This site uses cookies, including third-party cookies, that help us to provide and improve our services.

Privacy Policy
- Global Locations -
Headquarters
Future Market Insights, Inc.
Christiana Corporate, 200 Continental Drive, Suite 401, Newark, Delaware - 19713, United States
T: +1-845-579-5705
MEA
Market Access DMCC
1602-6 Jumeirah Bay X2 Tower, Plot No: JLT-PH2-X2A,
Jumeirah Lakes Towers, Dubai,
United Arab Emirates
Americas
Future Market Insights
616 Corporate Way, Suite 2-9018,
Valley Cottage, NY 10989,
United States
T: +1-347-918-3531
Europe
Future Market Insights
3rd Floor, 207 Regent Street,
London W1B 3HH
United Kingdom
T: + 44 (0) 20 8123 9659
D: +44 (0) 20 3287 4268
APAC
Future Market Insights
Office No. 401-A, 4th Floor,
VANTAGE 9, S.No. 36/1/1,
Baner, Pune 411045 India

Shortening Powder Market

Market Insights on Shortening Powder covering sales outlook, demand forecast & up-to-date key trends

Shortening Powder Market by Source, End-Use, Sales Channel & Region - Forecast 2022-2032

Shortening Powder Market Snapshot

The global shortening powder market size is anticipated to be valued at US$ 10.4 Billion in 2022 and US$ 15.7 Billion in 2032. The ever-increasing demand for bakery products is set to drive the sales of shortening powder in the assessment period. As per FMI, the shortening powder market is likely to exhibit immense growth at a CAGR of 2.8% in the future years.

Report Attribute

Details

Shortening Powder Market Estimated Base Year Value (2021)

US$ 9.1 Billion

Shortening Powder Market Expected Market Value (2022)

US$ 10.4 Billion

Shortening Powder Market Anticipated Forecast Value (2032)

US$ 15.7 Billion

Shortening Powder Market Projected Growth Rate (2022-2032)

2.8% CAGR

Shortening is a popular term that refers to solid fat. This fat may be from a vegetable source, such as palm kernel and soybean or from an animal source, such as cow fat (butter) and pig fat (lard).

Shortening mainly refers to hydrogenated vegetable oils since the 20th century. These vegetable oils do not turn easily turn rancid and do not require refrigeration.

These are relatively cost effective and have a higher smoking point than lard or butter. With rapid advancements in food technology, shortening is available in a dry powdered form.

Increasing usage of this powder in baked goods is likely to propel the demand for shortening powder in the upcoming years. It is often rehydrated and used with water.

Moreover, it can be utilized for shallow frying of food items. It is absolutely hassle-free and has a much longer shelf-life, as compared to the conventional shortening. It works best in baking, providing a light, flakey, and fluffy texture to baked goods.

Customize this Report

Let us know your requirement to get
100% FREE customization

How is the Rising Demand for Baked Goods Driving the Shortening Powder Market Growth?

Rising consumption of ready-to-eat food items backed by the busy lifestyle of people is anticipated to bolster the shortening powder market growth in the evaluation period. Rising preference for ethnic food and the trend of Mexican and Thai food in hotels and restaurants are expected to surge the demand for bakery products across the globe.

Further, the ability of shortening powder to improve the palatability, impart softness to crumb structure, and enhance the texture of baked goods is another vital factor that is projected to aid growth. It can also result in the preparation of a uniform product without compromising its taste by easily blending with the ingredients.

Which Factors Are Expected to Hinder the Shortening Powder Market Growth?

As shortening powder is made by using fully hydrogenated oils, no trans fats are produced. However, recent research studies have revealed that these fats can promote fatty liver disease, enlargement of the fat cells, and inflammation. Some of the other studies showcased that interesterified fats if included in an individual’s daily diet can promote fat gain. Spurred by the aforementioned factors, the demand for shortening powder may get hampered in the forthcoming years.

Nandini Roy Choudhury
Principal Consultant
LinkedIn
Talk to Analyst

Find your sweet spots for generating winning opportunities in this market.

Talk to Analyst

Is the Growing Snacking Trend Pushing the Asia Pacific Shortening Powder Market?

Asia Pacific is anticipated to remain at the forefront by generating the largest shortening powder market share in the near future. This growth is attributable to the increasing impact of the western culture and rising preference for convenience food items across emerging economies, such as India and China.

Apart from that, the rising trend of snacking among millennials and the surging demand for healthier bakery alternatives, such as breads with high-fiber and whole grain content are estimated to bode well for the regional market. The entry of various international bakery and confectionery companies in this region is another crucial factor that is likely to boost growth.

What is the Europe Shortening Powder Market Outlook?

 

Europe is set to remain in the second position, followed by Asia Pacific in the shortening powder market. Sales of shortening powder in this region are expected to surge at a fast pace owing to the rising consumption of bakery products on a daily basis in developed countries, such as the U.K., Italy, and Germany.

The high disposable income of people in Europe and the increasing demand for packaged bread infused with organic ingredients is another major factor that is projected to augment growth. In addition to that, the emergence of various online food delivery apps is anticipated to push the regional market.

Become a MarketNgage Insider

An unified Market Research Subscription Platform, built for today’s disparate research needs.

Market Competition

Some of the renowned companies operating in the global shortening powder market include Augason Farms, Archer Daniels Midland Company, DairiConcepts, L.P., Cargill Incorporated, Bluegrass Dairy & Food, Inc., Honeyville, Inc., and The J.M. Smucker Company among others.

Leading players in the global market are focusing on adopting various organic and inorganic strategies, such as mergers & acquisitions, joint ventures, and partnerships to strengthen their positions in the market. A few other key players are investing in the development of new manufacturing facilities and expansion of their existing product portfolios to broaden their customer base worldwide.

Report Scope

Report Attribute

Details

Growth Rate

CAGR of 2.8% from 2022 to 2032

Base Year for Estimation

2021

Historical Data

2015-2020

Forecast Period

2022-2032

Quantitative Units

Revenue in USD Billion, Volume in Kilotons and CAGR from 2022-2032

Report Coverage

Revenue Forecast, Volume Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends and Pricing Analysis

Segments Covered

  • Source
  • End Use
  • Sales Channel
  • Region

Regions Covered

  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • APEJ
  • Japan
  • Middle East and Africa

Key Countries Profiled

  • U.S
  • Canada
  • Brazil
  • Argentina
  • Germany
  • U.K
  • France
  • Spain
  • Italy
  • Nordics
  • BENELUX
  • Australia & New Zealand
  • China
  • India
  • ASEAN
  • GCC
  • South Africa

Key Companies Profiled

  • Augason Farms
  • Archer Daniels Midland Company
  • DairiConcepts, L.P.
  • Cargill Incorporated
  • Bluegrass Dairy & Food, Inc.
  • Honeyville, Inc.
  • The J.M. Smucker Company

Customization

Available Upon Request

Key Segments Profiled in the Shortening Powder Industry Survey

By Source:

  • Palm
  • Soybean
  • Others

By End Use:

  • Food Industry
  • Foodservice/HoReCa (Hotels/Restaurants/Café)
  • Household

By Sales Channel:

  • Direct Sales
  • Indirect Sales
  • Hypermarkets/Supermarkets
  • Wholesalers
  • Convenience Stores
  • Specialty Stores
  • Online Retailers

By Region:

  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • APEJ
  • Japan
  • Middle East and Africa

Frequently Asked Questions

The global shortening powder market is set to exceed US$ 15.7 Billion in 2032.

Asia Pacific is set to lead the shortening powder market in the forecast period.

Augason Farms, Archer Daniels Midland Company, DairiConcepts, L.P., Cargill Incorporated, and Bluegrass Dairy & Food, Inc. are some of the renowned companies in the shortening powder market.

Table of Content

NA

Customize this Report

Let us know your requirement to get
100% FREE customization

List of Tables

NA

Nandini Roy Choudhury
Principal Consultant
LinkedIn
Talk to Analyst

Find your sweet spots for generating winning opportunities in this market.

Talk to Analyst
List of Charts

NA

Need specific information?

Request Customization

Explore Food and Beverage Insights

View Reports

Recommendations

Food and Beverage

Pectin Powder Market

Published : May 2021

Food and Beverage

Baobab Powder Market

Published : August 2017

Food and Beverage

Spirulina Powder Market

Published : February 2020

Food and Beverage

Achiote Powder Market

Published : June 2020

Google translate

Shortening Powder Market