Maternity Apparel Market Outlook from 2024 to 2034

The maternity apparel market is valued at US$ 26.05 billion in 2024 and is expected to reach US$ 50.51 billion by 2034. The market is projected to exhibit a CAGR of 6.80% over the forecast period.

Key Market Drivers:

The maternity apparel industry generated a revenue of US$ 19.89 billion in 2019. This growth can be attributed to various factors:

  • Increasing birth rates globally, contributing to a steady demand for maternity apparel, as more expectant mothers seek comfortable and stylish clothing options during pregnancy
  • Rising awareness of the importance of maternity clothing for comfort and health during pregnancy, leading to a greater emphasis on specialized garments tailored to the unique needs of pregnant individuals
  • Expansion of the fashion industry to cater to diverse body types and styles, resulting in a wider array of options for expectant mothers, allowing them to express their style throughout their pregnancy journey
  • The growth of e-commerce platforms providing convenient access to maternity wear, facilitating shopping for pregnant individuals, and offering a seamless and accessible shopping experience from the comfort of their homes
  • The adoption of sustainable and eco-friendly practices within the maternity apparel sector, with more consumers opting for ethically produced maternity garments
  • The influential role of social media in promoting maternity fashion trends, facilitating the spread of diverse styles and inspirations, and empowering pregnant individuals to explore new fashion choices
  • Enhancements in fabric technology offering more functional and comfortable maternity garments, improving the overall wearing experience, and addressing common challenges such as skin sensitivity and body changes during pregnancy
  • Supportive policies and initiatives promoting maternal health and well-being, raising awareness about the importance of investing in quality maternity apparel
  • Changing societal norms encouraging pregnant individuals to prioritize self-care and fashion, contributing to a cultural shift towards embracing pregnancy as a time for personal expression and empowerment
  • Innovation in design and functionality, making maternity wear more versatile for different stages of pregnancy, leading to garments that adapt to the needs of expectant mothersTop of Form
Attributes Key Statistics
Expected Base Year Value (2024) US$ 26.05 billion
Anticipated Forecast Value (2034) US$ 50.51 billion
Estimated Growth (2024 to 2034) 6.80% CAGR

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Consumption Analysis of the Maternity Apparel Market

  • Demand for maternity apparel is noticed significantly among expectant mothers as they seek comfortable, functional, and stylish garments to accommodate their changing bodies during pregnancy.
  • Sales of maternity apparel are also growing among new mothers as they seek clothing during the postpartum period as they transition back to their pre-pregnancy body shape and size
  • Maternity apparel is also experiencing increasing demand from individuals experiencing weight fluctuations. This consumer group opts for maternity clothing for its adjustable and forgiving designs
  • Industry-wise, non-profit organizations and support groups focused on maternal health and well-being are also some of the largest consumer groups in this market as they provide maternity apparel to pregnant individuals.
  • The growing adoption of maternity apparel is also observed among rental companies specializing in maternity wear. These entities offer cost-effective clothing for pregnant individuals with budget constraints.

Competition from Non-maternity Clothing to Impede the Market Growth for Maternity Apparel

The maternity apparel market is anticipated to surpass a global valuation of US$ US$ 50.51 billion by the year 2034, with a growth rate of 6.80% CAGR. While the market is expected to experience remarkable growth, several restraining factors could adversely affect its development:

  • The fashion industry has numerous clothing options that offer great fitting and stretchable fabric materials. These non-maternity clothing options are significant barriers to the adoption of pregnancy clothing items.
  • Limited use is another significant restraint slowing down the growth rate of this market, as maternity apparel is used for a very limited period.
  • The declining birth rates in countries like China, India, Japan, and some of the other most populous countries in the world due to changing perspectives and health-related concerns are also contributing to the negative growth rate of this market.
  • Rental options for pregnancy clothing items in developing and developed countries are also diverting the consumer base from purchasing new maternity apparel.
Sudip Saha
Sudip Saha

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Category-wise Insights

Comfortability and Easy Mobility to Amplify the Adoption of Outdoor Maternity Apparel

The outerwear category is projected to hold the largest market share through the forecast period. This segment holds the dominant market share, accounting for 75.10% of the global maternity apparel market. This segment comprises tops, tunics, maxi dresses, and more under several brands and is gaining momentum in tandem with the following aspects:

  • Outerwear pieces such as tops, tunics, and maxi dresses offer versatile styling options suitable for various occasions, from casual outings to formal events. These fits provide great comfort and mobility, generating excellent demand among pregnant individuals.
  • The demand for these outfits is also increasing as they often incorporate functional elements such as adjustable waistbands, stretchable fabrics, and discreet nursing features
Attributes Details
Product Type Outwear
Market Share 75.10%

Cotton Maternity Wear still retains its Dominance despite the Advent of Alternatives

The maternity apparel market is also categorized by material type into cotton, nylon, polyester, etc. The cotton segment dominates the market with a share of 41.80% in 2024.

  • Pregnant women are increasingly preferring cotton maternity apparel as it is renowned for its softness, breathability, and hypoallergenic properties, making it an ideal choice for maternity wear
  • The adoption of cotton pregnancy apparel is also rising as cotton is said to have excellent moisture-wicking properties, absorbing perspiration and keeping pregnant individuals cool and dry, particularly in warmer climates
Attributes Details
Material Type Cotton
Market Share 41.80%

Country-wise Insights

The section provides an analysis of the maternity apparel market by country, including India, China, Italy, Singapore, and Japan. The table presents the CAGR for each country, indicating the expected growth of the market in that country through 2034.

Countries CAGR
India 10.10%
Japan 9.70%
Italy 7.90%
Singapore 7.70%
China 7.70%

Increasing Adoption by Urban Women to Augment Market Growth in India

India is expected to exhibit significant market growth over the forecast period. The Indian market for maternity apparel is anticipated to grow at a CAGR of 10.10%.

  • Women, especially those living in the urban and semi-urban parts of the country, have started accepting maternity wear not as a luxury but as a basic need in the country, which is boosting sales for the same.
  • As compared to the other countries in this market, the birth rate in India is higher. This naturally generates a staggering demand for maternity apparel in the country, making it one of the leading countries in the market

Cultural Ties and Availability to Elevate Maternity Apparel Sales in Japan

Japan is also one of the leading countries in the maternity apparel market. The Japanese market for maternity apparel is anticipated to grow at a CAGR of 9.70%.

  • In Japan, fashion is not just a trend. It is a cultural influence. The fashion industry in Japan is known for its innovation and quality, reflected in its maternity apparel. Japanese brands create stylish and functional designs that cater to the needs of expectant mothers
  • Despite a declining birth rate, Japan still has a significant market for maternity apparel due to the cultural emphasis on family and childcare. Expectant mothers can purchase maternity wear from stores, specialty boutiques, and online platforms.

Italy’s Craftsmanship to Make Them One of the Leaders in the Maternity Apparel Market

Italy also leads the global maternity apparel market. Over the next ten years, the Italian demand for maternity apparel is projected to rise at a 7.90% CAGR till 2034.

  • Italy's designers are known for their attention to detail, craftsmanship, and elegant aesthetics. They have also translated these qualities into maternity wear that combines fashion-forward designs with functional features.
  • Italy also has a strong presence in the luxury fashion market, attracting affluent consumers who seek premium maternity apparel made from luxurious fabrics and tailored to the highest standards of quality and craftsmanship.

Presence of International Brands to Augment Maternity Apparel Market Growth in Singapore

Singapore is also one of the leading countries in this market. The Singaporean maternity apparel market is anticipated to retain its dominance by progressing at a growth rate of 7.70% till 2034.

  • Singapore is a regional hub for Southeast Asian fashion and retail, attracting local and international maternity apparel brands. The country also has a significant affluent population, leading to increased spending on maternity apparel as expectant mothers prioritize comfort and style during pregnancy.
  • The Singaporean government's support for family-friendly policies and initiatives also encourages higher birth rates and drives the demand for maternity apparel.

Well-established E-commerce Sector to Aid Market Growth in China

China also dominates the maternity apparel market. The maternity apparel market in China is anticipated to retain its dominance by progressing at a growth rate of 7.70% till 2034.

  • China is also leading the world in e-commerce adoption, providing a vast online marketplace for maternity apparel retailers. Online platforms offer convenience and accessibility, allowing brands to reach a wide audience of expectant mothers across the country.
  • With a burgeoning fashion scene, Chinese consumers are increasingly fashion-conscious and seek trendy maternity wear options, driving innovation and diversity in the market.

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Competitive Landscape

In response to the growing demand, major companies and manufacturers in the maternity apparel market, such as Motherhood Maternity, Destination Maternity Corporation, Seraphine, H&M (Hennes & Mauritz), ASOS Maternity, Gap Maternity, are investing in research and development to innovate and introduce advanced fabric technologies that enhance comfort, functionality, and style in maternity wear.

These companies are also expanding their product lines to include a diverse range of maternity clothing options, catering to different body types, style preferences, and occasions.

Recent Developments:

  • In May 2023, Destination Maternity® unveiled its exclusive Spring/Summer collection at Walmart, offering fashionable maternity apparel and essential intimates for expectant and new mothers. The move marked a strategic shift for the brand under parent company Marquee Brands, aiming to cater to diverse consumer needs.
  • In September 2022, Bollywood actress Alia Bhatt unveiled her maternity wear line, emphasizing comfort. Known for her roles and entrepreneurial ventures, including her production house and children's wear brand, Bhatt expands her influence in fashion with this latest endeavor.
  • In March 2023, Carter’s, Inc. introduced its inaugural Little Planet Mama Collection, marking the brand's venture into maternity apparel. The capsule wardrobe, designed to accompany mothers through pregnancy and beyond, reflects Carter’s commitment to providing thoughtful essentials for families.
  • In April 2023, Bumpsuit, the celebrity-favorite maternity clothing brand, launched its inaugural pop-up store at The Grove mall in Los Angeles. Founded by model Nicole Trunfio in March 2020, the brand aimed to provide chic and comfortable options for pregnant women, including their latest product, the Armadillo Baby Carrier.

Key Companies in the Market

  • Gap Inc
  • Seraphine
  • Isabella Oliver
  • H and M Hennes and Mauritz AB
  • Brunelli and Co S.R.L.
  • Mothercare
  • Boob Design
  • SHAICO Fashion Pvt. Ltd
  • Pink Blush Maternity
  • Organic & More

Key Coverage in the Maternity Apparel Industry Report

  • Insights on the Stylish Maternity Clothing Market
  • Key Mergers and Acquisitions in the Maternity Apparel Market
  • Top Maternity Apparel Companies in Europe
  • Demand Analysis for Maternity Apparel for Women
  • General Overview on Stylish Maternity Workwear for Professional Moms

Maternity Apparel Market by Segmentation

By Product Type:

  • Outerwear
  • Tops
  • Tunics
  • Bottoms
  • Dresses
  • Others
  • Innerwear
  • Lingerie
  • Camisoles
  • Others
  • Nightwear

By Material Type:

  • Cotton
  • Nylon
  • Polyester
  • Synthetic
  • Spandex
  • Others

By Price Range:

  • Below US$ 100
  • US$ 100 - US$ 200
  • US$ 200 and Above

By Sales Channel:

  • Wholesales/Distributors
  • Hypermarkets/Supermarkets
  • Specialty Stores
  • Multi-Brand Stores
  • Online Retailers
  • Other Sales Channel

By Region:

  • North America
  • Latin America
  • Asia Pacific
  • Middle East and Africa (MEA)
  • Europe

Frequently Asked Questions

How much is the Maternity apparel Market Currently Worth?

The Global Maternity Apparel Market is expected to be worth US$ 26.05 billion by 2024.

What is the Sales Forecast for Maternity apparel through 2034?

The Market for Maternity apparel is expected to reach US$ 50.51 billion by 2034.

At what rate is the Maternity apparel Market growing across the world?

The Maternity Apparel Market is growing at a CAGR of 6.80% from 2024 to 2034.

Who are the key Companies in the Maternity Apparel Market?

Motherhood Maternity, Destination Maternity Corporation, Seraphine, H&M (Hennes & Mauritz), ASOS Maternity, and Gap Maternity are some of the major players in the market for Maternity apparel.

What was the overall Global Value of the Maternity Apparel Market in 2023?

The Global Valuation for the Maternity Apparel Market in 2023 was US$ 24.41 billion.

Table of Content
1. Executive Summary
    1.1. Global Market Outlook
    1.2. Demand-side Trends
    1.3. Supply-side Trends
    1.4. Technology Roadmap Analysis
    1.5. Analysis and Recommendations
2. Market Overview
    2.1. Market Coverage / Taxonomy
    2.2. Market Definition / Scope / Limitations
3. Market Background
    3.1. Market Dynamics
        3.1.1. Drivers
        3.1.2. Restraints
        3.1.3. Opportunity
        3.1.4. Trends
    3.2. Scenario Forecast
        3.2.1. Demand in Optimistic Scenario
        3.2.2. Demand in Likely Scenario
        3.2.3. Demand in Conservative Scenario
    3.3. Opportunity Map Analysis
    3.4. Product Life Cycle Analysis
    3.5. Supply Chain Analysis
        3.5.1. Supply Side Participants and their Roles
            3.5.1.1. Manufacturer
            3.5.1.2. Mid-Level Participants (Traders)
            3.5.1.3. Wholesalers and Distributors
        3.5.2. Value Added and Value Created at Node in the Supply Chain
        3.5.3. List of Raw Material Suppliers
        3.5.4. List of Existing and Potential Buyer’s
    3.6. Investment Feasibility Matrix
    3.7. Value Chain Analysis
        3.7.1. Profit Margin Analysis
        3.7.2. Wholesalers and Distributors
        3.7.3. Retailers
    3.8. PESTLE and Porter’s Analysis
    3.9. Regulatory Landscape
        3.9.1. By Key Regions
        3.9.2. By Key Countries
    3.10. Regional Parent Market Outlook
    3.11. Manufacturer and Consumption Statistics
    3.12. Import and Export Statistics
4. Global Market Analysis 2019 to 2023 and Forecast, 2024 to 2034
    4.1. Historical Market Size Value (US$ Million) & Volume (Units) Analysis, 2019 to 2023
    4.2. Current and Future Market Size Value (US$ Million) & Volume (Units) Projections, 2024 to 2034
        4.2.1. Y-o-Y Growth Trend Analysis
        4.2.2. Absolute $ Opportunity Analysis
5. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Product Type
    5.1. Introduction / Key Findings
    5.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Product Type, 2019 to 2023
    5.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Product Type, 2024 to 2034
        5.3.1. Outerwear
            5.3.1.1. Tops
            5.3.1.2. Tunics
            5.3.1.3. Bottom
            5.3.1.4. Dresses
            5.3.1.5. Others
        5.3.2. Innerwear
            5.3.2.1. Lingerie
            5.3.2.2. Camisoles
            5.3.2.3. Others
        5.3.3. Nightwear
    5.4. Y-o-Y Growth Trend Analysis By Product Type, 2019 to 2023
    5.5. Absolute $ Opportunity Analysis By Product Type, 2024 to 2034
6. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Material Type
    6.1. Introduction / Key Findings
    6.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Material Type, 2019 to 2023
    6.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Material Type, 2024 to 2034
        6.3.1. Cotton
        6.3.2. Nylon
        6.3.3. Polyester
        6.3.4. Synthetic
        6.3.5. Spandex
        6.3.6. Others
    6.4. Y-o-Y Growth Trend Analysis By Material Type, 2019 to 2023
    6.5. Absolute $ Opportunity Analysis By Material Type, 2024 to 2034
7. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Price Range
    7.1. Introduction / Key Findings
    7.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Price Range, 2019 to 2023
    7.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Price Range, 2024 to 2034
        7.3.1. Below US$ 100
        7.3.2. US$ 100 - US$ 200
        7.3.3. US$ 200 and Above
    7.4. Y-o-Y Growth Trend Analysis By Price Range, 2019 to 2023
    7.5. Absolute $ Opportunity Analysis By Price Range, 2024 to 2034
8. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Sales Channel
    8.1. Introduction / Key Findings
    8.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Sales Channel, 2019 to 2023
    8.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Sales Channel, 2024 to 2034
        8.3.1. Wholesales/Distributors
        8.3.2. Hypermarkets/Supermarkets
        8.3.3. Speciality Stores
        8.3.4. Multi-Brand Stores
        8.3.5. Online Retailers
        8.3.6. Others
    8.4. Y-o-Y Growth Trend Analysis By Sales Channel, 2019 to 2023
    8.5. Absolute $ Opportunity Analysis By Sales Channel, 2024 to 2034
9. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Region
    9.1. Introduction
    9.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Region, 2019 to 2023
    9.3. Current Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Region, 2024 to 2034
        9.3.1. North America
        9.3.2. Latin America
        9.3.3. Western Europe
        9.3.4. Eastern Europe
        9.3.5. South Asia and Pacific
        9.3.6. East Asia
        9.3.7. Middle East and Africa
    9.4. Market Attractiveness Analysis By Region
10. North America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    10.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
    10.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
        10.2.1. By Country
            10.2.1.1. USA
            10.2.1.2. Canada
        10.2.2. By Product Type
        10.2.3. By Material Type
        10.2.4. By Price Range
        10.2.5. By Sales Channel
    10.3. Market Attractiveness Analysis
        10.3.1. By Country
        10.3.2. By Product Type
        10.3.3. By Material Type
        10.3.4. By Price Range
        10.3.5. By Sales Channel
    10.4. Key Takeaways
11. Latin America Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    11.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
    11.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
        11.2.1. By Country
            11.2.1.1. Brazil
            11.2.1.2. Mexico
            11.2.1.3. Rest of Latin America
        11.2.2. By Product Type
        11.2.3. By Material Type
        11.2.4. By Price Range
        11.2.5. By Sales Channel
    11.3. Market Attractiveness Analysis
        11.3.1. By Country
        11.3.2. By Product Type
        11.3.3. By Material Type
        11.3.4. By Price Range
        11.3.5. By Sales Channel
    11.4. Key Takeaways
12. Western Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    12.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
    12.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
        12.2.1. By Country
            12.2.1.1. Germany
            12.2.1.2. UK
            12.2.1.3. France
            12.2.1.4. Spain
            12.2.1.5. Italy
            12.2.1.6. Rest of Western Europe
        12.2.2. By Product Type
        12.2.3. By Material Type
        12.2.4. By Price Range
        12.2.5. By Sales Channel
    12.3. Market Attractiveness Analysis
        12.3.1. By Country
        12.3.2. By Product Type
        12.3.3. By Material Type
        12.3.4. By Price Range
        12.3.5. By Sales Channel
    12.4. Key Takeaways
13. Eastern Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    13.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
    13.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
        13.2.1. By Country
            13.2.1.1. Poland
            13.2.1.2. Russia
            13.2.1.3. Czech Republic
            13.2.1.4. Romania
            13.2.1.5. Rest of Eastern Europe
        13.2.2. By Product Type
        13.2.3. By Material Type
        13.2.4. By Price Range
        13.2.5. By Sales Channel
    13.3. Market Attractiveness Analysis
        13.3.1. By Country
        13.3.2. By Product Type
        13.3.3. By Material Type
        13.3.4. By Price Range
        13.3.5. By Sales Channel
    13.4. Key Takeaways
14. South Asia and Pacific Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    14.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
    14.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
        14.2.1. By Country
            14.2.1.1. India
            14.2.1.2. Bangladesh
            14.2.1.3. Australia
            14.2.1.4. New Zealand
            14.2.1.5. Rest of South Asia and Pacific
        14.2.2. By Product Type
        14.2.3. By Material Type
        14.2.4. By Price Range
        14.2.5. By Sales Channel
    14.3. Market Attractiveness Analysis
        14.3.1. By Country
        14.3.2. By Product Type
        14.3.3. By Material Type
        14.3.4. By Price Range
        14.3.5. By Sales Channel
    14.4. Key Takeaways
15. East Asia Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    15.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
    15.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
        15.2.1. By Country
            15.2.1.1. China
            15.2.1.2. Japan
            15.2.1.3. South Korea
        15.2.2. By Product Type
        15.2.3. By Material Type
        15.2.4. By Price Range
        15.2.5. By Sales Channel
    15.3. Market Attractiveness Analysis
        15.3.1. By Country
        15.3.2. By Product Type
        15.3.3. By Material Type
        15.3.4. By Price Range
        15.3.5. By Sales Channel
    15.4. Key Takeaways
16. Middle East and Africa Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Country
    16.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2019 to 2023
    16.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2024 to 2034
        16.2.1. By Country
            16.2.1.1. GCC Countries
            16.2.1.2. South Africa
            16.2.1.3. Israel
            16.2.1.4. Rest of MEA
        16.2.2. By Product Type
        16.2.3. By Material Type
        16.2.4. By Price Range
        16.2.5. By Sales Channel
    16.3. Market Attractiveness Analysis
        16.3.1. By Country
        16.3.2. By Product Type
        16.3.3. By Material Type
        16.3.4. By Price Range
        16.3.5. By Sales Channel
    16.4. Key Takeaways
17. Key Countries Market Analysis
    17.1. USA
        17.1.1. Pricing Analysis
        17.1.2. Market Share Analysis, 2023
            17.1.2.1. By Product Type
            17.1.2.2. By Material Type
            17.1.2.3. By Price Range
            17.1.2.4. By Sales Channel
    17.2. Canada
        17.2.1. Pricing Analysis
        17.2.2. Market Share Analysis, 2023
            17.2.2.1. By Product Type
            17.2.2.2. By Material Type
            17.2.2.3. By Price Range
            17.2.2.4. By Sales Channel
    17.3. Brazil
        17.3.1. Pricing Analysis
        17.3.2. Market Share Analysis, 2023
            17.3.2.1. By Product Type
            17.3.2.2. By Material Type
            17.3.2.3. By Price Range
            17.3.2.4. By Sales Channel
    17.4. Mexico
        17.4.1. Pricing Analysis
        17.4.2. Market Share Analysis, 2023
            17.4.2.1. By Product Type
            17.4.2.2. By Material Type
            17.4.2.3. By Price Range
            17.4.2.4. By Sales Channel
    17.5. Germany
        17.5.1. Pricing Analysis
        17.5.2. Market Share Analysis, 2023
            17.5.2.1. By Product Type
            17.5.2.2. By Material Type
            17.5.2.3. By Price Range
            17.5.2.4. By Sales Channel
    17.6. UK
        17.6.1. Pricing Analysis
        17.6.2. Market Share Analysis, 2023
            17.6.2.1. By Product Type
            17.6.2.2. By Material Type
            17.6.2.3. By Price Range
            17.6.2.4. By Sales Channel
    17.7. France
        17.7.1. Pricing Analysis
        17.7.2. Market Share Analysis, 2023
            17.7.2.1. By Product Type
            17.7.2.2. By Material Type
            17.7.2.3. By Price Range
            17.7.2.4. By Sales Channel
    17.8. Spain
        17.8.1. Pricing Analysis
        17.8.2. Market Share Analysis, 2023
            17.8.2.1. By Product Type
            17.8.2.2. By Material Type
            17.8.2.3. By Price Range
            17.8.2.4. By Sales Channel
    17.9. Italy
        17.9.1. Pricing Analysis
        17.9.2. Market Share Analysis, 2023
            17.9.2.1. By Product Type
            17.9.2.2. By Material Type
            17.9.2.3. By Price Range
            17.9.2.4. By Sales Channel
    17.10. Poland
        17.10.1. Pricing Analysis
        17.10.2. Market Share Analysis, 2023
            17.10.2.1. By Product Type
            17.10.2.2. By Material Type
            17.10.2.3. By Price Range
            17.10.2.4. By Sales Channel
    17.11. Russia
        17.11.1. Pricing Analysis
        17.11.2. Market Share Analysis, 2023
            17.11.2.1. By Product Type
            17.11.2.2. By Material Type
            17.11.2.3. By Price Range
            17.11.2.4. By Sales Channel
    17.12. Czech Republic
        17.12.1. Pricing Analysis
        17.12.2. Market Share Analysis, 2023
            17.12.2.1. By Product Type
            17.12.2.2. By Material Type
            17.12.2.3. By Price Range
            17.12.2.4. By Sales Channel
    17.13. Romania
        17.13.1. Pricing Analysis
        17.13.2. Market Share Analysis, 2023
            17.13.2.1. By Product Type
            17.13.2.2. By Material Type
            17.13.2.3. By Price Range
            17.13.2.4. By Sales Channel
    17.14. India
        17.14.1. Pricing Analysis
        17.14.2. Market Share Analysis, 2023
            17.14.2.1. By Product Type
            17.14.2.2. By Material Type
            17.14.2.3. By Price Range
            17.14.2.4. By Sales Channel
    17.15. Bangladesh
        17.15.1. Pricing Analysis
        17.15.2. Market Share Analysis, 2023
            17.15.2.1. By Product Type
            17.15.2.2. By Material Type
            17.15.2.3. By Price Range
            17.15.2.4. By Sales Channel
    17.16. Australia
        17.16.1. Pricing Analysis
        17.16.2. Market Share Analysis, 2023
            17.16.2.1. By Product Type
            17.16.2.2. By Material Type
            17.16.2.3. By Price Range
            17.16.2.4. By Sales Channel
    17.17. New Zealand
        17.17.1. Pricing Analysis
        17.17.2. Market Share Analysis, 2023
            17.17.2.1. By Product Type
            17.17.2.2. By Material Type
            17.17.2.3. By Price Range
            17.17.2.4. By Sales Channel
    17.18. China
        17.18.1. Pricing Analysis
        17.18.2. Market Share Analysis, 2023
            17.18.2.1. By Product Type
            17.18.2.2. By Material Type
            17.18.2.3. By Price Range
            17.18.2.4. By Sales Channel
    17.19. Japan
        17.19.1. Pricing Analysis
        17.19.2. Market Share Analysis, 2023
            17.19.2.1. By Product Type
            17.19.2.2. By Material Type
            17.19.2.3. By Price Range
            17.19.2.4. By Sales Channel
    17.20. South Korea
        17.20.1. Pricing Analysis
        17.20.2. Market Share Analysis, 2023
            17.20.2.1. By Product Type
            17.20.2.2. By Material Type
            17.20.2.3. By Price Range
            17.20.2.4. By Sales Channel
    17.21. GCC Countries
        17.21.1. Pricing Analysis
        17.21.2. Market Share Analysis, 2023
            17.21.2.1. By Product Type
            17.21.2.2. By Material Type
            17.21.2.3. By Price Range
            17.21.2.4. By Sales Channel
    17.22. South Africa
        17.22.1. Pricing Analysis
        17.22.2. Market Share Analysis, 2023
            17.22.2.1. By Product Type
            17.22.2.2. By Material Type
            17.22.2.3. By Price Range
            17.22.2.4. By Sales Channel
    17.23. Israel
        17.23.1. Pricing Analysis
        17.23.2. Market Share Analysis, 2023
            17.23.2.1. By Product Type
            17.23.2.2. By Material Type
            17.23.2.3. By Price Range
            17.23.2.4. By Sales Channel
18. Market Structure Analysis
    18.1. Competition Dashboard
    18.2. Competition Benchmarking
    18.3. Market Share Analysis of Top Players
        18.3.1. By Regional
        18.3.2. By Product Type
        18.3.3. By Material Type
        18.3.4. By Price Range
        18.3.5. By Sales Channel
19. Competition Analysis
    19.1. Competition Deep Dive
        19.1.1. Gap Inc
            19.1.1.1. Overview
            19.1.1.2. Product Portfolio
            19.1.1.3. Profitability by Market Segments
            19.1.1.4. Sales Footprint
            19.1.1.5. Strategy Overview
                19.1.1.5.1. Marketing Strategy
                19.1.1.5.2. Product Strategy
                19.1.1.5.3. Channel Strategy
        19.1.2. Seraphine
            19.1.2.1. Overview
            19.1.2.2. Product Portfolio
            19.1.2.3. Profitability by Market Segments
            19.1.2.4. Sales Footprint
            19.1.2.5. Strategy Overview
                19.1.2.5.1. Marketing Strategy
                19.1.2.5.2. Product Strategy
                19.1.2.5.3. Channel Strategy
        19.1.3. Isabella Oliver
            19.1.3.1. Overview
            19.1.3.2. Product Portfolio
            19.1.3.3. Profitability by Market Segments
            19.1.3.4. Sales Footprint
            19.1.3.5. Strategy Overview
                19.1.3.5.1. Marketing Strategy
                19.1.3.5.2. Product Strategy
                19.1.3.5.3. Channel Strategy
        19.1.4. H and M Hennes and Mauritz AB
            19.1.4.1. Overview
            19.1.4.2. Product Portfolio
            19.1.4.3. Profitability by Market Segments
            19.1.4.4. Sales Footprint
            19.1.4.5. Strategy Overview
                19.1.4.5.1. Marketing Strategy
                19.1.4.5.2. Product Strategy
                19.1.4.5.3. Channel Strategy
        19.1.5. Brunelli and Co S.R.L.
            19.1.5.1. Overview
            19.1.5.2. Product Portfolio
            19.1.5.3. Profitability by Market Segments
            19.1.5.4. Sales Footprint
            19.1.5.5. Strategy Overview
                19.1.5.5.1. Marketing Strategy
                19.1.5.5.2. Product Strategy
                19.1.5.5.3. Channel Strategy
        19.1.6. Mothercare
            19.1.6.1. Overview
            19.1.6.2. Product Portfolio
            19.1.6.3. Profitability by Market Segments
            19.1.6.4. Sales Footprint
            19.1.6.5. Strategy Overview
                19.1.6.5.1. Marketing Strategy
                19.1.6.5.2. Product Strategy
                19.1.6.5.3. Channel Strategy
        19.1.7. Boob Design
            19.1.7.1. Overview
            19.1.7.2. Product Portfolio
            19.1.7.3. Profitability by Market Segments
            19.1.7.4. Sales Footprint
            19.1.7.5. Strategy Overview
                19.1.7.5.1. Marketing Strategy
                19.1.7.5.2. Product Strategy
                19.1.7.5.3. Channel Strategy
        19.1.8. SHAICO Fashion Pvt. Ltd
            19.1.8.1. Overview
            19.1.8.2. Product Portfolio
            19.1.8.3. Profitability by Market Segments
            19.1.8.4. Sales Footprint
            19.1.8.5. Strategy Overview
                19.1.8.5.1. Marketing Strategy
                19.1.8.5.2. Product Strategy
                19.1.8.5.3. Channel Strategy
        19.1.9. Pink Blush Maternity
            19.1.9.1. Overview
            19.1.9.2. Product Portfolio
            19.1.9.3. Profitability by Market Segments
            19.1.9.4. Sales Footprint
            19.1.9.5. Strategy Overview
                19.1.9.5.1. Marketing Strategy
                19.1.9.5.2. Product Strategy
                19.1.9.5.3. Channel Strategy
        19.1.10. Organic & More
            19.1.10.1. Overview
            19.1.10.2. Product Portfolio
            19.1.10.3. Profitability by Market Segments
            19.1.10.4. Sales Footprint
            19.1.10.5. Strategy Overview
                19.1.10.5.1. Marketing Strategy
                19.1.10.5.2. Product Strategy
                19.1.10.5.3. Channel Strategy
20. Assumptions & Acronyms Used
21. Research Methodology
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