Analyzing Booklet Label Demand Outlook in North America by Full Base and Wrap Around Labels, 2023 to 2033
Booklet Labels are Transforming the Pharmaceutical Sector across the United States, Canada, and Mexico as Healthcare Professionals Move toward Transparent Labeling Solutions
North America Booklet Label Industry Outlook from 2023 and 2033
Sales of booklet labels in North America are estimated to be valued at US$ 114.5 million in 2023 and US$ 191.5 million by 2033. Over the forecast period, booklet label demand in the region is predicted to increase at a CAGR of 5.2%. The revenue generated by booklet labels in North America totaled US$ 110.8 million in 2022 and is anticipated to exhibit a y-o-y growth of 3.3% in 2023.
Attributes
Key Insights
Base Value (2022)
US$ 110.8 million
Estimated North America Booklet Label Business Revenue (2023)
US$ 114.5 million
Projected North America Booklet Label Business Value (2033)
US$ 191.5 million
Value-based CAGR (2023 to 2033)
5.2%
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Leading Segments and their Statistics
The pharmaceutical segment is expected to remain the leading consumer of booklet labels across North America. This is due to the increasing importance and stringent label regulations in the business landscape. The target segment is set to generate revenue of US$ 102.5 million by 2033.
Paper segment is projected to total US$ 118.7 million by 2033, holding around 62.0% share of North America.
Flexographic printing is anticipated to hold a share of US$ 49.8% in North America by 2033. It will likely exhibit a CAGR of 4.2% during the assessment period.
Key Trends in the Booklet Label Business across North America
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Key Factors Creating Opportunities in the North America Booklet Label Business
Growing importance of consumer product labeling
Enforcement of stringent labeling and packaging regulations
Rapid expansion of pharmaceutical, chemical, and food & beverage industries
Growing popularity of eco-friendly packaging solutions
Rising need for interactive packaging for consumer engagement
Increasing demand for booklet labeling services and paper-based labeling solutions in North America
Historical Performance Vs. Demand Outlook for Booklet Labels in North America
North America recorded a CAGR of 1.8% during the historical period, with total revenue reaching US$ 110.8 million in 2022. Over the forecast period, sales of booklet labels in North America are predicted to soar at a 5.2% CAGR.
Historical CAGR (2018 to 2022)
1.8%
Forecast CAGR (2023 to 2033)
5.2%
Booklet labels are specifically designed for products that require detailed information and multilingual instructions about the product. They specifically cater to businesses such as pharmaceutical, food and beverage, cosmetics, and chemicals, where it is vital to maintain the integrity of the product packaging, adhering to design aesthetics and providing comprehensive information.
The growing usage of booklet labels across diverse sectors, particularly pharmaceuticals, chemicals, and food & beverages, is expected to stimulate growth in North America. Similarly, the implementation of stringent labeling and packaging regulations will uplift the demand for booklet labels.
Booklet labels are increasingly used in the pharmaceutical sector, where a large amount of content is required. These labels can replace traditional solutions such as standard labels, inserts, and cartons as they are the most user-friendly solutions that combine multiple components into one.
Product manufacturers are adopting booklet labels to be more transparent about their products and build trust and brand loyalty. They can also differentiate their products from their competitors.
Booklet labels are ideal solutions for brands as well as for consumers to achieve regulatory compliance, transparency, and sustainability. The rising popularity of these labels across the United States and Canada is expected to drive sales growth during the assessment period.
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Key Dynamics
Rising Need for Investigational Medicinal Products Propelling Demand
Booklet labels are increasingly used for labeling investigational medicinal products (IMP) in multinational clinical trials. Pharmaceutical companies are using multinational clinical trials to locate potential customers for testing new medications, and in several countries, labels must be available in their local language.
As these studies are performed in multilingual and multinational trials, a booklet label is an economical and flexible solution. Application of these labels provides flexibility in distributing clinical supplies to multiple necessary international locations while conducting clinical trials at the global level.
Booklet labels can be designed for different formats depending on the type of clinical dispenser or layer of packaging being applied. For instance, full base labels are specially designed for flat surfaces, partial base labels, or wrap-around cylindrical containers to be used in clinical trials.
In an increasingly globalized world, where products reach diverse international sectors, the need for clear and accessible product information in multiple languages is more important than ever. Booklet labels provide comprehensive information about the product, along with ensuring regulatory compliance.
Need for Personnel and Consumer Safety in Automotive Sector Boosts Sales
The automotive sector uses a variety of consumables such as lubricants and oils, cooling and screen wash hydraulics, fluids, fuel additives, and different cleaning and detailing products. All these products contain hazardous ingredients and chemicals which need to be properly labeled and used. For this purpose, booklet labels are mainly employed.
The product information should be clear and readable and should remain within the product's life. For instance, Pyrotech Packmedia provides a fix-a-form information booklet label, which offers extensive information, is inexpensive, and contains up to 32 pages of additional information.
Booklet labels are permanently secured to the packaging, and hence, they cannot be lost or accidentally discarded. The booklet labels include clear and detailed information with text, charts, and diagrams that can be attached directly to the containers, which will protect the end-user.
Booklet labels can be accompanied by special characteristics of automotive products, including high durability and ability to withstand harsh chemicals, moisture resistance, extreme temperatures, and storage conditions. These factors are essential in the automotive sector as the containers can withstand tough environmental conditions.
Semi-annual Update
Particular
Value CAGR
H1
4.3% (2022 to 2032)
H2
4.9% (2022 to 2032)
H1
4.2% (2023 to 2033)
H2
5.0% (2023 to 2033)
Comparative View of Adjacent North America Booklet Label Businesses
The North America booklet label business will likely be impacted by the peer or tangential businesses in the packaging division. This includes businesses such as in-mold labels and wrap-around labels. On analysis of these related sectors, the report has detected profound insights that will be helpful for developing unique differentiating strategies to pursue growth and opportunity.
North America Booklet Label Sales Forecast:
Attributes
North America Booklet Label Sales Forecast
CAGR (2023 to 2033)
5.2%
Sales Value (2023)
US$ 114.5 million
Growth Factor
Increasing demand for multilingual product information and user guidelines is expected to boost growth.
Key Trend
Sustainability and integration of smart technologies such as QR, RFID, and NFC are key trends in the North America booklet label business.
In-mold Label Industry Analysis:
Attributes
In-mold Label Industry Analysis
CAGR (2023 to 2033)
3.3%
Sales Value (2023)
US$ 1133.4 million
Growth Factor
360-degree print coverage and increased strength of in-mold labels are expected to fuel their adoption.
Key Trend
The introduction of transparent and digitally printed labels is a key trend.
Wrap Around Label Demand Outlook:
Attributes
Wrap Around Label Demand Outlook
CAGR (2023 to 2033)
4.8%
Sales Value (2023)
US$ 34.71 million
Growth Factor
Increasing demand for tampering and counterfeiting protection solutions is set to stimulate growth.
Key Trend
The growing popularity of shrink labels and pressure-sensitive labels is expected to boost revenue through 2033.
Country-wise Insights
The section provides highlights of the booklet label business across prominent North America-based countries. Out of all the countries profiled, the United States will likely dominate North America, thriving at a 5.0% CAGR through 2033. Canada is set to register a CAGR of 5.5%.
Countries
Value (CAGR)
United States
5.0%
Canada
5.5%
Booming Chemical Business Driving Sales in the United States
The United States booklet label business size is expected to reach US$ 147.6 million by 2033. Over the assessment period, sales of booklet labels in the country are set to rise at a 5.0% CAGR. This is due to the rising usage of booklet labels in the thriving chemical and pharmaceutical sectors.
According to the Cyber Security and Infrastructure Security Agency, the chemical business of the United States accounts for US$ 768 billion, which is around 25% of its GDP. The country is one of the leading chemical producers, and 15% of the world’s chemical comes from the country.
The chemical sector is subjected to strict labeling regulations, and booklet labels serve the purpose for the companies to comply with these regulations. The growing adoption of these booklet labels by chemical companies will foster growth. Similarly, the rising demand for pharmaceutical packaging is expected to create prospects for booklet label manufacturers.
Expansion of Food & Beverage Business to Present Opportunities in Canada
As per the latest report, Canada is anticipated to surge at a 5.5% CAGR during the forecast period, reaching US$ 28.2 million by 2033. This is attributable to the increasing usage of booklet labels in the food & beverage business.
The food and beverage business of Canada is the second-leading manufacturing sector, accounting for US$ 118 billion in 2019, as reported by the trade union Unifor. It contributed US$ 34.5 billion to the total GDP of Canada, which accounts for 2%.
Booklet labels are set to be used in the food and beverage business to provide detailed information about the products, enhance consumer communication, and comply with the regulations. The food and beverage sector is regulated by Health Canada and the Canadian Food Inspection Agency (CFIA). These help to ensure adherence to the regulations, which is expected to boost sales of booklet labels in Canada.
The growing inclination toward interactive packaging to improve customer engagement is also influencing the sales growth of booklet labels in Canada. These labels are widely used by businesses to provide additional product information to customers.
Category-wise Insights
The below section shows the paper segment retaining its dominance in the target business during the forecast period. It will likely thrive at a 4.5% CAGR through 2033.
Based on printing technology, the flexographic printing segment is expected to hold a prominent value share, exhibiting a CAGR of 4.2% through 2033. By end-use, the pharmaceutical segment is poised to exhibit a CAGR of 5.1% between 2023 and 2033.
Manufacturers Mainly Prefer Paper for Making Booklet Labels
Material
Value CAGR
Plastic
6.3%
Metal
7.6%
Paper
4.5%
As per the latest booklet label industry analysis, paper remains the most commonly used material for producing booklet labels in North America. This is due to the rising consumer preference for sustainable and eco-friendly labels such as paper booklet labels.
The paper booklet label segment is expected to total US$ 118.7 million by 2033, holding around 62.0% share of North America. Over the forecast period, the target segment will likely exhibit a CAGR of 4.5%.
A strong emphasis on sustainability and carbon reduction in North America is driving the demand for paper booklet labels. Consumers and manufacturers are becoming environmentally conscious, resulting in increased application of paper booklet labels.
The demand for plastic booklet labels is set to rise at a 6.3% CAGR, while the metal segment will likely thrive at a higher CAGR of 7.6% through 2033. This is due to the high durability, longevity, and other advantages of these booklet labels.
Pharmaceutical Sector to Remain the Leading Consumer of Booklet Labels
End-use
Value CAGR
Food & Beverage
5.6%
Pharmaceutical
5.1%
The pharmaceutical sector is a leading consumer of booklet labels. This is attributable to the need for regulatory information, specific dosage instructions, ingredient display, and storage and security measures to combat counterfeiting.
As per the latest report, the pharmaceutical segment is projected to expand at a 5.1% CAGR, reaching a valuation of US$ 102.5 million by 2033. It will likely hold a revenue share of 53.5% by 2033.
On the other hand, the chemical and paints segment is expected to advance at a higher CAGR of 6.1% during the assessment period. This is due to the rising usage of booklet labels in the chemical and paint sectors.
Flexographic Printing Remains the Most Sought-after Printing Technology
Printing Technology
Value CAGR
Flexographic Printing
4.2%
Digital Printing
7.4%
Flexographic printing is anticipated to dominate the target business, holding a share of US$ 49.8% by 2033. It is set to exhibit a CAGR of 4.2% during the assessment period, reaching US$ 95.4 million by the end of 2033.
Flexographic printing has gained immense popularity among booklet label manufacturers across North America. This is due to the cost-effectiveness, efficient production, and faster printing speed of flexographic printing. These advantages make it suitable for large-scale productions.
On the other hand, digital printing technology is expected to gain wider popularity in the printing of booklet labels due to several advantages, such as variable data printing, short runs, and on-demand printing. The target segment is estimated to record a CAGR of 7.4% between 2023 and 2033.
Competitive Landscape
Leading booklet label companies in North America are aiming at expansions and strategic partnerships with other manufacturers to broaden their manufacturing capabilities, product portfolios, and customer base. They are also utilizing modern printing technologies to improve productivity and reduce overall waste.
Recent Developments in the North America Booklet Label Business-
In July 2023, CCL Industries acquired Faubel & Co. Nachfolger GmbH, a specialist in labels for pharmaceutical clinical trials headquartered in Melsungen, Germany.
In July 2023, CCL Industries acquired the in-mold label business Creaprint S.L., based in Alicante, Spain.
In June 2022, MM Packaging proposed an acquisition with Essentra Packaging to expand its packaging (cartons, leaflets, labels) position as a leading global pharma packaging producer.
Scope of the Report
Attribute
Details
Estimated Value (2023)
US$ 114.5 million
Projected Value (2033)
US$ 191.5 million
Anticipated Growth Rate (2023 to 2033)
5.2% CAGR
Historical Data
2018 to 2022
Forecast Period
2023 to 2033
Quantitative Units
Revenue in US$ million and Volume in Units
Report Coverage
Revenue Forecast, Volume Forecast, Company Ranking, Competitive Landscape, Growth Factors, Trends and Pricing Analysis
Segments Covered
Material
Label Type
Printing Technology
End-use
Country
Key Country Covered
United States
Canada
Mexico
Key Companies Profiled
CCL Industries Inc.
Mayr Melnhof Karton AG
WEBER PACKAGING SOLUTIONS
PREMIUM LABEL & PACKAGING SOLUTIONS
SCHREINER MEDIPHARM
FAUBEL & CO. NACHF. GMBH
FUJI SEAL INTERNATIONAL, INC
JHBERTRAND
EDWARDS LABEL
ADVANCED LABELWORX, INC
FORTIS SOLUTIONS GROUP, LLC
GREAT LAKES LABEL, LLC
North America Booklet Label Industry Analysis by Category-
By Material:
Plastic
Paper
Metal
By Label Type:
Full Base
Partial Base
Wrap Around
Others
By Printing Technology:
Flexographic Printing
Lithographic Printing
Digital Printing
By End-use:
Food & Beverage
Pharmaceuticals
Personal Care & Cosmetics
Chemical and Paints
Automotive
Others
By Country:
United States
Canada
Mexico
Frequently Asked Questions
How big is the North America booklet label business?
The North America’s booklet label business is set to total US$ 114.5 million in 2023.
What is the demand outlook for booklet labels in North America?
Demand in North America is expected to rise at a 5.2% CAGR through 2033.
What is the expected size of the booklet label business in 2033?
Total revenue in North America is to reach US$ 191.5 million by 2033.
Who are the top players in North America?
CCL Industries, Faubel & Co. Nachf. GmbH, and Edwards Labels Inc.
What is the booklet label?
Extended content labels that provide additional information to consumers are called booklet labels.
Table of Content
1. Executive Summary
1.1. Industry Outlook
1.2. Industry Analysis
1.3. Analysis and Recommendations
2. Business Overview
2.1. Coverage / Taxonomy
2.2. Definition / Scope / Limitations
3. Key Trends
3.1. Key Trends Impacting Sales Growth
3.2. Product Innovation / Development Trends
4. Key Success Factors
4.1. Product Adoption / Usage Analysis
4.2. Strategic Promotional Strategies
5. PESTLE & Porter 5 Forces Analysis6. Background
6.1. Global Packaging Business Overview
6.2. Macro-Economic Factors
6.3. Forecast Factors - Relevance & Impact
6.4. Value Chain Analysis & Profitability Margin
6.4.1. Key Participants
6.4.1.1. Exhaustive List of Raw Material Supplier
6.4.1.2. Exhaustive List of Manufacturers / Suppliers / Converters
6.4.1.3. Exhaustive List of Brand Owners / End-users (Potential Customers)
6.5. Cased-based Scenario-Impact Assessment
6.5.1. Current Statistics
6.5.2. Short-Mid-Long Term Outlook
6.5.3. Likely Rebound
6.6. Key Dynamics
6.6.1. Drivers
6.6.2. Restraints
6.6.3. Opportunity Analysis
7. Demand Analysis 2018 to 2022 and Forecast, 2023 to 2033
7.1. Historical Volume (million Units) Analysis, 2018 to 2022
7.2. Current and Future Volume (million Units) Projections, 2023 to 2033
7.3. Y-o-Y Growth Trend Analysis
8. Pricing Analysis
8.1. Country Wise Pricing Analysis by Material
8.2. Average Pricing Analysis Benchmark
9. Demand (in Value or Size in US$ million) Analysis 2018 to 2022 and Forecast, 2023 to 2033
9.1. Historical Value (US$ million) Analysis, 2018 to 2022
9.2. Current and Future Value (US$ million) Projections, 2023 to 2033
10. Industry Analysis 2018 to 2022 and Forecast 2023 to 2033, By Material
10.1. Introduction / Key Findings
10.2. Historical Size (US$ million) and Volume (million Units) Analysis By Material, 2018 to 2022
10.3. Current and Future Size (US$ million) and Volume (million Units) Analysis and Forecast By Material, 2023 to 2033
10.3.1. Plastic
10.3.2. Paper
10.3.3. Metal
10.4. Business Attractiveness Analysis By Material
11. Industry Analysis 2018 to 2022 and Forecast 2023 to 2033, By Label Type
11.1. Introduction / Key Findings
11.2. Historical Size (US$ million) and Volume (million Units) Analysis By Label Type, 2018 to 2022
11.3. Current and Future Size (US$ million) and Volume (million Units) Analysis and Forecast By Label Type, 2023 to 2033
11.3.1. Full Base
11.3.2. Partial Base
11.3.3. Wrap Around
11.3.4. Others
11.4. Business Attractiveness Analysis By Label Type
12. Industry Analysis 2018 to 2022 and Forecast 2023 to 2033, By Printing Technology
12.1. Introduction / Key Findings
12.2. Historical Size (US$ million) and Volume (million Units) Analysis By Printing Technology, 2018 to 2022
12.3. Current and Future Size (US$ million) and Volume (million Units) Analysis and Forecast By Printing Technology, 2023 to 2033
12.3.1. Flexographic Printing
12.3.2. Lithographic Printing
12.3.3. Digital Printing
12.4. Business Attractiveness Analysis By Printing Technology
13. Industry Analysis 2018 to 2022 and Forecast 2023 to 2033, By End-use
13.1. Introduction / Key Findings
13.2. Historical Size (US$ million) and Volume (million Units) Analysis By End-use, 2018 to 2022
13.3. Current and Future Size (US$ million) and Volume (million Units) Analysis and Forecast By End-use, 2023 to 2033
13.3.1. Food & Beverage
13.3.2. Pharmaceuticals
13.3.3. Personal Care & Cosmetics
13.3.4. Chemical and Paints
13.3.5. Automotive
13.3.6. Others
13.4. Business Attractiveness Analysis By End-use
14. Industry Analysis 2018 to 2022 and Forecast 2023 to 2033, by Country
14.1. Introduction / Key Findings
14.2. Historical Size (US$ million) and Volume (million Units) Analysis By Country, 2018 to 2022
14.3. Current and Future Size (US$ million) and Volume (million Units) Analysis and Forecast By Country, 2023 to 2033
14.3.1. United States
14.3.2. Canada
14.3.3. Mexico
14.4. Business Attractiveness Analysis By Country
15. United States Industry Analysis 2018 to 2022 and Forecast 2023 to 2033
15.1. Introduction / Key Findings
15.2. Historical Size (US$ million) and Volume (million Units) Analysis By Taxonomy, 2018 to 2022
15.3. Current and Future Size (US$ million) and Volume (million Units) Analysis and Forecast By Taxonomy, 2023 to 2033
15.3.1. By Sub-region
15.3.1.1. Northeast
15.3.1.2. Southwest
15.3.1.3. West
15.3.1.4. Southeast
15.3.1.5. Midwest
15.3.2. By Material
15.3.3. By Label Type
15.3.4. By Printing Technology
15.3.5. By End-use
15.4. Attractive Analysis
15.4.1. By Sub Region
15.4.2. By Material
15.4.3. By Label Type
15.4.4. By Printing Technology
15.4.5. By End-use
16. Canada Industry Analysis 2018 to 2022 and Forecast 2023 to 2033
16.1. Introduction / Key Findings
16.2. Historical Size (US$ million) and Volume (million Units) Analysis By Taxonomy, 2018 to 2022
16.3. Current and Future Size (US$ million) and Volume (million Units) Analysis and Forecast By Taxonomy, 2023 to 2033
16.3.1. By Material
16.3.2. By Label Type
16.3.3. Printing Technology
16.3.4. By End-use
16.4. Attractive Analysis
16.4.1. By Material
16.4.2. By Label Type
16.4.3. Printing Technology
16.4.4. By End-use
17. Mexico Industry Analysis 2018 to 2022 and Forecast 2023 to 2033
17.1. Introduction / Key Findings
17.2. Historical Size (US$ million) and Volume (million Units) Analysis By Taxonomy, 2018 to 2022
17.3. Current and Future Size (US$ million) and Volume (million Units) Analysis and Forecast By Taxonomy, 2023 to 2033
17.3.1. By Material
17.3.2. By Label Type
17.3.3. Printing Technology
17.3.4. By End-use
17.4. Attractive Analysis
17.4.1. By Material
17.4.2. By Label Type
17.4.3. Printing Technology
17.4.4. By End-use
18. Structure Analysis
18.1. Industry Analysis by Tier of Companies (Business)
18.2. Share Analysis of Top Players
18.3. Presence Analysis
19. Cross Section Analysis of Business20. Competition Analysis
20.1. Competition Dashboard
20.2. Competition Benchmarking
20.3. Competition Deep Dive (Based/Operating Key Players)
20.3.1. CCL Industries Inc
20.3.1.1. Overview
20.3.1.2. Product Portfolio
20.3.1.3. Profitability by key Segments (Material/Label Type/End-use/Printing Technology)
20.3.1.4. Sales Footprint
20.3.1.5. Strategy Overview
20.3.2. Mayr Melnhof Karton AG
20.3.3. Weber Packaging Solutions
20.3.4. Premium Label & Packaging Solutions
20.3.5. Schreiner Medipharm
20.3.6. Faubel & Co. Nachf. Gmbh
20.3.7. Fuji Seal International, Inc.
20.3.8. Jhbertrand
20.3.9. Edwards Label
20.3.10. Advanced Labelworx, Inc.
20.3.11. Fortis Solutions Group, LLC
20.3.12. Great Lakes Label, LLC
*The above list is indicative in nature and is subject to change during the course of research
21. Assumptions and Acronyms Used22. Research Methodology
