Red berries are small, pulpy edible fruits, used in various food applications such as bakery, beverages, nutraceuticals, sauces, and snacks. They are also used in dairy products, such as flavoured milk and ice cream. Increasing consumer awareness on the benefits of consuming food products rich in natural ingredients is positively influencing the demand for red berries in end-use applications.
Market Value and Volume Forecast
The global red berries market is anticipated to expand at a CAGR of over 3.0% in terms of value over 2016–2026. Increasing demand for natural ingredients, coupled with adoption of red berries as an ingredient in various food application, such as beverages, bakery & snacks, dairy products and others, is fueling market growth across the globe. Currently, prominent trends witnessed in the global red berries market are rising awareness among consumers and launch of new product offerings by key players.
Segmentation, by Berries Type
The red berries market has been segmented based on berries type into cranberry, strawberry, red raspberry, cherry, grapes and redcurrants. In 2015, grapes segment dominated the market in terms of value and production volume and is expected to remain dominant over the forecast period, owing to high consumption of grapes in wine production. Meanwhile, strawberry segment is expected to expand at a significant CAGR in terms of volume over the forecast period.
Segmentation, by Application
In this report, the red berries market has been segmented on the basis of application into dairy, bakery & confectionery, beverages, snack food, nutraceuticals, and sauces & fruit preserve. In 2015, beverages segment accounted for the largest value share of the market.
Segmentation, by Product Type
On the basis of product type, the market is segmented into frozen, puree, juice concentrate, powder and not from concentrate. In 2015, juice concentration segment accounted for the largest value share of the market.
Segmentation, by Nature
In this report, the red berries market has been segmented on the basis of nature into organic and conventional. In 2015, organic segment accounted for the largest value share of the market.
Segmentation, by End Use
In this report, the red berries market has been segmented on the basis of end use into bulk and retail. In 2015, bulk segment accounted for the largest value share of the market.
On the basis of region, the global red berries market has been segmented into seven major regions: North America, Western Europe, Asia Pacific Excluding Japan (APEJ), Japan, Eastern Europe, Latin America and the Middle East & Africa (MEA). Western Europe red berries market is expected to show favourable growth in terms of value and expected to expand at a CAGR of 3.6%, followed by North America with a CAGR of 3.5% over the forecast period. Western Europe is expected to continue to dominate the market in terms of value during the forecast period, due to increasing demand for red berries stemming from rising demand for frozen products with no preservatives in the region.
Some of the key players identified in the global red berries market are Ocean Spray Cranberry Inc., Döhler Group, SunOpta, Inc., Hortex Group, Milne Fruit Products, Fruit d'Or, TOWNSEND FARMS, INC., KERR CONCENTRATES INC., Maberry & Maberry Berry Associates, PACIFIC COAST FRUIT PRODUCTS LTD., NorthWest Berry Co-op and Berryhill Foods Inc.
In this report, FMI offers a 10–year forecast of the global production and consumption of red berries market between 2016 and 2026. In terms of value, the market is expected to expand at a CAGR of 3.0%, respectively, over the forecast period. The study demonstrates market dynamics and trends in all seven regions that are expected to influence the current nature and future status of the red berries market over the forecast period.
In this report, Future Market Insights analyses the global red berries market for the period 2016–2026. The primary objective of the report is to offer updates on advancements in the global red berries market.
Increasing demand for red berries as an ingredient has been supporting growth of the red berries market over the years. Rising demand for natural preservatives, increasing working population globally and increasing demand from commercial consumers are factors expected to further fuel growth of the red berries market over the forecast period. The global red berries market is anticipated to witness considerable growth in the coming years.
In the next section, FMI analyses the red berries market performance on the basis of the global market revenue, since this is essential to understanding growth potential of the red berries market. Besides, this section includes FMI’s analysis of key trends, drivers and restraints from the supply side and demand side and economy side that are influencing growth of the red berries market currently.
In the report, the red berries market has been segmented on the basis of berries type (cranberry, strawberry, red raspberry, cherry, grapes and redcurrants); application (dairy, bakery & confectionery, beverages, snack food, Nutraceuticals and sauces & fruit preserve); product type (frozen, puree, juice concentrate, powder and not from concentrate); nature (organic and conventional) and end use (bulk, and retail). All these segments are included in this section to make the study more comprehensive.
The next section of the report includes analysis of the red berries market by region. It provides market outlook for 2016–2026 and sets the forecast within the context of the red berries market. This study discusses key regional trends contributing to growth of the red berries market on a worldwide basis, as well as analyses the degree at which global drivers are influencing this market in each region. Key regions assessed in this report are North America, Latin America, Western Europe, Eastern Europe, Asia Pacific Excluding Japan (APEJ), Japan as a separate region and the Middle East and Africa (MEA).
All the above sections—by berries type, by product type, by application, by nature, by end use and by region evaluate the present scenario and growth prospects in the red berries market for the period 2016–2026. We have considered 2015 as the base year and provided data for the trailing 12 months.
To calculate the red berries market size, we have considered the overall consumption revenue generated from the sales of red berries in different applications across various regions. The forecast presented assesses the total revenue generated across the red berries market. In order to offer an accurate forecast, we started by sizing up the current market, which forms the basis of how the red berries market would develop in the future. Given the characteristics of the market, we triangulated the outcome on the basis of three different types of analyses; based on supply side, consumer spending and economic envelope. However, forecasting the market in terms of various red berries segments and regions is more a matter of quantifying expectations and identifying opportunities rather than rationalising them after the forecast has been completed.
It is imperative to note that in an ever-fluctuating global economy, we not only conduct forecasts in terms of CAGR, but also analyse on the basis of key parameters, such as Year-on-Year (Y-o-Y) growth, to understand the predictability of the market and to identify the right opportunities in the red berries market.
Another key feature of this report is the analysis of all key red berries market segments and sub-segments, regional adoption, revenue forecast in terms of absolute dollar and value forecast. These are overlooked while forecasting the market. However, absolute dollar and unit opportunity are critical in assessing the level of opportunity that a provider can look to achieve, as well as to identify potential resources from a sales and delivery perspective present in the red berries market.
In order to understand key segments in terms of growth and adoption of red berries across the concerned regions, Future Market Insights has developed the red berries market attractiveness index. The resulting index should help providers identify real market opportunities.
In the final section of the report, the red berries market competitive landscape is included to provide report audiences with a dashboard view, based on various categories of providers present in the market value chain, their red berries product portfolio and key differentiators in the market. This section is primarily designed to provide clients with an objective and detailed comparative assessment of key providers, specific to a market segment in the red berries market value chain. Report audiences can gain segment-specific vendor insights to identify and evaluate key competitors based on the in-depth assessment of their capabilities and success in the red berries marketplace. Detailed profiles of the providers are also included in the scope of the report to evaluate their long- and short-term strategies, key offerings and recent developments in the red berries market space. Key competitors covered in the report are Ocean Spray Cranberry Inc., Döhler Group, SunOpta, Inc., Hortex Group, Milne Fruit Products, Fruit d'Or, TOWNSEND FARMS, INC., KERR CONCENTRATES INC., Maberry & Maberry Berry Associates, PACIFIC COAST FRUIT PRODUCTS LTD., NorthWest Berry Co-op and Berryhill Foods Inc.
Key Segments Covered