As per the latest analysis, the global sweet protein market size is expected to reach US$ 12.1 million in 2023. Over the projection period, global demand for sweet proteins is anticipated to surge at a compound annual growth rate (CAGR) of 8.1%. The worldwide sales of sweet proteins are anticipated to total US$ 19.7 million by 2033.
The global market for sweet proteins is poised to exhibit a robust growth trajectory during the forecast period. This is attributable to a combination of factors, including:
Sweet Protein Industry Trends
Key Tactics that Could Help Sweet Protein Manufacturers to Stay Competitive-
| Attribute | Key Insights |
|---|---|
| Estimated Sweet Protein Market Revenue (2023) | US$ 12.1 million |
| Projected Market Size (2033) | US$ 19.7 million |
| Anticipated Growth Rate (2023 to 2033) | 8.1% |
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Global sales of sweet proteins grew at a 4.3% CAGR during the historical period. Total market valuation at the end of 2022 reached around US$ 11.6 million.
Sales growth of alternative sweet proteins in the last several years was driven by their growing popularity at the household level. Health-conscious individuals shifted their preference from artificial or processed sugars to sweet proteins. This created a steady demand for sugar substitutes such as sweet proteins.
| Attributes | Details |
|---|---|
| Sweet Protein Market Size in 2018 | US$ 9.8 million |
| Market Value in 2022 | US$ 11.6 million |
| Market (CAGR 2018 to 2022) | 4.3% |
Future Dynamics of Sweet Protein Market
Over the forecast period, global demand for sweet proteins is projected to rise at an 8.1% CAGR. By 2033, the total market valuation is anticipated to reach US$ 19.7 billion. This is attributable to the rising demand for natural sweeteners from food & beverages, bakery, and confectionary sectors.
| Attributes | Details |
|---|---|
| Projected Sweet Protein Market Value (2033) | US$ 19.7 billion |
| Anticipated CAGR (2023 to 2033) | 8.1% |
Factors Driving Growth of the Sweet Protein Market
Healthcare professionals and nutritionist experts have started recommending sweet proteins, which has rendered a positive outlook on the product and its market as well. Due to their low-calorie content, natural sweet proteins are a well-liked option for people who want to savor sweet flavors yet watch their calorie consumption.
The growing burden of diabetic patients worldwide is also boosting the demand for protein-based sweeteners. Low-calorie sweet proteins have emerged as a healthy choice for people with diabetes since they do not increase blood sugar levels.
Utilizing sweet or allulose proteins as a component in the food & beverage sector increases brand share regardless of the color or taste of the final product. As more market players resort to high-protein sweeteners, the overall market could be strengthened further.
When compared to conventional sugars, a handful of sweet protein formulations taste sweeter and more concentrated, which improves the overall flavor of items. Hence, several sweet protein innovations have expanded the applications of the product, ultimately boosting its adoption in hotels, restaurants, and cafes as well.
The table below gives an insight into how top-performing countries are going to respond to the growing demand for sweet proteins. The United Kingdom and China markets are expected to progress due to the booming food & beverage industry, advancing manufacturing technologies, and growing need for low-calorie sweeteners.
India is expected to present lucrative growth prospects to sweet protein manufacturers and suppliers. This is due to rapid population growth, increasing demand for packaged foods, and rising health awareness.
| Countries | CAGR (2023 to 2033) |
|---|---|
| United Kingdom | 5.6% |
| India | 6.7% |
| China | 5.6% |
The United Kingdom’s sweet protein market is poised to exhibit steady growth during the forecast period. This is attributable to the rising popularity of natural sweeteners and favorable government support.
Demand for sweet proteins in the United Kingdom is anticipated to surge at a 5.6% CAGR through 2033. It will likely remain a key market for manufacturers of sweet proteins throughout the assessment period.
The general public in the United Kingdom is turning to natural sugar substitutes as their focus on health and well-being is growing. Further, an initiative by the government and other health groups to decrease sugar intake is anticipated to improve the United Kingdom’s sweet protein market share.
China is currently the leading market in Asia for the production, consumption as well and export of sweet proteins. Overall sales of sweet proteins in China are predicted to expand at a 5.6% CAGR over the assessment period.
Increasing the export of sweet proteins is a key factor boosting China’s sweet protein market. Subsequently, widening applications of sweet proteins across several industries will fuel sales through 2033.
To increase the supply of sweet protein formulations, China-based manufacturers are investigating new uses for them, such as drinks, baked goods, confections, and dairy substitutes. Further, the rising sweet protein trends in neighboring countries are also expected to support the expansion of the sweet protein industry in China.
India is emerging as a highly lucrative market for sweet protein manufacturers across South Asia. It is poised to witness a steady CAGR of 6.7% between 2023 and 2033. This is attributable to rising awareness about the benefits of sweet proteins and the growing prevalence of diabetes and obesity.
Sweet proteins are becoming more commonly available in mainstream retail establishments across India. In addition, the proliferation of online shopping channels as a popular way to buy sweet protein items is anticipated to play a significant role in the rapid expansion of the regional market.
The United States sweet protein market is set to witness a steady growth trajectory during the assessment period. It held around 17% of the share in the global sweet protein industry in 2022.
Several factors are expected to boost sweet protein market growth in the United States through 2033. These include:
Top United States-based sweet protein companies are using advanced extraction and purification technologies to make their products more cost-effective and commercially viable. This will foster the growth of the United States sweet protein industry over the forecast period.
Japan’s sweet protein market is anticipated to expand rapidly during the forecast period, driven by a combination of factors, including:
Principal Consultant
The below section highlights the estimated market shares of key segments, including product type and end-use application:
| Attributes | Details |
|---|---|
| Top Product Type | Thaumatin |
| Market Share in 2023 | 43% |
Among the different sweet proteins, thaumatin is the most preferred one. It is expected to remain a dominant force in the sweet protein market due to its unique combination of advantages. In 2023, thaumatin is poised to account for around 43% of the total sales globally.
Thaumatin is becoming among the most commonly used naturally occurring proteins across several industries. It is mainly derived from katemfe fruit and is several times sweeter than sucrose.
Thaumatin’s high sweetness intensity translates to the minimal amounts needed to achieve the desired sweetness level. This is making it a cost-effective option for end-users, thereby fueling sales globally.
The easy availability and low cost of thaumatin is also making it popular. Similarly, thaumatin’s long-lasting effect, low-calorie content, heat stability, and other benefits will help this sweet protein to maintain its dominant position in the target market.
Even though seven sweet and taste-modifying proteins have been identified, only brazeein, thaumatin, and monelin have been successfully commercialized at scale. These are the most commonly used protein-fortified sweeteners in a variety of food & beverage applications. This is because they keep their sweetness intact in different pH conditions.
| Attributes | Details |
|---|---|
| Top End-use Application Type | Confectionary |
| Market Share in 2023 | 24% |
The use of sweet proteins in the preparation of confectionary items is expected to contribute to around 24% of the overall market demand in 2023. This will make it the most remunerative application for sweet proteins.
Sweet proteins are stable at high temperatures, which makes them a desirable choice for use in confectionery and baked products that need to undergo heat processing. These proteins offer exciting possibilities for creating healthier and more sustainable sweets.
The rising adoption of sweet proteins or non-nutritive sweeteners as alternative sweeteners in the confectionary sector is expected to boost the target segment. Similarly, growing demand for healthy and low-calorie confectionery items will likely fuel sales of sweet proteins through 2033.
The overall market for sweet proteins is relatively consolidated, as a handful of companies currently operate in this sector. Since sweet proteins come from natural sources and do not require much chemical processing, they fit well with the clean label movement, encouraging more start-ups to enter the market.
Key sweet protein manufacturers are focusing on using advanced production technologies to reduce the overall costs of their products. They are also continuously upgrading their portfolios by launching new sweet protein products.
Recent Developments in the Global Sweet Protein Industry
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| Attribute | Details |
|---|---|
| Estimated Sweet Protein Market Value (2023) | US$ 12.1 million |
| Projected Value (2033) | US$ 19.7 million |
| Expected Growth Rate (2023 to 2033) | 8.1% CAGR |
| Forecast Period | 2023 to 2033 |
| Historical Data Available for | 2018 to 2022 |
| Market Analysis | US$ million for Value and Units for Volume |
| Key Regions Covered | North America; Latin America; Europe; Middle East & Africa; East Asia; South Asia and Oceania |
| Key Countries Covered | United States, Canada, Brazil, Mexico, Germany, Spain, Italy, France, United Kingdom, Russia, China, India, Australia & New Zealand, GCC Countries, and South Africa |
| Key Segments Covered | Product Type, End-use Application, and Region |
| Key Companies Profiled | Sweegen; Joywell Foods; Oobli; Sunesta Life Science; Lifeasible; Cweet; Amai Proteins; Talin; Tate & Lyle; Mirabrust |
| Report Coverage | Market Forecast, Company Share Analysis, Competition Intelligence, Market Dynamics and Challenges, and Strategic Growth Initiatives |
The global sweet protein market size is forecast to reach US$ 12.1 million in 2023.
Global sweet protein demand will likely expand at an 8.1% CAGR through 2033.
The sweet protein market value is predicted to total US$ 19.7 million in 2033.
Sweegen, Joywell Foods, and Oobli are the leading suppliers.
The United States accounts for around 17% of the global market.
Sales of sweet proteins in India are set to rise at a 6.7% CAGR through 2033.
Brazzein is considered one of the sweetest proteins.
Sweet proteins offer a unique taste experience without added calories or negative health impacts.
1. Executive Summary 1.1. Global Market Outlook 1.2. Demand Side Trends 1.3. Supply Side Trends 1.4. Technology Roadmap 1.5. Analysis and Recommendations 2. Market Overview 2.1. Market Coverage / Taxonomy 2.2. Market Definition / Scope / Limitations 3. Market Dynamics 3.1. Drivers 3.1.1. Supply Side Drivers 3.1.2. Demand Side drivers 3.1.3. Economic Side Drivers 3.2. Restraints 3.3. Opportunity 3.4. Market Trends By Region 3.5. Product Launches 3.6. Product Claims & Nutritional Information Scan by Buyers 3.7. Macro-Economic Factors 3.8. Forecast Factors - Relevance & Impact 4. Global Market - Pricing Analysis 4.1. Price Point Assessment by Region 4.1.1. Manufacturer Level Pricing 4.1.2. Distributor Level Pricing 4.2. Price Point Assessment by Product Type 4.3. Price Forecast till 2033 5. Global Market Demand (in Value (US$ Million) and Volume (MT) Analysis 2018 to 2022 and Forecast, 2023 to 2033 5.1. Historical Market Value (US$ Million) and Volume (MT) Analysis, 2018 to 2022 5.2. Current and Future Market Value (US$ Million) and Volume (MT) Projections, 2023 to 2033 5.2.1. Y-o-Y Growth Trend Analysis 5.2.2. Absolute $ Opportunity Analysis 6. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, by Product Type 6.1. Introduction / Key Findings 6.2. Historical Market Size (US$ Million) and Volume (MT) Analysis By Product Type, 2018 to 2022 6.3. Current and Future Market Size (US$ Million) and Volume (MT) Analysis and Forecast By Product Type, 2023 to 2033 6.3.1. Brazzein 6.3.2. Thaumatin 6.3.3. Monellin 6.3.4. Mabinlin 6.3.5. Curculin 6.3.6. Others 6.4. Market Attractiveness Analysis By Product Type 7. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, By End-use Application 7.1. Introduction / Key Findings 7.2. Historical Market Size (US$ Million) and Volume (MT) Analysis By End-use Application, 2018 to 2022 7.3. Current and Future Market Size (US$ Million) and Volume (MT) Analysis and Forecast By End-use Application, 2023 to 2033 7.3.1. Bakery Goods 7.3.2. Sweet Spreads 7.3.3. Confectionery 7.3.4. Sauces, Jams, and Dressing 7.3.5. Syrups 7.3.6. Chocolate 7.3.7. Ice Cream 7.3.8. Yogurt 7.3.9. Dairy Products 7.3.10. Carbonated Drinks 7.3.11. Sports and Energy Drinks 7.4. Market Attractiveness Analysis By End-use Application 8. Global Market Analysis 2018 to 2022 and Forecast 2023 to 2033, by Region 8.1. Introduction 8.2. Historical Market Size (US$ Million) and Volume (MT) Analysis By Region, 2018 to 2022 8.3. Current Market Size (US$ Million) and Volume (MT) Analysis and Forecast By Region, 2023 to 2033 8.3.1. North America 8.3.2. Latin America 8.3.3. Europe 8.3.4. East Asia 8.3.5. South Asia 8.3.6. Oceania 8.3.7. Middle East & Africa 8.4. Market Attractiveness Analysis By Region 9. North America Market Analysis 2018 to 2022 and Forecast 2023 to 2033 9.1. Introduction 9.2. Pricing Analysis 9.3. Historical Market Size (US$ Million) and Volume Trend Analysis By Market Taxonomy, 2018 to 2022 9.4. Market Size (US$ Million) and Volume Forecast By Market Taxonomy, 2023 to 2033 9.4.1. By Country 9.4.1.1. United States 9.4.1.2. Canada 9.4.2. By Product Type 9.4.3. By End-use Application 9.5. Market Attractiveness Analysis 9.5.1. By Country 9.5.2. By Product Type 9.5.3. By End-use Application 10. Latin America Market Analysis 2018 to 2022 and Forecast 2023 to 2033 10.1. Introduction 10.2. Pricing Analysis 10.3. Historical Market Size (US$ Million) and Volume Trend Analysis By Market Taxonomy, 2018 to 2022 10.4. Market Size (US$ Million) and Volume Forecast By Market Taxonomy, 2023 to 2033 10.4.1. By Country 10.4.1.1. Brazil 10.4.1.2. Mexico 10.4.1.3. Argentina 10.4.1.4. Rest of Latin America 10.4.2. By Product Type 10.4.3. By End-use Application 10.5. Market Attractiveness Analysis 10.5.1. By Country 10.5.2. By Product Type 10.5.3. By End-use Application 11. Europe Market Analysis 2018 to 2022 and Forecast 2023 to 2033 11.1. Introduction 11.2. Pricing Analysis 11.3. Historical Market Size (US$ Million) and Volume Trend Analysis By Market Taxonomy, 2018 to 2022 11.4. Market Size (US$ Million) and Volume Forecast By Market Taxonomy, 2023 to 2033 11.4.1. By Country 11.4.1.1. Germany 11.4.1.2. United Kingdom 11.4.1.3. France 11.4.1.4. Italy 11.4.1.5. Spain 11.4.1.6. BENELUX 11.4.1.7. Nordic 11.4.1.8. Russia 11.4.1.9. Poland 11.4.1.10. Rest of Europe 11.4.2. By Product Type 11.4.3. By End-use Application 11.5. Market Attractiveness Analysis 11.5.1. By Country 11.5.2. By Product Type 11.5.3. By End-use Application 12. East Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033 12.1. Introduction 12.2. Pricing Analysis 12.3. Historical Market Size (US$ Million) and Volume Trend Analysis By Market Taxonomy, 2018 to 2022 12.4. Market Size (US$ Million) and Volume Forecast By Market Taxonomy, 2023 to 2033 12.4.1. By Country 12.4.1.1. China 12.4.1.2. Japan 12.4.1.3. South Korea 12.4.2. By Product Type 12.4.3. By End-use Application 12.5. Market Attractiveness Analysis 12.5.1. By Country 12.5.2. By Product Type 12.5.3. By End-use Application 13. South Asia Market Analysis 2018 to 2022 and Forecast 2023 to 2033 13.1. Introduction 13.2. Pricing Analysis 13.3. Historical Market Size (US$ Million) and Volume Trend Analysis By Market Taxonomy, 2018 to 2022 13.4. Market Size (US$ Million) and Volume Forecast By Market Taxonomy, 2023 to 2033 13.4.1. By Country 13.4.1.1. India 13.4.1.2. Thailand 13.4.1.3. Malaysia 13.4.1.4. Indonesia 13.4.1.5. Vietnam 13.4.1.6. Philippines 13.4.1.7. Singapore 13.4.1.8. Rest of South Asia 13.4.2. By Product Type 13.4.3. By End-use Application 13.5. Market Attractiveness Analysis 13.5.1. By Country 13.5.2. By Product Type 13.5.3. By End-use Application 14. Oceania Market Analysis 2018 to 2022 and Forecast 2023 to 2033 14.1. Introduction 14.2. Pricing Analysis 14.3. Historical Market Size (US$ Million) and Volume Trend Analysis By Market Taxonomy, 2018 to 2022 14.4. Market Size (US$ Million) and Volume Forecast By Market Taxonomy, 2023 to 2033 14.4.1. By Country 14.4.1.1. Australia 14.4.1.2. New Zealand 14.4.2. By Product Type 14.4.3. By End-use Application 14.5. Market Attractiveness Analysis 14.5.1. By Product Type 14.5.2. By End-use Application 15. Middle East & Africa Market Analysis 2018 to 2022 and Forecast 2023 to 2033 15.1. Introduction 15.2. Pricing Analysis 15.3. Historical Market Size (US$ Million) and Volume Trend Analysis By Market Taxonomy, 2018 to 2022 15.4. Market Size (US$ Million) and Volume Forecast By Market Taxonomy, 2023 to 2033 15.4.1. By Country 15.4.1.1. GCC Countries 15.4.1.2. Türkiye 15.4.1.3. Egypt 15.4.1.4. South Africa 15.4.1.5. Rest of Middle East & Africa 15.4.2. By Product Type 15.4.3. By End-use Application 15.5. Market Attractiveness Analysis 15.5.1. By Country 15.5.2. By Product Type 15.5.3. By End-use Application 16. Country-level Market Analysis 16.1. Introduction 16.1.1. Market Value Proportion Analysis, By Key Countries 16.1.2. Global Vs. Country Growth Comparison 16.2. United States Market Analysis 16.2.1. By Product Type 16.2.2. By End-use Application 16.3. Canada Market Analysis 16.3.1. By Product Type 16.3.2. By End-use Application 16.4. Brazil Market Analysis 16.4.1. By Product Type 16.4.2. By End-use Application 16.5. Mexico Market Analysis 16.5.1. By Product Type 16.5.2. By End-use Application 16.6. Argentina Market Analysis 16.6.1. By Product Type 16.6.2. By End-use Application 16.7. Germany Market Analysis 16.7.1. By Product Type 16.7.2. By End-use Application 16.8. United Kingdom Market Analysis 16.8.1. By Product Type 16.8.2. By End-use Application 16.9. France Market Analysis 16.9.1. By Product Type 16.9.2. By End-use Application 16.10. Italy Market Analysis 16.10.1. By Product Type 16.10.2. By End-use Application 16.11. Spain Market Analysis 16.11.1. By Product Type 16.11.2. By End-use Application 16.12. BENELUX Europe Market Analysis 16.12.1. By Product Type 16.12.2. By End-use Application 16.13. Nordic Market Analysis 16.13.1. By Product Type 16.13.2. By End-use Application 16.14. Russia Region Market Analysis 16.14.1. By Product Type 16.14.2. By End-use Application 16.15. Poland Market Analysis 16.15.1. By Product Type 16.15.2. By End-use Application 16.16. China Market Analysis 16.16.1. By Product Type 16.16.2. By End-use Application 16.17. Japan Market Analysis 16.17.1. By Product Type 16.17.2. By End-use Application 16.18. India Market Analysis 16.18.1. By Product Type 16.18.2. By End-use Application 16.19. Thailand Market Analysis 16.19.1. By Product Type 16.19.2. By End-use Application 16.20. Malaysia Market Analysis 16.20.1. By Product Type 16.20.2. By End-use Application 16.21. Indonesia Market Analysis 16.21.1. By Product Type 16.21.2. By End-use Application 16.22. Vietnam Market Analysis 16.22.1. By Product Type 16.22.2. By End-use Application 16.23. Philippines Market Analysis 16.23.1. By Product Type 16.23.2. By End-use Application 16.24. Singapore Market Analysis 16.24.1. By Product Type 16.24.2. By End-use Application 16.25. Australia Market Analysis 16.25.1. By Product Type 16.25.2. By End-use Application 16.26. New Zealand Market Analysis 16.26.1. By Product Type 16.26.2. By End-use Application 16.27. Türkiye Market Analysis 16.27.1. By Product Type 16.27.2. By End-use Application 16.28. GCC Countries Market Analysis 16.28.1. By Product Type 16.28.2. By End-use Application 16.29. Egypt Market Analysis 16.29.1. By Product Type 16.29.2. By End-use Application 16.30. South Africa Market Analysis 16.30.1. By Product Type 16.30.2. By End-use Application 17. Market Structure Analysis 17.1. Global Market Competition - a Dashboard View 17.2. Global Market Structure Analysis 17.3. Global Market Company Share Analysis 17.3.1. For Tier 1 Market Players, 2023 17.3.2. Company Market Share Analysis of Top Players 17.4. Key Participants Market Presence (Intensity Mapping) by Region 18. Competition Analysis 18.1. Competition Dashboard 18.2. Competition Benchmarking 18.3. Competition Deep Dive 18.3.1. Sweegen 18.3.1.1. Product Portfolio 18.3.1.2. Revenue by Market Segments (Product Type/End-use Application/Region) 18.3.1.3. Sales Footprint 18.3.1.4. Strategy Overview 18.3.2. Joywell Foods 18.3.2.1. Product Portfolio 18.3.2.2. Revenue by Market Segments (Product Type/End-use Application/Region) 18.3.2.3. Sales Footprint 18.3.2.4. Strategy Overview 18.3.3. Oobli 18.3.3.1. Product Portfolio 18.3.3.2. Revenue by Market Segments (Product Type/End-use Application/Region) 18.3.3.3. Sales Footprint 18.3.3.4. Strategy Overview 18.3.4. Sunesta Life Science 18.3.4.1. Product Portfolio 18.3.4.2. Revenue by Market Segments (Product Type/End-use Application/Region) 18.3.4.3. Sales Footprint 18.3.4.4. Strategy Overview 18.3.5. Lifeasible 18.3.5.1. Product Portfolio 18.3.5.2. Revenue by Market Segments (Product Type/End-use Application/Region) 18.3.5.3. Sales Footprint 18.3.5.4. Strategy Overview 18.3.6. Cweet 18.3.6.1. Product Portfolio 18.3.6.2. Revenue by Market Segments (Product Type/End-use Application/Region) 18.3.6.3. Sales Footprint 18.3.6.4. Strategy Overview 18.3.7. Amai Protein 18.3.7.1. Product Portfolio 18.3.7.2. Revenue by Market Segments (Product Type/End-use Application/Region) 18.3.7.3. Sales Footprint 18.3.7.4. Strategy Overview 18.3.8. Talin 18.3.8.1. Product Portfolio 18.3.8.2. Revenue by Market Segments (Product Type/End-use Application/Region) 18.3.8.3. Sales Footprint 18.3.8.4. Strategy Overview 18.3.9. Tate & lyle 18.3.9.1. Product Portfolio 18.3.9.2. Revenue by Market Segments (Product Type/End-use Application/Region) 18.3.9.3. Sales Footprint 18.3.9.4. Strategy Overview 18.3.10. Miraburst 18.3.10.1. Product Portfolio 18.3.10.2. Revenue by Market Segments (Product Type/End-use Application/Region) 18.3.10.3. Sales Footprint 18.3.10.4. Strategy Overview 18.3.11. Other Players (On Additional Requests) 18.3.11.1. Product Portfolio 18.3.11.2. Revenue by Market Segments (Product Type/End-use Application/Region) 18.3.11.3. Sales Footprint 18.3.11.4. Strategy Overview 19. Assumptions and Acronyms Used 20. Research Methodology
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Sweet Protein Market
