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Frozen Fruit Bars Market

Market Insights on Frozen Fruit Bars covering sales outlook, demand forecast & up-to-date key trends

Frozen Fruit Bars Market By Type (Original, Low Fat), Nature (Organic, Conventional), Flavor (Citrus, Pineapple, Grape, Apple, Mango, Berry, Coconut, Mixed Fruit), Distribution Channel (Hypermarkets/ Supermarkets, Specialty Stores, Convenience Stores, Online Retail) & Region - Forecast 2022-2032

Frozen Fruit Bars Market Overview

The global frozen fruit bars market is estimated to surpass a valuation of US$ 22 Mn by the end of 2032. The sales of frozen fruit bars are expected to create an absolute dollar opportunity of more than US$ 14 Mn by 2022, projecting growth at a CAGR of 7% to 8% during the forecast period 2022-2032. Growing consumption of fruit-based products among the population and increasing introduction of novel products with mouthwatering flavors are anticipated to bolster the demand for frozen fruit bars in the global market.

Report Attribute

Details

Frozen Fruit Bars Market Base Year Value (2021)

US$ 13 Million

Frozen Fruit Bars Market Expected Value (2022)

US$ 14 Million

Frozen Fruit Bars Market Anticipated Value (2032)

US$ 22 Million

Frozen Fruit Bars Market Projected Growth Rate (2022-2032)

7% to 8% CAGR

Frozen fruit bars are prepared by combining partially dehydrated fresh fruit pulp, juice, or real fruits along with other ingredients such as edible acids, water, sweeteners, fruit juice concentrates, and flavors among others, followed by restructuring and freezing. These bars are commonly available in flavors such as citrus, strawberry, mango, grape, apple, pineapple, coconut, and others.

Many delicious fruits, such as mango, are seasonal and are highly perishable in nature. Therefore, making frozen fruit bars from these seasonal fruits or their pulp is an innovative method to preserve fruits. Also, being made from fresh fruits, frozen fruit bars are highly flavorful & nutritious with high vitamins, minerals, fiber, & carbohydrates contents. Thus, these bars are increasingly gaining popularity as nutritious snacks and substitutes for seasonal fruits in off-seasons. This is projected to facilitate the sales of frozen fruit bars in the global market.  

In addition to this, increasing emphasis on launching novel organic and low-fat frozen fruit bars targeting the health-conscious population is estimated to further accelerate the growth in the global frozen fruit bars.

Which are Some Prominent Drivers Spearheading Frozen Fruit Bars Market Growth?

Surging demand for innovative flavors amongst consumers and growing availability of a new range of frozen fruit bars with exotic new flavors such as kiwi, lime & raspberry mix flavors, coconut water with banana flavor, and others, is spurring the sales in the market.

These new additions of exotic and seasonal fresh fruit flavors in the collection of frozen fruit bars and shifting consumer interest in frozen snacks due to increasing global temperature is bolstering the demand in the frozen desserts  

Hence, leading manufacturers of frozen fruit bars are emphasizing on expanding their production capacity. Also, some of the market players are aiming at entering into partnerships with large retail chains stores and mega marts such as Tesco plc, Walmart, Reliance Mart, and others to cater to the surging demand and increasing products availability. This is anticipated to augment the growth in the global market.

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What are the Challenges Faced by the Frozen Fruit Bars Market?

The burden of lifestyle diseases such as diabetes, obesity, and others is growing at a rapid pace across the world. For instance, according to the International Diabetes Federation, around 537 Mn adults from the age of 20 to 79 years have diabetes worldwide, the number is projected to reach 643 million by 2030-end.

Due to this rise in prevalence of lifestyle diseases, consumers across the globe are consciously declining the consumption of sweet products and adopting natural fruits rather than processed fruit products. This is projected to hinder the sales of frozen fruit bars in the global market.

Why is North America Emerging as an Opportunistic Frozen Fruit Bars Market?

FMI states that North America is anticipated to exhibit the fastest growth in the global frozen fruit bars market during the forecast period 2022-2032.

Rising trend of adopting nutritious and healthy snacks amongst the health-conscious population and growing consumer inclination towards consuming fresh fruit-based products is propelling the demand for frozen fruit bars. Hence, leading players in the market are aiming at launching low-fat and low sugar products to cater to the surging demand.

For instance, in 2020, Enlightened, a U.S.-based brand of frozen food announced introducing a new functional frozen fruit bar, Fruit Infusion, with adaptogens and 70%-80% less sugar than other fruit bars. A slew of such development is estimated to accelerate the sales in the North America market.

Nandini Roy Choudhury
Principal Consultant
LinkedIn
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How is East Asia Contributing to the Growth of the Frozen Fruit Bars Market?

Future Market Insights states that East Asia is estimated to account for a significant share in the global frozen fruit bars market between 2022 and 2032.

Over the past couple of years, a significant rise in prevalence of lactose intolerance is being witnessed across East Asia, creating strong demand for frozen lactose-free desserts. For instance, according to a report by the ProCon Organization, nearly 73% of the population in Japan and 85% of the population in China were reported to be lactose intolerant in the year 2020.

Attributed to this, customers with lactose intolerance are increasingly adopting desserts such as frozen fruit bars rather than milk-based ice creams, owing to their lactose-free properties, low calorie, and high nutritional value. This is projected to augment the frozen fruit bar sales across the East Asia market.

Market Competition

Some of the leading players in the frozen fruit bars market are Natural Fruit Corporation, Ice Pop Factory, Modern Pop, Nestlé S.A. (Outshine Brand), Eclectic Food Services Inc., J&J Snack Foods Corp., Unilever plc (Fruttare Brand), Andrades Desserts, Solero, and others.

Prominent players in the global frozen fruit bars market are aiming at launching novel products and capacity expansion to gain edge in the highly competitive market.

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Report Scope

Report Attribute

Details

Growth Rate

CAGR of 7% to 8% from 2022 to 2032

Base Year for Estimation

2021

Historical Data

2015-2020

Forecast Period

2022-2032

Quantitative Units

Revenue in USD Billion, Volume in Kilotons and CAGR from 2022-2032

Report Coverage

Revenue Forecast, Volume Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends and Pricing Analysis

Segments Covered

  • Type
  • Nature
  • Flavor
  • Distribution Channel
  • Region

Countries Covered

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • Middle East and Africa

Key Companies Profiled

  • Natural Fruit Corporation
  • Ice Pop Factory
  • Modern Pop
  • Nestlé S.A. (Outshine Brand)
  • Eclectic Food Services Inc.
  • J&J Snack Foods Corp.
  • Unilever plc (Fruttare Brand)
  • Andrades Desserts
  • Solero
  • Others

Customization

Available Upon Request

Key Segments Profiled in the Frozen Fruit Bars Market Survey

By Type:

  • Original
  • Low Fat

By Nature:

  • Organic
  • Conventional

By Flavor:

  • Citrus
  • Pineapple
  • Grape
  • Apple
  • Mango
  • Berry
  • Coconut
  • Mixed Fruit
  • Others

By Distribution Channel:

  • Hypermarkets/ Supermarkets
  • Specialty Stores
  • Convenience Stores
  • Online Retail

By Region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • Middle East and Africa

Frequently Asked Questions

FMI projects the sales of frozen fruit bars in the market is expected to rise at 7% to 8% value CAGR by 2032

The global frozen fruit bars market is expected to be dominated by North America over the forecast period 2022-2032.

Natural Fruit Corporation, Ice Pop Factory, Modern Pop, Nestlé S.A. (Outshine Brand), Eclectic Food Services Inc., J&J Snack Foods Corp., Unilever plc (Fruttare Brand), Andrades Desserts, Solero are some of the leading players in the prominent frozen fruit bars market.

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Nandini Roy Choudhury
Principal Consultant
LinkedIn
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Frozen Fruit Bars Market