Herb Infused Water Market

Herb Infused Water Market: Global Industry Analysis 2013 - 2017 and Opportunity Assessment; 2018 - 2028

  • Ongoing
  • September 2020
  • REP-GB-7297
  • Format: PDF/PPT/Excel
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This Herb Infused Water market study offers a comprehensive analysis of the business models, key strategies, and respective market shares of some of the most prominent players in this landscape. Along with an in-depth commentary on the key influencing factors, market statistics in terms of revenues, segment-wise data, region-wise data, and country-wise data are offered in the full study. This study is one of the most comprehensive documentation that captures all the facets of the evolving Herb Infused Water market.

Herb Infused Water Market Outlook:

Herb infused water is basically a functional beverage containing pure water immersed with herbs in it. Herbal infusions have been a popular practice among naturopaths, herbalists and health practitioners for years now to extract the healing and medicinal properties of the herbs. These herbs can be added fresh or dried. Herb infused water has emerged as a tasty and healthy way of keeping the body hydrated. This herb infused water possessing zero calories not only offers nutritional benefits but also adds extra flavors to it. As these herb infused water adds rich flavors and aroma to the water, it enhances the taste as well as gives a refreshing and gentle feel. These lesser known herb infused water has become popular in the recent years owing to its widespread applications such as a health drink, energy drink, in weight loss and as a refreshment drink. Further, Herbs has been known for years for its medicinal, nutritional and weight loss properties and is generally been added in foods, salads, juices, and medicines to enhance its flavours, give them a minty and refreshing touch and to supplement extra nutritional values in it. Thus, these herb infused water possess diverse properties which provide health benefits such as anti-oxidant, weight loss, improved digestion, detox agent and for boosting the immune system. In addition, these are available in various flavors according to the type of herb added to it. Some of the popular herbs added to herb infused water include Basil, Rosemary, Thyme, Sage, Mint and several others.

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Growing dependency on food & beverages infused with natural ingredients and health awareness paving way for Herb Infused Water demand

The rising awareness among consumers for health and fitness has grown the demand for products infused with natural and organic ingredients such as herb infused water. The health beneficial qualities of herb infused water such as quickly healing wounds, minimizing blood sugar, implementing weight loss, and more is driving its market globally. Further, another major factor driving the market for herb infused water is its function as a detox water. These detox water is popularly used these days for removing toxins from the body, improving the skin complexion,  implementing better digestive health and majorly for promoting weight loss. Thus, the demand for herb infused water as a detoxing agent is widely growing worldwide owing to the rising consciousness among consumers to look good and reduce weight primarily due to the increasing impact of social media and internet. In addition, the development of product packaging’s that are travel-friendly is also propelling the growth of herbs infused water owing to the ease in carrying them, thus broadening its applications such as a refreshing drink in summers for long trips. Hence, the shift of consumer preferences towards much healthy beverages and growing demand among consumers to stay hydrated and feel refreshed is rambling the market growth of herb infused water.

However, the ready to go use and lower shelf life of the product might act as a restraining factor in the growth of herb infused water.

Global Herb Infused Water Market: Key Participants:

Some of the market participants in the global Herb Infused Water market identified across the value chain include Hint Inc., Treo Brands LLC, Uncle Matt's Organic, Detox Water, Disruptive Beverages Inc., HERB + ORCHARD, and Infused waters among others.

Opportunities for Participants in the Herb Infused Water Market:

There are widespread opportunities for players to grow in the herb infused water market owing to no significant market participant and growing demand and popularity among consumers for products supplementing health and nutrition. Currently, homemade fruit and herbs infused water is trending in several developed nations signifying the imminent potential for herbs infused water market. Further, the easy availability of these herbs in almost every nation and very low production and manufacturing cost gives opportunities to many global market leader in healthcare, dietary and food & beverages industry to invest and grow their revenues in herb infused water. In addition to this, the rapid growth of herb infused water is further elevated by several macroeconomic factors that include GDP, population growth, changing lifestyle and increasing disposable income of the consumers, especially in developing nations. 

Brief Approach to Research

The company will follow a modeling-based approach and triangulation methodology to estimate data covered in this report. A detailed market understanding and assessment of the applications, types, forms, and end uses of the product segments covered in the study is followed by carrying out a demand-side approach to estimate the sales of target product segments, which is then cross-referenced with a supply-side assessment of value generated over a pre-defined period. The statistics and data are collected at a regional level and consolidated and synthesized at a global level to estimate overall market sizes.

Key Data Points Covered in the Report

Some of the key data points covered in our report include:

  • An overview of the market, including background and evolution
  • Shifting industry dynamics
  • In-depth market segmentation
  • Historical, current, and projected industry size and recent industry trends
  • Key competition landscape
  • Strategies of key players and product offerings
  • Potential and niche segments/regions exhibiting promising growth
  • A neutral perspective towards market performance
  • Competitive landscape of the market, including detailed profiles of the top players in this market

The research report presents a comprehensive assessment of the market and contains thoughtful insights, facts, historical data, and statistically supported and industry-validated market data. It also contains projections using a suitable set of assumptions and methodologies. The research report provides analysis and information according to market segments such as geographies, application, and industry.

The report covers exhaust analysis on:

  • Market Segments
  • Market Dynamics
  • Market Size
  • Supply & Demand
  • Current Trends/Issues/Challenges
  • Competition & Companies involved
  • Technology
  • Value Chain

Regional analysis includes:

  • North America (U.S., Canada)
  • Latin America (Mexico. Brazil)
  • Western Europe (Germany, Italy, France, U.K, Spain)
  • Eastern Europe (Poland, Russia)
  • Asia Pacific (China, India, ASEAN, Australia & New Zealand)
  • Japan
  • Middle East and Africa (GCC Countries, S. Africa, Northern Africa)

The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.

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Global Herb Infused Water Market: Market Segmentation:

On the basis of nature, the global herb Infused water market has been segmented as:

  • Organic Herb Infused Water
  • Conventional Herb Infused Water

On the basis of herb type, the global herb infused water market has been segmented as:

  • Mint
  • Basil
  • Rosemary
  • Thyme
  • Sage
  • Ginger
  • Lavender
  • Others

On the basis of packaging, the global herb infused water market has been segmented as:

  • Glass bottles
  • PET bottles
  • Jars
  • Others

Report Highlights:

  • Detailed overview of parent market
  • Changing market dynamics in the industry
  • In-depth market segmentation
  • Historical, current, and projected market size in terms of volume and value
  • Recent industry trends and developments
  • Competitive landscape
  • Strategies of key players and products offered
  • Potential and niche segments, geographical regions exhibiting promising growth
  • A neutral perspective on market performance
  • Must-have information for market players to sustain and enhance their market footprint
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  • In addition to demand-side market assessment, our data triangulation methodology involves supply-side research
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  • The current and future market size, covering each aspect and nuanced trends across key national and geographic markets
  • An overview of the market report, providing an imperative visual of the varied market subdivisions and overall forecast statistics in terms of value and volume
  • Extensive database and key dynamics elevating the market with varied verticals associated
  • Underlying Herb Infused Water Market forces that are compelling consumers or businesses to purchase the product
  • How novel technologies and consumer-centric innovations will create new value-adding opportunities for companies active in the Herb Infused Water Market
  • What will be environment and regulatory impacts on the market over the next decade
  • Investment Feasibility Matrix - It shows returns on investment, level of competition, success rate of investment, and potential risks associated with the market. The analysis shows that the competition is high in the established market, while the returns for short-term investment are also taken into consideration
  • Relative Maturity Mapping – The relative maturity is measured according to three growth phases (growth, maturity, decline)
  • Relative PLC (Product Life Cycle) – Analysis of the emergence of prominent players and competitive test prices which are driving factors behind every market. (expected market behavior, observed market behavior, expected market performance, observed market performance)
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