Oat Beta-Glucan Market Outlook
Beta-glucan is a dietary fiber which is found in natural products such as barley, oats and some mushrooms. Beta glucans are soluble fibers that are present in the cell wall of the oat kernel. Beta-glucan helps to lower cholesterol, which further aids in decreasing the risk of heart diseases. This health claim is approved by the United States Food and Drug Administration (FDA), European Food Safety Authority (EFSA), and Health Canada. Owing to the health benefits, oat beta-glucan is used in several industries such as dietary supplement, pharmaceutical, animal nutrition, cosmetics, etc.
Increasing Demand for Natural Products Drives the Oat Beta-Glucan Market
The high popularity of oats among the consumers is anticipated to serve as a driver for oat beta-glucan. In recent years, there has been a big change in the consumption habits of consumers. The demand for clean-label products is increasing all across the globe. The consumers are demanding products that have a simple and natural ingredient list and at the same time prefer the products that satisfy the taste as well as the nutritional needs of the body. Thus, the manufacturers in the food, beverage, and dietary supplement industry are trying to incorporate natural ingredients to develop the products according to the consumer requirements without any compromise on the taste on the finished product. The oat beta-glucan serves as a good natural ingredient which is aligned with the current market needs. Oat beta-glucan has neutral taste and colour, and therefore, does not affect the quality of the final product. Also, oat beta-glucan helps to boost immunity. Some research studies have indicated that beta-glucan can help to deal with health problems such as asthma, allergies, diabetes, high cholesterol, etc. Thus, the various health-benefits and high popularity of oats are estimated to propel the oat beta-glucan market.
The rising cardiovascular health problems among the consumers is estimated to have a positive impact on the oat beta-glucan market. In 2017, cardiovascular diseases were the number one cause of death all across the globe. Therefore, the demand for heart health supplements is anticipated to increase, which is expected to further propel the oat beta-glucan market. Oat beta-glucan helps in lowering the bad cholesterol, and thus, reduces the chances of cardiovascular diseases.
The increasing demand for natural personal care products is expected to increase the demand for oat beta-glucan. The change in consumer preferences is majorly due to the rise in health-awareness. The knowledge about the side-effect of chemicals and its adverse impact on the human body as well as the environment are a few drivers for the increase in the demand for natural cosmetic products. The oat beta-glucan is an excellent anti-aging ingredient which is used in various cosmetic ingredients. Oat beta-glucan offers the advantage of improving the ability of the skin to deal with the adverse environmental conditions. Oat beta-glucan provides anti-wrinkle property and helps to reduce the scares. Oat beta-glucan offers deep and long-lasting skin hydration and moisturization. Thus, the several advantages and demand for natural cosmetic products are estimated to increase the sales of oat beta-glucan.
Oat Beta-Glucan Market Segmentation
The Oat Beta-Glucan market can be segmented on the basis of nature and end-use-
The oat beta-glucan market can be segmented on the basis of nature as:
The oat beta-glucan market can be segmented on the basis of the end-use as:
Food and Beverage
Cosmetic and Personal Care
Oat Beta-Glucan Market: Regional Analysis
The demand for oat beta-glucan is anticipated to increase in the North America region. The increasing demand for health food products and natural cosmetics are a few drivers for the increase in demand for oat beta-glucan. According to the Centers for Disease Control and Prevention, in the US, about 610,000 individuals die due to heart diseases every year and is the leading cause of death among men as well as women. Thus, the demand for heart health supplements is estimated to increase, which creates the opportunity for the manufacturers of oat beta-glucan.
Oat Beta-Glucan Market: Key Participants
Some of the key market players in the Oat Beta-Glucan market are:
Koninklijke DSM N.V.
Garuda International, Inc.
Tate & Lyle PLC
The research report presents a comprehensive assessment of the Oat Beta-Glucan market and contains thoughtful insights, facts, historical data, and statistically supported and industry-validated market data. It also contains projections using a suitable set of assumptions and methodologies. The research report provides analysis and information according to market segments such as nature and end-use.
The report covers exhaustive analysis on:
Oat Beta-Glucan Market Segments
Supply and Demand
Current Trends/Issues/Challenges pertaining to Oat Beta-Glucan market
Competition Landscape and Emerging Market Participants in Oat Beta-Glucan market
Technology related to Production/Processing of Oat Beta-Glucan
Value Chain Analysis of the Oat Beta-Glucan market
The regional analysis includes:
North America (U.S., Canada)
Latin America (Mexico, Brazil)
Europe (Germany, U.K., France, Italy, Spain, Poland, Russia)
East Asia (China, Japan, South Korea)
South Asia (India, Thailand, Malaysia, Vietnam, Indonesia)
Oceania (Australia, New Zealand)
Middle East & Africa (GCC Countries, Turkey, Northern Africa, South Africa)
The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macro-economic indicators, and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.
Detailed overview of parent market
Changing dynamics of the Oat Beta-Glucan market in the industry
In-depth market segmentation and analysis
Historical, current, and projected market size in terms of volume and value
Recent industry trends and developments in the Oat Beta-Glucan market
Competitive landscape of the Oat Beta-Glucan market
Strategies of key players and products offered
Potential and niche segments, geographical regions exhibiting promising growth
A neutral perspective on Oat Beta-Glucan market performance
Must-have information for Oat Beta-Glucan market players to sustain and enhance their market footprint
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