Rising at a stable CAGR of 4% between 2018 and 2028, the global non-alcoholic malt beverages market is expected to reach US$ 37,209.8 Mn by the end of 2028. According to Future Market Insights, Asia Pacific excluding Japan holds dominance in the global non-alcoholic malt beverages market. In order to pick pace in developed markets such as in North America and Western Europe, where consumers are already enjoying malt beverages, manufacturers are focusing on introducing new flavors. Furthermore, leading market players are focusing on product innovations and positioning strategies to gain a competitive edge in the market. Based on product-type, dairy-based non-alcoholic malt beverages segment held the leading share in the global market.
FREQUENTLY ASKED QUESTIONS ABOUT Non-Alcoholic Malt Beverages Market
What drives non-alcoholic malt beverages market?
Rising health consciousness among consumers, coupled with innovations launched by leading companies, will boost the non-alcoholic malt beverages market. The market is also expected to gain from the increasing spending power of consumers.
Which type of non-alcoholic malt beverage is more popular among consumers?
Consumers exhibit a higher demand for carbonated and soda drinks. However in the coming years the demand for dairy-based beverages will rise at a higher rate.
Which flavour of non-alcoholic malt beverages appeals most to consumers?
While consumers currently show inclination for classic flavours, in the coming years the demand for apple and berries flavoured non-alcoholic malt beverages is expected to rise.
Who are some of the leading brands offering non-alcoholic malt beverages?
Some of the leading brands are:
- Nestlé S.A.
- Royal Unibrew A/S
- United Dutch Breweries B.V.
- Radeberger Gruppe KG
- Holsten Brauerei AG
At what rate will the non-alcoholic malt beverages market rise?
The global non-alcoholic malt beverages market is expected to rise at a CAGR of 4% between 2019 and 2028, reaching US$ 37,209.8 Mn by the end of 2028.
Health-conscious Consumers Likely to Favor Non-alcoholic Malt Beverages
With time a larger section of consumers are realizing the benefits of non-alcoholic beverages. This paradigm shift from alcoholic beverages to dairy-based alternatives or carbonated soda drinks is attributable partly to product innovations brought about by leading brands. As consumers get more health conscious, leading companies are compelled to offer healthier alternative to their favorite food and drink. Given the scenario, the market for non-alcoholic malt beverages is expected to expand in the coming years, especially with them gaining popularity in regions such as the Middle East.
Urbanization Opens Growth Opportunity in Asia Pacific
The rate of urban population and GDP growth is rapidly rising, creating lucrative markets for conspicuous consumer goods in Asia Pacific and MEA. Rapid urbanization entails that people spend more time on-the-go and lesser time at home. Hectic lifestyle of consumers has tipped scale in favor of convenient product sales. As an increasing number of consumers look for innovative products that would help them unwind from their stressful lives, the demand for non-alcoholic beverages will rise. While there is steady demand for non-alcoholic malt beverages in developed regions such as North America and Europe, soon they are likely to penetrate deeper into the developing countries as well.
Consumer’s Willingness to Spend on Conspicuous Items Spurs Growth
Non-alcoholic malt beverages have become conspicuous items for consumers who often spend in them to make a statement of higher-living standard. This apart, the obvious health benefits of non-alcoholic malt-beverages such as dairy based alternatives will stoke their sales worldwide. As consumers across the world seek out a healthier lifestyle, snubbing alcohol during parties and celebrations, non-alcoholic malt beverages will emerge as favorites.
Carbonated and soda drinks segment will remain dominant
Dairy-based likely to show a higher CAGR.
Classic/ Natural flavour accounts for the leading market share
Demand for apple flavoured drink to rise considerably
Cans accounted for the leading market share
Liquid cartons to constitute second-leading share
Hypermarkets/ Supermarkets hold dominance
Online sales to surge in future
How Growth will Unfold
While non-alcoholic malt beverages market may do well in certain fronts, it may face difficulty in penetrating into certain markets. For instance, in several emerging nations, sales forecast continue to favor alcoholic drinks. This poses threat to non-alcoholic malt beverage makers. Moreover, these beverages often have to face the brunt of their reputation through criticism such as “serving fizzy and yellow water” in lounges and bars. Nonetheless, in the coming years, the market would witness a steady rate of growth backed by the rate of urban population and GDP growth. As per experts this could offset most restraints positively affecting the non-alcoholic malt beverages market.
* This data is only a representation. Actual data may vary and will be available in report.Click Here To Know How The Growth Will Unfold
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Global Non-alcoholic Malt Beverages Market: Forecast, Trend, Analysis & Competition Track - Global Review 2018 to 2028
The report on the global non-alcoholic malt beverages market is intended to offer global industry assessment for 2012-2018 and 2019-2028. In this study, Future Market Insights (FMI) covers some of the chief factors that are expected to impact the demand and supply of non-alcoholic malt beverages over the next couple of years. It includes detailed review of growth drivers, challenges, opportunities, and prevailing trends in the market. It therefore covers crucial information intended to help readers get a comprehensive overview of the non-alcoholic malt beverages market.
Non-alcoholic Malt Beverages Market Taxonomy
The report segments the global non-alcoholic malt beverages market in detail to present an executive-level blueprint to the reader
- Carbonated & Soda Drinks
- Hypermarkets/ Supermarkets
- Convenience Stores
- Discount Stores
- Specialty Stores
- Liquid Cartons
- Classic/ Natural
- Mixed Fruit
- Coffee/ Cocoa
- North America
- Latin America
- Eastern Europe
- Western Europe
- Asia Pacific Excluding Japan
The executive summary of the report covers country analysis, proprietary wheel of fortune, demand-side and supply-side trends, and opportunity assessment. Also, it offers recommendations to help companies establish a foothold in the global non-alcoholic malt beverages market.
Readers can find a detailed segmentation of the overall non-alcoholic malt beverages market share in this chapter. This section also highlights inclusions and exclusions to help readers understand the scope of the report.
Readers can find valuable information on the key segments within the market, besides relevant definitions in this chapter. Associated industry assessment is also carried out to study the non-alcoholic malt beverages market trends, prevailing dynamics, trade analysis, and supply and value chain. Consumers’ perception on non-alcoholic malt beverages is explained in consumer survey analysis and social media sentiment analysis included in this chapter.
This chapter studies the growth trajectory exhibited by the non-alcoholic malt beverages market across various segments. On the basis of product type, the market can be bifurcated between carbonated and soda drinks and dairy-based non-alcoholic malt beverages. In terms of flavor, the market can be segmented into classic/ natural, apple, peach, berries, citrus, pomegranate, mixed fruit, coffee/ cocoa, and others. Based on packaging type, the market can be segmented into bottles, cans, and liquid cartons. In terms of distribution channel, the market covers hypermarkets/ supermarkets, specialty stores, discount stores, convenience stores, and online retail. Regionally, North America, Latin America, Western Europe, Eastern Europe, Asia Pacific excluding Japan, and MEA constitute the key segments in the global non-alcoholic malt beverages market market.
This chapter includes a detailed analysis of the growth exhibited by the market in North America. It also offers country-wise assessment of the market that covers growth exhibited in the U.S. and Canada. Readers can also find information on prevalent trends and regulations in the North America market for non-alcoholic malt beverages.
Readers can find detailed information on prevailing trends that are impacting the growth of the Latin America non-alcoholic malt beverages market. Besides this, the chapter includes results of pricing analysis. It also examines the growth prospects of the non-alcoholic malt beverages market in LATAM countries such as Brazil, Mexico, Argentina, and the Rest of Latin America.
The chapter discusses in detail key factors enabling growth in the Japan non-alcoholic malt beverages market. Besides this, it offers information on the impact of regulations on the prevailing growth drivers and restraints in the market
The chapter discusses various factors driving the market across Germany, France, U.K., Spain, Italy, NORDIC, BENELUX, Rest of Western Europe.
The chapter discusses various factors driving the market across CIS, Rest of Eastern Europe.
This chapter includes a detailed analysis of the growth of the market in Asia Pacific, along with a country-wise assessment that covers China, India, Indonesia, Philippines, Australia & New Zealand, and the Rest of Asia Pacific. Readers can also find regional trends and regulations, affecting growth in countries across Asia Pacific.
This chapter provides information about how the market is anticipated to grow in major countries in the MEA region such as GCC Countries, South Africa, Turkey, and the Rest of MEA, during the forecast period 2017 - 2026.
In this chapter, readers can find detailed tier analysis and information on concentration of key players in the non-alcoholic malt beverages market along with their presence analysis by region and product portfolio. Readers can also find a comprehensive list of all leading stakeholders in the market, along with detailed information about each company, which includes the company overview, revenue shares, strategic overview, and recent company developments. Some of the leading companies operating in the market are Van Pur S.A., Nestlé S.A., Gujarat Cooperative Milk Marketing Federation Ltd., CHI Ltd., Royal Unibrew A/S, United Dutch Breweries B.V., Aujan Industries Co., L.L.C., Harboes Bryggeri A/S, Asahi Breweries Ltd., among others.
This chapter includes a list of acronyms and assumptions that provide a base to the information and statistics included in the non-alcoholic malt beverages market report.
This chapter is intended to help readers understand the research methodology followed to reach conclusions and derive important qualitative and quantitative information, about the non-alcoholic malt beverages market.
How the research was conducted?
- C - Level Executives
- Marketing Directors
- Sales Heads
- Production Managers
- Distributors Heads
- Sales Executives
- Product Manufacturers
- Industry Experts
- End Users
- Current Market Dynamics and Challenges
- Market Characteristics
- Market Performance and Growth Quadrants
- Competition Structure and Market Structure
- Strategic Growth Initiatives
- Near-term and Long-term Market Growth Prospects
- Market Segment Splits and Authenticity
- Opinions on Market Projections and Validity Of Assumptions
- Industry Publications
- Industrial Week
- Industrial Product Review
- Industrial Magazine
- Industry Associations
- Dieticians Association
- Food and Agriculture Organization
- Company Press Releases
- Annual Reports and Investor Presentations
- Research Papers
- Government Websites and Publications
- Trade Websites
Primary Interview Splits