Dietary Supplements Market

Dietary Supplements Market – Driven by Increasing demand for Health Products: Global Industry Analysis and Opportunity Assessment 2015 – 2025

The dietary supplements market continues to grow at a rapid pace as a result of increasing consumer awareness of a good diet for healthy living. The global dietary supplements market is expected to witness significant growth over the forecast period, accounting for US$ 252,100 Mn by 2025, reflecting a CAGR of 7.4%. Consumers are moving towards a healthy lifestyle through physical activity and a nutritious diet coupled with an influx of integrative medicine and complementary alternative medicine. This is an observed trend in the dietary supplements market across the key regions of North America, Latin America, APEJ, Western Europe, Eastern Europe, Japan, and MEA.

Factors influencing market trends of the dietary supplements market

Medical conditions or doctor recommendations, growing awareness about the functional benefits of dietary supplements, increasing urbanization and changing lifestyles, maintenance of health to avoid later treatment, ensuring adherence to recommended dietary requirements, treatment of illnesses, disease prevention, growing influence of media, friends, and relatives, development in the retail and pharmaceutical industries, and rapid advancements in product offerings are some of the factors impacting increasing consumer adoption of dietary supplements and healthcare products. However, factors such as negative publicity and false product claims are expected to hinder overall growth of the market in the near future. Moreover, lack of awareness about consumption of dosage of the supplements is expected to restrain growth of the dietary supplements market during the forecast period.

Dietary supplements market segmentation

Dietary Supplements Market Segmentation

Region-wise market trends and projections

The APEJ market is expected to record a CAGR of 9.2% over the forecast period, accounting for US$ 57,789.5 Mn by 2025. Japan is expected to record a CAGR of 6.4% over the forecast period, accounting for US$ 20,392.5 Mn by 2025. The North America market is expected to record a CAGR of 7.2% over the forecast period, accounting for US$ 78,894.7 Mn by 2025. Western Europe is expected to record a CAGR of 7.0% over the forecast period, accounting for US$ 60,146.9 Mn by 2025. The Latin America market is expected to record a CAGR of 8.5% over the forecast period, accounting for US$ 14,272.4 Mn by 2025. Eastern Europe is expected to record a CAGR of 7.0% over the forecast period, accounting for US$ 60,146.9 Mn by 2025. MEA is expected to record a CAGR of 5.4% over the forecast period, accounting for US$ 6,007.4 Mn by 2025.

APEJ is estimated to be the most attractive region in terms of growth in the global dietary supplements market over the forecast period. The North America market is expected to register the highest total index by 2025 while the Latin America market is expected to show a substantial growth over the forecast period. Western Europe is likely to register the second-highest total index by 2025.

Key market players

Key players identified in the global dietary supplements market are Herblife International, BASF SE, E. I. DU PONT DE NEMOURS AND COMPANY, Glanbia Plc, Royal DSM N.V., Abbott Laboratories, Amway Enterprises, NBTY Inc., Bayer AG, and GlaxoSmithKline Limited. These companies are focused towards product innovation to broaden their product portfolios in order to meet diverse demands of various end user industries and enhance their market presence.

This Future Market Insights report examines the dietary supplements market for the period 2015 - 2025. The primary objective of this report is to offer insights on advancements in the dietary supplements market. Increasing healthcare costs, coupled with rising consumer health awareness is expected to fuel market growth of dietary supplements over the forecast period. Companies operating in the dietary supplements market are focused on penetrating untapped and potential markets in various regions, and also lay emphasis on launching new range of dietary supplements products for various applications in order to enhance their market presence.

The dietary supplements market report starts with a market overview in terms of market size or value. This section includes FMI’s analysis of key trends, drivers, and restraints from the supply and demand sides, which influence the global dietary supplements market. Impact analysis of key growth drivers and restraints based on the weighted average model is included to equip clients with insights for better decision-making.

The report also highlights dietary supplements adoption by region. It provides a market outlook for 2015 - 2025 and sets the forecast within the context of the dietary supplements market, including new technological developments as well as novel product offerings in the dietary supplements market. This study offers insights into key regional trends contributing to the growth of the global dietary supplements market and analyses the degree to which various drivers are influencing this market in each region. Key regions assessed in this report are North America, Latin America, Western Europe, Eastern Europe, Asia Pacific excluding Japan (APEJ), Japan, and the Middle East & Africa.

Research Methodology

All the above sections – by application, ingredient, distribution channel, form, end use, and region, evaluate the present scenario and growth prospects of the dietary supplements market for the period 2015 - 2025. We have considered 2014 as the base year and provided data for the trailing 12 months. To calculate the dietary supplements market size, we have also considered revenue generated by dietary supplements manufacturers. The forecast presented here assesses total revenue by value across the dietary supplements market. In order to offer an accurate forecast, we started by sizing the current market, which forms the basis of how the dietary supplements market would develop in future. Given the characteristics of the market, we triangulated the outcome of three different types of analyses based on supply side, downstream industry demand, and economic envelope.

It is imperative to note that in an ever-fluctuating global economy, we not only provide forecasts in terms of CAGR, but also analyse the market on the basis of key parameters such as year-on-year (Y-o-Y) growth to understand the predictability of the market and to identify the right opportunities. The dietary supplements market is split into a number of segments. All the segments, i.e., by application, ingredient, distribution channel, form, end use, and region are analysed in terms of Basis Point Share to understand individual segment’s relative contribution to market growth. This detailed level of information is important for identification of various key trends of the dietary supplements market. Another key feature of this report is the analysis of all key segments in terms of absolute dollar opportunity. This is traditionally overlooked while forecasting the market value. Absolute dollar opportunity is critical for assessing the level of opportunity that a provider can look to achieve, as well as to identify potential resources from a sales and delivery perspective. To understand the key segments in terms of growth and adoption of dietary supplements by various end user industries across the globe in the near future and to help providers identify real market opportunities, Future Market Insights developed an Attractiveness Index for the dietary supplements market.

In the final section of the report, a competitive landscape is included to provide readers with a dashboard view based on categories of providers in the value chain, presence in the dietary supplements product portfolio, and key differentiators. This section is primarily designed to provide clients with an objective and detailed comparative assessment of key providers specific to a market segment in the dietary supplements value chain and potential players for the same. The report provides segment-specific vendor insights to identify and evaluate key competitors based on in-depth assessment of capabilities and success in the dietary supplements market.

Detailed profiles of providers are also included within the scope of the report to evaluate their long- and short-term strategies, key offerings, and recent developments in the dietary supplements market. Key competitors covered in the report are Herbalife International, BASF SE, E. I. DU PONT DE NEMOURS AND COMPANY, Glanbia Plc, Royal DSM N.V., Abbott Laboratories, Amway Enterprises, NBTY Inc., Bayer AG, and GlaxoSmithKline Limited.