The liquid pouch market is projected to grow with an expected CAGR of 7.5% during the forecast period 2021-2031. Those days are gone, when manufacturers used to pack liquid in plastic containers, rigid containers, glass bottles, plastic bottles. It was very difficult to dispose bottles as the entire product was consuming a huge plastic.
Now, there is an introduction of liquid pouch, which consumes less plastic and also they are environmental friendly and recyclable. These liquid pouch are cheaper than bottles and containers. In food packaging, liquid pouch have become popular over the past few years. Manufacturers are using these pouches for almost everything from granola to energy drinks.
Due to the presence of much lower carbon footprint, there is a widespread adoption of liquid pouch. Due to mounting demand of various beverages both in developed and developing countries, the market is expected to see potential growth.
Due to safer packaging solution, manufacturers are finding transportation of liquid products easier, this is one of the major factor driving the growth of liquid pouch globally. The transportation of these pouches also become easier as they are mess-free than the glass bottles or plastic bottles.
The pouches are environmental friendly and recyclable as it consumes less plastic, this further driving the growth of liquid pouch. Consumers and manufacturers both are finding liquid pouch- he best forms of packaging. It has been easier to produce these pouches for manufactures and also it suites best for logistics purpose. Such factors are helping the market to grow at a significant rate.
There has been an increase in demand for liquid pouches as they are effective and lighter in weight as compared to other packaging products. Food industry are continuously shifting to liquid pouches for safe packaging solution. Consumers are preferring ready-to-eat food products due to busy schedules, which is further driving the growth of liquid pouch. There is also a rise in decorative and stand up packages, which is also fueling the growth of liquid pouch.
There is an increase in versatility in the techniques of marketing in retail industry, which is further leading to a shift in the industry of liquid pouch packaging. Technology is playing an important role in overall packaging space as it is clearly seen in the broad portfolio of packaging formats including pillow pouches, quad seal block bottom pouches, stand up pouches and spout pouches.
Consumers are becoming health conscious as technology is leaving a mark on their diet preferences, which has taken them to shift to liquid diet.
According to a statistics, consumers at global level are spending a good amount on energy drinks per year. Such data as a trend is further contributing to the growth of liquid pouch. It has been viewed on a global scale that environmental sustainability and stewardship are the key driving factors driving the growth of liquid pouch packaging globally.
United States has majority of the key vendors of liquid pouch. This is one of the major factor driving market growth. All the major food and retail industry are moving towards the adoption of liquid pouch solution for environmental sustainability and stewardship.
Governments of United States has shown a keen interest in implementing liquid pouch solution. The growing demand for liquid diet preferences in United States has opened new growth avenues for liquid pouch solutions. Most of the manufacturers of states in United States are making strides and tops in implementing liquid pouch through technology.
Emergence of liquid pouch solution in Europe in past few years, have made the region one of the advanced region in the world for consuming less plastic. Major factors accelerating deployment of liquid pouch solution in Europe countries include high investments from manufacturers in the safe packaging.
Moreover, many key vendors in Europe are focusing on decorative and stand up packages. As the demand for environment friendly packaging increases, the demand for liquid pouch packaging in countries like UK, Germany, France and others would drastically rise in the coming years.
Some of the leading vendors of liquid pouch include
are some of the key players in the liquid pouch market. Key players in the market are focusing on expanding and deploying new lineup of liquid pouch solutions to meet rising demands from various end-user industries.
The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macro-economic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.
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