The Oil Control Shampoo Market is estimated to be valued at USD 35.0 billion in 2025 and is projected to reach USD 57.0 billion by 2035, registering a compound annual growth rate (CAGR) of 5.0% over the forecast period.
| Metric | Value |
|---|---|
| Oil Control Shampoo Market Estimated Value in (2025 E) | USD 35.0 billion |
| Oil Control Shampoo Market Forecast Value in (2035 F) | USD 57.0 billion |
| Forecast CAGR (2025 to 2035) | 5.0% |
The oil control shampoo market is segmented by nature, gender, packaging type, end use, sales channel, and geographic regions. By nature, oil control shampoo market is divided into Conventional and Organic. In terms of gender, oil control shampoo market is classified into Female and Male. Based on packaging type, oil control shampoo market is segmented into Bottles, Sachets/Pouches, and Tubes. By end use, oil control shampoo market is segmented into Household, Hospitality, and Hair Care Services. By sales channel, oil control shampoo market is segmented into Supermarkets, Hypermarkets, Independent Retailers, Multi Brand Stores, Specialty Retail Stores, Online Sales, Company Website, and 3RD Party Online Sales. Regionally, the oil control shampoo industry is classified into North America, Latin America, Western Europe, Eastern Europe, Balkan & Baltic Countries, Russia & Belarus, Central Asia, East Asia, South Asia & Pacific, and the Middle East & Africa.
The conventional nature segment is projected to hold 58.60% of the Oil Control Shampoo market revenue share in 2025, making it the leading product type. This dominance is being attributed to the well-established consumer trust in conventional formulations, which are perceived to offer consistent efficacy in controlling scalp oiliness. The growth of this segment has been reinforced by widespread availability across retail outlets, affordability, and the familiarity of the product among long-term consumers.
Conventional shampoos often incorporate balanced cleansing agents that effectively reduce excess sebum while maintaining hair strength, appealing to a broad consumer base. Additionally, consumers are increasingly seeking products that deliver immediate visual and tactile benefits, which conventional shampoos reliably provide.
The segment’s leadership is further supported by strong brand loyalty and extensive marketing campaigns that reinforce product recognition As the demand for functional hair care continues to rise, the conventional nature segment is expected to maintain its leading position, driven by its proven performance, accessibility, and cost-effectiveness.
The female gender segment is expected to capture 64.10% of the Oil Control Shampoo market revenue share in 2025, emerging as the largest demographic for these products. This leading position is being driven by heightened awareness among female consumers regarding hair care routines, scalp health, and personal grooming. The growth of this segment has been reinforced by increased participation of women in urban workforce settings, which has contributed to a greater focus on appearance and professional presentation.
Female consumers are also more likely to adopt specialized formulations that address specific concerns such as oily scalp, dandruff, and hair texture management. Marketing strategies targeting women, alongside influencer endorsements and beauty campaigns, have further reinforced product adoption.
Additionally, the availability of female-focused variants with appealing fragrances, packaging, and ingredient transparency has enhanced consumer engagement The female segment is expected to maintain leadership as ongoing awareness of hair health, styling needs, and preventive care continues to drive consistent demand for oil control shampoo solutions.
The bottles packaging type segment is anticipated to hold 53.70% of the Oil Control Shampoo market revenue share in 2025, making it the most widely adopted packaging format. This predominance is being driven by the convenience, ease of storage, and controlled dispensing offered by bottle packaging, which is highly valued by consumers.
The growth of this segment has been reinforced by the ability of bottles to accommodate different sizes, ranging from travel-friendly formats to bulk volumes for long-term use, catering to diverse consumer needs. Additionally, the durability and refillable nature of bottles contribute to reduced wastage and better product preservation, enhancing user satisfaction.
Retailers and manufacturers prefer bottle packaging for its shelf appeal, labeling opportunities, and transport efficiency, which has further strengthened adoption With increasing consumer preference for hygienic, convenient, and reusable packaging, the bottles segment is expected to sustain its leading position, supported by ongoing innovations in ergonomics, material sustainability, and user-friendly design.
Global personal care industry is witnessing a boost owing to increased awareness among consumers about the importance of maintaining personal wellbeing. Rising hair problems is leading consumers to use specific products for specific problems. Among all the other problems oily hairs are the most prevalent problem which is leading the consumers to demand oil control shampoo. People are concerned about their looks and hairstyles more than ever and oily hair is a big problem in maintaining that which is a major reason for fuelling the demand for oil control shampoo in the market. Increasing expenditure on personal care products from consumer’s end is also and driving factor for the oil control shampoo market.
Oil control shampoo helps in improving the health of the scalp and hairs which is one of the major concerns of the consumers and hence leads to a hike in the demand for oil control shampoo in the market. The oil control shampoo market is anticipated to grow at a swift rate owing to new product innovations and the introduction of herbal and organic verities of oil control shampoo. Consumers nowadays are aware of the ill-effects of synthetic ingredients used in their products which is boosting the demand for organic oil control shampoo in the market over the forecast period.
| Country | CAGR |
|---|---|
| China | 6.8% |
| India | 6.3% |
| Germany | 5.8% |
| France | 5.3% |
| UK | 4.8% |
| USA | 4.3% |
| Brazil | 3.8% |
The Oil Control Shampoo Market is expected to register a CAGR of 5.0% during the forecast period, exhibiting varied country level momentum. China leads with the highest CAGR of 6.8%, followed by India at 6.3%. Developed markets such as Germany, France, and the UK continue to expand steadily, while the USA is likely to grow at consistent rates. Brazil posts the lowest CAGR at 3.8%, yet still underscores a broadly positive trajectory for the global Oil Control Shampoo Market. In 2024, Germany held a dominant revenue in the Western Europe market and is expected to grow with a CAGR of 5.8%. The USA Oil Control Shampoo Market is estimated to be valued at USD 12.9 billion in 2025 and is anticipated to reach a valuation of USD 19.6 billion by 2035. Sales are projected to rise at a CAGR of 4.3% over the forecast period between 2025 and 2035. While Japan and South Korea markets are estimated to be valued at USD 1.9 billion and USD 1.0 billion respectively in 2025.
| Item | Value |
|---|---|
| Quantitative Units | USD 35.0 Billion |
| Nature | Conventional and Organic |
| Gender | Female and Male |
| Packaging Type | Bottles, Sachets/Pouches, and Tubes |
| End Use | Household, Hospitality, and Hair Care Services |
| Sales Channel | Supermarkets, Hypermarkets, Independent Retailers, Multi Brand Stores, Specialty Retail Stores, Online Sales, Company Website, and 3RD Party Online Sales |
| Regions Covered | North America, Europe, Asia-Pacific, Latin America, Middle East & Africa |
| Country Covered | United States, Canada, Germany, France, United Kingdom, China, Japan, India, Brazil, South Africa |
| Key Companies Profiled | Procter & Gamble, Unilever, Kao Corporation, L'Oréal, Shiseido, Beiersdorf, AmorePacific, and Schwarzkopf (Henkel) |
The global oil control shampoo market is estimated to be valued at USD 35.0 billion in 2025.
The market size for the oil control shampoo market is projected to reach USD 57.0 billion by 2035.
The oil control shampoo market is expected to grow at a 5.0% CAGR between 2025 and 2035.
The key product types in oil control shampoo market are conventional and organic.
In terms of gender, female segment to command 64.1% share in the oil control shampoo market in 2025.
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Oil Control Shampoo Market
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