leads grows. The most common cause is the failure to complete tasks or the failure to address them properly for a period of time. These factors are all set to hinder the growth of the market in the coming years.

Sudip Saha
Sudip Saha

Principal Consultant

Talk to Analyst

Find your sweet spots for generating winning opportunities in this market.

What makes North America the Leader in the Lead Management Market?

The mortgage market in North America has changed positively, making this region the market leader in the global lead management market. This region is expected to hold 32.2% of the global market share in 2022. The demand for cloud-based solutions, as well as the increase in social interaction, has propelled the growth of the market for lead management in this region. Furthermore, this region also has a highly developed infrastructure and is home to many leading software companies which has added to the growth of this market.

Lead management software is most commonly used in Canada and the United States. In addition, lead management is also expected to grow in this region as chronic diseases like cancer and diabetes will drive greater utilization of health care services, in turn promoting the growth of lead management services.

What are the Growth Prospects for Lead Management in APAC?

Due to increasing digital connectivity in these regions, the APAC accounts for a considerable share of the global lead management market. The economies of the Asia-Pacific region are also estimated to have a positive impact on the future growth of the region. A significant increase in IT-enabled service (ITeS) providers in this region have led to an increase in demand for lead management software in the market.

A majority of lead management software throughout the region is consumed by developing countries such as India and China. The top five revenue-generating companies in the lead management software market are Adobe, IBM, Salesforce, Oracle, and Microsoft. Amidst fierce competition, these companies are focusing on inorganic growth to keep their businesses afloat.

Get the data you need at a Fraction of the cost

Personalize your report by choosing insights you need
and save 40%!

Category-wise Insights

How is the Market for Cloud-Based Lead Management Evolving?

Lead management services based on the cloud are expected to grow in the near future. As a result of their lower costs and greater flexibility, businesses prefer SaaS and cloud-based applications over on-premises applications. Lead tracking, lead sorting, and lead distribution are among the key functions that cloud-based lead management systems serve to facilitate the organization. The demand for inbound lead tracking has also contributed to cloud-based lead management's growth.

As technology becomes more complex, customers are seeking more flexible, high-performance cloud platforms in the market. It is also of crucial importance for customers to be able to access the same cloud platform options conveniently and intuitively in order to take advantage of them. These factors have therefore led to an increase in demand for cloud-based lead management in the market.

How are Hospitals Generating a Global Market for Lead Management?

Hospitals from various regions are contributing to the growth of lead management in the market. Due to the rising number of patients and chronic diseases around the world, hospitals are gaining a competitive advantage by optimizing their lead management strategies in the market.

A growing digital transformation in the healthcare sector, as well as the use of hospital apps for online consultation, has further contributed to the growth in lead management. With the increase in patient volume, it has become increasingly difficult for hospitals in the market to monitor patients and ensure appointments are managed in a timely manner.

While securely managing patient information, organizations must centralize leads across different regions. Thus, it is expected that market demand for lead management in hospitals will grow significantly over the next few years.

Why do Start-up Companies Play a Vital Role in the Lead Management Business?

Business models constantly change over time, mainly due to technological advancements and market fluctuations, triggering exciting new trends in the market. The cloud-based platforms offered by these technology-based start-ups are complemented by a wide range of lead tracking and management activities. Since numerous patient tracking platforms utilize lead management, most cloud-based lead management applications are deployed within hospitals.

  • Outreach, was founded in 2014 in Seattle, United States. An online platform offering lead management software that can be accessed in the cloud. The tool facilitates the conversion of leads into appointments through sales automation. Through the use of this tool, users can create an automated process for sending emails to prospects until they respond. A/B tests, touchpoint spacing, and delivery times can be adjusted on the fly. Cold outbound, web inbound, and MQL appointment settings are among the things Outreach helps sales teams automate and optimize.
  • Drift, was founded in 2014 in Boston, United States. A company that provides AI-powered chatbots to generate leads. Based on customer intentions and behavior, marketers can segment and track customers using the platform. A suite of tools is provided for engaging customers across multiple channels, including analytics on customer success. Using the website and web app, businesses can communicate with customers and prospects live.
  • SalesLoft was founded in 2011, in Atlanta, United States. This platform provides tools for sales prospecting and engagement. The platform facilitates the discovery of new customers and the closing of deals for businesses. To build targeted lists of prospects, it integrates with web-based CRM systems and extracts public information about companies and individuals to identify important companies and individuals. In addition, it provides companies with insight into prospects' buying journeys and helps them set up demos and pitches for their products.

Competition Analysis

Several leading lead management service providers have implemented strategies such as mergers and acquisitions, as well as providing cloud-based platforms and mobile applications which are facilitating user adoption. Key players in the global lead management market include Salesforce, Oracle, SAP, IBM, Microsoft, Siebel CRM Systems, Inc., MarketNet, Vovici-Verint, Pipedrive, Inside sales box, Drishti, Sales optimize, ProsperWorks, Zoho, Nutshell, Marketo, Hubspot, DemandGen International, Inc., VanillaSoft, NAVIS, SalesLoft, Drift, Outreach, LeadSquared and Others.

  • In June 2022, LeadSquared became the latest Indian unicorn startup by improving sales teams' efficiency with its CRM platform. As part of a Series C funding round, LeadSquared raised $153 Million for a $1 billion valuation. According to the startup, WestBridge Capital led the round. In addition to the new funding, existing investors including Gaja Capital participated in the round.
  • In June 2022, a consortium of private equity firms acquired Zendesk for $10.2 billion. A group of investors led by Permira and Hellman & Friedman purchased the company. An announcement from the company indicates that the deal is for $77.50 per share, a 34% premium over its previous price.

Report Scope       

Report Attribute Details
Growth Rate CAGR of 17% from 2022-2032
Market Value in 2022 US$ 2,558.2 Million
Market Value in 2032 US$ 12,342 Million
Base Year for Estimation 2021
Historical Data 2016 to 2021
Forecast Period 2022 to 2032
Quantitative Units Revenue in US$ Million and CAGR from 2022-2032
Report Coverage Revenue Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends, and Pricing Analysis
Segments Covered Technology, Service, Deployment, End User, Region
Regions Covered North America; Latin America; Europe; Asia Pacific; Middle East and Africa
Key Countries Profiled USA, Canada, Brazil, Mexico, Germany, UK, France, Spain, Italy, China, Japan, South Korea, Malaysia, Singapore, Australia, GCC, South Africa, Israel
Key Companies Profiled

Salesforce; Oracle; SAP; IBM; Microsoft; Siebel CRM Systems, Inc.; MarketNet; Vovici-Verint; Pipedrive; Inside Sales Box; Drishti; Sales Optimize; ProsperWorks; Zoho; Nutshell; Marketo; Hubspot; DemandGen International, Inc.; VanillaSoft; NAVIS

Customization Available Upon Request

Key Segments Profiled in the Global Lead Management Market

Lead Management Market by Technology:

  • Batch Imports-based Lead Management
  • Electronic Data Transfer-based Lead Management
  • Quick Apply Web Forms-based Lead Management

Global Lead Management Market by Service:

  • Major Accounts Lead Management
  • Round Robin Lead Management
  • Geographical Lead Management
  • Historical Match Lead Management
  • Proximity/Radius Lead Management

Global Lead Management Market by Deployment:

  • Cloud-Based Lead Management Platform
  • Web-Based Lead Management Platform

Global Lead Management Market by End User:

  • Lead Management in Healthcare
  • Lead Management in Financial Services Sector
  • Lead Management in Professional Services Sector
  • Lead Management in Sports & Entertainment
  • Lead Management in Non-Profit Organizations
  • Lead Management in Education Sector
  • Lead Management in Hospitality, Travel & Tourism

Global Lead Management Market by Region:

  • Lead Management Market in North America
  • Lead Management Market in Latin America
  • Lead Management Market in Europe
  • Lead Management Market in Asia Pacific
  • Lead Management Market in Middle East & Africa

Frequently Asked Questions

What is the anticipated growth of the lead management market until 2032?

FMI projects the global lead management market to expand at a 17% value CAGR by 2032

Which region is forecast to be the most lucrative for lead management market growth?

North America is expected to be the most opportunistic lead management market, accumulating 32.2% revenue in 2022

Which are some prominent lead management service providers?

Salesforce, Oracle, SAP, IBM, Microsoft, and Siebel CRM Systems, Inc. are some of the prominent players of the market.

Table of Content
1. Executive Summary
    1.1. Global Market Outlook
    1.2. Demand-side Trends
    1.3. Supply-side Trends
    1.4. Technology Roadmap Analysis
    1.5. Analysis and Recommendations
2. Market Overview
    2.1. Market Coverage / Taxonomy
    2.2. Market Definition / Scope / Limitations
3. Market Background
    3.1. Market Dynamics
        3.1.1. Drivers
        3.1.2. Restraints
        3.1.3. Opportunity
        3.1.4. Trends
    3.2. Scenario Forecast
        3.2.1. Demand in Optimistic Scenario
        3.2.2. Demand in Likely Scenario
        3.2.3. Demand in Conservative Scenario
    3.3. Opportunity Map Analysis
    3.4. Investment Feasibility Matrix
    3.5. PESTLE and Porter’s Analysis
    3.6. Regulatory Landscape
        3.6.1. By Key Regions
        3.6.2. By Key Countries
    3.7. Regional Parent Market Outlook
4. Global Market Analysis 2016-2021 and Forecast, 2022-2032
    4.1. Historical Market Size Value (US$ Mn) Analysis, 2016-2021
    4.2. Current and Future Market Size Value (US$ Mn) Projections, 2022-2032
        4.2.1. Y-o-Y Growth Trend Analysis
        4.2.2. Absolute $ Opportunity Analysis
5. Global Market Analysis 2016-2021 and Forecast 2022-2032, By Technology
    5.1. Introduction / Key Findings
    5.2. Historical Market Size Value (US$ Mn) Analysis By Technology, 2016-2021
    5.3. Current and Future Market Size Value (US$ Mn) Analysis and Forecast By Technology, 2022-2032
        5.3.1. Batch Imports
        5.3.2. Electronic Data Transfer
        5.3.3. Quick Apply Web Forms
    5.4. Y-o-Y Growth Trend Analysis By Technology, 2016-2021
    5.5. Absolute $ Opportunity Analysis By Technology, 2022-2032
6. Global Market Analysis 2016-2021 and Forecast 2022-2032, By Service
    6.1. Introduction / Key Findings
    6.2. Historical Market Size Value (US$ Mn) Analysis By Service, 2016-2021
    6.3. Current and Future Market Size Value (US$ Mn) Analysis and Forecast By Service, 2022-2032
        6.3.1. Major Accounts
        6.3.2. Round Robin
        6.3.3. Geographical
        6.3.4. Historical Match
        6.3.5. Proximity/Radius
    6.4. Y-o-Y Growth Trend Analysis By Service, 2016-2021
    6.5. Absolute $ Opportunity Analysis By Service, 2022-2032
7. Global Market Analysis 2016-2021 and Forecast 2022-2032, By Deployment
    7.1. Introduction / Key Findings
    7.2. Historical Market Size Value (US$ Mn) Analysis By Deployment, 2016-2021
    7.3. Current and Future Market Size Value (US$ Mn) Analysis and Forecast By Deployment, 2022-2032
        7.3.1. Cloud-Based Platform
        7.3.2. Web-Based Platform
    7.4. Y-o-Y Growth Trend Analysis By Deployment, 2016-2021
    7.5. Absolute $ Opportunity Analysis By Deployment, 2022-2032
8. Global Market Analysis 2016-2021 and Forecast 2022-2032, By End User
    8.1. Introduction / Key Findings
    8.2. Historical Market Size Value (US$ Mn) Analysis By End User, 2016-2021
    8.3. Current and Future Market Size Value (US$ Mn) Analysis and Forecast By End User, 2022-2032
        8.3.1. Healthcare
        8.3.2. Financial Services Sector
        8.3.3. Professional Services Sector
        8.3.4. Sports & Entertainment
        8.3.5. Non-Profit Organizations
        8.3.6. Education Sector
        8.3.7. Hospitality, Travel & Tourism
    8.4. Y-o-Y Growth Trend Analysis By End User, 2016-2021
    8.5. Absolute $ Opportunity Analysis By End User, 2022-2032
9. Global Market Analysis 2016-2021 and Forecast 2022-2032, By Region
    9.1. Introduction
    9.2. Historical Market Size Value (US$ Mn) Analysis By Region, 2016-2021
    9.3. Current Market Size Value (US$ Mn) Analysis and Forecast By Region, 2022-2032
        9.3.1. North America
        9.3.2. Latin America
        9.3.3. Europe
        9.3.4. Asia Pacific
        9.3.5. MEA
    9.4. Market Attractiveness Analysis By Region
10. North America Market Analysis 2016-2021 and Forecast 2022-2032, By Country
    10.1. Historical Market Size Value (US$ Mn) Trend Analysis By Market Taxonomy, 2016-2021
    10.2. Market Size Value (US$ Mn) Forecast By Market Taxonomy, 2022-2032
        10.2.1. By Country
            10.2.1.1. U.S.
            10.2.1.2. Canada
        10.2.2. By Technology
        10.2.3. By Service
        10.2.4. By Deployment
        10.2.5. By End User
    10.3. Market Attractiveness Analysis
        10.3.1. By Country
        10.3.2. By Technology
        10.3.3. By Service
        10.3.4. By Deployment
        10.3.5. By End User
    10.4. Key Takeaways
11. Latin America Market Analysis 2016-2021 and Forecast 2022-2032, By Country
    11.1. Historical Market Size Value (US$ Mn) Trend Analysis By Market Taxonomy, 2016-2021
    11.2. Market Size Value (US$ Mn) Forecast By Market Taxonomy, 2022-2032
        11.2.1. By Country
            11.2.1.1. Brazil
            11.2.1.2. Mexico
            11.2.1.3. Rest of Latin America
        11.2.2. By Technology
        11.2.3. By Service
        11.2.4. By Deployment
        11.2.5. By End User
    11.3. Market Attractiveness Analysis
        11.3.1. By Country
        11.3.2. By Technology
        11.3.3. By Service
        11.3.4. By Deployment
        11.3.5. By End User
    11.4. Key Takeaways
12. Europe Market Analysis 2016-2021 and Forecast 2022-2032, By Country
    12.1. Historical Market Size Value (US$ Mn) Trend Analysis By Market Taxonomy, 2016-2021
    12.2. Market Size Value (US$ Mn) Forecast By Market Taxonomy, 2022-2032
        12.2.1. By Country
            12.2.1.1. Germany
            12.2.1.2. U.K.
            12.2.1.3. France
            12.2.1.4. Spain
            12.2.1.5. Italy
            12.2.1.6. Rest of Europe
        12.2.2. By Technology
        12.2.3. By Service
        12.2.4. By Deployment
        12.2.5. By End User
    12.3. Market Attractiveness Analysis
        12.3.1. By Country
        12.3.2. By Technology
        12.3.3. By Service
        12.3.4. By Deployment
        12.3.5. By End User
    12.4. Key Takeaways
13. Asia Pacific Market Analysis 2016-2021 and Forecast 2022-2032, By Country
    13.1. Historical Market Size Value (US$ Mn) Trend Analysis By Market Taxonomy, 2016-2021
    13.2. Market Size Value (US$ Mn) Forecast By Market Taxonomy, 2022-2032
        13.2.1. By Country
            13.2.1.1. China
            13.2.1.2. Japan
            13.2.1.3. South Korea
            13.2.1.4. Malaysia
            13.2.1.5. Singapore
            13.2.1.6. Australia
            13.2.1.7. Rest of Asia Pacific
        13.2.2. By Technology
        13.2.3. By Service
        13.2.4. By Deployment
        13.2.5. By End User
    13.3. Market Attractiveness Analysis
        13.3.1. By Country
        13.3.2. By Technology
        13.3.3. By Service
        13.3.4. By Deployment
        13.3.5. By End User
    13.4. Key Takeaways
14. MEA Market Analysis 2016-2021 and Forecast 2022-2032, By Country
    14.1. Historical Market Size Value (US$ Mn) Trend Analysis By Market Taxonomy, 2016-2021
    14.2. Market Size Value (US$ Mn) Forecast By Market Taxonomy, 2022-2032
        14.2.1. By Country
            14.2.1.1. GCC Countries
            14.2.1.2. South Africa
            14.2.1.3. Israel
            14.2.1.4. Rest of MEA
        14.2.2. By Technology
        14.2.3. By Service
        14.2.4. By Deployment
        14.2.5. By End User
    14.3. Market Attractiveness Analysis
        14.3.1. By Country
        14.3.2. By Technology
        14.3.3. By Service
        14.3.4. By Deployment
        14.3.5. By End User
    14.4. Key Takeaways
15. Key Countries Market Analysis
    15.1. U.K.
        15.1.1. Pricing Analysis
        15.1.2. Market Share Analysis, 2021
            15.1.2.1. By Technology
            15.1.2.2. By Service
            15.1.2.3. By Deployment
            15.1.2.4. By End User
    15.2. Canada
        15.2.1. Pricing Analysis
        15.2.2. Market Share Analysis, 2021
            15.2.2.1. By Technology
            15.2.2.2. By Service
            15.2.2.3. By Deployment
            15.2.2.4. By End User
    15.3. Brazil
        15.3.1. Pricing Analysis
        15.3.2. Market Share Analysis, 2021
            15.3.2.1. By Technology
            15.3.2.2. By Service
            15.3.2.3. By Deployment
            15.3.2.4. By End User
    15.4. Mexico
        15.4.1. Pricing Analysis
        15.4.2. Market Share Analysis, 2021
            15.4.2.1. By Technology
            15.4.2.2. By Service
            15.4.2.3. By Deployment
            15.4.2.4. By End User
    15.5. Rest of Latin America
        15.5.1. Pricing Analysis
        15.5.2. Market Share Analysis, 2021
            15.5.2.1. By Technology
            15.5.2.2. By Service
            15.5.2.3. By Deployment
            15.5.2.4. By End User
    15.6. Germany
        15.6.1. Pricing Analysis
        15.6.2. Market Share Analysis, 2021
            15.6.2.1. By Technology
            15.6.2.2. By Service
            15.6.2.3. By Deployment
            15.6.2.4. By End User
    15.7. U.K.
        15.7.1. Pricing Analysis
        15.7.2. Market Share Analysis, 2021
            15.7.2.1. By Technology
            15.7.2.2. By Service
            15.7.2.3. By Deployment
            15.7.2.4. By End User
    15.8. France
        15.8.1. Pricing Analysis
        15.8.2. Market Share Analysis, 2021
            15.8.2.1. By Technology
            15.8.2.2. By Service
            15.8.2.3. By Deployment
            15.8.2.4. By End User
    15.9. Spain
        15.9.1. Pricing Analysis
        15.9.2. Market Share Analysis, 2021
            15.9.2.1. By Technology
            15.9.2.2. By Service
            15.9.2.3. By Deployment
            15.9.2.4. By End User
    15.10. Italy
        15.10.1. Pricing Analysis
        15.10.2. Market Share Analysis, 2021
            15.10.2.1. By Technology
            15.10.2.2. By Service
            15.10.2.3. By Deployment
            15.10.2.4. By End User
    15.11. Rest of Europe
        15.11.1. Pricing Analysis
        15.11.2. Market Share Analysis, 2021
            15.11.2.1. By Technology
            15.11.2.2. By Service
            15.11.2.3. By Deployment
            15.11.2.4. By End User
    15.12. China
        15.12.1. Pricing Analysis
        15.12.2. Market Share Analysis, 2021
            15.12.2.1. By Technology
            15.12.2.2. By Service
            15.12.2.3. By Deployment
            15.12.2.4. By End User
    15.13. Japan
        15.13.1. Pricing Analysis
        15.13.2. Market Share Analysis, 2021
            15.13.2.1. By Technology
            15.13.2.2. By Service
            15.13.2.3. By Deployment
            15.13.2.4. By End User
    15.14. South Korea
        15.14.1. Pricing Analysis
        15.14.2. Market Share Analysis, 2021
            15.14.2.1. By Technology
            15.14.2.2. By Service
            15.14.2.3. By Deployment
            15.14.2.4. By End User
    15.15. Malaysia
        15.15.1. Pricing Analysis
        15.15.2. Market Share Analysis, 2021
            15.15.2.1. By Technology
            15.15.2.2. By Service
            15.15.2.3. By Deployment
            15.15.2.4. By End User
    15.16. Singapore
        15.16.1. Pricing Analysis
        15.16.2. Market Share Analysis, 2021
            15.16.2.1. By Technology
            15.16.2.2. By Service
            15.16.2.3. By Deployment
            15.16.2.4. By End User
    15.17. Australia
        15.17.1. Pricing Analysis
        15.17.2. Market Share Analysis, 2021
            15.17.2.1. By Technology
            15.17.2.2. By Service
            15.17.2.3. By Deployment
            15.17.2.4. By End User
    15.18. Rest of Asia Pacific
        15.18.1. Pricing Analysis
        15.18.2. Market Share Analysis, 2021
            15.18.2.1. By Technology
            15.18.2.2. By Service
            15.18.2.3. By Deployment
            15.18.2.4. By End User
    15.19. GCC Countries
        15.19.1. Pricing Analysis
        15.19.2. Market Share Analysis, 2021
            15.19.2.1. By Technology
            15.19.2.2. By Service
            15.19.2.3. By Deployment
            15.19.2.4. By End User
    15.20. South Africa
        15.20.1. Pricing Analysis
        15.20.2. Market Share Analysis, 2021
            15.20.2.1. By Technology
            15.20.2.2. By Service
            15.20.2.3. By Deployment
            15.20.2.4. By End User
    15.21. Israel
        15.21.1. Pricing Analysis
        15.21.2. Market Share Analysis, 2021
            15.21.2.1. By Technology
            15.21.2.2. By Service
            15.21.2.3. By Deployment
            15.21.2.4. By End User
    15.22. Rest of MEA
        15.22.1. Pricing Analysis
        15.22.2. Market Share Analysis, 2021
            15.22.2.1. By Technology
            15.22.2.2. By Service
            15.22.2.3. By Deployment
            15.22.2.4. By End User
16. Market Structure Analysis
    16.1. Competition Dashboard
    16.2. Competition Benchmarking
    16.3. Market Share Analysis of Top Players
        16.3.1. By Regional
        16.3.2. By Technology
        16.3.3. By Service
        16.3.4. By Deployment
        16.3.5. By End User
17. Competition Analysis
    17.1. Competition Deep Dive
        17.1.1. Salesforce
            17.1.1.1. Overview
            17.1.1.2. Product Portfolio
            17.1.1.3. Profitability by Market Segments
            17.1.1.4. Sales Footprint
            17.1.1.5. Strategy Overview
                17.1.1.5.1. Marketing Strategy
        17.1.2. Oracle
            17.1.2.1. Overview
            17.1.2.2. Product Portfolio
            17.1.2.3. Profitability by Market Segments
            17.1.2.4. Sales Footprint
            17.1.2.5. Strategy Overview
                17.1.2.5.1. Marketing Strategy
        17.1.3. SAP
            17.1.3.1. Overview
            17.1.3.2. Product Portfolio
            17.1.3.3. Profitability by Market Segments
            17.1.3.4. Sales Footprint
            17.1.3.5. Strategy Overview
                17.1.3.5.1. Marketing Strategy
        17.1.4. IBM
            17.1.4.1. Overview
            17.1.4.2. Product Portfolio
            17.1.4.3. Profitability by Market Segments
            17.1.4.4. Sales Footprint
            17.1.4.5. Strategy Overview
                17.1.4.5.1. Marketing Strategy
        17.1.5. Microsoft
            17.1.5.1. Overview
            17.1.5.2. Product Portfolio
            17.1.5.3. Profitability by Market Segments
            17.1.5.4. Sales Footprint
            17.1.5.5. Strategy Overview
                17.1.5.5.1. Marketing Strategy
        17.1.6. Siebel CRM Systems, Inc.
            17.1.6.1. Overview
            17.1.6.2. Product Portfolio
            17.1.6.3. Profitability by Market Segments
            17.1.6.4. Sales Footprint
            17.1.6.5. Strategy Overview
                17.1.6.5.1. Marketing Strategy
        17.1.7. MarketNet
            17.1.7.1. Overview
            17.1.7.2. Product Portfolio
            17.1.7.3. Profitability by Market Segments
            17.1.7.4. Sales Footprint
            17.1.7.5. Strategy Overview
                17.1.7.5.1. Marketing Strategy
        17.1.8. Vovici-Verint
            17.1.8.1. Overview
            17.1.8.2. Product Portfolio
            17.1.8.3. Profitability by Market Segments
            17.1.8.4. Sales Footprint
            17.1.8.5. Strategy Overview
                17.1.8.5.1. Marketing Strategy
        17.1.9. Pipedrive
            17.1.9.1. Overview
            17.1.9.2. Product Portfolio
            17.1.9.3. Profitability by Market Segments
            17.1.9.4. Sales Footprint
            17.1.9.5. Strategy Overview
                17.1.9.5.1. Marketing Strategy
        17.1.10. Inside sales box
            17.1.10.1. Overview
            17.1.10.2. Product Portfolio
            17.1.10.3. Profitability by Market Segments
            17.1.10.4. Sales Footprint
            17.1.10.5. Strategy Overview
                17.1.10.5.1. Marketing Strategy
        17.1.11. Drishti
            17.1.11.1. Overview
            17.1.11.2. Product Portfolio
            17.1.11.3. Profitability by Market Segments
            17.1.11.4. Sales Footprint
            17.1.11.5. Strategy Overview
                17.1.11.5.1. Marketing Strategy
        17.1.12. Sales Optimize
            17.1.12.1. Overview
            17.1.12.2. Product Portfolio
            17.1.12.3. Profitability by Market Segments
            17.1.12.4. Sales Footprint
            17.1.12.5. Strategy Overview
                17.1.12.5.1. Marketing Strategy
        17.1.13. ProsperWorks
            17.1.13.1. Overview
            17.1.13.2. Product Portfolio
            17.1.13.3. Profitability by Market Segments
            17.1.13.4. Sales Footprint
            17.1.13.5. Strategy Overview
                17.1.13.5.1. Marketing Strategy
        17.1.14. Zoho
            17.1.14.1. Overview
            17.1.14.2. Product Portfolio
            17.1.14.3. Profitability by Market Segments
            17.1.14.4. Sales Footprint
            17.1.14.5. Strategy Overview
                17.1.14.5.1. Marketing Strategy
        17.1.15. Nutshell
            17.1.15.1. Overview
            17.1.15.2. Product Portfolio
            17.1.15.3. Profitability by Market Segments
            17.1.15.4. Sales Footprint
            17.1.15.5. Strategy Overview
                17.1.15.5.1. Marketing Strategy
        17.1.16. Marketo
            17.1.16.1. Overview
            17.1.16.2. Product Portfolio
            17.1.16.3. Profitability by Market Segments
            17.1.16.4. Sales Footprint
            17.1.16.5. Strategy Overview
                17.1.16.5.1. Marketing Strategy
        17.1.17. Hubspot
            17.1.17.1. Overview
            17.1.17.2. Product Portfolio
            17.1.17.3. Profitability by Market Segments
            17.1.17.4. Sales Footprint
            17.1.17.5. Strategy Overview
                17.1.17.5.1. Marketing Strategy
        17.1.18. DemandGen International, Inc.
            17.1.18.1. Overview
            17.1.18.2. Product Portfolio
            17.1.18.3. Profitability by Market Segments
            17.1.18.4. Sales Footprint
            17.1.18.5. Strategy Overview
                17.1.18.5.1. Marketing Strategy
        17.1.19. VanillaSoft
            17.1.19.1. Overview
            17.1.19.2. Product Portfolio
            17.1.19.3. Profitability by Market Segments
            17.1.19.4. Sales Footprint
            17.1.19.5. Strategy Overview
                17.1.19.5.1. Marketing Strategy
        17.1.20. NAVIS
            17.1.20.1. Overview
            17.1.20.2. Product Portfolio
            17.1.20.3. Profitability by Market Segments
            17.1.20.4. Sales Footprint
            17.1.20.5. Strategy Overview
                17.1.20.5.1. Marketing Strategy
18. Assumptions & Acronyms Used
19. Research Methodology
Recommendations

Technology

Communications Platform as a Service (CPaaS) Market

January 2024

REP-GB-12953

397 pages

Technology

B2B Telecommunication Market

November 2023

REP-GB-1908

234 pages

Technology

Business Process as a Service (BPaaS) Market

July 2023

REP-GB-1206

315 pages

Explore Technology Insights

View Reports
Future Market Insights

Lead Management Market

Schedule a Call