Bag in Box Barrier Film Market Outlook

The global bag-in-box barrier market is expected to secure US$ 333.48 million in 2023, surging to US$ 548.40 million by 2033. From 2023 to 2033, the market is likely to display a CAGR of 5.1%, against 4.3% from 2018 to 2022. The growth of the market can be attributed to the increasing demand in industry segments such as household cleaners, beverages, and milk and dairy products.

Manufacturers are adopting innovative new ideas to meet the rising consumer needs. For instance, Elite Packaging, a United Kingdom-based company, has developed a gusseted bag that is sealed in every corner. This design provides the product with more stability and efficiency. Further, it reduces the space required for the bag-in-box container, making it more compact for application.

Attributes Details
Market CAGR (2023 to 2033) 5.1%
Market Valuation (2023) US$ 333.48 million
Market Valuation (2033) US$ 548.40 million

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What are the Factors Driving the Global Bag in Box Barrier Film Market?

Development of the Food and Beverage Sector to Benefit the Market

The rising demand for bag-in-box barrier films for household products is expected to strengthen the market over the forecast period. The rising consumption of household cleaners like surface deodorizers and surface cleaners is anticipated to boost the demand for bag-in-box barrier films during the forecast period. The rising urban population in developing countries has increased the demand for hygiene-promoting products such as household cleaners.

Further, bag-in-box barrier films have been experiencing a soaring demand from the beverages industry. The rising beverage production is expected to increase steadily with the manufacturers adopting advanced packaging solutions such as bag-in-box containers as alternative packaging. The market for the bag-in-box container of alcoholic beverages is projected to rise due to the rising alcoholic beverage consumption. Growth in the consumption of alcoholic beverages in developed economies is expected to drive growth in the market in the forthcoming time.

Increasing collaborations and partnerships among players are projected to strengthen the market in the coming time. For instance, in March 2019, Liquid-Box Corp inked an acquisition agreement with DS Smith Plc. The deal is expected to boost the company’s distribution and manufacturing capabilities.

What are the Factors Hampering the Global Bag in Box Films Market?

The demand for bag-in-box barrier films is expected to be hindered by the expansion of the substitute products such as plastic and glass bottles. The availability of plastic bottles at lower prices is anticipated to limit growth. The soft drink industry's growing demand for plastic bottles is expected to hamper the market's growth over the forecast period.

Bag-in-box barrier films witness a high threat of substitution from other packaging products and packaging materials. The most popular among them are pouches. Pouches are among the most widely used products for the packaging of beverages. They are preferred for their convenience of use and portability. In addition, pouches are available in various formats, from as small as 50 ml to larger or multi-serving formats and sizes. Such factors have made pouches popular for on-the-go usage. From a marketing standpoint, pouches encourage sampling in the form of trial or on-the-go sizes.

However, increasing demand for innovative packaging designs for food and beverage products to catch consumer attention is anticipated to counter hampering factors and act as a lucrative opportunity in the forecast period.

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Regional Segmentation

What is the Contribution of Europe to Driving the Market for Bag-in-Box Barrier Film Market?

Increasing Demand for the Product from the Food and Beverage Sector to Impact the Market Positively

According to the analysis, the market in Europe is projected to be the largest one. 2023 the region is expected to secure 19% of the global market revenue.

The market's growth can be attributed to the increasing demand for products in the food and beverage industry. Changing consumption patterns of consumers and increasing urbanization, along with the rising popularity of such packaging, are expected to increase market growth over the forecast period.

Increasing investments in Research and Development by the packaging manufacturers to smoothen the integration of novel features such as size, shape, and attributes are projected to boost the demand for the bag-in-box barrier in this region over the forecast period.

What is the Role of North America in Developing the Market for Bag-in-Box Barrier Film Market?

Expansion of the Alcoholic Beverage Sector to Augment the Market

The analysis shows North America is anticipated to be the second-larger market during the forecast period. In 2023, the region is likely to garner 16% of the global revenue.

The expansion of the regional market can be attributed to the rapidly growing alcoholic beverage sector. The United States is anticipated to dominate the regional market during the forecast period. The United States is experiencing a high wine demand, with over 10,000 wineries nationwide.

California held the highest share, more than 85%, followed by Washington, Oregon, New York, Texas, and Virginia. As per the National Epidemiologic Survey on Alcohol and Related Conditions, around 24 million American adults consume an average of more than 74 drinks per week.

Players in the market are taking various initiatives to strengthen their position, which is expected to benefit the industry directly or indirectly. For instance, in 2021, Anheuser-Busch InBev announced the acquisition Of USA-based company Craft Brew Alliance. The initiative aims to strengthen its distribution network nationwide, which is expected to boost the demand for the product in the forecast period.

What is the Contribution of Asia Pacific to Strengthening the Global Bag in Box Barrier Films Market?

Expansion of the Food and Beverage Sector in the Asia Pacific to Benefit the Market

Asia Pacific is projected to be the fastest-growing market during the forecast period. It can be attributed to the increasing disposable income and expanding the food and beverage sector.

The presence of various developing countries like India, China, and Japan is anticipated to play an important role in strengthening the market in the Asia Pacific. Also, the region is home to various startups, which is estimated to augment the market in the forecast period. For instance, Packman, an Indian startup, is an internationally renowned packaging company with various commercial packaging solutions. Such factors are expected to benefit the market in Asia Pacific.

Segmentation Analysis

Why is the Wine Segment Expected to Gain Maximum Traction in the Global Bag-In-Box Barrier Films Market?

Working Class and Young Generation to be the Largest Consumer of Wines

As per a study by the European Association of Wine Economists and the Chaire Vins et Spiritueux de INSEEC U., in May 2020, the frequency of the consumption of wine has surged significantly during the lockdown resulting from the coronavirus outbreak.

The young and working-class people include wine in their diet, house parties, and occasional drinks. These consumer trends are expected to fuel the segment's growth over the forecast period.

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What is the Role of Startups in Developing the Global Bag in Box Barrier Films Market?

NWB Bevel (Finland), Cirqle (Denmark), Green Gen Technologies (France), Eco Six Pack Ring (Mexico), HaTa Bevtech (India), and DRINKinBox, among others.

Players in the market are taking various initiatives that are likely to strengthen the position of startups.

For instance, DRINKinBox’s bag-in-box features a new delivery system that empties all liquid from the bag and positions the valve at the top of the box so that dispensing liquid into a glass or other container is easy. It is said to be the first bag-in-box for carbonated beverages; DRINKinBOX Co2 uses a special box with a new bag for the liquid. Beer, sparkling wine, soft drinks, and other carbonated beverages are filled directly after production into the bag-in-box container.

Competition Analysis

The global market has various players focusing on technology development regarding design and packaging solutions. Increasing demand for innovative packaging designs for food and beverage products to catch consumer attention is projected to positively impact industry growth over the forecast period.

Key players in the global bag-in-box barrier films market include Mondi Group Plc., Berry Global, Inc., Scholle IPN, DS Smith Plc, Amcor Limited, and Liqui-Box.

Recent Key Developments in the Market Include:

  • In January 2021, Mondi announced that all conditions had been met, and it has concluded the acquisition of 90.38% of the outstanding shares in Olmuskan International Paper Ambalaj Sanayi ve Ticaret A.S from International Paper for a total consideration of 66 Million Euros. Olmuskan is a renowned packaging player in Turkey, listed on the Istanbul Stock Exchange.
  • In February 2020, Liquibox, a portfolio company of Olympus Partners, completed the acquisition of DS Smith plc's Plastics Division. The acquired division includes both rigid and flexible packaging businesses. The combined companies is estimated to have 35 manufacturing facilities and a global workforce of nearly 3,000 employees.
  • In February 2022, SIG announced an agreement to acquire 100% Scholle IPN. Scholle IPN is a leading innovator of sustainable packaging systems and solutions for food and beverages with retail, institutional, and industrial customers. It is the global leader in bag-in-box and number two in spouted pouches.

Scope of Report

Attributes Details
Forecast Period 2023 to 2033
Historical Data Available for 2018 to 2022
Market Analysis US$ billion for Value
Key Countries Covered United States, United Kingdom, Japan, India, China, Australia, Germany
Key Segments Covered Material Type, Application, Region
Key Companies Profiled Mondi Group Plc.; Berry Global Inc.; Scholle IPN; DS Smith Plc; Amcor Limited; Liqui-Box
Report Coverage Market Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives
Customization & Pricing Available upon Request

Bag in Box Barrier Film Market by Segmentation

By Application:

  • Wines
  • Fruit juice concentrates
  • Oil
  • Liquid Egg
  • Milk
  • Others

By Material Type:

  • EVOH Bag
  • PE Bag
  • PP Bag
  • PC Bag
  • PU Bag
  • TPU Bag
  • EVA Bag

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • Middle East & Africa (MEA)

Frequently Asked Questions

What is the Current Market Valuation?

The market is estimated to be valued at US$ 333.48 million in 2023.

What is the Latest Market Trend?

Manufacturers are adopting innovative ideas to meet the high consumer needs.

What is the Growth Forecast for the Market?

The market is forecast to register a CAGR of 5.1% through 2033.

What is the Estimated Market Size in 2032?

The market is estimated to reach US$ 548.40 million by 2032.

How was the Historical Performance of the Market?

The market held a CAGR of 4.3% between 2018 and 2022.

Table of Content
1. Executive Summary
    1.1. Global Market Outlook
    1.2. Demand-side Trends
    1.3. Supply-side Trends
    1.4. Technology Roadmap Analysis
    1.5. Analysis and Recommendations
2. Market Overview
    2.1. Market Coverage / Taxonomy
    2.2. Market Definition / Scope / Limitations
3. Market Background
    3.1. Market Dynamics
        3.1.1. Drivers
        3.1.2. Restraints
        3.1.3. Opportunity
        3.1.4. Trends
    3.2. Scenario Forecast
        3.2.1. Demand in Optimistic Scenario
        3.2.2. Demand in Likely Scenario
        3.2.3. Demand in Conservative Scenario
    3.3. Opportunity Map Analysis
    3.4. Product Life Cycle Analysis
    3.5. Supply Chain Analysis
        3.5.1. Supply Side Participants and their Roles
            3.5.1.1. Producers
            3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)
            3.5.1.3. Wholesalers and Distributors
        3.5.2. Value Added and Value Created at Node in the Supply Chain
        3.5.3. List of Raw Material Suppliers
        3.5.4. List of Existing and Potential Buyer’s
    3.6. Investment Feasibility Matrix
    3.7. Value Chain Analysis
        3.7.1. Profit Margin Analysis
        3.7.2. Wholesalers and Distributors
        3.7.3. Retailers
    3.8. PESTLE and Porter’s Analysis
    3.9. Regulatory Landscape
        3.9.1. By Key Regions
        3.9.2. By Key Countries
    3.10. Regional Parent Market Outlook
    3.11. Production and Consumption Statistics
    3.12. Import and Export Statistics
4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033
    4.1. Historical Market Size Value (US$ Million) & Volume (Units) Analysis, 2018 to 2022
    4.2. Current and Future Market Size Value (US$ Million) & Volume (Units) Projections, 2023 to 2033
        4.2.1. Y-o-Y Growth Trend Analysis
        4.2.2. Absolute $ Opportunity Analysis
5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Application
    5.1. Introduction / Key Findings
    5.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Application, 2018 to 2022
    5.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Application, 2023 to 2033
        5.3.1. Wines
        5.3.2. Fruit juice concentrates
        5.3.3. Oil
        5.3.4. Liquid Egg
        5.3.5. Milk
        5.3.6. Others
    5.4. Y-o-Y Growth Trend Analysis By Application, 2018 to 2022
    5.5. Absolute $ Opportunity Analysis By Application, 2023 to 2033
6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Material Type
    6.1. Introduction / Key Findings
    6.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Material Type, 2018 to 2022
    6.3. Current and Future Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Material Type, 2023 to 2033
        6.3.1. EVOH Bag
        6.3.2. PE Bag
        6.3.3. PP Bag
        6.3.4. PC Bag
        6.3.5. PU Bag
        6.3.6. TPU Bag
        6.3.7. EVA Bag
    6.4. Y-o-Y Growth Trend Analysis By Material Type, 2018 to 2022
    6.5. Absolute $ Opportunity Analysis By Material Type, 2023 to 2033
7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region
    7.1. Introduction
    7.2. Historical Market Size Value (US$ Million) & Volume (Units) Analysis By Region, 2018 to 2022
    7.3. Current Market Size Value (US$ Million) & Volume (Units) Analysis and Forecast By Region, 2023 to 2033
        7.3.1. North America
        7.3.2. Latin America
        7.3.3. Western Europe
        7.3.4. Eastern Europe
        7.3.5. South Asia and Pacific
        7.3.6. East Asia
        7.3.7. Middle East and Africa
    7.4. Market Attractiveness Analysis By Region
8. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    8.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
    8.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
        8.2.1. By Country
            8.2.1.1. USA.
            8.2.1.2. Canada
        8.2.2. By Application
        8.2.3. By Material Type
    8.3. Market Attractiveness Analysis
        8.3.1. By Country
        8.3.2. By Application
        8.3.3. By Material Type
    8.4. Key Takeaways
9. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    9.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
    9.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
        9.2.1. By Country
            9.2.1.1. Brazil
            9.2.1.2. Mexico
            9.2.1.3. Rest of Latin America
        9.2.2. By Application
        9.2.3. By Material Type
    9.3. Market Attractiveness Analysis
        9.3.1. By Country
        9.3.2. By Application
        9.3.3. By Material Type
    9.4. Key Takeaways
10. Western Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    10.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
    10.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
        10.2.1. By Country
            10.2.1.1. Germany
            10.2.1.2. United Kingdom.
            10.2.1.3. France
            10.2.1.4. Spain
            10.2.1.5. Italy
            10.2.1.6. Rest of Western Europe
        10.2.2. By Application
        10.2.3. By Material Type
    10.3. Market Attractiveness Analysis
        10.3.1. By Country
        10.3.2. By Application
        10.3.3. By Material Type
    10.4. Key Takeaways
11. Eastern Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    11.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
    11.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
        11.2.1. By Country
            11.2.1.1. Poland
            11.2.1.2. Russia
            11.2.1.3. Czech Republic
            11.2.1.4. Romania
            11.2.1.5. Rest of Eastern Europe
        11.2.2. By Application
        11.2.3. By Material Type
    11.3. Market Attractiveness Analysis
        11.3.1. By Country
        11.3.2. By Application
        11.3.3. By Material Type
    11.4. Key Takeaways
12. South Asia and Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    12.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
    12.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
        12.2.1. By Country
            12.2.1.1. India
            12.2.1.2. Bangladesh
            12.2.1.3. Australia
            12.2.1.4. New Zealand
            12.2.1.5. Rest of South Asia and Pacific
        12.2.2. By Application
        12.2.3. By Material Type
    12.3. Market Attractiveness Analysis
        12.3.1. By Country
        12.3.2. By Application
        12.3.3. By Material Type
    12.4. Key Takeaways
13. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    13.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
    13.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
        13.2.1. By Country
            13.2.1.1. China
            13.2.1.2. Japan
            13.2.1.3. South Korea
        13.2.2. By Application
        13.2.3. By Material Type
    13.3. Market Attractiveness Analysis
        13.3.1. By Country
        13.3.2. By Application
        13.3.3. By Material Type
    13.4. Key Takeaways
14. Middle East and Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country
    14.1. Historical Market Size Value (US$ Million) & Volume (Units) Trend Analysis By Market Taxonomy, 2018 to 2022
    14.2. Market Size Value (US$ Million) & Volume (Units) Forecast By Market Taxonomy, 2023 to 2033
        14.2.1. By Country
            14.2.1.1. GCC Countries
            14.2.1.2. South Africa
            14.2.1.3. Israel
            14.2.1.4. Rest of MEA
        14.2.2. By Application
        14.2.3. By Material Type
    14.3. Market Attractiveness Analysis
        14.3.1. By Country
        14.3.2. By Application
        14.3.3. By Material Type
    14.4. Key Takeaways
15. Key Countries Market Analysis
    15.1. USA.
        15.1.1. Pricing Analysis
        15.1.2. Market Share Analysis, 2022
            15.1.2.1. By Application
            15.1.2.2. By Material Type
    15.2. Canada
        15.2.1. Pricing Analysis
        15.2.2. Market Share Analysis, 2022
            15.2.2.1. By Application
            15.2.2.2. By Material Type
    15.3. Brazil
        15.3.1. Pricing Analysis
        15.3.2. Market Share Analysis, 2022
            15.3.2.1. By Application
            15.3.2.2. By Material Type
    15.4. Mexico
        15.4.1. Pricing Analysis
        15.4.2. Market Share Analysis, 2022
            15.4.2.1. By Application
            15.4.2.2. By Material Type
    15.5. Germany
        15.5.1. Pricing Analysis
        15.5.2. Market Share Analysis, 2022
            15.5.2.1. By Application
            15.5.2.2. By Material Type
    15.6. United Kingdom.
        15.6.1. Pricing Analysis
        15.6.2. Market Share Analysis, 2022
            15.6.2.1. By Application
            15.6.2.2. By Material Type
    15.7. France
        15.7.1. Pricing Analysis
        15.7.2. Market Share Analysis, 2022
            15.7.2.1. By Application
            15.7.2.2. By Material Type
    15.8. Spain
        15.8.1. Pricing Analysis
        15.8.2. Market Share Analysis, 2022
            15.8.2.1. By Application
            15.8.2.2. By Material Type
    15.9. Italy
        15.9.1. Pricing Analysis
        15.9.2. Market Share Analysis, 2022
            15.9.2.1. By Application
            15.9.2.2. By Material Type
    15.10. Poland
        15.10.1. Pricing Analysis
        15.10.2. Market Share Analysis, 2022
            15.10.2.1. By Application
            15.10.2.2. By Material Type
    15.11. Russia
        15.11.1. Pricing Analysis
        15.11.2. Market Share Analysis, 2022
            15.11.2.1. By Application
            15.11.2.2. By Material Type
    15.12. Czech Republic
        15.12.1. Pricing Analysis
        15.12.2. Market Share Analysis, 2022
            15.12.2.1. By Application
            15.12.2.2. By Material Type
    15.13. Romania
        15.13.1. Pricing Analysis
        15.13.2. Market Share Analysis, 2022
            15.13.2.1. By Application
            15.13.2.2. By Material Type
    15.14. India
        15.14.1. Pricing Analysis
        15.14.2. Market Share Analysis, 2022
            15.14.2.1. By Application
            15.14.2.2. By Material Type
    15.15. Bangladesh
        15.15.1. Pricing Analysis
        15.15.2. Market Share Analysis, 2022
            15.15.2.1. By Application
            15.15.2.2. By Material Type
    15.16. Australia
        15.16.1. Pricing Analysis
        15.16.2. Market Share Analysis, 2022
            15.16.2.1. By Application
            15.16.2.2. By Material Type
    15.17. New Zealand
        15.17.1. Pricing Analysis
        15.17.2. Market Share Analysis, 2022
            15.17.2.1. By Application
            15.17.2.2. By Material Type
    15.18. China
        15.18.1. Pricing Analysis
        15.18.2. Market Share Analysis, 2022
            15.18.2.1. By Application
            15.18.2.2. By Material Type
    15.19. Japan
        15.19.1. Pricing Analysis
        15.19.2. Market Share Analysis, 2022
            15.19.2.1. By Application
            15.19.2.2. By Material Type
    15.20. South Korea
        15.20.1. Pricing Analysis
        15.20.2. Market Share Analysis, 2022
            15.20.2.1. By Application
            15.20.2.2. By Material Type
    15.21. GCC Countries
        15.21.1. Pricing Analysis
        15.21.2. Market Share Analysis, 2022
            15.21.2.1. By Application
            15.21.2.2. By Material Type
    15.22. South Africa
        15.22.1. Pricing Analysis
        15.22.2. Market Share Analysis, 2022
            15.22.2.1. By Application
            15.22.2.2. By Material Type
    15.23. Israel
        15.23.1. Pricing Analysis
        15.23.2. Market Share Analysis, 2022
            15.23.2.1. By Application
            15.23.2.2. By Material Type
16. Market Structure Analysis
    16.1. Competition Dashboard
    16.2. Competition Benchmarking
    16.3. Market Share Analysis of Top Players
        16.3.1. By Regional
        16.3.2. By Application
        16.3.3. By Material Type
17. Competition Analysis
    17.1. Competition Deep Dive
        17.1.1. Mondi Group Plc.
            17.1.1.1. Overview
            17.1.1.2. Product Portfolio
            17.1.1.3. Profitability by Market Segments
            17.1.1.4. Sales Footprint
            17.1.1.5. Strategy Overview
                17.1.1.5.1. Marketing Strategy
                17.1.1.5.2. Product Strategy
                17.1.1.5.3. Channel Strategy
        17.1.2. Berry Global Inc.
            17.1.2.1. Overview
            17.1.2.2. Product Portfolio
            17.1.2.3. Profitability by Market Segments
            17.1.2.4. Sales Footprint
            17.1.2.5. Strategy Overview
                17.1.2.5.1. Marketing Strategy
                17.1.2.5.2. Product Strategy
                17.1.2.5.3. Channel Strategy
        17.1.3. Scholle IPN
            17.1.3.1. Overview
            17.1.3.2. Product Portfolio
            17.1.3.3. Profitability by Market Segments
            17.1.3.4. Sales Footprint
            17.1.3.5. Strategy Overview
                17.1.3.5.1. Marketing Strategy
                17.1.3.5.2. Product Strategy
                17.1.3.5.3. Channel Strategy
        17.1.4. DS Smith Plc
            17.1.4.1. Overview
            17.1.4.2. Product Portfolio
            17.1.4.3. Profitability by Market Segments
            17.1.4.4. Sales Footprint
            17.1.4.5. Strategy Overview
                17.1.4.5.1. Marketing Strategy
                17.1.4.5.2. Product Strategy
                17.1.4.5.3. Channel Strategy
        17.1.5. Amcor Limited
            17.1.5.1. Overview
            17.1.5.2. Product Portfolio
            17.1.5.3. Profitability by Market Segments
            17.1.5.4. Sales Footprint
            17.1.5.5. Strategy Overview
                17.1.5.5.1. Marketing Strategy
                17.1.5.5.2. Product Strategy
                17.1.5.5.3. Channel Strategy
        17.1.6. Liqui-Box
            17.1.6.1. Overview
            17.1.6.2. Product Portfolio
            17.1.6.3. Profitability by Market Segments
            17.1.6.4. Sales Footprint
            17.1.6.5. Strategy Overview
                17.1.6.5.1. Marketing Strategy
                17.1.6.5.2. Product Strategy
                17.1.6.5.3. Channel Strategy
        17.1.7. General Mills, Inc.
            17.1.7.1. Overview
            17.1.7.2. Product Portfolio
            17.1.7.3. Profitability by Market Segments
            17.1.7.4. Sales Footprint
            17.1.7.5. Strategy Overview
                17.1.7.5.1. Marketing Strategy
                17.1.7.5.2. Product Strategy
                17.1.7.5.3. Channel Strategy
        17.1.8. Mama Ka'z
            17.1.8.1. Overview
            17.1.8.2. Product Portfolio
            17.1.8.3. Profitability by Market Segments
            17.1.8.4. Sales Footprint
            17.1.8.5. Strategy Overview
                17.1.8.5.1. Marketing Strategy
                17.1.8.5.2. Product Strategy
                17.1.8.5.3. Channel Strategy
        17.1.9. King Arthur Baking Company, Inc.
            17.1.9.1. Overview
            17.1.9.2. Product Portfolio
            17.1.9.3. Profitability by Market Segments
            17.1.9.4. Sales Footprint
            17.1.9.5. Strategy Overview
                17.1.9.5.1. Marketing Strategy
                17.1.9.5.2. Product Strategy
                17.1.9.5.3. Channel Strategy
        17.1.10. The Essential Baking Company
            17.1.10.1. Overview
            17.1.10.2. Product Portfolio
            17.1.10.3. Profitability by Market Segments
            17.1.10.4. Sales Footprint
            17.1.10.5. Strategy Overview
                17.1.10.5.1. Marketing Strategy
                17.1.10.5.2. Product Strategy
                17.1.10.5.3. Channel Strategy
        17.1.11. Simple Mills
            17.1.11.1. Overview
            17.1.11.2. Product Portfolio
            17.1.11.3. Profitability by Market Segments
            17.1.11.4. Sales Footprint
            17.1.11.5. Strategy Overview
                17.1.11.5.1. Marketing Strategy
                17.1.11.5.2. Product Strategy
                17.1.11.5.3. Channel Strategy
18. Assumptions & Acronyms Used
19. Research Methodology
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