Increasing participation in sports activities and ongoing technological advancements play a role in the upsurge of sports sunglasses globally. On a continuum run, the sports sunglass market has escalated to USD 6.3 billion in 2024 and is expected to jump to USD 10.3 billion in 2034, covering a CAGR of 5.1% through 2034.
| Attributes | Key Statistics |
|---|---|
| Expected Base Year Value (2024) | USD 6.3 billion |
| Anticipated Forecast Value (2034) | USD 10.3 billion |
| Estimated Growth (2024 to 2034) | 5.1% CAGR |
| Attributes | Details |
|---|---|
| Type | Non-Polarized |
| CAGR (2024 to 2034) | 4.9% |
Non-polarized sunglasses are climbing in the market with a CAGR of 4.9% through 2034. Non-polarized sunglasses provide high-quality eye protection without distortion in polarized lenses. In sports, particularly activities like golf and baseball, where precise depth perception is crucial, non-polarized sunglasses are preferred as they offer consistent visibility. Thus, the demand for non-polarized sport sunglasses hikes.
Non-polarized sports sunglasses are often affordable, making them accessible to a wider range of athletes and consumers. As athletes prioritize performance and value while selecting eyewear for specific needs, the growth of non-polarized versions of the sunglasses improves.
Men’s sunglasses are often designed with a focus on durability and masculine aesthetics, catering to the preferences and needs of male athletes and consumers. With a CAGR of 4.7% from 2024 to 2034, the men's category in sports sunglasses is the predominant one.
| Attributes | Details |
|---|---|
| Category | Men |
| CAGR (2024 to 2034) | 4.7% |
Marketing and branding efforts often target men as the primary demographic for sports sunglasses. Men’s sports sunglasses also tend to offer a wide range of styles and features, appealing to diverse audiences within the male consumer base, from casual athletes to serious sports enthusiasts. Thus, the orchestration of targeted product design, marketing strategies, and diverse product offerings together positions the men's category at the top of the market.
Countries like South Korea, Japan, China, the United Kingdom, and the United States are seeing enhanced demand in the market.
| Countries | CAGR |
|---|---|
| South Korea | 7.1% |
| Japan | 6.6% |
| The United Kingdom | 6.1% |
| China | 5.8% |
| The United States | 5.4% |
South Korea is one of the prominent players in the market, with an estimated CAGR of 7.1% through 2034. One prominent South Korean company in the market is 'Oakley Korea' a subsidiary of Oakley, Inc. It is a well-known brand specializing in sports eyewear.
The market is widespread in South Korea, with big players distributing sports sunglasses and other eyewear products. Due to the immense trend of K-Pop, the marketing of these products has enhanced and reached across borders.
Tailored for various outdoor activities and catering to the needs of athletes and sports enthusiasts in South Korea and beyond, the market for the sunglasses is booming in the country.
Japan is emerging as a prominent sports force, particularly in baseball and golf. Thus, with a CAGR of 6.6%, the Japanese market is pegged at encouraging growth for the forecast period.
Yamamoto Kogaku is a key player in the Japanese market with a history of more than 100 years. They are manufacturers and distributors of industrial protective equipment and sports eyewear. Yamamoto Kogaku was the first to develop film insert technology that enables film and polycarbonate to be molded together.
As known for technological advancements, Japan serves to be a vibrant player in the market with a high-tech athletic eyewear industry.
The sport sunglass industry in the United Kingdom is pegged at a CAGR of 6.1% through 2034.
Owing to rising demand for sports activities like cycling and cricket, the market for cycling sunglasses in the United Kingdom has become nascent, with many big brands flourishing.
Rapha Racing Limited in the United Kingdom is one of the top sports brands in the world, with high-quality products, innovative designs, and a strong brand reputation. The JD Group is one of the world's top omnichannel retailers of sports fashion and outdoor brands, having started with just one store in the North West of England in 1981.
Major companies focus on performance and style resonates well with the preferences of athletes and consumers. Strategic marketing and sponsorship efforts in the United Kingdom contribute to its propulsion in the industry.
China is a significant player in the market due to its growing manufacturing capabilities and tech advancements. China, showing continuing signs of growth, is expected to cover a CAGR of 5.8% from 2024 to 2034.
The frequent holding of notable sporting events, such as the Olympics and Winter Olympics, makes sure the Chinese population stays glued to sporting trends and sports sunglasses. The market for these types of sunglasses in China is vast, with the country’s Olympic acumen climbing.
Some famous sports sunglass brands include Nike and Under Armour, which have a strong presence in the global market and are also popular in China due to their quality and performance.
According to the Sports & Fitness Industry Association (SFIA), more than 76% of all Americans, or 236.9 million people, participated in at least one sports activity which helps the country grow broader in sports. This contribution greatly impacts the l sport sunglass market in the United States, with an anticipated CAGR of 5.4% through 2034.
Increasing awareness about the importance of sports and physical fitness among individuals and fitness enthusiasts signifies the emerging trends in the active lifestyle sunglasses industry in the United States. Liberty Sport and Columbia Sportswear hold a big brand reputation and contribute highly to the sale of sports sunglasses in the United States.
Leading market players are expanding their product lines and reaching out globally for market presence. They are investing in technology and, with the help of e-commerce and influencers, influencing market growth. Here are some leading companies and their ongoing developments
| Companies | Development |
|---|---|
| Decathlon | Expanding its presence in emerging markets in Asia and South America and investing in e-commerce to reach a wider consumer base globally |
| Adidas AG | Developing innovative sports sunglasses with cutting-edge technology |
| Luxottica Group | Expanding its retail footprint by opening more branded stores in key metropolitan areas |
| Liberty Sport | Targeting the professional sports market by partnering with professional athletes and sports teams |
| Nike Inc. | Targeted advertising and influencer collaborations for fashion-forward sports sunglasses |
| Columbia Sportswear | Aiming at outdoor sports enthusiasts by offering durable and rugged sports sunglasses designed for extreme weather conditions and outdoor activities |
Recent Advancements
The global sport sunglass market is set to reach USD 6.3 billion by 2024.
The sports sunglass market is expected to reach USD 10.3 billion by 2034.
The sport sunglass market is growing at a CAGR of 5.1% from 2024 to 2034.
Non-polarized is the top type, with a CAGR of 4.9% through 2034.
The market in South Korea is expected to progress at a CAGR of 7.1% through 2034.
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