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Natural Flavors Market Outlook (2022 to 2032)

A 6.6% compound annual growth rate (CAGR) is projected for the global natural flavors market from 2022 to 2032, with 2022 revenues of US$ 6400 Million and 2032 revenues of US$ 12070.20 Million.

The major forces propelling the natural flavors market forward are:

  • Growing demand for clean-label products
  • Rise in end-use applications
  • Increasing use in the food industrialization process
Report Attributes Details
Natural Flavors Market Value (2022) US$ 6400 Million
Natural Flavors Market Anticipated Value (2032) US$ 12070.20 Million
Natural Flavors Projected Growth Rate (2032) 6.6%

More and more people are becoming aware of the benefits of staying hydrated, and as a result, they are shifting their attention to beverage products, which in turn encourages the adoption of natural flavors.

Demand for healthier and specialty beverages, such as fruit juices, sugar-free beverages, sports drinks, and functional drinks, has increased in tandem with the rise in the prevalence of health concerns such as obesity, diabetes, and high blood pressure. The already complex business is expected to become even more so because of the rising desire for novel flavors designed to improve the whole experience.

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Megatrends Influencing Flavor and Color Innovation

Flavor and appearance are major factors in the success or failure of a new food product. With these sensory characteristics, brands may interact with customers on multiple levels, giving them something special and giving them an edge in the natural flavors market.

Flavors and colors that are

The need for 'bold and intriguing' flavors and natural food coloring is being driven by increasingly daring consumers who are exposed to foreign cuisines and want to share their eating experiences online. Brands may stand out in a competitive market by combining strong flavors with dramatic colors. Blue granules made from spirulina were just released by natural food coloring company GNT, and the company claims they provide much better color intensity.

Spirulina is a type of blue-green cyanobacteria (algae) that can be found in both marine and freshwater environments. GNT said that the new powders can be used by the food and beverage industry to create products with natural and traceable sources of high-intensity blues.

Nandini Roy Choudhury
Nandini Roy Choudhury

Principal Consultant

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Clean Label Products

Differentiating between source materials designated food and non-food has been a driving force in the creation of label-friendly colors and flavors under Europe's food labeling regulations.

Since natural dyes are still classified as additives, the market for coloring foodstuffs has exploded. Concentrates of fruits, vegetables, and other plants that have undergone minimal processing and no chemical alteration are considered ingredients due to their natural food coloring abilities rather than additives.

EU standards have 'started to shift' in the area of flavors, with certain formerly allowed statements of flavor now being deemed invalid.

Focus on sustainable sources

Consumers' standards for sustainable sourcing methods are rising in tandem with their increased awareness of food's origins.

Sustainable sourcing is rapidly evolving from a differentiating feature to a standard expectation among consumers. The population of people who expect food companies to do the right thing is expanding. Therefore, many companies are making sustainable sourcing strategies mandatory by creating full-product-lifecycle circular economy models.

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Historical Outlook on the Natural Flavors Market

Global demand for natural flavors in the food and beverage industry grew at a CAGR of 4.1% between 2017 and 21 due to factors such as increasing awareness of the need of eating healthy and avoiding synthetic or artificial ingredients.

Increased awareness of the dangers of consuming artificial or synthetic chemicals, on the other hand, could lead to a meteoric rise in the natural flavors industry over the forecasted period (2022 to 2032). Since the previous epidemic, consumers have shown a greater interest in health and are more likely to spend money on healthy goods.

Drivers & Restraints of the Natural Flavors Market

One of the main factors propelling the expansion of the natural flavors market is the worldwide shift in customer taste for food and drink. Market expansion is spurred by factors such as the increased prevalence of chronic diseases, which is driving demand for natural food ingredients, and the rising awareness of the health advantages of several naturally occurring hues.

Natural flavors market expansion is also influenced by consumers' growing preference for natural and clean-label products, as well as RTD fruit drinks made from all-natural ingredients. The growth of the global confectionary and baking business, rising per capita income, rising health awareness, and rising demand for healthy food all bode well for the natural flavors market. Also, from 2022 to 2032, the market leaders are likely to have plenty of chances to profit from the rising demand for beverages and functional drinks, as well as the growing number of end-use applications.

However, the natural flavors market expansion is anticipated to be hampered by the high price of producing natural flavors and the growing preference for high-priced brands. Inconsistencies in rules governing different components are expected to be a problem for the natural flavors industry between 2022 and 2032.

Regional Insights

North America is projected to maintain a 34.3% share of the global natural flavors market in 2022. The demand for natural tastes has increased in the United States of America as more manufacturers of organic and vegetarian products switch to using plant-based sources such as plant extracts or vegetable powders.

Competitive Landscape

Mergers, acquisitions, collaborations, and alliances are all methods the leading companies in the natural flavor market use to expand their offerings and strengthen their positions in the market. Natural flavors market leaders are focusing on multiple tactics, such as the introduction of cutting-edge production techniques for novel products and the development of new channels for product distribution.

Key Players in the natural flavors market include:

  • International Flavors & Fragrances Inc.
  • Firmenich SA
  • Givaudan
  • Takasago International Corporation
  • Sensient Technologies Corporation
  • Mane SA.
  • Cargill
  • Tate & Lyle PLC
  • Associated British Foods plc
  • Corbion N.V.
  • Sensient Te

Report Scope

Report Attributes Details
Growth Rate 6.6%
Base Year for Estimation 2021
Historical Data 2014 to 2020
Forecast Period 2022 to 2032
Quantitative Units Revenue in US$ million, Volume in Kilotons, and CAGR from 2022 to 2032
Report Coverage Revenue Forecast, Volume Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends, and Pricing Analysis
Segments Covered Form, End-Use, Region
Regions Covered
  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • Middle East and Africa
Key Countries Profiled
  • USA
  • Canada
  • Brazil
  • Argentina
  • Germany
  • United Kingdom
  • France
  • Spain
  • Italy
  • Nordics
  • BENELUX
  • Australia & New Zealand
  • China
  • India
  • ASEAN
  • GCC Countries
  • South Africa
Key Companies Profiled
  • International Flavors & Fragrances Inc.
  • Firmenich SA
  • Givaudan
  • Takasago International Corporation
  • Sensient Technologies Corporation
  • Mane SA.
  • Cargill
  • Tate & Lyle PLC
  • Associated British Foods plc
  • Corbion N.V.
  • Sensient Te
Customization Available Upon Request

Key Segments

By Form:

  • Powder
  • Liquid

By End Use:

  • Food & Beverages
    • Processed Foods
    • Instant Food Products
    • Soups
    • Sauces and Dressings
    • Bakery & Confectionary
  • Foodservice (Horeca)
  • Beverages
  • Others (Infant Formula, Sports Nutrition)
  • Pharmaceuticals
  • Cosmetic & Personal Care

Region:

  • North America
  • Latin America
  • Asia Pacific
  • Middle East and Africa(MEA)
  • Europe

Frequently Asked Questions

Which Region Leads the Natural Flavors Market?

North America is anticipated to lead the natural flavors market during the forecast period.

How much Growth Potential does Natural Flavors Market hold?

The natural flavors market is likely to hold a valuation of US$ 12070.20 Million by 2032.

What is the Growth Outlook for the Natural Flavours Market?

The growth outlook of the natural flavors market is predicted to advance at a CAGR of 6.6% from 2022 to 2032.

Table of Content

1. Executive Summary | Natural Flavors Market

    1.1. Global Market Outlook

    1.2. Demand-side Trends

    1.3. Supply-side Trends

    1.4. Technology Roadmap Analysis

    1.5. Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

3. Market Background

    3.1. Market Dynamics

        3.1.1. Drivers

        3.1.2. Restraints

        3.1.3. Opportunity

        3.1.4. Trends

    3.2. Scenario Forecast

        3.2.1. Demand in Optimistic Scenario

        3.2.2. Demand in Likely Scenario

        3.2.3. Demand in Conservative Scenario

    3.3. Opportunity Map Analysis

    3.4. Product Life Cycle Analysis

    3.5. Supply Chain Analysis

        3.5.1. Supply Side Participants and their Roles

            3.5.1.1. Producers

            3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)

            3.5.1.3. Wholesalers and Distributors

        3.5.2. Value Added and Value Created at Node in the Supply Chain

        3.5.3. List of Raw Material Suppliers

        3.5.4. List of Existing and Potential Buyers

    3.6. Investment Feasibility Matrix

    3.7. Value Chain Analysis

        3.7.1. Profit Margin Analysis

        3.7.2. Wholesalers and Distributors

        3.7.3. Retailers

    3.8. PESTLE and Porter’s Analysis

    3.9. Regulatory Landscape

        3.9.1. By Key Regions

        3.9.2. By Key Countries

    3.10. Regional Parent Market Outlook

    3.11. Production and Consumption Statistics

    3.12. Import and Export Statistics

4. Global Market Analysis 2017 to 2021 and Forecast, 2022 to 2032

    4.1. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis, 2017 to 2021

    4.2. Current and Future Market Size Value (US$ Million) & Volume (Tons) Projections, 2022 to 2032

        4.2.1. Y-o-Y Growth Trend Analysis

        4.2.2. Absolute $ Opportunity Analysis

5. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Form

    5.1. Introduction / Key Findings

    5.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By Form, 2017 to 2021

    5.3. Current and Future Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By Form, 2022 to 2032

        5.3.1. Powder

        5.3.2. Liquid

    5.4. Y-o-Y Growth Trend Analysis By Form, 2017 to 2021

    5.5. Absolute $ Opportunity Analysis By Form, 2022 to 2032

6. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By End Use

    6.1. Introduction / Key Findings

    6.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By End Use, 2017 to 2021

    6.3. Current and Future Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By End Use, 2022 to 2032

        6.3.1. Food & Beverages

            6.3.1.1. Processed Foods

            6.3.1.2. Instant Food Products

            6.3.1.3. Soups

            6.3.1.4. Sauces and Dressings

            6.3.1.5. Bakery & Confectionary

        6.3.2. Foodservice

        6.3.3. Beverages

        6.3.4. Others

        6.3.5. Pharmaceuticals

        6.3.6. Cosmetic & Personal Care

    6.4. Y-o-Y Growth Trend Analysis By End Use, 2017 to 2021

    6.5. Absolute $ Opportunity Analysis By End Use, 2022 to 2032

7. Global Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Region

    7.1. Introduction

    7.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By Region, 2017 to 2021

    7.3. Current Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By Region, 2022 to 2032

        7.3.1. North America

        7.3.2. Latin America

        7.3.3. Europe

        7.3.4. Asia Pacific

        7.3.5. Middle East and Africa(MEA)

    7.4. Market Attractiveness Analysis By Region

8. North America Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country

    8.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2017 to 2021

    8.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2022 to 2032

        8.2.1. By Country

            8.2.1.1. USA

            8.2.1.2. Canada

        8.2.2. By Form

        8.2.3. By End Use

    8.3. Market Attractiveness Analysis

        8.3.1. By Country

        8.3.2. By Form

        8.3.3. By End Use

    8.4. Key Takeaways

9. Latin America Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country

    9.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2017 to 2021

    9.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2022 to 2032

        9.2.1. By Country

            9.2.1.1. Brazil

            9.2.1.2. Mexico

            9.2.1.3. Rest of Latin America

        9.2.2. By Form

        9.2.3. By End Use

    9.3. Market Attractiveness Analysis

        9.3.1. By Country

        9.3.2. By Form

        9.3.3. By End Use

    9.4. Key Takeaways

10. Europe Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country

    10.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2017 to 2021

    10.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2022 to 2032

        10.2.1. By Country

            10.2.1.1. Germany

            10.2.1.2. United Kingdom

            10.2.1.3. France

            10.2.1.4. Spain

            10.2.1.5. Italy

            10.2.1.6. Rest of Europe

        10.2.2. By Form

        10.2.3. By End Use

    10.3. Market Attractiveness Analysis

        10.3.1. By Country

        10.3.2. By Form

        10.3.3. By End Use

    10.4. Key Takeaways

11. Asia Pacific Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country

    11.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2017 to 2021

    11.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2022 to 2032

        11.2.1. By Country

            11.2.1.1. China

            11.2.1.2. Japan

            11.2.1.3. South Korea

            11.2.1.4. Singapore

            11.2.1.5. Thailand

            11.2.1.6. Indonesia

            11.2.1.7. Australia

            11.2.1.8. New Zealand

            11.2.1.9. Rest of Asia Pacific

        11.2.2. By Form

        11.2.3. By End Use

    11.3. Market Attractiveness Analysis

        11.3.1. By Country

        11.3.2. By Form

        11.3.3. By End Use

    11.4. Key Takeaways

12. MEA Market Analysis 2017 to 2021 and Forecast 2022 to 2032, By Country

    12.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2017 to 2021

    12.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2022 to 2032

        12.2.1. By Country

            12.2.1.1. GCC Countries

            12.2.1.2. South Africa

            12.2.1.3. Israel

            12.2.1.4. Rest of Middle East and Africa(MEA)

        12.2.2. By Form

        12.2.3. By End Use

    12.3. Market Attractiveness Analysis

        12.3.1. By Country

        12.3.2. By Form

        12.3.3. By End Use

    12.4. Key Takeaways

13. Key Countries Market Analysis

    13.1. USA

        13.1.1. Pricing Analysis

        13.1.2. Market Share Analysis, 2021

            13.1.2.1. By Form

            13.1.2.2. By End Use

    13.2. Canada

        13.2.1. Pricing Analysis

        13.2.2. Market Share Analysis, 2021

            13.2.2.1. By Form

            13.2.2.2. By End Use

    13.3. Brazil

        13.3.1. Pricing Analysis

        13.3.2. Market Share Analysis, 2021

            13.3.2.1. By Form

            13.3.2.2. By End Use

    13.4. Mexico

        13.4.1. Pricing Analysis

        13.4.2. Market Share Analysis, 2021

            13.4.2.1. By Form

            13.4.2.2. By End Use

    13.5. Germany

        13.5.1. Pricing Analysis

        13.5.2. Market Share Analysis, 2021

            13.5.2.1. By Form

            13.5.2.2. By End Use

    13.6. United Kingdom

        13.6.1. Pricing Analysis

        13.6.2. Market Share Analysis, 2021

            13.6.2.1. By Form

            13.6.2.2. By End Use

    13.7. France

        13.7.1. Pricing Analysis

        13.7.2. Market Share Analysis, 2021

            13.7.2.1. By Form

            13.7.2.2. By End Use

    13.8. Spain

        13.8.1. Pricing Analysis

        13.8.2. Market Share Analysis, 2021

            13.8.2.1. By Form

            13.8.2.2. By End Use

    13.9. Italy

        13.9.1. Pricing Analysis

        13.9.2. Market Share Analysis, 2021

            13.9.2.1. By Form

            13.9.2.2. By End Use

    13.10. China

        13.10.1. Pricing Analysis

        13.10.2. Market Share Analysis, 2021

            13.10.2.1. By Form

            13.10.2.2. By End Use

    13.11. Japan

        13.11.1. Pricing Analysis

        13.11.2. Market Share Analysis, 2021

            13.11.2.1. By Form

            13.11.2.2. By End Use

    13.12. South Korea

        13.12.1. Pricing Analysis

        13.12.2. Market Share Analysis, 2021

            13.12.2.1. By Form

            13.12.2.2. By End Use

    13.13. Singapore

        13.13.1. Pricing Analysis

        13.13.2. Market Share Analysis, 2021

            13.13.2.1. By Form

            13.13.2.2. By End Use

    13.14. Thailand

        13.14.1. Pricing Analysis

        13.14.2. Market Share Analysis, 2021

            13.14.2.1. By Form

            13.14.2.2. By End Use

    13.15. Indonesia

        13.15.1. Pricing Analysis

        13.15.2. Market Share Analysis, 2021

            13.15.2.1. By Form

            13.15.2.2. By End Use

    13.16. Australia

        13.16.1. Pricing Analysis

        13.16.2. Market Share Analysis, 2021

            13.16.2.1. By Form

            13.16.2.2. By End Use

    13.17. New Zealand

        13.17.1. Pricing Analysis

        13.17.2. Market Share Analysis, 2021

            13.17.2.1. By Form

            13.17.2.2. By End Use

    13.18. GCC Countries

        13.18.1. Pricing Analysis

        13.18.2. Market Share Analysis, 2021

            13.18.2.1. By Form

            13.18.2.2. By End Use

    13.19. South Africa

        13.19.1. Pricing Analysis

        13.19.2. Market Share Analysis, 2021

            13.19.2.1. By Form

            13.19.2.2. By End Use

    13.20. Israel

        13.20.1. Pricing Analysis

        13.20.2. Market Share Analysis, 2021

            13.20.2.1. By Form

            13.20.2.2. By End Use

14. Market Structure Analysis

    14.1. Competition Dashboard

    14.2. Competition Benchmarking

    14.3. Market Share Analysis of Top Players

        14.3.1. By Regional

        14.3.2. By Form

        14.3.3. By End Use

15. Competition Analysis

    15.1. Competition Deep Dive

        15.1.1. International Flavors & Fragrances Inc.

            15.1.1.1. Overview

            15.1.1.2. Product Portfolio

            15.1.1.3. Profitability by Market Segments

            15.1.1.4. Sales Footprint

            15.1.1.5. Strategy Overview

                15.1.1.5.1. Marketing Strategy

                15.1.1.5.2. Product Strategy

                15.1.1.5.3. Channel Strategy

        15.1.2. Firmenich SA

            15.1.2.1. Overview

            15.1.2.2. Product Portfolio

            15.1.2.3. Profitability by Market Segments

            15.1.2.4. Sales Footprint

            15.1.2.5. Strategy Overview

                15.1.2.5.1. Marketing Strategy

                15.1.2.5.2. Product Strategy

                15.1.2.5.3. Channel Strategy

        15.1.3. Givaudan

            15.1.3.1. Overview

            15.1.3.2. Product Portfolio

            15.1.3.3. Profitability by Market Segments

            15.1.3.4. Sales Footprint

            15.1.3.5. Strategy Overview

                15.1.3.5.1. Marketing Strategy

                15.1.3.5.2. Product Strategy

                15.1.3.5.3. Channel Strategy

        15.1.4. Takasago International Corporation

            15.1.4.1. Overview

            15.1.4.2. Product Portfolio

            15.1.4.3. Profitability by Market Segments

            15.1.4.4. Sales Footprint

            15.1.4.5. Strategy Overview

                15.1.4.5.1. Marketing Strategy

                15.1.4.5.2. Product Strategy

                15.1.4.5.3. Channel Strategy

        15.1.5. Sensient Technologies Corporation

            15.1.5.1. Overview

            15.1.5.2. Product Portfolio

            15.1.5.3. Profitability by Market Segments

            15.1.5.4. Sales Footprint

            15.1.5.5. Strategy Overview

                15.1.5.5.1. Marketing Strategy

                15.1.5.5.2. Product Strategy

                15.1.5.5.3. Channel Strategy

        15.1.6. Mane SA.

            15.1.6.1. Overview

            15.1.6.2. Product Portfolio

            15.1.6.3. Profitability by Market Segments

            15.1.6.4. Sales Footprint

            15.1.6.5. Strategy Overview

                15.1.6.5.1. Marketing Strategy

                15.1.6.5.2. Product Strategy

                15.1.6.5.3. Channel Strategy

        15.1.7. Cargill

            15.1.7.1. Overview

            15.1.7.2. Product Portfolio

            15.1.7.3. Profitability by Market Segments

            15.1.7.4. Sales Footprint

            15.1.7.5. Strategy Overview

                15.1.7.5.1. Marketing Strategy

                15.1.7.5.2. Product Strategy

                15.1.7.5.3. Channel Strategy

        15.1.8. Tate & Lyle PLC

            15.1.8.1. Overview

            15.1.8.2. Product Portfolio

            15.1.8.3. Profitability by Market Segments

            15.1.8.4. Sales Footprint

            15.1.8.5. Strategy Overview

                15.1.8.5.1. Marketing Strategy

                15.1.8.5.2. Product Strategy

                15.1.8.5.3. Channel Strategy

        15.1.9. Associated British Foods plc

            15.1.9.1. Overview

            15.1.9.2. Product Portfolio

            15.1.9.3. Profitability by Market Segments

            15.1.9.4. Sales Footprint

            15.1.9.5. Strategy Overview

                15.1.9.5.1. Marketing Strategy

                15.1.9.5.2. Product Strategy

                15.1.9.5.3. Channel Strategy

        15.1.10. Corbion N.V.

            15.1.10.1. Overview

            15.1.10.2. Product Portfolio

            15.1.10.3. Profitability by Market Segments

            15.1.10.4. Sales Footprint

            15.1.10.5. Strategy Overview

                15.1.10.5.1. Marketing Strategy

                15.1.10.5.2. Product Strategy

                15.1.10.5.3. Channel Strategy

        15.1.11. Sensient Technologies

            15.1.11.1. Overview

            15.1.11.2. Product Portfolio

            15.1.11.3. Profitability by Market Segments

            15.1.11.4. Sales Footprint

            15.1.11.5. Strategy Overview

                15.1.11.5.1. Marketing Strategy

                15.1.11.5.2. Product Strategy

                15.1.11.5.3. Channel Strategy

16. Assumptions & Acronyms Used

17. Research Methodology

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