MENA Digital Transformation Market
Witness The Unstoppable Rise of Digital Transformation Across MENA With FMI’s New Analysis!
MENA Digital Transformation Market by Solution, Services, Deployment, Enterprise Size, Industry & Region | Forecast 2022 to 2032
MENA Digital Transformation Market Outlook (2022 to 2032)
[250 Pages Report] The MENA digital transformation market revenue totalled US$ 31.7 Billion in 2021 and it is expected to reach US$ 38.4 Billion in 2022. Furthermore, with rapid penetration of digitalization across end-use industries like BFSI, automotive, healthcare, IT & telecom, and retail, the overall digital transformation market in MENA grow at a stupendous CAGR of 22.7% between 2022 and 2032, totalling around US$ 298.2 Billion.
|
Attribute |
Key Insights |
|
Estimated Year (2022) Market Value |
US$ 38.4 Billion |
|
Projected Year (2032) Market Value |
US$ 298.2 Billion |
|
CAGR% (2022 to 2032) |
22.7% |
|
Top 5 Vendor Market Share |
Around 40% |
Digital transformation is the process of using digital technologies such as artificial intelligence, big data, cloud computing, and among others in all areas of business, by reassessing or transforming its products, processes and technology in order to achieve business goals and customer expectations. The digital transformation solutions, services and developments specific to the Middle East & North Africa region are referred to as MENA digital transformation.
MENA's digital transformation market consists of about 15% of the global digital transformation market. The Middle East region has high revenue volatility because of the varying socio-economic and governance methods that the countries experience in this region. Several government initiatives are being led and large investments are occurring to support digital transformation in this region.
Digital transformation has several technologies within it, such as cloud, automation, and IoT, and can be applied in numerous industries for various purposes. Certain countries, like the GCC countries, have a large presence of government-owned businesses. Several multinational companies offering digital transformation solutions and services are well-settled in this region, raising difficulty for entry and competition.
Factors such as increasing internet penetration, the growing need for improving productivity and reducing costs, and favourable government initiatives are expected to boost growth in the MENA digital transformation market during the forecast period.
Similarly, the rising penetration of various international digital technology providers across countries like the UAE, Qatar, and Egypt will bode well for MENA digital transformation market over the next ten years.
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2017 to 2021 MENA Digital Transformation Market Demand Outlook Compared to 2022 to 2032 Forecast
The MENA digital transformation is expected to grow at 22.7% CAGR between 2022 to 2032, in comparison to the 18.9% CAGR registered from 2017 to 2021.
The reason for this estimated growth is that there has been an increase in smartphone users in this region. According to the Wilson Centre, the use of the internet in this region grew by 11% during the pandemic. Similarly, there was also a rise in investments in tech-based start-ups, especially those which dealt with fintech in this region.
Implementation of 5G connectivity in this region can positively influence the growth of the digital transformation market. The presence of smartphones and the internet among people makes it important for companies to engage with them through mobile phones and the internet.
Companies that do not have the right technical expertise will have to seek help from a company that has the technical expertise to improve their customer engagement. Thus, rapid penetration of digitalization along with the growing adoption of advanced technologies such as AI, cloud, and IoT will continue to bolster the growth of the MENA digital transformation market.
What are the Key Trends Driving the MENA Digital Transformation Market?
“Deployment of Cloud Technologies, AI, Analytics, IoT and Several Other Digital Technologies for Business Purposes Bolstering Market Growth”
According to a joint survey conducted by Accenture and Microsoft, 80% of the companies in the MENA region are adopting various digital technologies to improve their business functions.
Similarly, several companies are establishing their cloud infrastructure in this region like Amazon web services which are currently building an availability zone in Israel and had three availability zones in UAE as of 2022.
Furthermore, many companies are partnering and collaborating to provide cloud solutions across the regions. For instance, recently Saudi Aramco partnered with VMware to work on cloud computing.
Due to the rise in internet users in this region, companies had to build their digital presence so that they could reach out to their customers. Developments in AI and analytics, allowed several digital transformation vendors to provide solutions and services to clients in this region.
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Why is the United Arab Emirates Considered a Prominent Digital Transformation Market?
“Government Initiatives and Implementation of 5G technology Boosting Growth in UAE”
The UAE government is taking several initiatives to improve its functioning and governance by implementing digital transformation. These digital solutions and services will create a future foresight platform that can help the government build future models for the environmental and healthcare sectors. The government also intends to implement measures to make the country prepared for industry 4.0.
5G implementation has been at a large scale in UAE and so has the internet penetration. Companies across the UAE are rapidly evolving to reach out to their customers digitally. These reasons have been a strong driving factor for digital transformation in the UAE.
How Will Growth Unfold in Qatar’s Digital Transformation Market?
“Partnerships Between Government and Large IT Companies Boosting Digital Transformation in Qatar”
As per FMI, the digital transformation market in Qatar is likely to grow at a CAGR of around 22.1% during the forecast period from 2022 to 2032, owing to the rising penetration of leading digital transformation solution providers, a partnership of government with IT companies, and rapid industrialization.
Qatar National Vision 2030, a development plan laid down by the Qatar government aims to improve and modernize the healthcare and educational sectors of the country. Identifying the development plans which the government has, several companies are trying to provide digital transformation solutions and services to the private and government bodies of the country.
To boost digital transformation in the country, the government partnered with Microsoft to deliver a national skilling program, which aims to digitally upskill 50,000 people in the country. Microsoft has also established cloud data centers in the region, causing cloud implementation to grow in the region as well.
Why is Egypt Emerging as a Lucrative Market for Digital Transformation Solutions?
“Growing ICT Industry and Favourable Government Support Driving Market in Egypt”
According to Future Market Insights, the overall digital transformation market in Egypt is poised to grow at the highest CAGR of 24.3% during the forecast period, making it one of the fastest-growing markets across MENA.
The rapid growth of the ICT industry, favorable government initiatives, and a rise in the number of digital transformation solution providers are some of the key factors driving market growth in Egypt.
According to the Industry Information Technology Industry Development Agency (ITIDA), the ICT industry is the fastest-growing industry in the country. Several MNCs have set up their operations in Egypt and ICT exports reached US$ 4.5 Billion in 2021.
The government is also taking initiatives to improve the digital skills of the people in this country and create an ecosystem where the public can contribute towards innovation. This will further expand the digital transformation market size in the country during the next ten years.
Category-Wise Insights
Which is the Most Widely Adopted Solution by End-Use Industries?
“AI Platform Will Remain the Highly Sought-After Solution in the Market”
As per FMI, the AI platform segment will grow at the highest CAGR of 28.6% during the forecast period. This can be attributed to the rising adoption of AI platforms by end-use industries for improving efficiency and saving time.
AI and automation are being implemented by various industries for numerous applications. One important benefit is the automation of processes that are repetitive in nature. As developments in artificial intelligence occur, they can become versatile with the tasks they could accomplish, the time they need, and the costs involved.
This greatly helps companies in saving time and effort. Improving efficiency and reducing the resources needed for completing a task can greatly help companies in saving time, effort, and money. For this reason, the adoption of AI platforms will grow at a stupendous pace during the assessment period.
Why is the Cloud Deployment Gaining Traction Across MENA?
“Cloud Deployment to Witness Fastest Adoption”
In recent years, there has been a dramatic shift towards cloud deployment models due to their various benefits including boosting productivity and providing a competitive advantage to organizations. To follow this trend, most of the end-use industries across MENA are adopting cloud technologies.
Similarly, several government initiatives have been put in place to boost the implementation of cloud technologies in this region. Companies are establishing their cloud regions and availability zones and several digital transformation companies have started providing services that allow the migration to the cloud. For these reasons, cloud deployment is expected to grow at the fastest CAGR of 24.2% over the next ten years.
Why Industry Will Contribute Most to the MENA Digital Transformation Market Growth?
“Most of the Demand to Arise from IT & Telecom Industry”
Telecommunication industries require large-scale infrastructure to operate, and maintaining and supervising this infrastructure can be quite challenging. As a result, these industries adopt digital transformation and other technologies to improve the functioning of the components and help the companies make better decisions when it comes to finances, risks, and workflows.
With the rapid growth of IT & telecom companies across MENA, there has been a sharp rise in demand for digital transformation solutions and services and this trend is likely to continue during the forecast period. These solutions help telecommunication industries to improve their services and capabilities. For these reasons, the IT & telecom industry will grow at the highest CAGR of 29.5% during the forecast period.
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Competitive Landscape
The MENA digital transformation market is primarily growing through government initiatives and several large companies developing their technological capabilities in this region. Similarly, key players are partnering and collaborating with end-use industries to provide various digital transformation solutions and services. For instance,
- In April 2022, First Abu Dhabi Bank of UAE partnered with IBM to support the bank’s digital transformation. IBM intends to improve FABs' digital platforms in a hybrid cloud environment. IBM also plans to update the application of the bank and improve FAB's digital footprint.
- In May 2022, the Abu Dhabi Department of Economics signed an MoU with SAP to drive digital transformation. Through the partnership, both parties intend to enhance industrial innovation, and digital transformation, develop advanced business models, and improve local digital competencies by supporting start-ups and small and medium enterprises.
Wipro, Accenture Plc, And Microsoft: Top Companies Changing the Face of Digital Transformation Across MENA
Wipro Limited is a global Indian organization that specializes in information technology, consulting, and business process outsourcing. Wipro provides clients in 67 countries with technology consulting services in a variety of areas, including cloud computing, cyber security, digital transformation, robotics, and artificial intelligence.
The company is continuously striving to empower enterprise growth, innovation, and reliance through digital, cloud, and automation across MENA. It is focused on building innovative solutions that address clients’ most complex digital transformation needs.
To help customers reach their most ambitious goals and establish future-ready, sustainable enterprises, the company leverages a comprehensive portfolio of competencies in consulting, design, engineering, operations, and new technologies.
In April 2022, Wipro signed a formal deal to purchase Rizing Intermediate Holdings, a Systems Applications, and Products (SAP) consulting firm based in Stamford.
Another key provider of digital transformation platforms is Accenture. Accenture plc is a Dublin-based Irish-American professional services firm that specializes in information technology (IT) services and consulting. Accenture PLC offers consulting services and products in management and technology. The business provides clients from all sectors with a variety of specialized capabilities and solutions on a global scale. Accenture has a network of companies that offer partnerships, technology, outsourcing, and consulting services.
Accenture manages business processes for corporate operations such as sourcing and procurement, finance and accounting, supply chain, marketing, and sales on behalf of customers. Additionally, it provides services tailored to particular industries, including banking, platform trust and safety, insurance, and health services.
The company is using various strategies to penetrate the MENA market and improve its revenue share. For instance, in February 2020, Accenture opened Dubai Tourism Innovation Hub, the Company’s first innovation hub in the Middle East & North African region.
Similarly, “Investopedia” summit recently signed an MoU with Accenture Middle East to benefit from the company’s expertise in the advanced technology field.
Microsoft Corporation is a global technology company with its headquarters in Redmond, Washington, in the United States. It manufactures computer software, consumer electronics, personal computers, and associated services. The Microsoft Office package, the Internet Explorer and Edge web browsers, and the Windows range of operating systems are some of its best-known software offerings. Its major hardware products are the Xbox video gaming consoles and the Microsoft Surface range of touchscreen personal PCs.
Since its entrance in the MENA region, Microsoft’s solutions and services have become immensely popular among the people of the Middle East and Africa. In 2019, Microsoft launched its cloud regions in the Middle East including Azure and Office 365 to help support the digital transformation of its customers.
Scope of report
|
Attribute |
Details |
|
Estimated Market Size (2022) |
US$ 38.4 Billion |
|
Projected Market Size (2032) |
US$ 298.2 Billion |
|
Anticipated Growth Rate (2022 to 2032) |
22.7% |
|
Share of top 5 players |
Around 40% |
|
Forecast Period |
2022 to 2032 |
|
Historical Data Available for |
2017 to 2021 |
|
Market Analysis |
US$ Million for Value |
|
Key Regions Covered |
Middle East and North Africa (MEA) |
|
Key Countries Covered |
Saudi Arabia, United Arab Emirates, Qatar, Egypt, and Israel |
|
Key Segments Covered |
The solution, Services, Enterprise Size, Deployment, Industry, and Country |
|
Key Companies Profiled |
|
|
Report Coverage |
Market Forecast, Company Share Analysis, Competition Intelligence, DROT Analysis, Market Dynamics and Challenges, and Strategic Growth Initiatives |
MENA Digital Transformation Market by Category
By Solution:
- Business Intelligence & Analytics Software
- AI Platform
- IoT Platform
- Enterprise Mobility Management Suite
- Cloud Enablement Platform
- Enterprise Collaboration & Communication
- Others
By Services:
- Digital Transformation Consulting
- Digital Transformation Technology Implementation
- Digital Transformation Technology Integration
- Digital Business Operations & Management
- Others
By Deployment:
- Cloud
- On-Premises
By Enterprise Size:
- Small and Medium-sized Enterprises (SMEs)
- Large Enterprises
By Industry:
- BFSI
- Healthcare and Life Sciences
- IT & Telecom
- Retail and eCommerce
- Travel and Hospitality
- Media and Entertainment
- Automotive
- Others
By Country:
- Saudi Arabia
- United Arab Emirates
- Qatar
- Egypt
- Israel
- Rest of MENA
Frequently Asked Questions
How big is the MENA digital transformation market?
The overall MENA digital transformation market is expected to reach US$ 38.4 Billion in 2022.
What is the growth projection for MENA digital transformation market through 2032?
As per FMI, the overall MENA digital transformation market is anticipated to grow at 22.7% CAGR during the forecast period, reaching a valuation of US$ 298.2 Billion by 2032.
Which are some leading companies operating in MENA digital transformation?
Etisalat, IBM, Protiviti, Deloitte, and Siemens are some of the leading providers of digital transformation solutions and services in MENA.
Which country is expected to showcase higher growth for MENA digital transformation market?
Egypt is expected to showcase the highest growth rate of 24.2% CAGR during the forecast period.
What are the trends driving demand for digital transformation?
Improvement in business operations and customer engagement, trying out different business models, and keeping up the competition from other companies are some of the key trends driving demand in MENA digital transformation market.
Which industry had the largest market share for the MENA digital transformation market?
The BFSI sector had the largest market share of 19.7% which amounts to US$ 6.2 Billion.
Which are the top countries driving demand in MENA digital transformation market?
The UAE, Saudi Arabia, and Egypt are the top countries driving demand in MENA digital transformation market.
Which deployment mode segment will witness fastest growth in the market?
The cloud deployment mode segment is poised to grow at the highest CAGR of 24.2% over the forecast period.
At what rate did MENA digital transformation market grow between 2017 to 2021?
The MENA digital transformation market grew at a CAGR of 18.9% from 2017 to 2021.
What are some other solutions and services offered by MENA digital transformation companies?
Digital marketing services, web development, IT consulting, and software development are some of the services and solutions offered by companies in the MENA digital transformation market.
What was the market share of Middle East in 2021?
The Middle East held the highest market share of around 24.3% in the overall MENA digital transformation market.
Table of Content
1. Executive Summary | MENA Digital Transformation Market 1.1. MENA Market Outlook 1.2. Demand Side Trends 1.3. Supply Side Trends 1.4. Analysis and Recommendations 2. Market Overview 2.1. Market Coverage / Taxonomy 2.2. Market Definition 3. Key Market Trends 3.1. Key Trends Impacting the Market 3.2. Solution Innovation / Development Trends 4. Pricing Analysis 4.1. Types of pricing models, By Solution 4.2. MENA pricing analysis benchmark 5. MENA Digital Transformation Market Demand (in Value in US$ Mn) Analysis 2017 to 2021 and Forecast, 2022 to 2032 5.1. Historical Market Value (US$ Mn) Analysis, 2017 to 2021 5.2. Current and Future Market Value (US$ Mn) Projections, 2022 to 2032 5.2.1. Y-o-Y Growth Trend Analysis 5.2.2. Absolute $ Opportunity Analysis 6. Market Background 6.1. Macro-Economic Factors 6.2. Forecast Factors - Relevance & Impact 6.3. Value Chain Analysis 6.4. COVID-19 Crisis – Impact Assessment 6.4.1. Current Statistics 6.4.2. Short-Mid-Long Term Outlook 6.4.3. Likely Rebound 6.5. Market Dynamics 6.5.1. Drivers 6.5.2. Restraints 6.5.3. Opportunities 7. MENA Digital Transformation Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Solution 7.1. Introduction / Key Findings 7.2. Historical Market Size (US$ Mn) Analysis by Solution, 2017 to 2021 7.3. Current and Future Market Size (US$ Mn) Analysis and Forecast by Solution, 2022 to 2032 7.3.1. Business Intelligence & Analytics Software 7.3.2. AI Platform 7.3.3. IoT Platform 7.3.4. Enterprise Mobility Management Suite 7.3.5. Cloud Enablement Platform 7.3.6. Enterprise Collaboration & Communication 7.3.7. Others 7.4. Market Attractiveness Analysis by Solution 8. MENA Digital Transformation Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Services 8.1. Introduction / Key Findings 8.2. Historical Market Size (US$ Mn) Analysis by Services, 2017 to 2021 8.3. Current and Future Market Size (US$ Mn) Analysis and Forecast by Services, 2022 to 2032 8.3.1. Digital Transformation Consulting 8.3.2. Digital Transformation Technology Implementation 8.3.3. Digital Transformation Technology Integration 8.3.4. Digital Business Operations & Management 8.3.5. Others 8.4. Market Attractiveness Analysis by Services 9. MENA Digital Transformation Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Deployment Mode 9.1. Introduction / Key Findings 9.2. Historical Market Size (US$ Mn) Analysis by Deployment Mode, 2017 to 2021 9.3. Current and Future Market Size (US$ Mn) Analysis and Forecast by Deployment Mode, 2022 to 2032 9.3.1. Cloud 9.3.2. On-Premises 9.4. Market Attractiveness Analysis by Deployment Mode 10. MENA Digital Transformation Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Enterprise Size 10.1. Introduction / Key Findings 10.2. Historical Market Size (US$ Mn) Analysis by Enterprise Size, 2017 to 2021 10.3. Current and Future Market Size (US$ Mn) Analysis and Forecast by Enterprise Size, 2022 to 2032 10.3.1. Small and Medium-sized Enterprises (SMEs) 10.3.2. Large Enterprises 10.4. Market Attractiveness Analysis by Enterprise Size 11. MENA Digital Transformation Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Industry 11.1. Introduction / Key Findings 11.2. Historical Market Size (US$ Mn) Analysis by Industry, 2017 to 2021 11.3. Current and Future Market Size (US$ Mn) Analysis and Forecast by Industry, 2022 to 2032 11.3.1. BFSI 11.3.2. Healthcare and Life Sciences 11.3.3. IT and Telecom 11.3.4. Retail and eCommerce 11.3.5. Travel and Hospitality 11.3.6. Media and Entertainment 11.3.7. Automotive 11.3.8. Others 11.4. Market Attractiveness Analysis by Industry 12. MENA Digital Transformation Market Analysis 2017 to 2021 and Forecast 2022 to 2032, by Country 12.1. Introduction / Key Findings 12.2. Historical Market Size (US$ Mn) Analysis by Country, 2017 to 2021 12.3. Current and Future Market Size (US$ Mn) Analysis and Forecast by Country, 2022 to 2032 12.3.1. Saudi Arabia 12.3.2. United Arab Emirates 12.3.3. Qatar 12.3.4. Egypt 12.3.5. Israel 12.3.6. Rest of MENA 12.4. Market Attractiveness Analysis by Country 13. Saudi Arabia Digital Transformation Market Analysis 2017 to 2021 and Forecast 2022 to 2032 13.1. Introduction 13.2. Historical Market Size (US$ Mn) Trend Analysis by Market Taxonomy, 2017 to 2021 13.3. Current and Future Market Size (US$ Mn) Forecast by Market Taxonomy, 2022 to 2032 13.3.1. By Solution 13.3.2. By Services 13.3.3. By Deployment Mode 13.3.4. By Enterprise Size 13.3.5. By Industry 13.4. Market Attractiveness Analysis 13.4.1. By Solution 13.4.2. By Services 13.4.3. By Deployment Mode 13.4.4. By Enterprise Size 13.4.5. By Industry 13.5. Market Trends 14. United Arab Emirates Digital Transformation Market Analysis 2017 to 2021 and Forecast 2022 to 2032 14.1. Introduction 14.2. Historical Market Size (US$ Mn) Trend Analysis by Market Taxonomy, 2017 to 2021 14.3. Current and Future Market Size (US$ Mn) Forecast by Market Taxonomy, 2022 to 2032 14.3.1. By Solution 14.3.2. By Services 14.3.3. By Deployment Mode 14.3.4. By Enterprise Size 14.3.5. By Industry 14.4. Market Attractiveness Analysis 14.4.1. By Solution 14.4.2. By Services 14.4.3. By Deployment Mode 14.4.4. By Enterprise Size 14.4.5. By Industry 14.5. Market Trends 15. Qatar Digital Transformation Market Analysis 2017 to 2021 and Forecast 2022 to 2032 15.1. Introduction 15.2. Historical Market Size (US$ Mn) Trend Analysis by Market Taxonomy, 2017 to 2021 15.3. Current and Future Market Size (US$ Mn) Forecast by Market Taxonomy, 2022 to 2032 15.3.1. By Solution 15.3.2. By Services 15.3.3. By Deployment Mode 15.3.4. By Enterprise Size 15.3.5. By Industry 15.4. Market Attractiveness Analysis 15.4.1. By Solution 15.4.2. By Services 15.4.3. By Deployment Mode 15.4.4. By Enterprise Size 15.4.5. By Industry 15.5. Market Trends 16. Egypt Digital Transformation Market Analysis 2017 to 2021 and Forecast 2022 to 2032 16.1. Introduction 16.2. Historical Market Size (US$ Mn) Trend Analysis by Market Taxonomy, 2017 to 2021 16.3. Current and Future Market Size (US$ Mn) Forecast by Market Taxonomy, 2022 to 2032 16.3.1. By Solution 16.3.2. By Services 16.3.3. By Deployment Mode 16.3.4. By Enterprise Size 16.3.5. By Industry 16.4. Market Attractiveness Analysis 16.4.1. By Solution 16.4.2. By Services 16.4.3. By Deployment Mode 16.4.4. By Enterprise Size 16.4.5. By Industry 16.5. Market Trends 17. Israel Digital Transformation Market Analysis 2017 to 2021 and Forecast 2022 to 2032 17.1. Introduction 17.2. Historical Market Size (US$ Mn) Trend Analysis by Market Taxonomy, 2017 to 2021 17.3. Current and Future Market Size (US$ Mn) Forecast by Market Taxonomy, 2022 to 2032 17.3.1. By Solution 17.3.2. By Services 17.3.3. By Deployment Mode 17.3.4. By Enterprise Size 17.3.5. By Industry 17.4. Market Attractiveness Analysis 17.4.1. By Solution 17.4.2. By Services 17.4.3. By Deployment Mode 17.4.4. By Enterprise Size 17.4.5. By Industry 17.5. Market Trends 18. Rest of MENA Digital Transformation Market Analysis 2017 to 2021 and Forecast 2022 to 2032 18.1. Introduction 18.2. Historical Market Size (US$ Mn) Trend Analysis by Market Taxonomy, 2017 to 2021 18.3. Current and Future Market Size (US$ Mn) Forecast by Market Taxonomy, 2022 to 2032 18.3.1. By Solution 18.3.2. By Services 18.3.3. By Deployment Mode 18.3.4. By Enterprise Size 18.3.5. By Industry 18.4. Market Attractiveness Analysis 18.4.1. By Solution 18.4.2. By Services 18.4.3. By Deployment Mode 18.4.4. By Enterprise Size 18.4.5. By Industry 18.5. Market Trends 19. Market Structure Analysis 19.1. Market Analysis by Tier of Companies 19.2. Market Share Analysis of Top Players 19.3. Market Presence Analysis, Country footprint by Players 20. Competition Analysis 20.1. Competition Dashboard 20.2. Competition Deep Dive 20.2.1. Protiviti 20.2.1.1. Business Overview 20.2.1.2. Solution Portfolio 20.2.1.3. Profitability by Market Segments (Business Segment / Country) 20.2.1.4. Strategy Overview 20.2.1.4.1. Marketing Strategy 20.2.1.4.2. Product Strategy 20.2.2. Delloite 20.2.2.1. Business Overview 20.2.2.2. Solution Portfolio 20.2.2.3. Profitability by Market Segments (Business Segment / Country) 20.2.2.4. Strategy Overview 20.2.2.4.1. Marketing Strategy 20.2.2.4.2. Product Strategy 20.2.3. Siemens 20.2.3.1. Business Overview 20.2.3.2. Solution Portfolio 20.2.3.3. Profitability by Market Segments (Business Segment / Country) 20.2.3.4. Strategy Overview 20.2.3.4.1. Marketing Strategy 20.2.3.4.2. Product Strategy 20.2.4. IBM 20.2.4.1. Business Overview 20.2.4.2. Solution Portfolio 20.2.4.3. Profitability by Market Segments (Business Segment / Country) 20.2.4.4. Strategy Overview 20.2.4.4.1. Marketing Strategy 20.2.4.4.2. Product Strategy 20.2.5. Palo Alto Networks 20.2.5.1. Business Overview 20.2.5.2. Solution Portfolio 20.2.5.3. Profitability by Market Segments (Business Segment / Country) 20.2.5.4. Strategy Overview 20.2.5.4.1. Marketing Strategy 20.2.5.4.2. Product Strategy 20.2.6. Digital Qatalyst 20.2.6.1. Business Overview 20.2.6.2. Solution Portfolio 20.2.6.3. Profitability by Market Segments (Business Segment / Country) 20.2.6.4. Strategy Overview 20.2.6.4.1. Marketing Strategy 20.2.6.4.2. Product Strategy 20.2.7. Torry Harris 20.2.7.1. Business Overview 20.2.7.2. Solution Portfolio 20.2.7.3. Profitability by Market Segments (Business Segment / Country) 20.2.7.4. Strategy Overview 20.2.7.4.1. Marketing Strategy 20.2.7.4.2. Product Strategy 20.2.8. Tech Carrot 20.2.8.1. Business Overview 20.2.8.2. Solution Portfolio 20.2.8.3. Profitability by Market Segments (Business Segment / Country) 20.2.8.4. Strategy Overview 20.2.8.4.1. Marketing Strategy 20.2.8.4.2. Product Strategy 20.2.9. Baariz 20.2.9.1. Business Overview 20.2.9.2. Solution Portfolio 20.2.9.3. Profitability by Market Segments (Business Segment / Country) 20.2.9.4. Strategy Overview 20.2.9.4.1. Marketing Strategy 20.2.9.4.2. Product Strategy 20.2.10. Zealous Web 20.2.10.1. Business Overview 20.2.10.2. Solution Portfolio 20.2.10.3. Profitability by Market Segments (Business Segment / Country) 20.2.10.4. Strategy Overview 20.2.10.4.1. Marketing Strategy 20.2.10.4.2. Product Strategy 20.2.11. Alareeb ICT 20.2.11.1. Business Overview 20.2.11.2. Solution Portfolio 20.2.11.3. Profitability by Market Segments (Business Segment / Country) 20.2.11.4. Strategy Overview 20.2.11.4.1. Marketing Strategy 20.2.11.4.2. Product Strategy 20.2.12. Ducont 20.2.12.1. Business Overview 20.2.12.2. Solution Portfolio 20.2.12.3. Profitability by Market Segments (Business Segment / Country) 20.2.12.4. Strategy Overview 20.2.12.4.1. Marketing Strategy 20.2.12.4.2. Product Strategy 20.2.13. DXC technologies 20.2.13.1. Business Overview 20.2.13.2. Solution Portfolio 20.2.13.3. Profitability by Market Segments (Business Segment / Country) 20.2.13.4. Strategy Overview 20.2.13.4.1. Marketing Strategy 20.2.13.4.2. Product Strategy 20.2.14. Cognizant 20.2.14.1. Business Overview 20.2.14.2. Solution Portfolio 20.2.14.3. Profitability by Market Segments (Business Segment / Country) 20.2.14.4. Strategy Overview 20.2.14.4.1. Marketing Strategy 20.2.14.4.2. Product Strategy 20.2.15. Etisalat 20.2.15.1. Business Overview 20.2.15.2. Solution Portfolio 20.2.15.3. Profitability by Market Segments (Business Segment / Country) 20.2.15.4. Strategy Overview 20.2.15.4.1. Marketing Strategy 20.2.15.4.2. Product Strategy 21. Assumptions and Acronyms Used 22. Research Methodology
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Table 01: MENA Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Solution Table 02: MENA Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Services Table 03: MENA Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Deployment Mode Table 04: MENA Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Enterprise size Table 06: MENA Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Industry Table 07: MENA Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Country Table 08: Saudi Arabia Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Solution Table 09: Saudi Arabia Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Services Table 10: Saudi Arabia Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Deployment Mode Table 11: Saudi Arabia Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Enterprise Size Table 12: Saudi Arabia Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Industry Table 13: United Arab Emirates Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Solution Table 14: United Arab Emirates Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Services Table 15: United Arab Emirates Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Deployment Mode Table 16: United Arab Emirates Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Enterprise Size Table 17: United Arab Emirates Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Industry Table 18: Qatar Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Solution Table 19: Qatar Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Services Table 20: Qatar Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Deployment Mode Table 21: Qatar Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Enterprise Size Table 22: Qatar Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Industry Table 23: Egypt Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Solution Table 24: Egypt Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Services Table 25: Egypt Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Deployment Mode Table 26: Egypt Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Enterprise Size Table 27: Egypt Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Industry Table 28: Israel Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Solution Table 29: Israel Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Services Table 30: Israel Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Deployment Mode Table 31: Israel Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Enterprise Size Table 32: Israel Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Industry Table 33: Rest of MENA Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Solution Table 34: Rest of MENA Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Services Table 35: Rest of MENA Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Deployment Mode Table 36: Rest of MENA Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Enterprise Size Table 37: Rest of MENA Digital Transformation Market Value (US$ Million) Analysis and Forecast (2017 to 2032), By Industry
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Figure 1: MENA Digital Transformation Market Size (US$ Million) and Y-o-Y Growth Rate from 2022 to 2032 Figure 2: MENA Digital Transformation Market Size and Y-o-Y Growth Rate from 2022 to 2032 Figure 3: MENA Digital Transformation Market Value (US$ Million), 2017 to 2021 Figure 4: MENA Digital Transformation Market Value (US$ Million), 2022 to 2032 Figure 5: MENA Digital Transformation Market Value Share Analysis (2022 to 2032), By Solution Figure 6: MENA Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Solution Figure 7: MENA Digital Transformation Market Attractiveness, By Solution Figure 8: MENA Digital Transformation Market Value Share Analysis (2022 to 2032), By Services Figure 9: MENA Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Services Figure 10: MENA Digital Transformation Market Attractiveness, By Services Figure 11: MENA Digital Transformation Market Value Share Analysis (2022 to 2032), By Deployment Mode Figure 12: MENA Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Deployment Mode Figure 13: MENA Digital Transformation Market Attractiveness, By Deployment Mode Figure 14: MENA Digital Transformation Market Value Share Analysis (2022 to 2032), By Enterprise Size Figure 15: MENA Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Enterprise Size Figure 16: MENA Digital Transformation Market Attractiveness, By Enterprise Size Figure 17: MENA Digital Transformation Market Value Share Analysis (2022 to 2032), By Industry Figure 18: MENA Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Industry Figure 19: MENA Digital Transformation Market Attractiveness, By Industry Figure 20: MENA Digital Transformation Market Value Share Analysis (2022 to 2032), By Country Figure 21: MENA Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Country Figure 22: MENA Digital Transformation Market Attractiveness, By Country Figure 23: Saudi Arabia Digital Transformation Market Absolute $ Opportunity (US$ Million), 2017 to 2032 Figure 24: United Arab Emirates Digital Transformation Market Absolute $ Opportunity (US$ Million), 2017 to 2032 Figure 25: Qatar Digital Transformation Market Absolute $ Opportunity (US$ Million), 2017 to 2032 Figure 26: Egypt Digital Transformation Market Absolute $ Opportunity (US$ Million), 2017 to 2032 Figure 27: Israel Digital Transformation Market Absolute $ Opportunity (US$ Million), 2017 to 2032 Figure 28: Rest of MENA Digital Transformation Market Absolute $ Opportunity (US$ Million), 2017 to 2032 Figure 29: Saudi Arabia Digital Transformation Market Value (US$ Million), 2017 to 2021 Figure 30: Saudi Arabia Digital Transformation Market Value (US$ Million), 2022 to 2032 Figure 31: Saudi Arabia Digital Transformation Market Value Share Analysis (2022 to 2032), By Solution Figure 32: Saudi Arabia Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Solution Figure 33: Saudi Arabia Digital Transformation Market Attractiveness, By Solution Figure 34: Saudi Arabia Digital Transformation Market Value Share Analysis (2022 to 2032), By Services Figure 35: Saudi Arabia Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Services Figure 36: Saudi Arabia Digital Transformation Market Attractiveness, By Services Figure 37: Saudi Arabia Digital Transformation Market Value Share Analysis (2022 to 2032), By Deployment Mode Figure 38: Saudi Arabia Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Deployment Mode Figure 39: Saudi Arabia Digital Transformation Market Attractiveness, By Deployment Mode Figure 40: Saudi Arabia Digital Transformation Market Value Share Analysis (2022 to 2032), By Enterprise Size Figure 41: Saudi Arabia Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Enterprise Size Figure 42: Saudi Arabia Digital Transformation Market Value Share Analysis (2022 to 2032), By Industry Figure 43: Saudi Arabia Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Industry Figure 44: Saudi Arabia Digital Transformation Market Attractiveness, By Industry Figure 45: United Arab Emirates Digital Transformation Market Value (US$ Million), 2017 to 2021 Figure 46: United Arab Emirates Digital Transformation Market Value (US$ Million), 2022 to 2032 Figure 47: United Arab Emirates Digital Transformation Market Value Share Analysis (2022 to 2032), By Solution Figure 48: United Arab Emirates Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Solution Figure 49: United Arab Emirates Digital Transformation Market Attractiveness, By Solution Figure 50: United Arab Emirates Digital Transformation Market Value Share Analysis (2022 to 2032), By Services Figure 51: United Arab Emirates Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Services Figure 52: United Arab Emirates Digital Transformation Market Attractiveness, By Services Figure 53: United Arab Emirates Digital Transformation Market Value Share Analysis (2022 to 2032), By Deployment Mode Figure 54: United Arab Emirates Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Deployment Mode Figure 55: United Arab Emirates Digital Transformation Market Attractiveness, By Deployment Mode Figure 56: United Arab Emirates Digital Transformation Market Value Share Analysis (2022 to 2032), By Enterprise Size Figure 57: United Arab Emirates Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Enterprise Size Figure 58: United Arab Emirates Digital Transformation Market Value Share Analysis (2022 to 2032), By Industry Figure 59: United Arab Emirates Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Industry Figure 60: United Arab Emirates Digital Transformation Market Attractiveness, By Industry Figure 61: Qatar Digital Transformation Market Value (US$ Million), 2017 to 2021 Figure 62: Qatar Digital Transformation Market Value (US$ Million), 2022 to 2032 Figure 63: Qatar Digital Transformation Market Value Share Analysis (2022 to 2032), By Solution Figure 64: Qatar Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Solution Figure 65: Qatar Digital Transformation Market Attractiveness, By Solution Figure 66: Qatar Digital Transformation Market Value Share Analysis (2022 to 2032), By Services Figure 67: Qatar Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Services Figure 68: Qatar Digital Transformation Market Attractiveness, By Services Figure 69: Qatar Digital Transformation Market Value Share Analysis (2022 to 2032), By Deployment Mode Figure 70: Qatar Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Deployment Mode Figure 71: Qatar Digital Transformation Market Attractiveness, By Deployment Mode Figure 72: Qatar Digital Transformation Market Value Share Analysis (2022 to 2032), By Enterprise Size Figure 73: Qatar Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Enterprise Size Figure 74: Qatar Digital Transformation Market Value Share Analysis (2022 to 2032), By Industry Figure 75: Qatar Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Industry Figure 76: Qatar Digital Transformation Market Attractiveness, By Industry Figure 77: Egypt Digital Transformation Market Value (US$ Million), 2017 to 2021 Figure 78: Egypt Digital Transformation Market Value (US$ Million), 2022 to 2032 Figure 79: Egypt Digital Transformation Market Value Share Analysis (2022 to 2032), By Solution Figure 80: Egypt Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Solution Figure 81: Egypt Digital Transformation Market Attractiveness, By Solution Figure 82: Egypt Digital Transformation Market Value Share Analysis (2022 to 2032), By Services Figure 83: Egypt Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Services Figure 84: Egypt Digital Transformation Market Attractiveness, By Services Figure 85: Egypt Digital Transformation Market Value Share Analysis (2022 to 2032), By Deployment Mode Figure 86: Egypt Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Deployment Mode Figure 87: Egypt Digital Transformation Market Attractiveness, By Deployment Mode Figure 88: Egypt Digital Transformation Market Value Share Analysis (2022 to 2032), By Enterprise Size Figure 89: Egypt Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Enterprise Size Figure 90: Egypt Digital Transformation Market Value Share Analysis (2022 to 2032), By Industry Figure 91: Egypt Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Industry Figure 92: Egypt Digital Transformation Market Attractiveness, By Industry Figure 93: Israel Digital Transformation Market Value (US$ Million), 2017 to 2021 Figure 94: Israel Digital Transformation Market Value (US$ Million), 2022 to 2032 Figure 95: Israel Digital Transformation Market Value Share Analysis (2022 to 2032), By Solution Figure 96: Israel Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Solution Figure 97: Israel Digital Transformation Market Attractiveness, By Solution Figure 98: Israel Digital Transformation Market Value Share Analysis (2022 to 2032), By Services Figure 99: Israel Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Services Figure 100: Israel Digital Transformation Market Attractiveness, By Services Figure 101: Israel Digital Transformation Market Value Share Analysis (2022 to 2032), By Deployment Mode Figure 102: Israel Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Deployment Mode Figure 103: Israel Digital Transformation Market Attractiveness, By Deployment Mode Figure 104: Israel Digital Transformation Market Value Share Analysis (2022 to 2032), By Enterprise Size Figure 105: Israel Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Enterprise Size Figure 106: Israel Digital Transformation Market Value Share Analysis (2022 to 2032), By Industry Figure 107: Israel Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Industry Figure 108: Israel Digital Transformation Market Attractiveness, By Industry Figure 109: Rest of MENA Digital Transformation Market Value (US$ Million), 2017 to 2021 Figure 110: Rest of MENA Digital Transformation Market Value (US$ Million), 2022 to 2032 Figure 111: Rest of MENA Digital Transformation Market Value Share Analysis (2022 to 2032), By Solution Figure 112: Rest of MENA Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Solution Figure 113: Rest of MENA Digital Transformation Market Attractiveness, By Solution Figure 114: Rest of MENA Digital Transformation Market Value Share Analysis (2022 to 2032), By Services Figure 115: Rest of MENA Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Services Figure 116: Rest of MENA Digital Transformation Market Attractiveness, By Services Figure 117: Rest of MENA Digital Transformation Market Value Share Analysis (2022 to 2032), By Deployment Mode Figure 118: Rest of MENA Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Deployment Mode Figure 119: Rest of MENA Digital Transformation Market Attractiveness, By Deployment Mode Figure 120: Rest of MENA Digital Transformation Market Value Share Analysis (2022 to 2032), By Enterprise Size Figure 121: Rest of MENA Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Enterprise Size Figure 122: Rest of MENA Digital Transformation Market Value Share Analysis (2022 to 2032), By Industry Figure 123: Rest of MENA Digital Transformation Market Value Y-o-Y Growth Trend Analysis (2017 to 2032), By Industry Figure 124: Rest of MENA Digital Transformation Market Attractiveness, By Industry
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