Patchouli Oil Market

Patchouli Oil Market: Fluctuating Yield and Significant Dependence on Limited Suppliers to Stunt Revenue Growth: Global Industry Analysis (2013 - 2017) & Opportunity Assessment (2018 - 2028)

  • 2018-12-03
  • REP-GB-7298
  • 170 pages
  • Format: PDF/PPT/Excel

An Incisive, In-depth Analysis on the Patchouli Oil Market

This study offers a comprehensive, 360 degree analysis on the Patchouli Oil market, bringing to fore insights that can help stakeholders identify the opportunities as well as challenges. It tracks the global Patchouli Oil market across key regions, and offers in-depth commentary and accurate quantitative insights. The study also includes incisive competitive landscape analysis, and provides key recommendations to market players on winning imperatives and successful strategies.

The patchouli oil market, globally, is expected to grow at a CAGR of 2.8% in terms of revenue during the forecast years. Revenue obtained from the global patchouli oil market is projected to reach US$ 86.6 Mn by 2028.

Patchouli oil is extracted from the leaves of the patchouli plant. This extraction is carried out either by steam distillation or hydro distillation. There are two types of patchouli oil depending on the type of equipment used for the extraction procedure - light patchouli oil and dark patchouli oil. On the basis of the grades of patchouli oil produced, the end use in which it is utilized is identified. The main use of patchouli oil is in perfumery and pharmaceuticals. It is also used in home care products and for aromatherapy. The latest trend of the use of cosmeceuticals and aromatherapy has increased the demand for pure patchouli oil.

Perfumery companies are offering sustainable growth prospects of the patchouli plant in Indonesia, and various benefits to the farmers growing it. This is due to the price volatility of patchouli oil, forcing farmers to shift to growing other crops.

Growing Demand for Clean Label in Consumer Products Has Led to Manufacturers Using Patchouli Oil in F&B Products and Consumer Goods

The awareness about clean label products among the millennial population has steadily increased over the past several years. Consumers want to buy goods that they trust. This is the reason that the manufacturers of food and beverages as well as consumer products are shifting towards more organic and natural ingredients in the goods that they produce. The use of natural ingredients such as patchouli oil in products has increased the demand for essential oils in the global market. These natural oils also have medicinal properties, which could be a benefit for manufacturers, as these properties could be included on the labels to increase the overall value of the product that they are manufacturing. This could allow manufacturers to experiment with the average pricing of the goods that include patchouli oil.

Eco-perfumes – A Trend That Has Become Mainstream

Natural ingredients are gently capturing the zeitgeist and gaining traction over synthetic molecules that have dominated for decades. The market has evolved into a greener age, where sustainable resources are vital ingredients, and is the new trend. Evolving into eco-perfumes, it is estimated that, the business has doubled in the last five years (2013 to 2018). A long time back, synthetic ingredients were added in perfumes to replace animal notes that were banished on grounds of cruelty or cost. But the decrease in the use of synthetic perfumes and the use of natural ingredients in perfumes are back in trend. This has now become an increasingly global niche movement by the manufacturers themselves. This has led to the manufacturers using essential oils such as patchouli oil in perfumes that could increase the eco-perfume value. Also, patchouli oil is extracted from plants and not animals, and thus, there is no cruelty involved.

Limited Global Scale Players in the Competition in the Patchouli Oil Market

Patchouli oil is produced locally in regions such as Indonesia, India, China, Taiwan, Malaysia, etc., and there are very few global scale players in this market. The companies that produce patchouli oil are mostly present in the regions where it is cultivated, and are not present at a global level. They export the oil to the required companies via agents. This has led a few companies having a higher global share and very good profit margins by directly going into partnerships with these local companies that produce patchouli oil. There are only selective companies such as Givaudan, Takasago International Corporation, and Ultra International B.V. that are present in this market with a joint partnership and a significant global presence. The opportunities for new players in the patchouli oil market is high, due to the increasing demand for essential oils from various industries.

Market participants in the global patchouli oil market include Berjé Inc., Eastern Agencies Aromatics Pvt. Ltd., Givaudan SA, Firmenich S.A., Nusaroma PT, Pt Indesso Aroma, Takasago International Corporation, PT Mitra Ayu Adi Pratama, PT Aroma Essence Prima, and Ultra International B.V., among other patchouli oil manufacturers.

Summary: Demand in the global patchouli oil market to surge in the coming years owing to growing awareness of clean label products. Manufacturers of F&B products fast shifting towards patchouli oil as a key ingredient in their formulations.

FMI has compiled a study on patchouli oil, which offers an analysis and forecast of the patchouli oil market in its publication titled, 'Patchouli Oil Market: Global Industry Analysis 2013–2017 and Opportunity Assessment 2018–2028. This report on the patchouli oil market covers some of the vital facets that are key influencing factors on the demand and supply of patchouli oil over the next several years. An in-depth review of the growth drivers, potential challenges, unique trends, and opportunities for market participants equip readers to fully comprehend the overall landscape of the patchouli oil market. The report on the patchouli oil market also covers the analysis of key regions and countries of particular interest that are anticipated to become frontrunners or remain laggards over the forecast period. The report covers a historical analysis of the market from 2013 to 2017, and provides forecasts from 2018 to 2028 in terms of volume in metric tons and revenue in US$.

Patchouli oil is an essential oil that is extracted from the patchouli plant. Patchouli oil has patchoulol (patchouli alcohol), α-bulnesene, and α-guaiene as the main components. The patchoulol content in the patchouli oil between is 28-32%, and is termed as an appropriate oil that can be used in end-use industries. The patchouli plant is mostly grown in Indonesia, and is nowadays also being cultivated in the regions of India, China, Malaysia, Singapore, etc. It has long been used as a traditional medicine in Asia, especially in Japan, China, and Malaysia. Patchouli oil is mainly used in perfumery and cosmetics. It is also used in pharmaceuticals due to its various health benefits. The home care products in which patchouli oil is used are air fresheners, laundry detergents, and paper towels.

This report on patchouli oil market has been broken down into different chapters to enhance clarity and provide context. A brief executive summary at the beginning of the report consists of some of the key findings of the study on the patchouli oil market, as well as market estimates and growth rates for important segments. The following chapter presents the definitions and scope of the study, as well as the coverage in terms of the way the patchouli oil market is structured. Subsequently, the chapter on market background presents the evolution of patchouli oil, relevant economic indicators such as GDP, and per capita spending, including an assessment of the supply chain, policy developments and regulatory scenario, and dynamics impacting the patchouli oil market, as well as an explanation of the factors considered important to develop forecasts and estimates. The report on the patchouli oil market also includes a chapter on pricing analysis, highlighting price point variations between different regions and products, including pricing forecasts. The following chapters dive deep into the global patchouli oil market, covering detailed information based on grade, nature, end use, packaging, and sales channel. The next set of chapters provide region-wise analysis and forecasts of the patchouli oil market, covering vital aspects of the market in North America, Latin America, Western Europe, Eastern Europe, Asia Pacific, India, and the Middle East & Africa.

A dashboard view of some of the key companies operating in the patchouli oil market in terms of their offerings, regional presence, and other metrics is a precursor to the detailed profiles of these participants, including financial information, strategy overview, and SWOT analysis, and market share, as well as analyst commentary. Some of the key players analyzed in the patchouli oil market report include Ultra International B.V., Givaudan SA, Pt Indesso Aroma, Berjé Inc., Takasago International Corporation, Firmenich S.A., PT Mitra Ayu Adi Pratama, PT Aroma Essence Prima, Nusaroma PT, and Eastern Agencies Aromatics Pvt. Ltd.

To develop the market estimates for patchouli oil, the overall production of patchouli plants in different regions and the patchouli leaves obtained from these plants have been taken into account. The amount of oil extracted from the leaves in terms of yield through different extraction methods have been considered. Once the overall production of patchouli oil is deduced, this is cross-referenced with imports by major consuming countries. The prices of patchouli oil have been obtained from manufacturers, distributors, and wholesalers for bulk quantities at a country level.

Our team of analysts reviews and interprets data from a variety of sources. Data attributed to ‘FMI’ is derived by using a combination of various approaches, which are then consolidated, interpreted, and extrapolated by FMI analysts. Data is sourced from government statistics, trade associations, company annual reports and investor presentations, press articles and directories, technical publications, and online databases, which are cross-referenced with FMI’s reports and internal repository of data to filter and validate the collected information. Intelligence gathered from desk research is supplemented by extensive interviews with selected key expert participants across the value chain, not only to gain information specific to their role and operations but also to obtain their perspective and insights of the issues impacting the patchouli oil market.

Global Patchouli Oil Market: Segmentation

Analysis by Product Type

  • Light Patchouli Oil

  • Dark Patchouli Oil

Analysis by Nature

  • Organic

  • Conventional

Analysis by Extraction Process

  • Steam Distillation

  • Hydro Distillation

Analysis by End Use

  • Cosmetics and Personal Care

    • Hair Care

    • Skin Care

    • Perfumes and Fragrances

  • Aromatherapy

  • Food and Beverages

  • Pharmaceuticals

  • Others (Detergents, Household Cleaning, Insect Repellents)

Analysis by Function

  • Anti-inflammatory

  • Antidepressant

  • Flavoring Agent

  • Mood Harmonizer

  • Deodorizer

  • Others

Analysis by Distribution Channel

  • Direct Sales

  • Indirect Sales

    • Specialty Stores

    • Drug Stores

    • e-Retail

Analysis by Region

  • North America

  • Latin America

  • Western Europe

  • Eastern Europe

  • Asia Pacific

  • India

  • Middle East and Africa

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