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Lauric Acid Market Snapshot (2022 to 2032)

The global lauric acid market size is anticipated to reach US$ 683.9 Million in 2032 and exhibit growth at a considerable CAGR of 13.4% in the forecast period (2022 to 2032). High demand for lauric acid in the textile industry for usage as a processing agent, as well as a lubricant is likely to spur the market in the upcoming years.

As per the report, the global lauric acid market is set to be valued at US$ 165.1 Million in 2022. The surging need for organic personal care products among the millennial population is mainly attributed to market growth.

Report Attribute Details
Lauric Acid Market Estimated Base Year Value (2021) US$ 150.6 Million
Lauric Acid Market Expected Market Value (2022) US$ 165.1 Million
Lauric Acid Market Anticipated Forecast Value (2032) US$ 683.9 Million
Lauric Acid Market Projected Growth Rate (2022 to 2032) 13.4% CAGR

Lauric acid is referred to as a saturated fatty acid, which naturally occurs in numerous vegetable fats, such as palm kernel and coconut oil. It is a powdery, white solid with a slight odor of soap or bay oil.

It is usually categorized into the medium chain fatty acids and includes a 12-carbon atom chain. As compared to the commonly available fatty acids, lauric acid is relatively cost-effective and provides a long shelf life to end products.

Increasing usage in hair care and skin care products across the globe is anticipated to boost sales of lauric acid in the assessment period. The USA Food and Drug Administration (FDA), for instance, has listed lauric acid under the Generally Regarded as Safe (GRAS) tag for cosmetics and personal care applications. Further, high demand for shampoos, shower gels, body washes, and facial cleansers in various parts of the globe is projected to push the market. It is also utilized in combination with surfactants, especially in personal care product formulations to improve their efficacy.

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Introduction of Unique Bath and Body Products to Drive the Lauric Acid Market Growth by 2032

Increasing concerns regarding body odor are set to propel the usage of fragranced bathroom products worldwide. The emergence of unique bath bombs, bath salts, and body washes infused with floral scents and essential oils is expected to drive the popularity of spas. Apart from that, the high demand for intimate hygiene products is another factor that is set to foster the global lauric acid market growth in the upcoming years. Moreover, high demand for aesthetically appealing bath and body products backed by rising disposable income and improving living standards is expected to fuel the market.

In July 2021, for instance, Wipro Consumer Care and Lighting introduced a new range of shower gels across its wide range of brands to cater to major consumer needs. It has launched body washes under its brands, including Yardley, Aramusk, Hygienix, and Santoor. Similar other product launches are projected to augur well for the global market.

Adoption of Homemade Skin and Hair Care Regimes May Obstruct the Lauric Acid Market by 2032

Face cleansers, body washes, shampoos, and soaps infused with harmful chemicals claiming to have the desired effects are provided by many small-scale companies at relatively low cost, especially in underdeveloped countries. Such products can lead to adverse effects on hair growth, as well as skin and scalp health.

Apart from that, the increasing popularity of several home remedies, such as the usage of Indian soapberry, curd, Indian gooseberry, and egg yolk for hair cleansing may decline sales of commercial skin and hair care products. Spurred by the aforementioned factors, the global lauric acid market size may get hampered in the evaluation period.

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High Demand for Organic Shampoos in China and India to Propel the Asia Pacific Lauric Acid Market Share

The rising number of beauty-conscious consumers, especially in South Korea, China, Thailand, and Japan is likely to help the Asia Pacific to generate the largest lauric acid market share in future years. The high demand for shampoos infused with organic ingredients to keep the moisture balance of hair is a major factor that is projected to push the need for lauric acid across the Asia Pacific.

The presence of various small- and large-scale hair care product manufacturers in India, Thailand, Indonesia, and China is another vital factor that would foster the market.

In June 2022, for instance, Varesse, a leading Indonesian beauty care brand introduced its latest Serum Shampoo 2-in-1 Conditioner. The product will function as a treatment, conditioner, and shampoo simultaneously. The entry of several start-up companies in the Asia Pacific would also aid growth.

Growing Demand for Premium Soaps in the USA to Fuel the North America Lauric Acid Market in Future

North America is expected to remain in the second position with the rising demand for soaps and detergents across the USA and Canada. Increasing awareness among consumers regarding hygiene and surging penetration of automatic washing machines across North America are estimated to push sales of laundry detergents, thereby spurring the demand for lauric acid.

In June 2022, for instance, COSMOS & HARMONY, a personal care and toiletry essential brand based in Thailand, announced its plans to enter the USA market by introducing its premium natural personal care products. Thus, the entry of numerous renowned soap and detergent brands in the USA and Canada is expected to bolster the North American market.

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Market Competition

Some of the renowned companies present in the global lauric acid market include Kao Corporation, Bakrie Group, KLK OLEO, Permata Hijau, Acme-Hardesty, Emery Oleochemicals, IOI Oleo GmbH, Godrej Industries, AAK AB, Cailà & Parés, PT. Cisadane Raya, Wilmar International Ltd., VVF LLC, Musim Mas Holdings Pte. Ltd., Timur OleoChemicals, Oleon, and Pacific Oleochemicals among others.

The global market is highly competitive with the presence of a large number of international and domestic players. They are mainly striving to expand their portfolios by introducing cutting-edge products in the market through exhaustive research and development activities. A few other key players are aiming to engage in mergers and acquisitions, contracts, and joint ventures to expand their distribution networks and compete in the market.

Report Scope

Report Attribute Details
Growth Rate CAGR of 13.4% from 2022 to 2032
Base Year for Estimation 2021
Historical Data 2015 to 2020
Forecast Period 2022 to 2032
Quantitative Units Revenue in USD Million, Volume in Kilotons, and CAGR from 2022 to 2032
Report Coverage Revenue Forecast, Volume Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends, and Pricing Analysis
Segments Covered
  • Purity
  • Application
  • End Use
  • Region
Regions Covered
  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • Asia Pacific Excluding Japan
  • Japan
  • Middle East and Africa
Key Countries Profiled
  • USA
  • Canada
  • Brazil
  • Argentina
  • Germany
  • United Kingdom
  • France
  • Spain
  • Italy
  • Nordics
  • BENELUX
  • Australia & New Zealand
  • China
  • India
  • ASIAN
  • GCC Countries
  • South Africa
Key Companies Profiled
  • Kao Corporation
  • Bakrie Group
  • KLK OLEO
  • Permata Hijau
  • Acme-Hardesty
  • Emery Oleochemicals
  • IOI Oleo GmbH
  • Godrej Industries
  • AAK AB
  • Cailà & Parés
  • PT. Cisadane Raya
  • Wilmar International Ltd.
  • VVF LLC
  • Musim Mas Holdings Pte. Ltd.
  • Timur OleoChemicals
  • Oleon
  • Pacific Oleochemicals
Customization Available Upon Request

Key Segments Profiled in the Lauric Acid Industry Survey

By Purity:

  • Low Purity (<70%)
  • Medium Purity (70-85%)
  • High Purity (85-98%)
  • Ultra High Purity (98-99%)

By Application:

  • Emulsifier
  • Additive
  • Chemical Intermediate
  • Lubricant
  • Surfactant

By End Use:

  • Plastics & Polymers
  • Food & Beverage
  • Textiles
  • Cosmetics & Personal Care
  • Soaps & Detergents
  • Pharmaceuticals

By Region:

  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • Asia Pacific Excluding Japan
  • Japan
  • Middle East and Africa

Frequently Asked Questions

What is the projected size of the global lauric acid market by 2032?

The global lauric acid market is set to surpass US$ 683.9 Million in 2032.

Which region is set to lead the lauric acid market?

Asia Pacific is set to lead the lauric acid market in the forecast period.

Which are some of the renowned companies in the lauric acid market?

Kao Corporation, Bakrie Group, KLK OLEO, Permata Hijau, Acme-Hardesty, Emery Oleochemicals, IOI Oleo GmbH, and Godrej Industries are some of the renowned companies in the lauric acid market.

Table of Content

1. Executive Summary | Lauric Acid Market

    1.1. Global Market Outlook

    1.2. Demand-side Trends

    1.3. Supply-side Trends

    1.4. Technology Roadmap Analysis

    1.5. Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

3. Market Background

    3.1. Market Dynamics

        3.1.1. Drivers

        3.1.2. Restraints

        3.1.3. Opportunity

        3.1.4. Trends

    3.2. Scenario Forecast

        3.2.1. Demand in Optimistic Scenario

        3.2.2. Demand in Likely Scenario

        3.2.3. Demand in Conservative Scenario

    3.3. Opportunity Map Analysis

    3.4. Product Life Cycle Analysis

    3.5. Supply Chain Analysis

        3.5.1. Supply Side Participants and Their Roles

            3.5.1.1. Producers

            3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)

            3.5.1.3. Wholesalers and Distributors

        3.5.2. Value Added and Value Created at Node in the Supply Chain

        3.5.3. List of Raw Material Suppliers

        3.5.4. List of Existing and Potential Buyers

    3.6. Investment Feasibility Matrix

    3.7. Value Chain Analysis

        3.7.1. Profit Margin Analysis

        3.7.2. Wholesalers and Distributors

        3.7.3. Retailers

    3.8. PESTLE and Porter’s Analysis

    3.9. Regulatory Landscape

        3.9.1. By Key Regions

        3.9.2. By Key Countries

    3.10. Regional Parent Market Outlook

    3.11. Production and Consumption Statistics

    3.12. Import and Export Statistics

4. Global Market Analysis 2017 to 2021 and Forecast, 2022 to 2032

    4.1. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis, 2017 to 2021

    4.2. Current and Future Market Size Value (US$ Million) & Volume (Tons) Projections, 2022 to 2032

        4.2.1. Y-o-Y Growth Trend Analysis

        4.2.2. Absolute $ Opportunity Analysis

5. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Purity

    5.1. Introduction / Key Findings

    5.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By Purity, 2017 to 2021

    5.3. Current and Future Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By Purity, 2022 to 2032

        5.3.1. Low Purity - <70%

        5.3.2. Medium Purity - 70-85%

        5.3.3. High Purity - 85-98%

        5.3.4. Ultra High Purity - 98-99%

    5.4. Y-o-Y Growth Trend Analysis By Purity, 2017 to 2021

    5.5. Absolute $ Opportunity Analysis By Purity, 2022 to 2032

6. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Application

    6.1. Introduction / Key Findings

    6.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By Application, 2017 to 2021

    6.3. Current and Future Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By Application, 2022 to 2032

        6.3.1. Emulsifier

        6.3.2. Additive

        6.3.3. Chemical Intermediate

        6.3.4. Lubricant

        6.3.5. Surfactant

    6.4. Y-o-Y Growth Trend Analysis By Application, 2017 to 2021

    6.5. Absolute $ Opportunity Analysis By Application, 2022 to 2032

7. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By End-use

    7.1. Introduction / Key Findings

    7.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By End-use, 2017 to 2021

    7.3. Current and Future Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By End-use, 2022 to 2032

        7.3.1. Plastics & Polymers

        7.3.2. Food & Beverage

        7.3.3. Textiles

        7.3.4. Cosmetics & Personal Care

        7.3.5. Soaps & Detergents

        7.3.6. Pharmaceuticals

    7.4. Y-o-Y Growth Trend Analysis By End-use, 2017 to 2021

    7.5. Absolute $ Opportunity Analysis By End-use, 2022 to 2032

8. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Region

    8.1. Introduction

    8.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By Region, 2017 to 2021

    8.3. Current Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By Region, 2022 to 2032

        8.3.1. North America

        8.3.2. Latin America

        8.3.3. Europe

        8.3.4. East Asia

        8.3.5. South Asia & Pacific

        8.3.6. Middle East and Africa

    8.4. Market Attractiveness Analysis By Region

9. North America Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country

    9.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2017 to 2021

    9.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2022 to 2032

        9.2.1. By Country

            9.2.1.1. USA

            9.2.1.2. Canada

        9.2.2. By Purity

        9.2.3. By Application

        9.2.4. By End-use

    9.3. Market Attractiveness Analysis

        9.3.1. By Country

        9.3.2. By Purity

        9.3.3. By Application

        9.3.4. By End-use

    9.4. Key Takeaways

10. Latin America Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country

    10.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2017 to 2021

    10.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2022 to 2032

        10.2.1. By Country

            10.2.1.1. Mexico

            10.2.1.2. Brazil

            10.2.1.3. Rest of Latin America

        10.2.2. By Purity

        10.2.3. By Application

        10.2.4. By End-use

    10.3. Market Attractiveness Analysis

        10.3.1. By Country

        10.3.2. By Purity

        10.3.3. By Application

        10.3.4. By End-use

    10.4. Key Takeaways

11. Europe Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country

    11.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2017 to 2021

    11.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2022 to 2032

        11.2.1. By Country

            11.2.1.1. Germany

            11.2.1.2. Italy

            11.2.1.3. France

            11.2.1.4. United Kingdom

            11.2.1.5. Spain

            11.2.1.6. BENELUX

            11.2.1.7. Russia

            11.2.1.8. Rest of Europe

        11.2.2. By Purity

        11.2.3. By Application

        11.2.4. By End-use

    11.3. Market Attractiveness Analysis

        11.3.1. By Country

        11.3.2. By Purity

        11.3.3. By Application

        11.3.4. By End-use

    11.4. Key Takeaways

12. East Asia Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country

    12.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2017 to 2021

    12.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2022 to 2032

        12.2.1. By Country

            12.2.1.1. China

            12.2.1.2. Japan

            12.2.1.3. South Korea

        12.2.2. By Purity

        12.2.3. By Application

        12.2.4. By End-use

    12.3. Market Attractiveness Analysis

        12.3.1. By Country

        12.3.2. By Purity

        12.3.3. By Application

        12.3.4. By End-use

    12.4. Key Takeaways

13. South Asia & Pacific Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country

    13.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2017 to 2021

    13.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2022 to 2032

        13.2.1. By Country

            13.2.1.1. India

            13.2.1.2. ASEAN

            13.2.1.3. Australia and New Zealand

            13.2.1.4. Rest of South Asia & Pacific

        13.2.2. By Purity

        13.2.3. By Application

        13.2.4. By End-use

    13.3. Market Attractiveness Analysis

        13.3.1. By Country

        13.3.2. By Purity

        13.3.3. By Application

        13.3.4. By End-use

    13.4. Key Takeaways

14. Middle East and Africa Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country

    14.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2017 to 2021

    14.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2022 to 2032

        14.2.1. By Country

            14.2.1.1. GCC Countries

            14.2.1.2. Turkey

            14.2.1.3. South Africa

            14.2.1.4. Rest of Middle East and Africa

        14.2.2. By Purity

        14.2.3. By Application

        14.2.4. By End-use

    14.3. Market Attractiveness Analysis

        14.3.1. By Country

        14.3.2. By Purity

        14.3.3. By Application

        14.3.4. By End-use

    14.4. Key Takeaways

15. Key Countries Market Analysis

    15.1. USA

        15.1.1. Pricing Analysis

        15.1.2. Market Share Analysis, 2021

            15.1.2.1. By Purity

            15.1.2.2. By Application

            15.1.2.3. By End-use

    15.2. Canada

        15.2.1. Pricing Analysis

        15.2.2. Market Share Analysis, 2021

            15.2.2.1. By Purity

            15.2.2.2. By Application

            15.2.2.3. By End-use

    15.3. Mexico

        15.3.1. Pricing Analysis

        15.3.2. Market Share Analysis, 2021

            15.3.2.1. By Purity

            15.3.2.2. By Application

            15.3.2.3. By End-use

    15.4. Brazil

        15.4.1. Pricing Analysis

        15.4.2. Market Share Analysis, 2021

            15.4.2.1. By Purity

            15.4.2.2. By Application

            15.4.2.3. By End-use

    15.5. Germany

        15.5.1. Pricing Analysis

        15.5.2. Market Share Analysis, 2021

            15.5.2.1. By Purity

            15.5.2.2. By Application

            15.5.2.3. By End-use

    15.6. Italy

        15.6.1. Pricing Analysis

        15.6.2. Market Share Analysis, 2021

            15.6.2.1. By Purity

            15.6.2.2. By Application

            15.6.2.3. By End-use

    15.7. France

        15.7.1. Pricing Analysis

        15.7.2. Market Share Analysis, 2021

            15.7.2.1. By Purity

            15.7.2.2. By Application

            15.7.2.3. By End-use

    15.8. United Kingdom

        15.8.1. Pricing Analysis

        15.8.2. Market Share Analysis, 2021

            15.8.2.1. By Purity

            15.8.2.2. By Application

            15.8.2.3. By End-use

    15.9. Spain

        15.9.1. Pricing Analysis

        15.9.2. Market Share Analysis, 2021

            15.9.2.1. By Purity

            15.9.2.2. By Application

            15.9.2.3. By End-use

    15.10. BENELUX

        15.10.1. Pricing Analysis

        15.10.2. Market Share Analysis, 2021

            15.10.2.1. By Purity

            15.10.2.2. By Application

            15.10.2.3. By End-use

    15.11. Russia

        15.11.1. Pricing Analysis

        15.11.2. Market Share Analysis, 2021

            15.11.2.1. By Purity

            15.11.2.2. By Application

            15.11.2.3. By End-use

    15.12. China

        15.12.1. Pricing Analysis

        15.12.2. Market Share Analysis, 2021

            15.12.2.1. By Purity

            15.12.2.2. By Application

            15.12.2.3. By End-use

    15.13. Japan

        15.13.1. Pricing Analysis

        15.13.2. Market Share Analysis, 2021

            15.13.2.1. By Purity

            15.13.2.2. By Application

            15.13.2.3. By End-use

    15.14. South Korea

        15.14.1. Pricing Analysis

        15.14.2. Market Share Analysis, 2021

            15.14.2.1. By Purity

            15.14.2.2. By Application

            15.14.2.3. By End-use

    15.15. India

        15.15.1. Pricing Analysis

        15.15.2. Market Share Analysis, 2021

            15.15.2.1. By Purity

            15.15.2.2. By Application

            15.15.2.3. By End-use

    15.16. ASIAN

        15.16.1. Pricing Analysis

        15.16.2. Market Share Analysis, 2021

            15.16.2.1. By Purity

            15.16.2.2. By Application

            15.16.2.3. By End-use

    15.17. Australia and New Zealand

        15.17.1. Pricing Analysis

        15.17.2. Market Share Analysis, 2021

            15.17.2.1. By Purity

            15.17.2.2. By Application

            15.17.2.3. By End-use

    15.18. GCC Countries

        15.18.1. Pricing Analysis

        15.18.2. Market Share Analysis, 2021

            15.18.2.1. By Purity

            15.18.2.2. By Application

            15.18.2.3. By End-use

    15.19. Turkey

        15.19.1. Pricing Analysis

        15.19.2. Market Share Analysis, 2021

            15.19.2.1. By Purity

            15.19.2.2. By Application

            15.19.2.3. By End-use

    15.20. South Africa

        15.20.1. Pricing Analysis

        15.20.2. Market Share Analysis, 2021

            15.20.2.1. By Purity

            15.20.2.2. By Application

            15.20.2.3. By End-use

16. Market Structure Analysis

    16.1. Competition Dashboard

    16.2. Competition Benchmarking

    16.3. Market Share Analysis of Top Players

        16.3.1. By Regional

        16.3.2. By Purity

        16.3.3. By Application

        16.3.4. By End-use

17. Competition Analysis

    17.1. Competition Deep Dive

        17.1.1. Acme-Hardesty

            17.1.1.1. Overview

            17.1.1.2. Product Portfolio

            17.1.1.3. Profitability by Market Segments

            17.1.1.4. Sales Footprint

            17.1.1.5. Strategy Overview

                17.1.1.5.1. Marketing Strategy

                17.1.1.5.2. Product Strategy

                17.1.1.5.3. Channel Strategy

        17.1.2. Cailà & Parés

            17.1.2.1. Overview

            17.1.2.2. Product Portfolio

            17.1.2.3. Profitability by Market Segments

            17.1.2.4. Sales Footprint

            17.1.2.5. Strategy Overview

                17.1.2.5.1. Marketing Strategy

                17.1.2.5.2. Product Strategy

                17.1.2.5.3. Channel Strategy

        17.1.3. KLK OLEO

            17.1.3.1. Overview

            17.1.3.2. Product Portfolio

            17.1.3.3. Profitability by Market Segments

            17.1.3.4. Sales Footprint

            17.1.3.5. Strategy Overview

                17.1.3.5.1. Marketing Strategy

                17.1.3.5.2. Product Strategy

                17.1.3.5.3. Channel Strategy

        17.1.4. Wilmar International Ltd.

            17.1.4.1. Overview

            17.1.4.2. Product Portfolio

            17.1.4.3. Profitability by Market Segments

            17.1.4.4. Sales Footprint

            17.1.4.5. Strategy Overview

                17.1.4.5.1. Marketing Strategy

                17.1.4.5.2. Product Strategy

                17.1.4.5.3. Channel Strategy

        17.1.5. IOI Oleo GmbH

            17.1.5.1. Overview

            17.1.5.2. Product Portfolio

            17.1.5.3. Profitability by Market Segments

            17.1.5.4. Sales Footprint

            17.1.5.5. Strategy Overview

                17.1.5.5.1. Marketing Strategy

                17.1.5.5.2. Product Strategy

                17.1.5.5.3. Channel Strategy

        17.1.6. Musim Mas Holdings Pte. Ltd

            17.1.6.1. Overview

            17.1.6.2. Product Portfolio

            17.1.6.3. Profitability by Market Segments

            17.1.6.4. Sales Footprint

            17.1.6.5. Strategy Overview

                17.1.6.5.1. Marketing Strategy

                17.1.6.5.2. Product Strategy

                17.1.6.5.3. Channel Strategy

        17.1.7. Oleon

            17.1.7.1. Overview

            17.1.7.2. Product Portfolio

            17.1.7.3. Profitability by Market Segments

            17.1.7.4. Sales Footprint

            17.1.7.5. Strategy Overview

                17.1.7.5.1. Marketing Strategy

                17.1.7.5.2. Product Strategy

                17.1.7.5.3. Channel Strategy

        17.1.8. Kao Corporation

            17.1.8.1. Overview

            17.1.8.2. Product Portfolio

            17.1.8.3. Profitability by Market Segments

            17.1.8.4. Sales Footprint

            17.1.8.5. Strategy Overview

                17.1.8.5.1. Marketing Strategy

                17.1.8.5.2. Product Strategy

                17.1.8.5.3. Channel Strategy

        17.1.9. Godrej Industries

            17.1.9.1. Overview

            17.1.9.2. Product Portfolio

            17.1.9.3. Profitability by Market Segments

            17.1.9.4. Sales Footprint

            17.1.9.5. Strategy Overview

                17.1.9.5.1. Marketing Strategy

                17.1.9.5.2. Product Strategy

                17.1.9.5.3. Channel Strategy

        17.1.10. VVF LLC

            17.1.10.1. Overview

            17.1.10.2. Product Portfolio

            17.1.10.3. Profitability by Market Segments

            17.1.10.4. Sales Footprint

            17.1.10.5. Strategy Overview

                17.1.10.5.1. Marketing Strategy

                17.1.10.5.2. Product Strategy

                17.1.10.5.3. Channel Strategy

        17.1.11. Timur OleoChemicals

            17.1.11.1. Overview

            17.1.11.2. Product Portfolio

            17.1.11.3. Profitability by Market Segments

            17.1.11.4. Sales Footprint

            17.1.11.5. Strategy Overview

                17.1.11.5.1. Marketing Strategy

                17.1.11.5.2. Product Strategy

                17.1.11.5.3. Channel Strategy

        17.1.12. PT.Cisadane Raya

            17.1.12.1. Overview

            17.1.12.2. Product Portfolio

            17.1.12.3. Profitability by Market Segments

            17.1.12.4. Sales Footprint

            17.1.12.5. Strategy Overview

                17.1.12.5.1. Marketing Strategy

                17.1.12.5.2. Product Strategy

                17.1.12.5.3. Channel Strategy

        17.1.13. Bakrie Group

            17.1.13.1. Overview

            17.1.13.2. Product Portfolio

            17.1.13.3. Profitability by Market Segments

            17.1.13.4. Sales Footprint

            17.1.13.5. Strategy Overview

                17.1.13.5.1. Marketing Strategy

                17.1.13.5.2. Product Strategy

                17.1.13.5.3. Channel Strategy

        17.1.14. AAK AB

            17.1.14.1. Overview

            17.1.14.2. Product Portfolio

            17.1.14.3. Profitability by Market Segments

            17.1.14.4. Sales Footprint

            17.1.14.5. Strategy Overview

                17.1.14.5.1. Marketing Strategy

                17.1.14.5.2. Product Strategy

                17.1.14.5.3. Channel Strategy

        17.1.15. Permata Hijau

            17.1.15.1. Overview

            17.1.15.2. Product Portfolio

            17.1.15.3. Profitability by Market Segments

            17.1.15.4. Sales Footprint

            17.1.15.5. Strategy Overview

                17.1.15.5.1. Marketing Strategy

                17.1.15.5.2. Product Strategy

                17.1.15.5.3. Channel Strategy

        17.1.16. Emery Oleochemicals

            17.1.16.1. Overview

            17.1.16.2. Product Portfolio

            17.1.16.3. Profitability by Market Segments

            17.1.16.4. Sales Footprint

            17.1.16.5. Strategy Overview

                17.1.16.5.1. Marketing Strategy

                17.1.16.5.2. Product Strategy

                17.1.16.5.3. Channel Strategy

18. Assumptions & Acronyms Used

19. Research Methodology

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