Air Fryer Market Value to Reach ~US$ 1.4 Bn in 2027
Growing health consciousness among consumer, especially for low oil or no oil food consumption, rise in innovative product launches, and high demand from commercial sector such as hotels, restaurants & hospitals are expected to drive the air fryer market across the globe. This has translated into rising demand for digital air fryer as compared to manual air fryer in the global market. Exhibiting a moderate CAGR of 6.8% yearly growth in revenues, the global air fryer market will surpass ~US$ 1.4 Bn mark in 2027. This FMI study reveals that the market will grow at a steady pace during 2019 – 2027.
Air Fryer Market - Key Research Findings
- The global Air Fryers market will expand at a CAGR of 6.8% over 2019-2027.
- The market has noticeable demand Digital Air Fryers with a CAGR of 7.7%.
- Online sales channel to showcase the most lucrative opportunity.
- Key manufacturers are likely to invest in air fryers to discover innovative products.
- Europe is the market leaders for the air fryers market.
Key Factors Shaping Air Fryers Market
Growing Demand from Health Conscious People
The growing number of nuclear families and the hectic lifestyle of the consumers are increasing. Consumers are more focused and aware about the health issue raised by the adoption of unhealthy eating styles disease like cholesterol are increasing. The Consumers are more focused towards the digital segment of the air fryer as the increasing demand of automatic cooking appliances are gaining more attraction in the developed countries like U.S. Rising number of consumers focused towards eating of healthy food across the globe is increasing and as a result the demand of air fryer is expected to boost. The manufacturers are focused towards the production of new innovative products to sustain in the market.
Increasing online sales & Consumption of Frozen Ready Meal
The increasing adoption of e-Commerce for selling products globally has led to a surge in the growth of B2C businesses in various domains. Over the years, consumer behavior has drastically changed, and are more inclined towards exploring products online and purchasing through e-Commerce. The expansion of global online sales, along with increasing product lines and product portfolios are expected to drive market growth
The busy lifestyle of the consumers have increased the demand in the consumption of ready-made-food, frozen ready food and already-fried-and-frozen food across the world and as a result this has led to a major driving factor for the growth of air fryer market.
Increasing Demand from Commercial Sector Supplementing the Growth
The demand for the air fryers was limited to the residential sector or it was mainly used in the households but with the growth of commercial sector and the increasing number of hotels and restaurants are boosting the demand of air fryers. The demand for energy-efficient air fryer is also having a positive impact on the market growth. The rising demand of low cooking appliances in the commercial sector is increasing and as a result the demand for the air fryers in the commercial sector is also increasing.
Current Coronavirus Pandemic Outbreak Resulting in Slight Decrease in Demand
During the coronavirus pandemic outbreak worldwide led to some of the serious impacts on most of the suppliers and manufacturers of electronic products as the supply chains are disrupted. Due to the pandemic outbreak there is a decrease in frequency of purchase of consumer goods. Limited availability of labor, components and other supply chain are the major challenges faced by the manufacturers in the present time. By the end of this lockdown situation across the world will result in higher consumer demands of the air fryer and the market will be witnessing higher consumer traffic. The E-Commerce segment in the sales channel will be showcasing the high demand of the air fryers and the manufacturers need to design the new distribution networks to cope with the high demand with the changing business.
Air Fryer Market: Structure Analysis
- The report profiles companies such as Koninklijke Philips N.V, BLACK+DECKER Inc., Conair Corporation, Avalon Bay, Breville Group Ltd, Meyer Manufacturing Company Limited, GoWISE USA, NuWave LLC, Groupe SEB and Newell Brands and many more.
- Increasing demand from health-conscious people and their awareness towards oil-free food is gaining the attraction of consumers towards air fryer market.
- The growing consumption of ready-made food and frozen food has increased the demand for air fryers in Europe.
- These companies are introducing new products and partnering with other industry leaders to develop and deliver new products that meet the rising demands and desires of customers. Industry leading players and Government bodies are also taking steps to raise customer awareness.
Base year considered
Actual estimates/Historical data
2015 - 2019
2019 - 2027
Value (USD) Bn
Product Type, Material type, End Use Industry, Demographics, Sales Channel and Region
North America, Latin America, Europe, East Asia, South Asia, Oceania and Middle East & Africa (MEA)
Koninklijke Philips N.V, BLACK+DECKER Inc., Conair Corporation, Avalon Bay, Breville Group Ltd, Meyer Manufacturing Company Limited, GoWISE USA, NuWave LLC, Groupe SEB and Newell Brands and many more.
Revenue forecast, company share, competitive landscape, growth factors, and trends
Digital Air Fryer Showcase Significant CAGR of 7.7%
Driven by health consciousness, changing lifestyle, rapid urbanization, and introduction of multiple cooking mode, digital air fryer market is expected to showcase a significant CAGR of 7.7% over the forecast period. Digital air fryer is equipped with latest features such as LCD display, temperature sensing technology, adjustable thermostat control, different functional mode such as max crisp, air fry, air roast, air broil, bake, reheat, dehydrate are expected to drive the demand for air fryer market. The manual air fryer in other hand, offers only fries, roast, & grill option to cook. Hence, at present, most of the manufacturers are now focusing on digital air fryer which ensure the growth of the product in the global market.
East Asia to Drive the Growth of Air Fryer Market
Europe is accounted as the leading region in the global air fryer market in 2019 owing to high health consciousness among consumers, greater product knowledge, high adoption rate, and concentration of manufacturers in the region. However, East Asia is ready to snatch the market share from Europe & North America with highest CAGR during the forecast. East Asia is expected to gain the highest value share 28.7% by 2027 owing to large consumer base, growing urban population and health conscious consumers and large number of Chinese players in the region.
Prominent Players are Significantly Shirting towards Online Platform to Increase Customer Base
Players in the market are significantly engaged in e-commerce channel to sell their products online and increase market footprint across the globe. Companies are also considerably investing in strategic partnership with third party online sellers to increase their product availability. Moreover, as rising number of nuclear families, changing lifestyle, busy schedule, and increasing internet penetration, consumers are now purchasing products through online channels. Thus, the growing trend of online purchase is creating an opportunities for companies to promote and market their products through social media platform is one of the primary factors significantly boosting sales of air fryer across the world.
Manual air fryer holds leading revenue share
Digital air fryer to showcase noteworthy CAGR
Household segment has highest value share as compared to commercial
Commercial segment is expected to witness highest CAGR during the forecast
Supermarkets/ hypermarkets to remain top in sales channel
Online sales channel will expand at highest CAGR during the forecast
How Growth will Unfold
The growth of the air fryer market is significantly dependent on the product adoption rate, mainly in urban areas. The growing consciousness among consumers are high among urban population as compared to rural population. Moreover, disposable income & change in lifestyle will also have a significant impact on the sale of air fryers. New innovative product launches will support the market demand from manufacturers end. Growing cooking trend, growth in household numbers will surely uplift the residential use of air fryer market however, higher growth is expected hotels and restaurants. China will play a major role in East Asian market growth owing to availability of low priced Chinese products and rising health consciousness among East Asian population. As per National Bureau of Statistics (NBS), in urban areas, per capita disposable income had raised 5.5% in 2018 as compared to 2017. All these factors are expected to act as growth parameter for air fryer market.
* This data is only a representation. Actual data may vary and will be available in report.Click Here To Know How The Growth Will Unfold
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Air Fryer Market: Global Industry Analysis 2013-2018 & Opportunity Assessment 2019-2027
A recent market study published by Future Market Insights on the air fryer market offers global industry analysis for 2013-2018 & opportunity assessment for 2019–2027. The study offers a comprehensive assessment of air fryer market dynamics. After conducting a thorough research on the historical, as well as current growth parameters, the growth prospects of the market are obtained with maximum precision.
Air Fryer Market Taxonomy
The global air fryer market is segmented in detail to cover every aspect of the market and present complete market intelligence to readers.
- Direct Sales
- Department Stores
- Specialty Stores
- Other Sales Channel
- North America
- Latin America
- East Asia
- South Asia & Pacific
- Middle East & Africa
The executive summary of the air fryer market includes the market country analysis, opportunity assessment, and recommendations on the global air fryer market.
Readers can find the detailed segmentation and definition of the air fryer market in this chapter, which will help them understand basic information about the air fryer market. This section also highlights the inclusions and exclusions, which help the reader understand the scope of the air fryer market report. The associated industry assessment of the air fryer market is carried out in this section. The macroeconomic factors affecting growth of the air fryer market are provided in this section and the impact of these macroeconomic indicators on the air fryer market is analyzed. The technological advancements in the air fryer market is also provided. The drivers and restraints impacting the growth of the air fryer market are explained in this chapter. Opportunities and ongoing trends in the air fryer market are also comprehensively discussed.
This chapter includes detailed analysis of the historical air fryer market (2013-2018), along with an opportunity analysis for the forecast period (2019-2027). This chapter provides details about the air fryer market on the basis of product type, end use, price and sales channel. This chapter explains how the air fryer market is anticipated to grow across North America, Latin America, Europe, East Asia, South Asia & Pacific, and the Middle East and Africa.
This chapter includes a detailed analysis of the growth of the air fryer market in the North America region, along with a country-wise assessment that includes the U.S. and Canada. This chapter provides details about the North America air fryer market on the basis of product type, end use, price, and sales channel.
This chapter includes a detailed analysis of the growth of the air fryer market in the Latin America region, along with a country-wise assessment that includes the Brazil, Mexico & Rest of Latin America. This chapter provides details about the North America air fryer market on the basis of product type, end use, price, and sales channel.
Important growth prospects of the air fryer market based on product type, end use, price, and sales channel for all countries such as Germany, U.K., Spain, France, Italy and Rest of Europe are included in this chapter.
This chapter includes a detailed analysis of the growth of the air fryer market in East Asia region including the important growth prospects of the air fryer in several countries such as China, Japan, South Korea, and Rest of East Asia are included in this chapter.
This chapter includes a detailed analysis of the growth of the air fryer market in the South Asia & Pacific region, along with a country-wise assessment that includes, India, Thailand, Indonesia, New Zealand, Australia, and Rest of South Asia & Pacific.
This chapter offers insights into how the air fryer market is expected to grow in major countries in the MEA region such as GCC Countries, Northern Africa, South Africa, and Rest of MEA, during the forecast period 2019-2027.
In this chapter, readers can find detailed information about tier analysis and market concentration of the key players in the air fryer market along with their market presence analysis by region and product portfolio.
In this chapter, readers can find a comprehensive list of leading manufacturers in the air fryer market, along with detailed information about each company, which includes company overview, revenue shares, strategic overview, and recent company developments. Some of the market players featured in the report are Koninklijke Philips N.V., Cuisinart, SharkNinja Operating LLC, Avalon Bay, Groupe SEB, De'Longhi S.p.A, Tefal, DASH (StoreBound LLC), Breville, GoWISE USA, TTK Prestige Ltd, NuWave, LLC, DOMU Brands Ltd.(Vonshef), Stanley Black & Decker, Inc., Pigeon Corporation and others.
This chapter includes a list of acronyms and assumptions that provide a base to the information and statistics included in the air fryer report. This chapter helps readers understand the research methodology followed to obtain various conclusions, as well as important qualitative and quantitative information, on the air fryer market.
How the research was conducted?
- C - Level Executives
- Marketing Directors
- Sales Heads
- Production Managers
- Distributors Heads
- Sales Executives
- Product Manufacturers
- Industry Experts
- End Users
- Current Market Dynamics and Challenges
- Market Characteristics
- Market Performance and Growth Quadrants
- Competition Structure and Market Structure
- Strategic Growth Initiatives
- Near-term and Long-term Market Growth Prospects
- Market Segment Splits and Authenticity
- Opinions on Market Projections and Validity Of Assumptions
- Industry Publications
- Industrial Week
- Industrial Product Review
- Industrial Magazine
- Industry Associations
- Association of Home Appliance Manufacturers
- National Kitchen & Bath Association (NKBA)
- Company Press Releases
- Annual Reports and Investor Presentations
- Research Papers
- Government Websites and Publications
- Trade Websites
Primary Interview Splits