The global mood-enhancing supplement market is projected to surge from USD 727.9 million in 2024 to USD 1,482.7 million in 2034. By 2034, mood enhancing supplement sales are set to soar at 3.05% CAGR.
Pursuing inner peace and emotional equilibrium has become prevalent in modern life amidst the hustle and bustle of daily life. Mood-enhancing supplements have the potential to boost spirits and promote well-being in a demanding world.
| Attributes | Key Insights |
|---|---|
| Global Mood Enhancing Supplement Market Size (2024E) | USD 727.9 million |
| Mood Enhancing Supplement Market Value (2034F) | USD 1,482.7 million |
| Value-based CAGR (2024 to 2034) | 3.05% |
The increased prevalence of cognitive illness, memory loss, and other health-related problems that come with living a busy, urban lifestyle is what fuels the mood-enhancing supplement market. To ease these anxieties, there is a growing need for widely available, easily ingested mood-enhancing supplements that can be taken on the go or with meals.
The growing aging population is a key element fueling global demand for supplements that improve mood. Further, the popularity of mood-enhancing supplements is increasing among individuals seeking ways to preserve mental capacity and prevent age-related cognitive decline.
Players in the industry are continuously educating consumers about the benefits of mood-enhancing supplements. They use eCommerce and online retail platforms to reach customers outside traditional retail boundaries.
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The global mood-enhancing supplement market observed a notable increase in the historical period. During this time, mood-enhancing supplements were mainly purchased due to increasing stress, shifting lifestyles, sleep problems, and insomnia. In addition to this, people grew more aware of mental health issues, which raised the demand for mood-regulating supplements.
People further became more aware of the potential benefits of mood-regulating and mood-enhancing supplements in enhancing their mental and emotional health. Pharmaceutical firms started creating chemicals using synthesis to treat mood disorders, including anxiety and depression. In the historical period, prescription drugs such as Prozac gained traction, overshadowed some natural remedies.
Mood enhancing supplements primarily focus on positive outcomes of health and calmness benefits. From 2019 to 2023, a renewed focus was on holistic wellness and natural health. This brought a resurgence of interest in dietary and herbal supplements for improving mood and a general move toward natural therapies.
As mental health conditions are gaining more recognition and are viewed as undesirable, they are boosting the demand for mood-enhancing supplements to promote emotional well-being. Customers are seeking mood-enhancing supplements made of natural ingredients like herbs, adaptogens, vitamins, and minerals. They prefer safer, more sustainable alternatives over synthetic ones.
In the mood-enhancing supplement market, personalized nutrition and nootropics are gaining momentum. This is because players aim to address lifestyle preferences, genetics, and personal demands. Further, to effectively meet the diverse interests of their customers and increase product bioavailability, key manufacturers are experimenting with novel delivery methods like drinks, gummies, powders, and sublingual sprays.
Transparency in the sourcing, manufacturing, and testing of mood-enhancing supplements is potent for consumer trust. The rise of eCommerce platforms and DTC sales channels has improved consumer access to mood-enhancing supplements. Thus, allowing them to research, purchase, and reorder products online.
Leading companies are further focusing on holistic health and lifestyle branding to gain consumers seeking total well-being. Further, marketing strategies often highlight the benefits of mood-enhancing supplements, while increased research & development investment emphasizes scientific validation and clinical studies to substantiate efficacy and safety claims.
Principal Consultant
Estimated CAGRs for top-performing regional markets pinpointed through global mood enhancing supplement market statistics 2024.
| Countries | CAGR (2024 to 2034) |
|---|---|
| Australia | 7.10% |
| India | 6.2% |
| United States | 4.50% |
| Germany | 3.40% |
The mood enhancing supplement market proliferation, which focuses on leading economies in the United States, India, and Germany, can be observed in the subsequent tables. A comprehensive evaluation demonstrates that Australia has enormous mood enhancing supplement market opportunities.
| Countries | Market Value (2034) |
|---|---|
| United States | USD 300.98 million |
| Germany | USD 169.02 million |
| India | USD 91.92 million |
| Australia | USD 45.96 million |
Due to large investments in probiotic research and healthcare development, the United States economy is flourishing. The strong distribution networks of manufacturers and the increased focus of supplement manufacturers on luxury goods are the key factors propelling the growth of the market. The United States is set to reach USD 300.98 million by 2034.
Demand for mood-enhancing supplements with components like Ashwagandha, Rhodiola, CBD, and adaptogens is rising as consumers seek natural and herbal remedies for mood-related problems. Customers are looking for pharmaceutical alternatives that they believe have fewer adverse effects.
Leading companies in the United States invest in innovative products to stand out in a competitive market. This involves creating innovative delivery systems, special formulas, and customized solutions to meet the demands of certain customers.
Public awareness campaigns on the advantages of mood-enhancing supplements and their impact on cognitive health are set to increase customer trust in them. Germany's customers value top-tier companies with a proven track record, leading them to form alliances with local distributors or merchants to gain trust.
The growing trend of customized nutrition is projected to gain momentum in Germany. A wide range of products are available in the Germany mood-enhancing supplement market, such as drinks, pills, candies, powders, and capsules. High adoption of these supplements will fuel market growth. By 2034, Germany market value is projected to reach USD 169.02 million.
Manufacturers are focusing on India, a country with a rich culture because of Ayurveda, also known as longevity science. Leading companies and manufacturers try to attract consumers by promoting the relevance of ancient science with modern technology. They also connect with celebrities and social media influencers to reach a wide audience and increase their market share.
The aging population and rising demand for high-quality healthcare services have led to a fast development of India's healthcare sector. India's mood-enhancing supplement market is growing significantly due to the rise of e-commerce. Due to improved accessibility through several retail channels, which enables customers to make purchases based on their preferences, the market in India is also growing.
Australia market is projected to increase at a CAGR of 7.1% through 2034. The demand for mood-enhancing supplements is increasing in the nation due to increasing awareness and acceptance of conditions like stress, worry, and depression among the population. Since people are showing an inclination for holistic lifestyles, the sales of vitamins that uplift mood is increasing.
Increasing stressful conditions are becoming persistent due to social upheaval, financial uncertainty, and pressure from the workplace. To reduce tension and encourage relaxation, consumers are resorting to mood-enhancing supplements.
Online access to mood-enhancing supplements has become simpler for customers due to the growth of eCommerce platforms and digital marketing channels. Direct-to-consumer (DTC) marketers use influencer relationships, social media, and targeted advertising to reach their intended demographic.
The following part offers an in-depth analysis of top segments in the market. Demand for omega 3s in mood-enhancing supplements is significant, whereas the need for soft capsule supplements is set to grow at a higher CAGR.
| Segment | Value CAGR (2024 to 2034) |
|---|---|
| Omega 3s (Ingredients) | 3.9% |
| Soft Capsules (Form) | 4.3% |
| Online Retail (Distribution Channel) | 4.2% |
Based on form, the capsule segment is anticipated to reach USD 345 million, growing at 4.3% CAGR during the projection period. The capsules are increasingly being purchased due to their accessibility. Health professionals prescribe soft capsules as they are easily digestible and are widely available worldwide.
The capsules/tablets format is gaining widespread popularity as they offer extended shelf life of capsules. This allows them to more conveniently store, transport, and consume mood-enhancing supplements. Further, these capsules are made of gelatine, which lends a soft outer material and cost-effectiveness.
The online retail segment is anticipated to grow at 4.2% CAGR, reaching a valuation of USD 227 million in 2034. Online channels are fast changing the way people make their purchasing decisions. By searching products online, people have the advantage of analyzing the products and getting them delivered to their homes.
By using these digital platforms, mood-enhancing supplements are becoming accessible to a larger audience.
Manufacturers of mood-enhancing supplements are gaining worldwide access by using several online retail platforms. Thus, allowing them to reach clients beyond traditional retail limits. Online resources include in-depth product details, user feedback, and suggestions, all of which help to increase consumer confidence in nootropic pills.
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Leading mood-enhancing supplement manufacturers constantly launch new products to meet consumer demand. They are inclined toward growth strategies such as mergers & acquisitions, partnerships, distribution agreements, collaborations, advertisements, and celebrity endorsements to gain a competitive edge in the market.
Industry Updates
The market is set to reach USD 727.9 million in 2024.
Demand for mood enhancing supplements is slated to rise at a 3.05% CAGR by 2034.
The market is set to reach USD 1,482.7 million in 2034.
Throne, GNC Live Well, Nature made, and Citracal, Pure Synergy are the key players.
Online retail segment is estimated to hold a significant market share in 2024.
Supplements such as probiotics, fish oil, vitamin D can enhance dopamine levels, improving brain function and mental health.
Natural mood lifters are natural supplements/substances that improve mood of individuals.
1. Executive Summary 1.1. Global Market Outlook 1.2. Segmental Share Analysis 1.3. Dynamics Snapshot 1.4. Wheel of Fortune 1.5. Analysis and Recommendations 2. Market Overview 2.1. Market Coverage / Taxonomy 2.2. Market Definition 3. Market Dynamics 3.1. Drivers 3.1.1. Supply Side Drivers 3.1.2. Demand Side drivers 3.1.3. Economic Side Drivers 3.2. Restraints 3.3. Opportunity 3.4. Market trends by Region 3.5. Forecast Factors - Relevance & Impact 3.6. Regulations and Policies 4. Global Market - Pricing Analysis 4.1. Price Point Assessment by Region 4.1.1. Manufacturer Level Pricing 4.1.2. Distributor Level Pricing 4.1.3. Retail Level Pricing 4.2. Price Point Assessment by Ingredients 4.3. Price Forecast till 2034 5. Value Chain Analysis 5.1. Operating margins at each node of supply chain 5.2. List of Active Market Participants 6. Global Market Size in Value (US$ million) and Volume Analysis 2019 to 2023 and Forecast, 2024 to 2034 6.1. Historical Market Size in Value (US$ million) and Volume Analysis, 2019 to 2023 6.2. Current and Future Market Size in Value (US$ million) and Volume Analysis, 2024 to 2034 6.2.1. Y-o-Y Growth Trend Analysis 6.2.2. Absolute $ Opportunity Analysis 7. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, by Ingredients 7.1. Introduction / Key Findings 7.2. Historical Market Size in Value (US$ million) and Volume Analysis by Ingredients, 2019 to 2023 7.3. Current and Future Market Size in Value (US$ million) and Volume Analysis and Forecast by Ingredients, 2024 to 2034 7.3.1. Vitamin D 7.3.2. Vitamin B 7.3.3. S-Adenosyl-L-Methionine 7.3.4. Omega-3s 7.3.5. Magnesium 7.3.6. Ashwagandha 7.3.7. Theanine 7.4. Market Attractiveness Analysis by Ingredients 8. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, by Form 8.1. Introduction / Key Findings 8.2. Historical Market Size in Value (US$ million) and Volume Analysis By Form, 2019 to 2023 8.3. Current and Future Market Size in Value (US$ million) and Volume Analysis and Forecast By Form, 2024 to 2034 8.3.1. Powder 8.3.2. Oil 8.3.3. Capsules 8.3.4. Gummies 8.3.5. Soft gels 8.3.6. Chewable tablets 8.4. Market Attractiveness Analysis By Form 9. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, by Distribution Channel 9.1. Introduction / Key Findings 9.2. Historical Market Size in Value (US$ million) and Volume Analysis by Distribution Channel, 2019 to 2023 9.3. Current and Future Market Size in Value (US$ million) and Volume Analysis and Forecast by Distribution Channel, 2024 to 2034 9.3.1. Hypermarkets Supermarkets 9.3.2. Convenience Stores 9.3.3. Specialty Stores 9.3.4. Health and wellness Stores 9.3.5. Online Retail 9.4. Market Attractiveness Analysis by Distribution Channel 10. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, by Region 10.1. Introduction 10.2. Historical Market Size in Value (US$ million) and Volume Analysis by Region, 2019 to 2023 10.3. Current Market Size in Value (US$ million) and Volume Analysis and Forecast by Region, 2024 to 2034 10.3.1. North America 10.3.2. Latin America 10.3.3. Europe 10.3.4. East Asia 10.3.5. South Asia 10.3.6. Oceania 10.3.7. Middle East & Africa 10.4. Market Attractiveness Analysis by Region 11. North America Market Analysis 2019 to 2023 and Forecast 2024 to 2034 11.1. Introduction 11.2. Historical Market Size (US$ million) and Volume Trend Analysis by Market Taxonomy, 2019 to 2023 11.3. Market Size (US$ million) and Volume Forecast by Market Taxonomy, 2024 to 2034 11.3.1. by Country 11.3.1.1. United States 11.3.1.2. Canada 11.3.2. by Ingredients 11.3.3. By Form 11.3.4. by Distribution Channel 11.4. Market Attractiveness Analysis 11.4.1. by Country 11.4.2. by Ingredients 11.4.3. By Form 11.4.4. by Distribution Channel 11.5. Key takeaways 12. Latin America Market Analysis 2019 to 2023 and Forecast 2024 to 2034 12.1. Introduction 12.2. Historical Market Size (US$ million) and Volume Trend Analysis by Market Taxonomy, 2019 to 2023 12.3. Market Size (US$ million) and Volume Forecast by Market Taxonomy, 2024 to 2034 12.3.1. by Country 12.3.1.1. Brazil 12.3.1.2. Mexico 12.3.1.3. Argentina 12.3.1.4. Rest of Latin America 12.3.2. by Ingredients 12.3.3. By Form 12.3.4. by Distribution Channel 12.4. Market Attractiveness Analysis 12.4.1. by Country 12.4.2. by Ingredients 12.4.3. By Form 12.4.4. by Distribution Channel 12.5. Key takeaways 13. Europe Market Analysis 2019 to 2023 and Forecast 2024 to 2034 13.1. Introduction 13.2. Historical Market Size (US$ million) and Volume Trend Analysis by Market Taxonomy, 2019 to 2023 13.3. Market Size (US$ million) and Volume Forecast by Market Taxonomy, 2024 to 2034 13.3.1. by Country 13.3.1.1. Germany 13.3.1.2. United Kingdom 13.3.1.3. France 13.3.1.4. Italy 13.3.1.5. Spain 13.3.1.6. BENELUX 13.3.1.7. Nordic 13.3.1.8. Russia 13.3.1.9. Poland 13.3.1.10. Rest of Europe 13.3.2. by Ingredients 13.3.3. By Form 13.3.4. by Form 13.3.5. by Distribution Channel 13.4. Market Attractiveness Analysis 13.4.1. by Country 13.4.2. by Ingredients 13.4.3. By Form 13.4.4. by Form 13.4.5. by Distribution Channel 13.5. Key takeaways 14. East Asia Market Analysis 2019 to 2023 and Forecast 2024 to 2034 14.1. Introduction 14.2. Historical Market Size (US$ million) and Volume Trend Analysis by Market Taxonomy, 2019 to 2023 14.3. Market Size (US$ million) and Volume Forecast by Market Taxonomy, 2024 to 2034 14.3.1. by Country 14.3.1.1. China 14.3.1.2. Japan 14.3.1.3. South Korea 14.3.2. by Ingredients 14.3.3. By Form 14.3.4. by Distribution Channel 14.4. Market Attractiveness Analysis 14.4.1. by Country 14.4.2. by Ingredients 14.4.3. By Form 14.4.4. by Distribution Channel 14.5. Key takeaways 15. South Asia Market Analysis 2019 to 2023 and Forecast 2024 to 2034 15.1. Introduction 15.2. Historical Market Size (US$ million) and Volume Trend Analysis by Market Taxonomy, 2019 to 2023 15.3. Market Size (US$ million) and Volume Forecast by Market Taxonomy, 2024 to 2034 15.3.1. by Country 15.3.1.1. India 15.3.1.2. Thailand 15.3.1.3. Malaysia 15.3.1.4. Indonesia 15.3.1.5. Vietnam 15.3.1.6. Philippines 15.3.1.7. Singapore 15.3.1.8. Rest of South Asia 15.3.2. by Ingredients 15.3.3. By Form 15.3.4. by Distribution Channel 15.4. Market Attractiveness Analysis 15.4.1. by Country 15.4.2. by Ingredients 15.4.3. By Form 15.4.4. by Distribution Channel 15.5. Key takeaways 16. Oceania Market Analysis 2019 to 2023 and Forecast 2024 to 2034 16.1. Introduction 16.2. Historical Market Size (US$ million) and Volume Trend Analysis by Market Taxonomy, 2019 to 2023 16.3. Market Size (US$ million) and Volume Forecast by Market Taxonomy, 2024 to 2034 16.3.1. by Country 16.3.1.1. Australia 16.3.1.2. New Zealand 16.3.2. by Ingredients 16.3.3. By Form 16.3.4. by Distribution Channel 16.4. Market Attractiveness Analysis 16.4.1. by Country 16.4.2. by Ingredients 16.4.3. By Form 16.4.4. by Distribution Channel 16.5. Key takeaways 17. Middle East and Africa Market Analysis 2019 to 2023 and Forecast 2024 to 2034 17.1. Introduction 17.2. Historical Market Size (US$ million) and Volume Trend Analysis by Market Taxonomy, 2019 to 2023 17.3. Market Size (US$ million) and Volume Forecast by Market Taxonomy, 2024 to 2034 17.3.1. by Country 17.3.1.1. GCC Countries 17.3.1.2. Turkiye 17.3.1.3. Egypt 17.3.1.4. South Africa 17.3.1.5. Rest of Middle East and Africa 17.3.2. by Ingredients 17.3.3. By Form 17.3.4. by Distribution Channel 17.4. Market Attractiveness Analysis 17.4.1. by Country 17.4.2. by Ingredients 17.4.3. By Form 17.4.4. by Distribution Channel 17.5. Key takeaways 18. Country-level Market Analysis, 2024 18.1. United States Market Analysis 18.1.1. by Ingredients 18.1.2. By Form 18.1.3. by Distribution Channel 18.2. Canada Market Analysis 18.2.1. by Ingredients 18.2.2. By Form 18.2.3. by Distribution Channel 18.3. Brazil Market Analysis 18.3.1. by Ingredients 18.3.2. By Form 18.3.3. by Distribution Channel 18.4. Mexico Market Analysis 18.4.1. by Ingredients 18.4.2. By Form 18.4.3. by Distribution Channel 18.5. Argentina Market Analysis 18.5.1. by Ingredients 18.5.2. By Form 18.5.3. by Distribution Channel 18.6. Germany Market Analysis 18.6.1. by Ingredients 18.6.2. By Form 18.6.3. by Distribution Channel 18.7. United Kingdom Market Analysis 18.7.1. by Ingredients 18.7.2. By Form 18.7.3. by Distribution Channel 18.8. France Market Analysis 18.8.1. by Ingredients 18.8.2. By Form 18.8.3. by Distribution Channel 18.9. Italy Market Analysis 18.9.1. by Ingredients 18.9.2. By Form 18.9.3. by Distribution Channel 18.10. Spain Market Analysis 18.10.1. by Ingredients 18.10.2. By Form 18.10.3. by Distribution Channel 18.11. BENELUX Market Analysis 18.11.1. by Ingredients 18.11.2. By Form 18.11.3. by Distribution Channel 18.12. Nordic Market Analysis 18.12.1. by Ingredients 18.12.2. By Form 18.12.3. by Distribution Channel 18.13. Russia Region Market Analysis 18.13.1. by Ingredients 18.13.2. By Form 18.13.3. by Distribution Channel 18.14. Poland Market Analysis 18.14.1. by Ingredients 18.14.2. By Form 18.14.3. by Distribution Channel 18.15. China Market Analysis 18.15.1. by Ingredients 18.15.2. By Form 18.15.3. by Distribution Channel 18.16. Japan Market Analysis 18.16.1. by Ingredients 18.16.2. By Form 18.16.3. by Distribution Channel 18.17. South Korea Market Analysis 18.17.1. by Ingredients 18.17.2. By Form 18.17.3. by Distribution Channel 18.18. India Market Analysis 18.18.1. by Ingredients 18.18.2. By Form 18.18.3. by Distribution Channel 18.19. Thailand Market Analysis 18.19.1. by Ingredients 18.19.2. By Form 18.19.3. by Distribution Channel 18.20. Malaysia Market Analysis 18.20.1. by Ingredients 18.20.2. By Form 18.20.3. by Distribution Channel 18.21. Indonesia Market Analysis 18.21.1. by Ingredients 18.21.2. By Form 18.21.3. by Distribution Channel 18.22. Vietnam Market Analysis 18.22.1. by Ingredients 18.22.2. By Form 18.22.3. by Distribution Channel 18.23. Philippines Market Analysis 18.23.1. by Ingredients 18.23.2. By Form 18.23.3. by Distribution Channel 18.24. Singapore Market Analysis 18.24.1. by Ingredients 18.24.2. By Form 18.24.3. by Distribution Channel 18.25. Australia Market Analysis 18.25.1. by Ingredients 18.25.2. By Form 18.25.3. by Distribution Channel 18.26. New Zealand Market Analysis 18.26.1. by Ingredients 18.26.2. By Form 18.26.3. by Distribution Channel 18.27. GCC Countries Market Analysis 18.27.1. by Ingredients 18.27.2. By Form 18.27.3. by Distribution Channel 18.28. Turkiye Market Analysis 18.28.1. by Ingredients 18.28.2. By Form 18.28.3. by Distribution Channel 18.29. Egypt Market Analysis 18.29.1. by Ingredients 18.29.2. By Form 18.29.3. by Distribution Channel 18.30. South Africa Market Analysis 18.30.1. by Ingredients 18.30.2. By Form 18.30.3. by Distribution Channel 19. Market Structure Analysis 19.1. Global Market Competition - a Dashboard View 19.2. Industry Structure Analysis 19.2.1. % tier 1 19.2.2. % tier 2 19.2.3. % tier 3 19.3. Global Market Company Share Analysis 19.3.1. For Tier 1 Market Players, 2024 19.3.2. Company Market Share Analysis of Top Players, by Region 19.4. Key Participants Market Presence (Intensity Mapping) by Region 20. Competition Analysis 20.1. Competition Dashboard 20.2. Competition Benchmarking 20.3. Competition Deep Dive 20.3.1. Nature Made 20.3.1.1. Product Portfolio 20.3.1.2. Revenue by Market Segments 20.3.1.3. Sales Footprint 20.3.1.4. Strategy Overview 20.3.1.5. SWOT Analysis 20.3.2. Thorne 20.3.3. GNC live well 20.3.4. Nature made 20.3.5. Citracal 20.3.6. Pure Synergy 20.3.7. Nutricost 20.3.8. Mary Ruth organics 20.3.9. Better Your Health 20.3.10. Centrum 20.3.11. Natures way 20.3.12. Futurebiotics 20.3.13. Nativepath. 20.3.14. Dr Emil Nutrition 20.3.15. Others (on additional request) 21. Assumptions and Acronyms 22. Research Methodology
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Mood Enhancing Supplement Market
