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An Overview of the Consumer Packaging Industry in China from 2024 to 2034

The consumer packaging industry in China is estimated to be valued at US$ 105.5 billion in 2024 and is projected to reach US$ 162.7 billion by 2034. Sales revenue is anticipated to expand at a CAGR of 5.7% over the forecast period. The overall industry size of consumer packaging in China was valued at over US$ 100.8 billion at the end of 2023.

Key Industry Attributes

Attributes Details
Industry Size in 2023 US$ 100.8 billion
Estimated Industry Size in 2024 US$ 105.5 billion
Forecasted Industry Size by 2034 US$ 162.7 billion
Projected Value CAGR (2024 to 2034) 5.7%

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Factors Driving the Demand for Consumer Packaging in China

  • Consumer packaging in China is experiencing increasing demand owing to the rising adoption of eCommerce platforms, with online shopping becoming increasingly popular. This surge in digital retail has necessitated robust packaging solutions to ensure the safe and secure delivery of products to consumers.
  • The industry is benefiting from the growing purchasing power of the population, as rising disposable incomes enable consumers to afford a wider range of packaged goods.
  • The consumer packaging industry in China is witnessing considerable growth due to increased awareness of hygiene and safety concerns among consumers. The adoption of secure and tamper-evident packaging is becoming more prevalent in the country as a result.
  • Government initiatives promoting sustainable practices within the consumer packaging sector are also aiding the exponential expansion of the industry in the country.
  • The industry in China is heavily reliant on the performance of the food and beverage sector. With the rise in the overall packaged food industry, the demand for consumer packaging in China is experiencing a surge as well.

Consumption Analysis of Consumer Packaging in China

  • In China’s consumer packaging industry, there is a noticeable trend toward packaged snacks. This shift is driven by consumers who are showing a growing preference for convenient, on-the-go options.
  • The food and beverage industry is also adapting to the rising preference for ready-to-eat meals. This has led to an increased demand for consumer packaging in China.
  • Within China’s cosmetics industry, there is an appreciable adoption of sustainable packaging solutions. This is due to the growing environmental consciousness among consumers.
  • The demand for specialized packaging in the pharmaceutical industry is growing among health-conscious consumers who seek safety and information transparency.
  • As the demand for smart home products continues to rise, the home and garden products sector is experiencing a corresponding increase in demand. This trend has simultaneously created a demand for innovative and protective consumer packaging solutions to satisfy consumer requirements.
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Ismail Sutaria

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Factors Adversely Affecting the Consumer Packaging Industry in China

  • Environmental regulations from governments and eco-conscious consumers, along with the rising awareness of sustainable practices, are the prime hurdles in front of the companies involved in this industry.
  • The industry also faces intense competition from both domestic and international companies. This is leading to lower profit margins and a continuous need for innovation. This puts tremendous pressure on companies with budget constraints.
  • The industry is also reliant on the performance of consumer goods. Any fluctuations in this significantly impact the consumer packaging industry.
  • The rapid technological advancements, particularly the emergence of alternative packaging solutions and 3D printing, present a challenge for the consumer packaging industry in China. These innovations offer businesses and consumers new options that can divert their attention away from traditional packaging methods.

Comparative View of Adjacent China Consumer Packaging Market

Our analyst has comprehensively studied the global packaging industry and has come up with two other markets, Brazil and India, which have the potential to offer rigorous competition to the consumer packaging industry in China. The emerging eCommerce sector and rising disposable incomes of the middle-class populations in these countries are the main reasons for the industry's growth. According to the numbers mentioned in the table below, the consumer packaging industry in China is very likely to exhibit better performance during the forecast period compared to Brazil and India.

China Consumer Packaging Industry:

Attributes China Consumer Packaging Industry
CAGR (2024 to 2034) 5.7%
Industry Value (2024) US$ 105.5 billion
Growth Factor The surging demand for consumer packaging from the eCommerce sector in China
Key Trend The rising trend of on-the-go packaging in China is capturing the country's attention

Brazil Consumer Packaging Industry:

Attributes Brazil Consumer Packaging Industry
CAGR (2024 to 2034) 2.8%
Industry Value (2024) US$ 11.4 billion
Growth Factor The growing demand for consumer packaging from Brazil’s thriving cosmetics and personal care sector
Key Trend Paper-based packaging has gained significant impetus in Brazil due to its easy availability and eco-friendliness

India Consumer Packaging Industry:

Attributes India Consumer Packaging Industry
CAGR (2024 to 2034) 5.7%
Industry Value (2024) US$ 56.2 billion
Growth Factor Consumer packaging consumption is projected to stay strong in India's flourishing food industry
Key Trend Brands are prioritizing fashionable and sophisticated packaging to offer consumers a premium experience

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Category-wise Insights

Plastic Material to Dominate the Consumer Packaging Industry in China despite Environmental Concerns

Material Type Forecasted Value CAGR (2024 to 2034)
Plastics 5.0%
Paper 4.3%

Based on the material type, the plastic segment is anticipated to hold over 55% of the industry share in 2024 despite the environmental impact of plastic and the stringent regulations and policies against it.

  • The demand for plastic packaging of consumer goods is soaring in China as it offers lightweight, durable, and flexible solutions that keep the product protected from moisture, temperature, and UV exposure.
  • Manufacturers in China also prefer plastic packaging as it provides a cost-effective choice due to its affordability, ease of production, and versatility.
  • Plastic materials also offer a high level of flexibility, allowing manufacturers to create unique and visually appealing packaging designs.

Rigid Packaging Format is Set to Lead China’s Consumer Packaging Industry

Packaging Formats Value CAGR
Flexible Packaging 4.5%
Rigid Packaging 5.6%

The rigid packaging format is expected to register a CAGR of 5.6% over the forecast period. This increased demand is attributed to:

  • The demand for rigid packaging solutions in the Chinese consumer goods industry is skyrocketing as manufacturers aim to convey a sense of luxury and sophistication. Key players in the industry curate premium packaging designs to attract a young demographic with their rigid packaging solutions.
  • With growing environmental awareness, manufacturers are opting for rigid packaging materials as they are often recyclable or reusable. This attracts a substantial number of eco-conscious consumers and businesses to the segment.

Competitive Landscape

The consumer packaging industry in China is highly competitive, with several key players operating in the industry. These key players offering consumer packaging in China are trying to focus on increasing their production capacity.

This is in response to the consistent demand for such packaging from several end-use industries and the growing demand from the services sector. They are also expanding their product portfolio to cater to the growing demand for sustainable packaging products.

Key Players Offering Consumer Packaging in China

  • Amcor Plc.
  • Berry Global Company
  • Crown Holding
  • Stora Enso Oyj
  • Nine Dragons Papers
  • Shanghai Zijiang Holdings
  • 3M Company
  • Oji Holding Corp.
  • CPMC Holdings Ltd.
  • Plastipak

Recent Developments

  • In June 2023, Dow and Procter & Gamble China unveiled an innovative air capsule eCommerce packaging, combining Dow's high-performance PE resins with P&G China's innovation. This sustainable solution aims to effectively protect products, minimize packaging waste, and enhance recyclability in the eCommerce sector.
  • In February 2023, Mars Wrigley China marked a milestone by unveiling its inaugural fully post-consumer recycled PET (rPET) packaging for the Cui Xiang Mi chocolate brand. The 216g canister, composed entirely of rPET, aims to enhance sustainability, with an estimated annual saving of 36t of virgin plastic.
  • In December 2022, Amcor Plc. announced the opening of its newly constructed manufacturing facility in Huizhou, China. The company invested around US$ 100 million in the plant, which measures around 600,000 sq. ft, making it the largest flexible packaging plant in the country.
  • In November 2022, Nine Dragons Paper Holdings announced a plan to invest in capacity expansion, which is going to allow the company to increase the manufacturing capacity of its Virgin carton board by almost 5 million tons.

Scope of Report

Attribute Details
Growth Rate CAGR of 5.7% from 2024 to 2034
Base Year for Estimation 2023
Historical Data 2019 to 2023
Forecast Period 2024 to 2034
Quantitative Units Revenue in US$ billion, Volume in Tons, and CAGR from 2024 to 2034
Report Coverage Revenue Forecast, Volume Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends and Pricing Analysis
Segments Covered
  • Packaging Format
  • Material
  • End Use
  • Level of Packaging
  • Technology
  • Distribution Channel
Key Companies Profiled
Customization and Pricing Available upon Request

Consumer Packaging Industry in China by Category

By Packaging Format:

  • Flexible Packaging
    • Pouches
    • Bags & Sacks
    • Films & Wraps
    • Sachets
    • Stick Packs
    • Cups
    • Tubes
    • Labels
    • Clamshell
  • Rigid Packaging
    • Trays
    • Blisters
    • Tubs and Lids
    • Caps & Closures
    • Pump & Dispensers
    • Boxes
    • Cartons
    • Bottles and Jars
    • Cans
    • Cores & Tubes

By Material:

  • Plastics
    • Polyethylene
      • HDPE
      • LDPE
      • LLDPE
    • Polypropylene
    • PET
    • PVC
    • Nylon
    • EVOH
    • Polystyrene
    • Post-Consumer Recycled (PCR)
    • Bioplastics
      • PLA
      • Starch-based Plastics
      • Bio-PET
      • Bio-PE
      • Others
  • Paper
  • Aluminum Foil
  • Wood
  • Metal
    • Aluminum
    • Tin
    • Steel

By Technology:

  • Injection Molding
  • Thermoforming
  • Blow Molding
  • Other Technologies
  • Extrusion

By Level of Packaging:

  • Primary
  • Secondary
  • Tertiary

By End Use:

  • Food
    • Bakery & Confectionaries
    • Dairy Products
    • Baby food
    • Edible Oil
    • Meat Poultry seafood
    • Snacks
    • Spices & Condiments
    • Fruits and Vegetables
    • Pet Food
    • RTE Food
    • Pulses and Cereals
  • Beverage
    • Alcoholic
      • Beer
      • Wine
      • Spirits
      • Other Alcoholic Beverages
    • Non-Alcoholic
      • Fruit Juices
      • Carbonated drinks
      • RTD beverages
      • Bottled Water
      • Tea & Coffee
      • Milk Products
  • Personal care & Hygiene
    • Skincare
    • Haircare
    • Makeup
    • Fragrance
    • Nailcare
  • Homecare & Toiletries
    • Toiletries
    • Laundry Care products
    • Personal Hygiene
    • Air Fresheners
  • Pharmaceuticals
  • Consumer Electronics
  • Medical Devices

By Distribution Channel:

  • Online
  • Offline

Frequently Asked Questions

At What Rate did the Consumer Packaging Industry in China Expand between 2019 and 2023?

The China consumer packaging industry expanded at a CAGR of 3.1% from 2019 to 2023.

How Big is the China Consumer Packaging Industry in 2024?

The consumer packaging industry in China is estimated at US$ 105.5 billion in 2024.

By 2034, What will the Industry Size of Consumer Packaging in China be?

By 2034, the China consumer packaging industry is anticipated to reach US$ 162.7 billion.

What is the Prominent Driver for the China Consumer Packaging industry?

The industry is experiencing expansion due to the growing demand for packaging from China’s thriving cosmetics and personal care sector.

Who are the Top 3 Players Offering Consumer Packaging in China?

The top 3 players operating in the China consumer packaging industry are Amcor PLC, Berry Global Company, and Crown Holdings.

Table of Content

1. Executive Summary

    1.1. Market Outlook

    1.2. Market Analysis

    1.3. FMI Analysis and Recommendations

    1.4. FMI Scorecard

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

    2.3. Heat Mapping/Packaging Formats Mapping

3. Key Market Trends

    3.1. Key Trends Impacting the Market

    3.2. Sustainable Trends

    3.3. Technological Trends

    3.4. Packaging Formats Innovation / Development Trends

4. Key Success Factors

    4.1. Packaging Formats Adoption / Usage Analysis

    4.2. Packaging Formats USPs / Features

    4.3. Strategic Promotional Strategies

5. Market Demand Analysis 2019 to 2023 and Forecast, 2024 to 2034

    5.1. Historical Market Volume (‘000 Tonnes) Analysis, 2019 to 2023

    5.2. Current and Future Market Volume (‘000 Tonnes) Projections, 2024 to 2034

    5.3. Y-o-Y Growth Trend Analysis

6. Market - Pricing Analysis

    6.1. Pricing Analysis

    6.2. Weighted Average Pricing Analysis Benchmark

7. Market Demand (in Value or Size in US$ Million) Analysis 2019 to 2023 and Forecast, 2024 to 2034

    7.1. Historical Market Value (US$ Million) Analysis, 2019 to 2023

    7.2. Current and Future Market Value (US$ Million) Projections, 2024 to 2034

        7.2.1. Y-o-Y Growth Trend Analysis

        7.2.2. Absolute $ Opportunity Analysis

8. Market Background

    8.1. PESTLE Analysis

    8.2. Porters 5 Force Analysis

    8.3. Key Regulations

    8.4. Patent Analysis

    8.5. Start Up Eco System

    8.6. Forecast Factor

    8.7. Macro-Economic Factors

    8.8. Value Chain Analysis

        8.8.1. Exhaustive List of Raw Material Suppliers

        8.8.2. Exhaustive List of Lidding Films Converters/Manufacturers

        8.8.3. Exhaustive List of End Users/Customers

    8.9. Cased-based Scenario - Impact Assessment

        8.9.1. Current Statistics

        8.9.2. Short-Mid-Long Term Outlook

        8.9.3. Likely Rebound

    8.10. Market Dynamics

        8.10.1. Drivers

        8.10.2. Restraints

        8.10.3. Opportunity Analysis

    8.11. Supply Demand Analysis

9. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Packaging Formats

    9.1. Introduction / Key Findings

    9.2. Historical Market Size (US$ Million) and Volume (‘000 Tonnes) Analysis, By Packaging Formats, 2019 to 2023

    9.3. Current and Future Market Size (US$ Million) and Volume (‘000 Tonnes) Analysis and Forecast, By Packaging Formats, 2024 to 2034

    9.4. Flexible Packaging

        9.4.1. Pouches

        9.4.2. Bags & Sacks

        9.4.3. Films & Wraps

        9.4.4. Sachets

        9.4.5. Stick Packs

        9.4.6. Cups

        9.4.7. Tubes

        9.4.8. Labels

        9.4.9. Clamshell

    9.5. Rigid Packaging

        9.5.1. Trays

        9.5.2. Blisters

        9.5.3. Tubs and Lids

        9.5.4. Caps & Closures

        9.5.5. Pump & Dispensers

        9.5.6. Boxes

        9.5.7. Cartons

        9.5.8. Bottles and Jars

        9.5.9. Cans

        9.5.10. Cores & Tubes

    9.6. Market Attractiveness Analysis, By Packaging Formats

10. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Material

    10.1. Introduction / Key Findings

    10.2. Historical Market Size (US$ Million) and Volume (‘000 Tonnes) Analysis, By Material, 2019 to 2023

    10.3. Current and Future Market Size (US$ Million) and Volume (‘000 Tonnes) Analysis and Forecast, By Material, 2024 to 2034

        10.3.1. Plastics

            10.3.1.1. Polyethylene

                10.3.1.1.1. HDPE

                10.3.1.1.2. LDPE

                10.3.1.1.3. LLDPE

            10.3.1.2. Polypropylene

            10.3.1.3. PET

            10.3.1.4. PVC

            10.3.1.5. Nylon

            10.3.1.6. EVOH

            10.3.1.7. Polystyrene

            10.3.1.8. Post Consumer Recycled (PCR)

            10.3.1.9. Bioplastics

                10.3.1.9.1. PLA

                10.3.1.9.2. Starch-based Plastics

                10.3.1.9.3. Bio-PET

                10.3.1.9.4. Bio-PE

                10.3.1.9.5. Others

        10.3.2. Paper

        10.3.3. Aluminium Foil

        10.3.4. Wood

        10.3.5. Metal

            10.3.5.1. Aluminium

            10.3.5.2. Tin

            10.3.5.3. Steel

    10.4. Market Attractiveness Analysis, By Material

11. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Level of Packaging

    11.1. Introduction / Key Findings

    11.2. Historical Market Size (US$ Million) and Volume (‘000 Tonnes) Analysis, By Level of Packaging, 2019 to 2023

    11.3. Current and Future Market Size (US$ Million) and Volume (‘000 Tonnes) Analysis and Forecast, By Level of Packaging, 2024 to 2034

        11.3.1. Primary

        11.3.2. Secondary

        11.3.3. Tertiary

    11.4. Market Attractiveness Analysis, By Level of Packaging

12. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Technology

    12.1. Introduction / Key Findings

    12.2. Historical Market Size (US$ Million) and Volume (‘000 Tonnes) Analysis, By Technology, 2019 to 2023

    12.3. Current and Future Market Size (US$ Million) and Volume (‘000 Tonnes) Analysis and Forecast, By Technology, 2024 to 2034

        12.3.1. Injection Molding

        12.3.2. Thermoforming

        12.3.3. Blow Molding

        12.3.4. Other Technologies

        12.3.5. Extrusion

    12.4. Market Attractiveness Analysis, By Technology

13. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By Distribution Channel

    13.1. Introduction / Key Findings

    13.2. Historical Market Size (US$ Million) and Volume (‘000 Tonnes) Analysis, By Distribution Channel, 2019 to 2023

    13.3. Current and Future Market Size (US$ Million) and Volume (‘000 Tonnes) Analysis and Forecast, By Distribution Channel, 2024 to 2034

        13.3.1. Online

        13.3.2. Offline

    13.4. Market Attractiveness Analysis, By Distribution Channel

14. Market Analysis 2019 to 2023 and Forecast 2024 to 2034, By End Use

    14.1. Introduction / Key Findings

    14.2. Historical Market Size (US$ Million) and Volume (‘000 Tonnes) Analysis, By End Use, 2019 to 2023

    14.3. Current and Future Market Size (US$ Million) and Volume (‘000 Tonnes) Analysis and Forecast, By End Use, 2024 to 2034

        14.3.1. Food

            14.3.1.1. Bakery & Confectionaries

            14.3.1.2. Dairy Products

            14.3.1.3. Baby food

            14.3.1.4. Edible Oil

            14.3.1.5. Meat Poltry seafood

            14.3.1.6. Snacks

            14.3.1.7. Spices & Condiments

            14.3.1.8. Fruits and Vegetables

            14.3.1.9. Pet Food

            14.3.1.10. RTE Food

            14.3.1.11. Pulses and Cerelas

        14.3.2. Beverage

            14.3.2.1. Alcoholic

                14.3.2.1.1. Beer

                14.3.2.1.2. Wine

                14.3.2.1.3. Spirits

                14.3.2.1.4. Other Alcoholic Beverages

        14.3.3. Non-Alcoholic

                14.3.3.1.1. Fruit Juices

                14.3.3.1.2. Carbonated drinks

                14.3.3.1.3. RTD beverages

                14.3.3.1.4. Bottled Water

                14.3.3.1.5. Tea & Coffee

                14.3.3.1.6. Milk Products

        14.3.4. Personal care & Hygine

            14.3.4.1. Skincare

            14.3.4.2. Haircare

            14.3.4.3. Makeup

            14.3.4.4. Fragrance

            14.3.4.5. Nailcare

        14.3.5. Homecare & Toiletries

            14.3.5.1. Toiletries

            14.3.5.2. Laundry Care products

            14.3.5.3. Personal Hygine

            14.3.5.4. Air Fresheners

        14.3.6. Pharmaceuticals

        14.3.7. Consumer Electronics

        14.3.8. Medical Devices

    14.4. Market Attractiveness Analysis, By End Use

15. Market Structure Analysis

    15.1. Market Analysis by Tier of Companies

    15.2. Market Share Analysis of Top Players

    15.3. Market Presence Analysis

16. Competition Analysis

    16.1. Competition Dashboard

    16.2. Competition Benchmarking

    16.3. Competition Deep Dive/ Portfolio Analysis (Key based Market Players)

        16.3.1. Amcor Plc

            16.3.1.1. Overview

            16.3.1.2. Packaging Formats Portfolio

            16.3.1.3. Profitability by Market Segments (Packaging Formats/Channel/Region)

            16.3.1.4. Sales Footprint

            16.3.1.5. Strategy Overview

        16.3.2. Berry Global Company

        16.3.3. Crown Holding

        16.3.4. Stora Enso

        16.3.5. Nine Dragons Papers

        16.3.6. Shanghai Zijiang Holdings

        16.3.7. 3M Company

        16.3.8. Oji Holding Corp

        16.3.9. CPMC Holdings Ltd

        16.3.10. Plastipak

*The above list is indicative in nature and is subject to change during the course of research

17. Assumptions and Acronyms Used

18. Research Methodology

List of Tables

Table 01: Market Volume (‘000 Tonnes) By Packaging Formats, 2019H to 2034F

Table 02: Market Value (US$ Million) By Packaging Formats, 2019H to 2034F

Table 03: Market Volume (‘000 Tonnes) by Material, 2019H to 2034F

Table 04: Market Value (US$ Million) by Material, 2019H to 2034F

Table 03: Market Volume (‘000 Tonnes) by Technology, 2019H to 2034F

Table 04: Market Value (US$ Million) by Technology, 2019H to 2034F

Table 05: Market Volume (‘000 Tonnes) by Level of Packaging, 2019H to 2034F

Table 06: Market Value (US$ Million) by Level of Packaging, 2019H to 2034F

Table 07: Market Volume (‘000 Tonnes) by End Use, 2019H to 2034F

Table 08: Market Value (US$ Million) by End Use, 2019H to 2034F

Table 09: Market Volume (‘000 Tonnes) by Distribution Channel, 2019H to 2034F

Table 10: Market Value (US$ Million) by Distribution Channel, 2019H to 2034F

List of Charts

Figure 01: Market Value Analysis (US$ Million) and Volume Analysis (‘000 Tonnes) Projection (2019H to 2023A)

Figure 02: Market Value Analysis (US$ Million) and Volume Analysis (‘000 Tonnes) Projection (2023E to 2034F)

Figure 03: Market Incremental $ Opportunity (US$ Million) (2019H to 2034F)

Figure 04: Market Share Analysis, by Packaging Formats, 2024E to 2034F

Figure 05: Market Attractiveness Analysis, by Packaging Formats, 2023E to 2034F

Figure 06: Market Y-o-Y Growth Analysis, by Packaging Formats, 2019H to 2034F

Figure 07: Market Share Analysis, by Material, 2023E to 2034F

Figure 08: Market Attractiveness Analysis, by Material, 2023E to 2034F

Figure 09: Market Y-o-Y Growth Analysis, by Material, 2019H to 2034F

Figure 10: Market Share Analysis, by Technology, 2023E to 2034F

Figure 11: Market Attractiveness Analysis, by Technology, 2023E to 2034F

Figure 12: Market Y-o-Y Growth Analysis, by Technology, 2019H to 2034F

Figure 13: Market Share Analysis, by Level of Packaging, 2023E to 2034F

Figure 14: Market Attractiveness Analysis, by Level of Packaging, 2023E to 2034F

Figure 15: Market Y-o-Y Growth Analysis, by Level of Packaging, 2019H to 2034F

Figure 16: Market Share Analysis, by End Use, 2023E to 2034F

Figure 17: Market Attractiveness Analysis, by End Use, 2023E to 2034F

Figure 18: Market Y-o-Y Growth Analysis, by End Use, 2019H to 2034F

Figure 19: Market Share Analysis, by Distribution Channel, 2024E to 2034F

Figure 20: Market Attractiveness Analysis, by Distribution Channel, 2023E to 2034F

Figure 21: Market Y-o-Y Growth Analysis, by Distribution Channel, 2019H to 2034F

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