The global sales of Smart Personal Safety and Security Devices are estimated to be worth USD 49998.43 million in 2025 and are anticipated to reach a value of USD 148226.55 million by 2035. Sales are projected to rise at a CAGR of 11.5% over the forecast period between 2025 and 2035. The revenue generated by Smart Personal Safety and Security Devices in 2024 was USD 44,849.69 million. The industry is anticipated to exhibit a Y-o-Y growth of 11.5% in 2025.
| Attributes | Key Insights |
|---|---|
| Historical Size, 2024 | USD 44,849.69 million |
| Estimated Size, 2025 | USD 49998.43 million |
| Projected Size, 2035 | USD 148226.55 million |
| Value-based CAGR (2025 to 2035) | 11.5% |
The Smart Personal Safety and Security Device Market encompasses innovative wearables and portable devices that integrate advanced technologies, including IoT, GPS, and Bluetooth, to enhance personal safety and security.
Such a device is expected to offer real-time tracking and emergency alerts in addition to the monitoring feature and be applied by individual users, law enforcement, and healthcare applications. Main products are smartwatches, panic buttons, body-worn cameras, and location trackers that aim at delivering proactive solutions in every day to high-risk scenarios.
The Global Smart Personal Safety and Security Device Market is currently witnessing robust growth in demand. This has been attributed to increasing concerns for personal safety and the advancement in technology, alongside the rising adoption of IoT-enabled devices. The market caters to various segments, including individual consumers, law enforcement, and healthcare sectors, and products include wearables, panic alarms, and GPS trackers.
This demand is further driven by increasing crime rates and heightened awareness about safety solutions in cities. Additionally, government schemes promoting smart safety solutions and developing wireless communication technologies are expected to sustain the upward market trend in the next forecast period. The increasing rate of crime and unsafe surroundings, particularly in densely populated cities, is a significant growth driver for the Smart Personal Safety and Security Device Market.
The section contains information about the leading segments in the industry. By Type, the Smart Personal Security segment is projected to expand by 54.2% throughout 2035. Additionally, By End Use, the Telecommunication segment is estimated to grow at a CAGR of at 12.9% till 2035.
| Type | Smart Personal Security |
|---|---|
| Value Share (2025) | 54.2% |
The largest share of the market in the Smart Personal Safety and Security Device Market is held by the Smart Personal Security segment, due to its potential to address multiple types of safety concerns among individual users. The availability of smart panic buttons, GPS trackers, and wearable alert systems has deeply penetrated the consumer level to get proactive solutions for protection. Moreover, these devices are integrated with mobile applications that can track in real time, set geofences, and deliver an urgent response in case of emergencies.
This segment has been in the leadership position due to the increasing awareness of personal safety, especially among vulnerable groups such as women, children, and the elderly. Advancements in technology and user-friendly designs continue to attract a growing consumer base, further reinforcing its market dominance.
| End Use | Telecommunication |
|---|---|
| CAGR (2025 to 2035) | 12.9% |
The Telecommunication segment is experiencing the highest CAGR in the Smart Personal Safety and Security Device Market, driven by its critical role in enabling connectivity and communication for these devices. The proliferation of IoT and advancements in 4G and 5G networks have significantly improved device functionality, including real-time monitoring, instant alerts, and seamless data transmission.
This is because telecom companies are aggressively tying up with safety device manufacturers to bring in connectivity solutions to increase the reliability and reach of personal safety systems. Additionally, growth in the use of eSIMs and cloud-based technologies is further increasing the adoption of connected devices in this industry. Urban and rural areas are in high demand for better safety solutions, and the telecommunication industry will help support its strong growth pace over the forecast period.
The above table presents the expected CAGR for the global Smart Personal Safety and Security Device market over several semi-annual periods spanning from 2024 to 2034. In the first half (H1) of the decade from 2024 to 2034, the business is expected to surge at a compound annual growth rate (CAGR) of 10.7%, followed by a slightly higher growth rate of 10.9% in the second half (H2) of the same decade.
| Particular | Value CAGR |
|---|---|
| H1, 2024 | 10.7% (2024 to 2034) |
| H2, 2024 | 10.9% (2024 to 2034) |
| H1, 2025 | 11.5% (2025 to 2035) |
| H2, 2025 | 11.7% (2025 to 2035) |
Moving into the subsequent period, from H1 2025 to H2 2035, the CAGR is projected to increase slightly to 11.5% in the first half and remain relatively moderate at 11.7% in the second half. In the first half (H1) the market witnessed a decrease of 60 BPS while in the second half (H2), the market witnessed an increase of 90 BPS.
Rising Concerns Over Personal Safety Amid Increasing Crime Rates and Urbanization
Increasing awareness of the need for active safety measures among persons has led to an improved adoption of wearable safety devices such as smart panic buttons, location trackers, and emergency alert systems. The rising population in urban cities, coupled with the increasing population of lone workers and travelers, have increased the demands for smart security solutions that include real-time tracking and instant emergency services.
Furthermore, media reports and government-led drives on personal safety technologies further catalyze the trend. Innovations in IoT, GPS, artificial intelligence (AI), and wireless communication technologies have revolutionized the Smart Personal Safety and Security Device Market, making devices more efficient, user-friendly, and accessible.
Technological Advancements in IoT, GPS, and AI Enabling Real-Time Tracking and Proactive Security Features
Innovative features, such as AI-driven predictive analytics, fall detection geofencing, and real-time monitoring, are becoming standard in personal safety devices, offering users enhanced functionality and peace of mind. These developments facilitate easier integration with smartphones and other intelligent devices.
For instance, smartphones and intelligent appliances can get real-time information such as alerts and warnings from the environment; the progressions of 5G are predicted to provide continued improvement of connections, facilitating increased data speeds while ensuring proper device' performance for many applications in developing countries worldwide.
Increased Adoption of Smart Wearables and Growing Awareness Among End Users Across Diverse Demographics
The penetration of smart wearables, such as smartwatches and fitness trackers, has increased with the addition of personal safety and security features to their functionality, driving market growth. These devices feature SOS alerts, health monitoring, and emergency location tracking, which appeal to consumers across various age groups, including children, women, and the elderly.
The increasing awareness of the existence and benefits of smart personal safety devices is also driving the market's expansion. Marketing events by manufacturers along with partnerships with government agencies and healthcare firms are further informing consumers and boosting confidence in such devices, and hence, their acceptance of such technologies is being promoted in large numbers.
High Initial Costs and Limited Awareness in Emerging Economies Impede Widespread Adoption
Despite the growing popularity of smart personal safety and security devices, their high initial cost acts as a significant barrier, particularly in emerging economies where disposable income levels are comparatively low. Many consumers remain unaware of the benefits and availability of these devices, especially in rural areas and underdeveloped regions.
The lack of infrastructure to support connected devices, such as weak internet connectivity and limited smartphone access, further hinders market penetration in these areas. Additionally, the perception that such devices are only necessary for high-risk scenarios or specific demographics reduces the overall adoption rate, limiting the market's potential growth.
The global Smart Personal Safety and Security Device industry recorded a compound annual growth rate (CAGR) of 11.7% during the historical period from 2020 to 2024. The growth of the Smart Personal Safety and Security Device industry was positive as it reached a value of USD 44,849.69 million from USD 29038.32 million in 2020.
The sales demand outlook for the Smart Personal Safety and Security Device Market from 2020 to 2024 reflected steady growth, primarily driven by heightened concerns for personal safety, technological advancements, and the increasing adoption of connected wearables. During this period, the market benefited significantly from rising urbanization, increased disposable incomes, and early adoption of IoT-enabled safety solutions.
Nonetheless, demand was only partially limited in those areas due to insufficient awareness and the cost constraints posed by emerging markets. Demand during the 2025 to 2035 period is poised to surge at a rate that is multiple times higher in light of innovations in AI, 5G, and smart city developments.
Growth in demand will continue to be sustained by the rollout of safe technologies, popularization programs at all levels of government, and the availability of affordable feature phones. As more people adopt these devices across various age groups, including children, women, and the elderly, and as more devices are integrated into the healthcare and law enforcement sectors, unprecedented market growth is likely to be observed during the forecast period.
Tier 1 companies, including Garmin Ltd., Fitbit (owned by Google LLC), Apple Inc., and Samsung Electronics Co., Ltd., dominate the Smart Personal Safety and Security Device Market, as they possess vast technological expertise, a strong brand reputation, and robust global distribution networks.
These players utilize advanced IoT and AI technologies to provide feature-rich safety solutions integrated into popular consumer products like smartwatches and fitness trackers. Their strong R&D investments and partnerships with technology and healthcare providers ensure continuous innovation and market leadership.
Tier 2 players, which include Axon Enterprise, Inc., Honeywell International Inc., ADT Inc., and Kwikset, are large market shareholders as they target specific safety and security segments such as law enforcement, home security, and personal alarms.
Regional dominance and sector-specific expertise strengthen their proposition by high-quality, reliable products, although they do not have Tier 1-style global reach. Their focused strategies and long-standing customer relationships instead put them in a position to be the most vital contributors to market growth.
Tier 3 companies, including SOS Alert, Silent Beacon, LLC, Trackimo, AngelSense, Revolar Technology Inc., VALRT, and Tile, Inc., work in niche markets, focusing on specific consumer needs such as child safety, elder care, and personal tracking.
These firms are very innovative, affordable, and user-friendly, often serving underserved markets or regions. Their agility and the ability to offer customized solutions to meet various unique safety requirements enable them to carve out niche roles in the competitive landscape despite limited market reach compared to larger competitors.
The section below covers the industry analysis for the Smart Personal Safety and Security Device market for different countries. Market demand analysis on key countries in several regions of the globe, including USA, France and China, is provided. The United States is anticipated to remain at the forefront in North America, with a value share of 71.2% through 2035. In East Asia, China is projected to witness a CAGR of 12.9% by 2035.
| Countries | Value CAGR (2025 to 2035) |
|---|---|
| USA | 10.2% |
| France | 11.4% |
| Italy | 9.7% |
| India | 12.2% |
| China | 12.9% |
Smart personal safety and security devices are a leading market in the United States, primarily driven by advanced technological infrastructure, high consumer awareness, and increasing safety concerns. The strong presence of major innovators in the country encompasses Apple, Fitbit (Google LLC), and Axon Enterprise, ensuring ongoing innovations of cutting-edge solutions. Infiltration is widespread, the country's high disposable income and tech-savvy citizens allow maximum technology adoption.
Moreover, safety issues due to urbanization, workplace violence, and concerns for lone operators in sectors like healthcare and logistics are set to increase demand. Government support of personal safety projects, in association with law enforcement agencies for the use of body-worn cameras and emergency alert systems, have further increased the growth in this market.
Smart Personal Safety and Security Device Market growth in France is high, especially due to rising safety awareness, and a considerable focus on smart city and urban safety initiatives to integrate these devices. The country's development and growing focus on people safety have led to the adoption of wearable safety devices such as panic buttons and GPS trackers by individuals and organizations. Government regulations and programs to enhance worker safety, especially in sectors such as construction and healthcare, are driving adoption rates.
These devices have become more reachable to consumers as a result of the growth in e-commerce and retail channels in France. At the same time, collaborations between technology firms and public safety agencies ensure innovative solutions that are responsive to local needs.
China has a huge population residing in cities and has advanced manufacturing capabilities, resulting in a booming market for smart personal safety and security devices, thanks to increasing consumer demand for safety solutions at reasonable prices. Leading IoT, AI, and wireless technology innovation in the country has facilitated cutting safety gear production for cost yet innovative accessibility towards wider markets.
Urbanization and industrial expansion have thus generated a need for self-safety on individuals, especially in cities with high populations and dangerous workplaces. Besides, wearable popularity and integration into local apps like WeChat has boosted demand. Smart cities and public safety policies of the government have complemented domestic brands that could deliver their offerings based on local preference. Therefore, the sector places China at a top position among its growth markets.
The competitive landscape of the Smart Personal Safety and Security Device Market is a mix of established players and emerging innovators that are trying to capture market share through product innovation, strategic collaborations, and regional expansion. The leading companies in the market include Garmin Ltd., Apple Inc., Fitbit (Google LLC), and Samsung Electronics Co., Ltd., which have extensive product portfolios, advanced technology integration, and global distribution networks.
Established companies, such as Axon Enterprise, Inc., and Honeywell International Inc., serve niche markets for specialized applications such as law enforcement and home security through their expertise. Emerging players in the market are AngelSense, Silent Beacon, and Trackimo, which offer affordable and customized solutions to reach underserved markets, thereby spurring innovation in wearables and GPS tracking devices.
The market is facing increased competition from regional manufacturers in Asia-Pacific due to cost-effective production and solid local distribution channels. Strategic alliances, R&D investments, and advancements in IoT, AI, and wireless technologies would be the competitive strategies for companies.R
Recent Industry Developments in Smart Personal Safety and Security Device Market
In terms of type, the industry is divided into Smart Personal Security (Wearable Devices, Bulletproof Bags, Personal Alarm, Panic Button, Fall Detection Device and Others) and Smart Personal Safety (Smart Helmet, Smart Mouth Guard, Smart Knee Guard and Others).
The End User is classified by end use industries as Consumers, Defence, Factories, BFSI, Healthcare, Telecommunications and Others.
Key countries of North America, Latin America, Western Europe, Eastern Europe, East Asia, South Asia & pacific, Middle East and Africa (MEA) have been covered in the report.
The global Smart Personal Safety and Security Device industry is projected to witness CAGR of 11.5% between 2025 and 2035.
The global Smart Personal Safety and Security Device industry stood at USD 49998.43 million in 2025.
The global Smart Personal Safety and Security Device industry is anticipated to reach USD 148226.55 million by 2035 end.
East Asia is set to record the highest CAGR of 13.5% in the assessment period.
The key players operating in the global Smart Personal Safety and Security Device industry include Garmin Ltd., Fitbit (Google LLC), Apple Inc., Samsung Electronics Co., Ltd, Axon Enterprise, Inc. and others.
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