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Hair Lightening Products Market

Hair Lightening Products Market By Product Type (Cream, Spray, Shampoo, Mask), Nature (Organic, Natural, Conventional), Price Range (High Range, Mid-Range, Economical), Application (Household, Commercial), Sales Channel (Direct, Indirect, Hypermarket/Supermarket, Specialty Stores) & Region - Forecast 2022-2032

Market Insights on Hair Lightening Products covering sales outlook, demand forecast & up-to-date key trends

Hair Lightening Products Market Overview

The hair lightening products market is expected to expand its roots at a low CAGR of 4.4% during the forecast period. The global market holds an estimate revenue of US$ 7.32 Bn in 2022 and is likely to cross US$ 10.78 Bn by the end of 2032.

Hair lightening is a process through which people’s hair color can be transformed into a new color, involving multiple techniques to color the hair. These treatments are super-lightening color treatment, all-over bleach, balayage and highlights. These treatments also include various hair lighting products. The changing fashion trend is also increasing demand for global hair lighting products.

Attributes

Details

Hair Lightening Products Market CAGR (2022-2032)

4.4%

Hair Lightening Products Market Value (2022)

US$ 7.32 Bn

Hair Lightening Products Market Value (2032)

US$ 10.78 Bn

Latest trends explain that the growing demand for hair lightening products are attributed to the increased sales of white-blonde highlights, pony lights, bold pink, baby blonde, silver and copper penny solid brunette, increasing the overall sales of global hair lightening products.

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What are the Key Drivers and Restraints to the Hair Lighting Products Market?

The increasing popularity of hair lighting products and changing lifestyles are the drivers for the market. Consumers’ shifting focus from chemical-based products to natural or organic lightening products has engaged manufacturers in producing natural & organic hair lightening products.

The growing trend for beauty products, increasing desire for attractiveness and changing lifestyle has a greater impact on hair care products which further drives the demand for hair lightening products.

The spray and shampoo are the most popular products among consumers in the hair lighting products category. Nowadays, manufacturers are coming up with new innovations and features. As an example, the producers have introduced sulphate-free colour stay shampoo, which does not irritate sensitive skin and scalps of users.

Increasing awareness of using chemical hair products drives the natural & organic hair lightening products market. Also, an increase in disposable income and higher spending power is driving sales of cosmetics in the market, which, as a result, drives the sale of hair lighting products. Moreover, the presence of e-commerce also drives the demand for hair lighting products.

Sneha Verghese
Principal Consultant
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Which is the Key Hair Lightening Products Market?

The hair lighting products market is expected to register healthy growth across all the geographies during the forecast period.

The individual’s use of hair lighting products is growing, and the commercial segment is likely to push the market sales of hair lighting products market. Manufacturers of hair care & styling products are expanding their operations into developing regions such as China, India.

These countries are considered emerging countries with potential opportunities. Changing lifestyles and growing fashion sense drives the hair lightening products market. In terms of market share, North America holds a significant share of the market.

The market significance is attributed to several factors, such as new product launches, technological innovation, and product adoption rate.

Growing demand for professional hair care services also drives the sales of hair lighting products. Middle East & Africa is projected to showcase steady growth in the global hair lightening products market due to the growth in beauty products, increasing the sales of hair lightening products.

Which are the Key Competitors of Hair Lightening Products Market?

The key players of the Hair lightening products market are focusing on enhancing the highlightening texture and quality, longer shelf life of these products. This drives the sales of hair lighting products. 

Key players in the hair lighting products market include Lakme, Loreal, Quai, John Frieda, Klorane, Sun Bum, IGK and Farouk Systems, Inc.

Recent Market Development:

  • Lakme has introduced its new K.Blonde bleaching clay and K.blone compact powder cream that have said to be the revolutionary product in the forecast period, increasing the sales of hair lightening products.
  • L’Oreal has expanded its whitening & brightening cream collection adding paris revitalift crystal micro-essence, Paris revitalift anti-wrinkles. This pushes the sales of hair lighting products.
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Report Scope

Report Attribute

Details

Growth Rate

CAGR of 4.4% from 2022 to 2032

Base year for estimation

2021

Historical data

2015 - 2020

Forecast period

2022 - 2032

Quantitative units

Revenue in USD billion, volume in kilotons, and CAGR from 2022 to 2032

Report coverage

Revenue forecast, volume forecast, company ranking, competitive landscape, growth factors, and trends, Pricing Analysis,

Segments covered

Product Type, Nature, Price Range, Application, Sales Channel, Region

Regional scope

North America; Western Europe, Eastern Europe, Middle East, Africa, ASEAN, South Asia, Rest of Asia, Australia and New Zealand

Country scope

U.S.; Canada; Mexico; Germany; U.K.; France; Italy; Spain; Russia; Belgium; Poland; Czech Republic; China; India; Japan; Australia; Brazil; Argentina; Colombia; Saudi Arabia; UAE; Iran; South Africa

Key companies profiled

Lakme, Loreal, Quai, John Frieda, Klorane, Sun Bum, IGK, Farouk Systems, Inc.

Customization scope

Free report customization (equivalent to up to 8 analysts working days) with purchase. Addition or alteration to country, regional & segment scope.

Pricing and purchase options

Avail customized purchase options to meet your exact research needs. 

Frequently Asked Questions

Asia is the biggest market in the hair Lightening Products Market. The factors that lead to the optimum growth of the market in this region are new trends in fashion, growing hair color industry and people’s expenditure on hair colors. This leads to the high demand for hair lightening products in developing countries like India and China.

Key competitors holding substantial hair lightening products market share include Lakme, Loreal, Quai, John Frieda, Klorane, Sun Bum, IGK and Farouk Systems, Inc.

Demand for hair lighting products is likely to increase with the high demand from fashion, hairdressing and film production industry is increasing the sales of hair lighting products.

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Sneha Verghese
Principal Consultant
LinkedIn
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Hair Lightening Products Market