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Genetically Modified Food Snapshot (2023 to 2033)

The global genetically modified food market garnered a market value of US$ 109,173.6 million in 2023 and is expected to accumulate a market value of US$ 196,516.8 million by registering a CAGR of 6.5% during the forecast period. The growth of the genetically modified food market can be attributed to the increasing demand for nutrition-rich foods from all age groups. The need for genetically modified food registered a CAGR of 5.8% in the historical period 2018 to 2022.

Genetically modified foods are food derived from organisms, plants, or animals whose genetic structure has been altered so that it doesn’t seem natural. For instance, the introduction of another genetic material from another organism of the same species is called genetic modification.

Data Points Key Statistics
Genetically Modified Food Market Value (2023) US$ 109,173.6 million
Genetically Modified Food Market Value (2033) US$ 196,516.8 million
Genetically Modified Food CAGR (2023 to 2033) 6.5% CAGR

If the organism is edible, then it becomes genetically modified food. The new organism with a modified genetic structure has better characteristics than the unmodified one since it becomes more adaptable to conditions in which the unmodified species isn’t.

When prepared as food, they have better properties such as high nutritional value, longer shelf life, sweet flavor, and better texture. These properties are significant factors fueling the growth of global genetically modified food, and this is expected to continue over the foreseeable period.

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Genetically Modified Food Demand Analysis (2018 to 2022) Vs Market Outlook (2023 to 2033)

The global demand for genetically modified food is projected to increase at a CAGR of 6.5% during the forecast period between 2023 and 2033, reaching a total of US$ 196,516.8 million in 2033, according to a report from Future Market Insights (FMI). From 2018 to 2022, sales witnessed significant growth, registering a CAGR of 5.8%.

The cost-effectiveness of genetically modified foods is expected to facilitate the growth of the market during the forecast period. However, the unusual taste associated with genetically modified food as compared with non-genetically modified food is a strong factor that might restrain the market’s growth over the forecast period.

Furthermore, the increasing demand for nutrition-dense food, along with the innovation of different food products, favors the growth of the genetically modified food market. In the upcoming years, research and development of genetically modified food that will help offer a healthy lifestyle is expected to drive the market's revenue.

Which are Some Prominent Drivers of Genetically Modified Food?

Growing consumers’ demand for healthy food products driving the growth of genetically modified foods

Genetically modified foods have many health benefits attributed to consumption. Unlike non-genetically modified food, genetically modified food does not cause cancer; neither does it cause gastrointestinal discomfort. The genetic structure of modified food products is such that it doesn’t affect the health of humans.

The alteration is carried out to enhance nutritional value, enhance food taste, and prevent allergies to some food products. These attributes are driving the market forward over the years, which is expected to continue even after the forecast period.

Besides, government stringent regulations on the usage of pesticides or harmful toxic substances in farm products is another factor slated to drive the market forward since most pesticides often remain on plants as residue and this hurts the health of humans

Manufacturers Focusing on Innovative Products

Since genetically modified food can be used in the production of various food products, this has given it an edge in the global market. Genetically modified food is used in beverages, food processing, and many others. Changing taste preferences of consumers, along with the requirement for nutritionally rich foods, is positively influencing the demand for genetically modified foods.

Furthermore, the diversity in the application in the food and beverage industry is a significant factor expected to promote the growth of the genetically modified food market during the forecast period and aftermath.

Nandini Roy Choudhury
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Principal Consultant

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What are the Challenges Faced by the Genetically Modified Food?

Genetically Modified Foods Market Restraints

Government stringent rules on the consumption of genetically modified food or crops are a strong force hampering market growth. For instance, there are three agencies in the United States, such as the Environmental Protection Agency (EPA), the United States Department of Agriculture, and the Food and Drug Administration, regulating transgenic crops based on different perspectives.

Each key player in the industry has confirmed its genetically modified crop from each body. The demand for non-GMO food and organic crops is restraining the growth of the genetically modified food market.

Region-Wise Insights

Biotech Food Production Augmenting Demand for Genetically Modified Food in North America?

Maize and corn bolstering the growth of genetically modified food

North America is the largest market for global genetically modified foods in terms of revenue, and it’s expected to remain dominant over the foreseeable period. Agriculture is a major industry in the USA Production of maize and soybean crop is on the rise in the North American region. Moreover, North America is also the largest exporter of genetically modified crops. This, in turn, is increasing the revenue for the market in this region.

The rise in demand for modified food products and the increasing adoption of biotech crops is fuelling demand for genetically modified foods in the region. Thus, North America is expected to possess a 33.8% market share in the genetically modified food market.

Food and Beverage Industry Propelling Growth of Genetically Modified Foods in Europe?

Inclination towards nutrition-rich foods boosting the growth of genetically modified foods

Europe is another region contributing to the market of genetically modified foods. The agriculture industry in France produces a variety of genetically modified foods. This, in turn, is helping the food and beverage industry to invent different food products. This is slated to record a healthy CAGR with countries like France, Germany, and Italy.

In addition, increasing disposable income, coupled with the growing population size of individuals requesting genetically modified food, fueling the industry’s growth within the region. Thus, Europe is expected to hold a 39.4% market share of the genetically modified food market.

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Category-Wise Insights

Use of Maize in Different Food Products Driving Growth of Genetically Modified Food Market

Corn flour and bakery food products increasing demand for genetically modified food

Genetically modified maize is expected to hold the dominant share among different types of genetically modified foods. This is owing to the vast production of the same in North America, Europe, and the Asia Pacific.

In addition, a variety of food products made from corn, such as bakery products and corn flour, contributes to the growth of genetically modified foods. Thus, genetically modified maize is expected to possess a 40% market share of the genetically modified food market in 2022.

Start-ups for Genetically Modified Food Market

Key genetically modified food market start-ups are Brightseed, Corteva Agriscience, Phylos Bioscience, Pairwise, Biome Makers, and Medicinal Genomics.

  • Corteva Agriscience, a key player in the genetically modified food market, is focusing on offering hybrid seed varieties and crop protection solutions. Not only is the company focusing on farm management, but it also is offering digital agriculture solutions.
  • Pairwise, another key player in the genetically modified food market is using gene editing technologies to develop products by re-arranging the genetic code of existing plant species.

Market Competition

Key players in the genetically modified food market are Monsanto US, DuPont US, Syngenta Switzerland, Bayer Crop Science Germany, Sakata Japan, BASF Gmbh, and Group Limagrain:

  • In May 2022, Syngenta Switzerland launched VICTRATO, a novel seed treatment that targets damaging nematodes and diseases in crops. This, in turn, will help increase crop quality and yield.
  • DuPont US, a key player in the genetically modified food market, is focusing on researching and modifying crops so they do not require pesticides. Moreover, most the company is modifying seeds to make them nutrition-rich.

Recent Developments:

  • For crops like maize and soybeans, DowDuPont Inc. offers genetically modified features with an emphasis on traits for insect resistance, herbicide tolerance, and improved nutritional value.
  • As a means address agricultural issues and enhance crop performance, BASF SE specializes in genetically modified crops, such as insect- and herbicide-resistant potatoes and herbicide-resistant soybeans.

Key Companies Profiled

  • DuPont
  • Syngenta
  • Bayer Crop Science
  • Sakata
  • BASF Gmbh
  • Group Limagrain
  • KWS SAAT SE
  • Dow Chemical Company
  • Jivo Wellness Pvt. Ltd.
  • Ambar Protein Industries

Key Segments Profiled in the Genetically Modified Food Industry Survey

Genetically Modified Food by Type:

  • Maize
  • Soybean
  • Canola
  • Cotton
  • Other

Genetically Modified Food by Trait:

  • Herbicide Tolerance (HT)
  • Insecticide Resistance (IR)
  • Stacked Traits (ST)

Genetically Modified Food by Region:

  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • Middle East & Africa

Frequently Asked Questions

Which industry is the key consumer of genetically modified food?

The primary consumer for genetically modified food is the food and beverage industry.

Who are the key genetically modified food market players?

Some of the key genetically modified food market players are Monsanto, DuPont Pioneer, Bayer CropScience, and BASF.

What is the current market valuation of the genetically modified food market?

The market is estimated to secure a valuation of US$ 109,173.6 million in 2023.

How big will the genetically modified food market be by 2033?

The market is estimated to reach US$ 196,516.8 million by 2033.

Which end-use industry holds lucrative opportunities in the genetically modified food market?

The food and beverage industry holds high revenue potential in the genetically modified food market.

Table of Content

1. Executive Summary

    1.1. Global Market Outlook

    1.2. Demand-side Trends

    1.3. Supply-side Trends

    1.4. Technology Roadmap Analysis

    1.5. Analysis and Recommendations

2. Market Overview

    2.1. Market Coverage / Taxonomy

    2.2. Market Definition / Scope / Limitations

3. Market Background

    3.1. Market Dynamics

        3.1.1. Drivers

        3.1.2. Restraints

        3.1.3. Opportunity

        3.1.4. Trends

    3.2. Scenario Forecast

        3.2.1. Demand in Optimistic Scenario

        3.2.2. Demand in Likely Scenario

        3.2.3. Demand in Conservative Scenario

    3.3. Opportunity Map Analysis

    3.4. Product Life Cycle Analysis

    3.5. Supply Chain Analysis

        3.5.1. Supply Side Participants and their Roles

            3.5.1.1. Producers

            3.5.1.2. Mid-Level Participants (Traders/ Agents/ Brokers)

            3.5.1.3. Wholesalers and Distributors

        3.5.2. Value Added and Value Created at Node in the Supply Chain

        3.5.3. List of Raw Material Suppliers

        3.5.4. List of Existing and Potential Buyer’s

    3.6. Investment Feasibility Matrix

    3.7. Value Chain Analysis

        3.7.1. Profit Margin Analysis

        3.7.2. Wholesalers and Distributors

        3.7.3. Retailers

    3.8. PESTLE and Porter’s Analysis

    3.9. Regulatory Landscape

        3.9.1. By Key Regions

        3.9.2. By Key Countries

    3.10. Regional Parent Market Outlook

    3.11. Production and Consumption Statistics

    3.12. Import and Export Statistics

4. Global Market Analysis 2018 to 2022 and Forecast, 2023 to 2033

    4.1. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis, 2018 to 2022

    4.2. Current and Future Market Size Value (US$ Million) & Volume (Tons) Projections, 2023 to 2033

        4.2.1. Y-o-Y Growth Trend Analysis

        4.2.2. Absolute $ Opportunity Analysis

5. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Type

    5.1. Introduction / Key Findings

    5.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By Type, 2018 to 2022

    5.3. Current and Future Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By Type, 2023 to 2033

        5.3.1. Maize

        5.3.2. Soybean

        5.3.3. Canola

        5.3.4. Cotton

        5.3.5. Others

    5.4. Y-o-Y Growth Trend Analysis By Type, 2018 to 2022

    5.5. Absolute $ Opportunity Analysis By Type, 2023 to 2033

6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Trait

    6.1. Introduction / Key Findings

    6.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By Trait, 2018 to 2022

    6.3. Current and Future Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By Trait, 2023 to 2033

        6.3.1. Herbicide Tolerance (HT)

        6.3.2. Insecticide Resistance (IR)

        6.3.3. Stacked Traits (ST)

    6.4. Y-o-Y Growth Trend Analysis By Trait, 2018 to 2022

    6.5. Absolute $ Opportunity Analysis By Trait, 2023 to 2033

7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Region

    7.1. Introduction

    7.2. Historical Market Size Value (US$ Million) & Volume (Tons) Analysis By Region, 2018 to 2022

    7.3. Current Market Size Value (US$ Million) & Volume (Tons) Analysis and Forecast By Region, 2023 to 2033

        7.3.1. North America

        7.3.2. Latin America

        7.3.3. Western Europe

        7.3.4. Eastern Europe

        7.3.5. South Asia and Pacific

        7.3.6. East Asia

        7.3.7. Middle East and Africa

    7.4. Market Attractiveness Analysis By Region

8. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    8.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022

    8.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033

        8.2.1. By Country

            8.2.1.1. USA

            8.2.1.2. Canada

        8.2.2. By Type

        8.2.3. By Trait

    8.3. Market Attractiveness Analysis

        8.3.1. By Country

        8.3.2. By Type

        8.3.3. By Trait

    8.4. Key Takeaways

9. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    9.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022

    9.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033

        9.2.1. By Country

            9.2.1.1. Brazil

            9.2.1.2. Mexico

            9.2.1.3. Rest of Latin America

        9.2.2. By Type

        9.2.3. By Trait

    9.3. Market Attractiveness Analysis

        9.3.1. By Country

        9.3.2. By Type

        9.3.3. By Trait

    9.4. Key Takeaways

10. Western Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    10.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022

    10.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033

        10.2.1. By Country

            10.2.1.1. Germany

            10.2.1.2. UK

            10.2.1.3. France

            10.2.1.4. Spain

            10.2.1.5. Italy

            10.2.1.6. Rest of Western Europe

        10.2.2. By Type

        10.2.3. By Trait

    10.3. Market Attractiveness Analysis

        10.3.1. By Country

        10.3.2. By Type

        10.3.3. By Trait

    10.4. Key Takeaways

11. Eastern Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    11.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022

    11.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033

        11.2.1. By Country

            11.2.1.1. Poland

            11.2.1.2. Russia

            11.2.1.3. Czech Republic

            11.2.1.4. Romania

            11.2.1.5. Rest of Eastern Europe

        11.2.2. By Type

        11.2.3. By Trait

    11.3. Market Attractiveness Analysis

        11.3.1. By Country

        11.3.2. By Type

        11.3.3. By Trait

    11.4. Key Takeaways

12. South Asia and Pacific Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    12.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022

    12.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033

        12.2.1. By Country

            12.2.1.1. India

            12.2.1.2. Bangladesh

            12.2.1.3. Australia

            12.2.1.4. New Zealand

            12.2.1.5. Rest of South Asia and Pacific

        12.2.2. By Type

        12.2.3. By Trait

    12.3. Market Attractiveness Analysis

        12.3.1. By Country

        12.3.2. By Type

        12.3.3. By Trait

    12.4. Key Takeaways

13. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    13.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022

    13.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033

        13.2.1. By Country

            13.2.1.1. China

            13.2.1.2. Japan

            13.2.1.3. South Korea

        13.2.2. By Type

        13.2.3. By Trait

    13.3. Market Attractiveness Analysis

        13.3.1. By Country

        13.3.2. By Type

        13.3.3. By Trait

    13.4. Key Takeaways

14. Middle East and Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By Country

    14.1. Historical Market Size Value (US$ Million) & Volume (Tons) Trend Analysis By Market Taxonomy, 2018 to 2022

    14.2. Market Size Value (US$ Million) & Volume (Tons) Forecast By Market Taxonomy, 2023 to 2033

        14.2.1. By Country

            14.2.1.1. GCC Countries

            14.2.1.2. South Africa

            14.2.1.3. Israel

            14.2.1.4. Rest of MEA

        14.2.2. By Type

        14.2.3. By Trait

    14.3. Market Attractiveness Analysis

        14.3.1. By Country

        14.3.2. By Type

        14.3.3. By Trait

    14.4. Key Takeaways

15. Key Countries Market Analysis

    15.1. USA

        15.1.1. Pricing Analysis

        15.1.2. Market Share Analysis, 2022

            15.1.2.1. By Type

            15.1.2.2. By Trait

    15.2. Canada

        15.2.1. Pricing Analysis

        15.2.2. Market Share Analysis, 2022

            15.2.2.1. By Type

            15.2.2.2. By Trait

    15.3. Brazil

        15.3.1. Pricing Analysis

        15.3.2. Market Share Analysis, 2022

            15.3.2.1. By Type

            15.3.2.2. By Trait

    15.4. Mexico

        15.4.1. Pricing Analysis

        15.4.2. Market Share Analysis, 2022

            15.4.2.1. By Type

            15.4.2.2. By Trait

    15.5. Germany

        15.5.1. Pricing Analysis

        15.5.2. Market Share Analysis, 2022

            15.5.2.1. By Type

            15.5.2.2. By Trait

    15.6. UK

        15.6.1. Pricing Analysis

        15.6.2. Market Share Analysis, 2022

            15.6.2.1. By Type

            15.6.2.2. By Trait

    15.7. France

        15.7.1. Pricing Analysis

        15.7.2. Market Share Analysis, 2022

            15.7.2.1. By Type

            15.7.2.2. By Trait

    15.8. Spain

        15.8.1. Pricing Analysis

        15.8.2. Market Share Analysis, 2022

            15.8.2.1. By Type

            15.8.2.2. By Trait

    15.9. Italy

        15.9.1. Pricing Analysis

        15.9.2. Market Share Analysis, 2022

            15.9.2.1. By Type

            15.9.2.2. By Trait

    15.10. Poland

        15.10.1. Pricing Analysis

        15.10.2. Market Share Analysis, 2022

            15.10.2.1. By Type

            15.10.2.2. By Trait

    15.11. Russia

        15.11.1. Pricing Analysis

        15.11.2. Market Share Analysis, 2022

            15.11.2.1. By Type

            15.11.2.2. By Trait

    15.12. Czech Republic

        15.12.1. Pricing Analysis

        15.12.2. Market Share Analysis, 2022

            15.12.2.1. By Type

            15.12.2.2. By Trait

    15.13. Romania

        15.13.1. Pricing Analysis

        15.13.2. Market Share Analysis, 2022

            15.13.2.1. By Type

            15.13.2.2. By Trait

    15.14. India

        15.14.1. Pricing Analysis

        15.14.2. Market Share Analysis, 2022

            15.14.2.1. By Type

            15.14.2.2. By Trait

    15.15. Bangladesh

        15.15.1. Pricing Analysis

        15.15.2. Market Share Analysis, 2022

            15.15.2.1. By Type

            15.15.2.2. By Trait

    15.16. Australia

        15.16.1. Pricing Analysis

        15.16.2. Market Share Analysis, 2022

            15.16.2.1. By Type

            15.16.2.2. By Trait

    15.17. New Zealand

        15.17.1. Pricing Analysis

        15.17.2. Market Share Analysis, 2022

            15.17.2.1. By Type

            15.17.2.2. By Trait

    15.18. China

        15.18.1. Pricing Analysis

        15.18.2. Market Share Analysis, 2022

            15.18.2.1. By Type

            15.18.2.2. By Trait

    15.19. Japan

        15.19.1. Pricing Analysis

        15.19.2. Market Share Analysis, 2022

            15.19.2.1. By Type

            15.19.2.2. By Trait

    15.20. South Korea

        15.20.1. Pricing Analysis

        15.20.2. Market Share Analysis, 2022

            15.20.2.1. By Type

            15.20.2.2. By Trait

    15.21. GCC Countries

        15.21.1. Pricing Analysis

        15.21.2. Market Share Analysis, 2022

            15.21.2.1. By Type

            15.21.2.2. By Trait

    15.22. South Africa

        15.22.1. Pricing Analysis

        15.22.2. Market Share Analysis, 2022

            15.22.2.1. By Type

            15.22.2.2. By Trait

    15.23. Israel

        15.23.1. Pricing Analysis

        15.23.2. Market Share Analysis, 2022

            15.23.2.1. By Type

            15.23.2.2. By Trait

16. Market Structure Analysis

    16.1. Competition Dashboard

    16.2. Competition Benchmarking

    16.3. Market Share Analysis of Top Players

        16.3.1. By Regional

        16.3.2. By Type

        16.3.3. By Trait

17. Competition Analysis

    17.1. Competition Deep Dive

        17.1.1. DuPont

            17.1.1.1. Overview

            17.1.1.2. Product Portfolio

            17.1.1.3. Profitability by Market Segments

            17.1.1.4. Sales Footprint

            17.1.1.5. Strategy Overview

                17.1.1.5.1. Marketing Strategy

                17.1.1.5.2. Product Strategy

                17.1.1.5.3. Channel Strategy

        17.1.2. Syngenta

            17.1.2.1. Overview

            17.1.2.2. Product Portfolio

            17.1.2.3. Profitability by Market Segments

            17.1.2.4. Sales Footprint

            17.1.2.5. Strategy Overview

                17.1.2.5.1. Marketing Strategy

                17.1.2.5.2. Product Strategy

                17.1.2.5.3. Channel Strategy

        17.1.3. Bayer Crop Science

            17.1.3.1. Overview

            17.1.3.2. Product Portfolio

            17.1.3.3. Profitability by Market Segments

            17.1.3.4. Sales Footprint

            17.1.3.5. Strategy Overview

                17.1.3.5.1. Marketing Strategy

                17.1.3.5.2. Product Strategy

                17.1.3.5.3. Channel Strategy

        17.1.4. Sakata

            17.1.4.1. Overview

            17.1.4.2. Product Portfolio

            17.1.4.3. Profitability by Market Segments

            17.1.4.4. Sales Footprint

            17.1.4.5. Strategy Overview

                17.1.4.5.1. Marketing Strategy

                17.1.4.5.2. Product Strategy

                17.1.4.5.3. Channel Strategy

        17.1.5. BASF Gmbh

            17.1.5.1. Overview

            17.1.5.2. Product Portfolio

            17.1.5.3. Profitability by Market Segments

            17.1.5.4. Sales Footprint

            17.1.5.5. Strategy Overview

                17.1.5.5.1. Marketing Strategy

                17.1.5.5.2. Product Strategy

                17.1.5.5.3. Channel Strategy

        17.1.6. Group Limagrain

            17.1.6.1. Overview

            17.1.6.2. Product Portfolio

            17.1.6.3. Profitability by Market Segments

            17.1.6.4. Sales Footprint

            17.1.6.5. Strategy Overview

                17.1.6.5.1. Marketing Strategy

                17.1.6.5.2. Product Strategy

                17.1.6.5.3. Channel Strategy

        17.1.7. KWS SAAT SE

            17.1.7.1. Overview

            17.1.7.2. Product Portfolio

            17.1.7.3. Profitability by Market Segments

            17.1.7.4. Sales Footprint

            17.1.7.5. Strategy Overview

                17.1.7.5.1. Marketing Strategy

                17.1.7.5.2. Product Strategy

                17.1.7.5.3. Channel Strategy

        17.1.8. Dow Chemical Company

            17.1.8.1. Overview

            17.1.8.2. Product Portfolio

            17.1.8.3. Profitability by Market Segments

            17.1.8.4. Sales Footprint

            17.1.8.5. Strategy Overview

                17.1.8.5.1. Marketing Strategy

                17.1.8.5.2. Product Strategy

                17.1.8.5.3. Channel Strategy

        17.1.9. Jivo Wellness Pvt. Ltd.

            17.1.9.1. Overview

            17.1.9.2. Product Portfolio

            17.1.9.3. Profitability by Market Segments

            17.1.9.4. Sales Footprint

            17.1.9.5. Strategy Overview

                17.1.9.5.1. Marketing Strategy

                17.1.9.5.2. Product Strategy

                17.1.9.5.3. Channel Strategy

        17.1.10. Ambar Protein Industries

            17.1.10.1. Overview

            17.1.10.2. Product Portfolio

            17.1.10.3. Profitability by Market Segments

            17.1.10.4. Sales Footprint

            17.1.10.5. Strategy Overview

                17.1.10.5.1. Marketing Strategy

                17.1.10.5.2. Product Strategy

                17.1.10.5.3. Channel Strategy

18. Assumptions & Acronyms Used

19. Research Methodology

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