Pet Food Premix Market Outlook from 2024 to 2034

The pet food premix market size stands at USD 2,654.3 million in 2024. Forecasts suggest the industry is on track to record a 5.1% CAGR and exceed USD 4,008 million in value by 2034.

The world's pet population is growing, so finding easy and cheap pet feed is crucial. Positive growth in the sales of pet feed premix has been observed in recent years. This is due to the developing consumer demands and product innovations by manufacturers.

Key industry driver for pet feed premix is the increasing awareness about the use of a complex mix of trace elements, vitamins, minerals, and other nutritional additives to incorporate in food to obtain the desired results.

Making the right feed mix for different animals includes vitamins and minerals. Feed premixes are getting more popular because they give a lot of energy and are efficient.

Many fatal diseases are caused due to inadequate intake of vitamins and minerals in pets which results in deterioration of the immune system and results in a large number of deaths due to various diseases. Thus, to ensure the healthy growth of pets, they need to fulfill the proper supply of food that benefits the pet's health by providing vitamins and minerals in their food.

Attributes Description
Estimated Global Pet Food Premix Market Size (2024E) USD 2,654.3 million
Projected Global Pet Food Premix Market Value (2034F) USD 4,008 million
Value-based CAGR (2024 to 2034) 5.1%

The rising costs of feed ingredients have a significant impact on the growth of the overall pet feed premix market. The industry is driven by the increasing demand for pet food products, particularly among dogs, cats, fish, birds, rabbits, and other animal species.

The growth of the pet food premix market is attributed to the increasing awareness of pet owners about the importance of providing high-quality nutrition to their pets, which in turn drives the demand for pet food premixes.

With a trend toward personalized nutrition, pet owners are looking for customizable options to meet their pets' specific dietary needs. This is spurring the growth of premixes tailored for different age groups, breeds, and health conditions.

The pet food industry is constantly innovating with new ingredients and formulations. Plus, stringent regulations regarding pet food safety and quality are driving the use of premixes that comply with regulatory standards.

Companies are making better and safer pet feed premix, keeping costs low. Using feed premixes helps animals grow better and be healthier. Developing countries are seeing bigger growth in food premix production than developed ones.

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Key Industry Highlights

Pet Owners are Increasingly Focused on the Health and Well-being of their Pets

Cat, dog, and other pet owners understand the importance of their pets' health, including bone, mental, and physical health. They are ready to buy premium pet food, driving the demand for pet premix. In pet food, premixes have essential vitamins, minerals, and trace elements which are important for pet health.

Pet food manufacturers focus on nutritional products such as vitamin bases, mineral bases, and others to increase the sale of pet premix. The increased focus on pet health is due to the growing awareness of the link between diet and overall well-being.

Pet owners are becoming more educated about the importance of proper nutrition in maintaining their pets' health and are seeking out pet food products that are tailored to their specific needs. This has led to the development of specialized diets for pets with allergies, digestive issues, or other health conditions. It has also resulted in products designed to support specific aspects of health, such as joint health or skin and coat health.

The increased focus on pet health and well-being has had a significant impact on the pet industry. This is leading to the development of a wide range of innovative products and services designed to meet the needs of today's discerning pet owners. As this trend continues to grow, the industry is likely to witness even more exciting developments in the world of pet care in the years to come.

Consumer Demand for Clean Labels Spurs Growth in Pet Food Transparency

Ingredient transparency and quality play a prominent role in driving the pet premix industry. Pet owners are highly focused on understanding the use of ingredients such as vitamins, minerals, trace elements, and other essential components in pet food products.

The trend toward transparency and easy consumption of ingredients aligns with the predominant consumer demand for clean labels. There is a strong desire among pet owners to know what goes into their pets' food.

The emphasis on ingredient quality reflects a growing awareness of the importance of providing high-quality nutrition to pets. Some of these ingredients include upcycled ingredients, grass-fed protein sources, and human-grade proteins.

Manufacturers who prioritize ingredient transparency and quality are likely to attract pet owners who seek premium and reliable products for their pets. This approach influences the growth and success of the pet food premix industry.

Rising Costs of Feed Ingredients Impact Industry Growth

The rising costs of feed ingredients, such as grains, proteins, and fats, pose a significant challenge to industry growth. The increasing costs of these ingredients are primarily driven by factors such as climate change, trade policies, and supply chain disruptions.

These rising costs can lead to increased production costs for pet food manufacturers. This can negatively impact their profit margins and ability to invest in research and development, marketing, and other business activities.

The rising costs also lead to increased prices for pet food products, which can negatively impact consumer demand and the overall growth of the sector. Pet owners may be forced to choose lower-cost alternatives or delay purchases. This negatively impacts the sales of premium pet food products that rely heavily on high-quality ingredients.

2019 to 2023 Global Pet Food Premix Sales Analysis Compared to Demand Forecasts for 2024 to 2034

Pet food premix sales increased at a CAGR of 7.3% from 2019 to 2023. Projections for the next ten years indicate that expenditure on the pet food premix market is set to rise at a 7.9% CAGR.

Elevated demand for pet food premix is attributed to multiple factors, including rising awareness of pet health and wellness, increasing obesity rates worldwide, and the growing popularity of nutritional pet healthcare practices.

An increase in disposable income, pet ownership, and growing awareness of the importance of pet nutrition helps in industry development and penetration.

The wide range of premixes available in the industry, in different forms such as dry and liquid, and through various sales channels will drive the overall growth of the industry. Some of the popular sales channel include pet food stores, store-based retailing, hypermarkets/supermarkets, online retailers, and other channels.

Pet food manufacturers are adopting various strategies. These include sourcing ingredients from alternative suppliers, investing in research and development to improve efficiency and reduce costs, and focusing on premium products that offer unique nutritional benefits.

The industry is also witnessing an increase in the use of alternative protein sources in premixes. These sources include insects and algae, which can help reduce reliance on traditional feed ingredients and mitigate the impact of rising costs.

Nandini Roy Choudhury
Nandini Roy Choudhury

Principal Consultant

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Market Concentration

The global pet food premix market is dominated by many big players, namely ADM, DSM, Wisium, Zinpro, Alltech, and others. These industry leaders hold a significant share of the industry value. They uphold extensive good manufacturing practices and distinguish themselves from competitors with elaborate distribution networks and regional presence.

Their products are widely available at retail stores worldwide. These product portfolios are accompanied by a diverse product portfolio and modern packaging formats. They prioritize meeting regulatory standards to boost consumer trust and foster brand loyalty.

Regional brands have a distinct advantage in catering to the specific needs and preferences of local consumers. While they may lack resources for extensive research and development compared to local brands, regional players compensate with deep understanding of the local market and strong connections with their target consumers.

These brands adapt quickly to changing market conditions and consumer trends due to their agility and proximity to the local market.

Comparative Market Overview

This section provides a complete assessment of three interrelated industries apart from the primary industry: the global pet food sector, the global pet food and supplement sector, and the global pet food ingredients sector. It dissects the distinctive characteristics of each segment, including their CAGRs, while also exploring the essential factors that impact their growth paths.

These interconnected industries are likely to continue to shape the pet food premix market. Advancements in pet nutrition research are going to lead to integration and growth. Consumer preferences for natural and functional ingredients are projected to drive changes. Regulatory developments are expected to result in new pet food premix products and improved formulations for pet health and wellness.

Pet Food Industry Assessment:

Demand for pet food will increase due to more people having pets and concerns about their pets' health. Providing nutritious food can improve pets' digestion and health, which will also help the industry grow.

There are very few differences in pet food products available worldwide. Manufacturers are adding innovative ingredients to their products to make them unique. Ready-made pet food is becoming more popular because of its convenience. Organic pet food is also growing in popularity as a new trend in the industry.

Attributes Description
Related Sector Pet Food Industry
CAGR (2024 to 2034) 6.4%
Growth Factor Growing demand for nutritious and specialized diets for pets
Opportunity Potential for brands to connect directly with pet owners through online platforms
Key Trend Development of plant-based and novel protein sources for pet diets

Pet Food and Supplement Industry Assessment:

The pet food supplements industry is sustaining significant growth driven by the increasing demand for targeted and functional supplements such as turmeric and glucosamine which provide specific health benefits for pets.

The expansion of pet food supplements through veterinarians is gaining popularity, contributing to the rising demand for these specific products. Manufacturers are actively promoting brain support supplements through advertising campaigns, highlighting the benefits of these supplements for pets' mental health.

Attributes Description
Related Sector Pet Food and Supplement Industry
CAGR (2024 to 2034) 5.8%
Growth Factor Pet food and supplements fill gaps in pet diets lacking essential nutrients
Opportunity Development of high-end, premium supplements with unique formulations
Key Trend Preference for supplements made from natural and organic ingredients

Pet Food Ingredient Industry Assessment:

The global pet food ingredient industry is experiencing growth due to the increasing pet population and rising awareness among pet owners about their pets' health and well-being.

Companies are focusing on producing personalized ingredients with specific functionalities to cater to the unique needs of different pets, reflecting a shift in consumer mindset about pets. Pet owners are increasingly treating their pets as household members and are willing to spend more on their health and nutrition.

Attributes Description
Related Sector Pet Food Ingredient Industry
CAGR (2024 to 2034) 4.9%
Growth Factor Increasing preference for pet foods made with natural and organic ingredients
Opportunity Development of sustainable sourcing practices and eco-friendly packaging solutions
Key Trend Incorporation of ingredients with specific health benefits, like probiotics and omega fatty acids

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Country-wise Insights

The table below highlights pet food premix sales growth in key countries. The United States and Germany are predicted to remain at the top in terms of market size. However, China and India are set to exhibit high consumption of pet food premixes, with projected CAGRs of 6.2% and 7.3%, respectively, through 2034.

Countries CAGR 2024 to 2034
United States 4.6%
Germany 3.4%
Japan 5.1%
China 6.2%
India 7.3%

United States to Keep Dominance in the Pet Food Premix Market

The sale of pet premixes in the United States is projected to exhibit a CAGR of 4.6% during the assessment period. By 2034, revenue from the sales of pet food premixes in the country is expected to reach USD 690.1 million.

The United States has a growing pet population, with 90 million cats and 90 million dogs in 2022. According to Lemonade, 70% of households in the United States own pets. As the pet population increases and pets are seen as family members, pet owners are willing to invest in premixes.

The combination of a growing pet population, increasing humanization of pets, and the growth of the pet health product industry in the United States is expected to drive the demand for premixes in the coming years.

Germany Shifts to Premium Pet Food, Boosting Pet Premix Sales

Pet food premix demand in Germany is expected to rise at a value CAGR of 3.4% during the forecast period. By 2034, Germany’s revenue from the pet food premix market is expected to reach USD 504.3 million.

In recent years, Germany has shifted toward premium and high-quality pet food products. This is reflecting the growing awareness of pet owners toward health and providing specific nutrition to pets such as dogs and cats. This prominent factor contributes to the increased sale of the pet premix industry in Germany.

Pet owners in Germany are increasingly seeking products that align with their values, such as ethical treatment of animals, environmentally friendly practices, and clean labeling. This consumer behavior drives the demand for pet premixes.

Rising Popularity of Pet Food Premix in China

Consumption of pet premix in China is expected to increase at a value CAGR of 6.2% over the next ten years. By 2034, the pet food premix market size is forecasted to reach USD 371.6 million.

For pet owners in China, pets are more like their children. In the growing industry in China, availability of raw materials is high in the East Coast area. Post-90s pet owners in China account for nearly 40% of the industry.

The increasing income level of this group promotes buying nutritional food for their pets. The high requirements for quality of life among the post-90s continue to stimulate the expansion of the premix industry.

Category-wise Insights

Dry pet food premixes are the most preferable form and are projected to register a CAGR of 7.3% from 2024 to 2034. The dry form segment is anticipated to account for 36% of the pet food premix market share in 2024.

The online retailers segment is expected to advance at a 9.5% CAGR during the projection period. As of 2024, online retailers are expected to account for 22.2% of the industry share.

Popularity of Dry Form to Ease of Consumption

Segment Dry (Form)
Value Share (2024) 36%

Dry forms provide an exact and controlled dosage of premix, ensuring that pets receive the correct amount of essential nutrients without the need for measuring and guesswork. Accuracy in dosing is critical for maintaining optimal health benefits for pets.

Dry forms have a longer shelf life compared to liquid forms, preserving the quality and strength of fatty acids over time. Extended shelf life ensures that the premix remains effective and beneficial for pets even after prolonged storage.

The popularity of dry forms for pet food premixes is driven by their suitability, precise dosing, taste-masking properties, portability, and longer shelf life. All these factors make dry premixes an ideal choice for pet owners looking to provide their pets with high-quality nutrition.

Online Retailers Lead Pet Food Premix Sales

Segment Online Retailers (Sale Channel)
Value Share (2024) 22.2%

The rapidly growing popularity of online retailers is linked to the easy availability of products on these platforms. The rising popularity of pet premixes has led to a surge in demand, with pet owners increasingly prioritizing their pets' health and well-being. Growing awareness about the benefits of premixes for pets has contributed to increased sales through online channels.

Online retailers provide a suitable and accessible platform for pet owners to purchase premixes. Ease of access allows pet owners to explore a wide variety of products and make educated decisions based on their pets' specific dietary needs.

Online retailers regularly provide detailed product information, customer reviews, and educational resources about premixes. Transparency and access to information allow pet owners to make informed choices and select the most suitable premix for their pets.

Competition Outlook

The pet food premix market comprises several significant big and small players. Though significant, there are no dominant single players. Brands are focusing on enhancing their production capacity and supply chain to cater to a wider audience. The players are establishing collaborations and partnerships among themselves to innovate products as per the customer appeal.

Strategies such as diversifying product range in terms of various formats and being available on multiple sales channels are proving to be leaders.

Industry Updates

  • In May 2023, DSM, a global health and nutrition company focused on purpose, revealed its intention to construct a state-of-the-art nutritional premix plant in Tonganoxie, Kansas. The new facility aims to supply the pet food industry with top-tier nutritional premixes for use in branded pet food products worldwide, with full operational readiness expected by early 2025.
  • In February 2023, Evonik introduced its inaugural plant-based premix, PhytriCare® IM, designed to support animal health. This new product utilizes selected plant extracts rich in flavonoids, renowned for their anti-inflammatory properties. PhytriCare® IM is now accessible across the EU, with approval processes underway in other countries.

Leading Pet Food Premix Brands

  • ADM
  • DSM
  • Wisium
  • Zinpro
  • Alltech
  • Trouw Nutrition
  • MIAVIT
  • Koudijs
  • Premier Nutrition
  • AVITASA
  • Nutri-Science
  • MG3MIX
  • D&D Ingredient
  • Cargill Provimi
  • Jubilant Ingrevia
  • Others

Key Segments of Market Report

By Pet Type:

Based on pet type, the industry has been categorized into dogs, cats, fish, bird, rabbit, and others.

By Ingredient Type:

Ingredient types include vitamins, amino acids, minerals, lipids, and others.

By Form:

Depending on form, the pet food premix market is bifurcated into dry and liquid.

By Sales Channel:

Different sales channels include store-based retailing, hypermarkets/supermarkets, convenience stores, mom and pop stores, pet food stores, independent grocery retailers, as well as other retail formats and online retailers.

By Region:

Industry analysis has been carried out in key countries of North America, Latin America, Europe, East Asia, South Asia, Oceania, and the Middle East & Africa.

Frequently Asked Questions

What is the current value of the pet food premix market?

The global industry is estimated at a value of USD 2,654.3 million in 2024.

Who are the leading manufacturers in the industry?

ADM, DSM, Wisium, Zinpro, Alltech, and Trouw Nutrition.

What is the projected industry revenue for 2034?

Global revenue is projected to total USD 4,008 million by 2034.

Which region will garner a significant value share by 2024?

North America is projected to hold a revenue share of 27.5%.

What share does Europe account for in the industry in 2024?

Europe holds a 25.8% share of the global industry.

Table of Content

1. Executive Summary

2. Industry Introduction, Including Taxonomy and Market Definition

3. Market Trends and Success Factors, Including Macro-economic Factors, Market Dynamics, and Recent Industry Developments

4. Global Market Demand Analysis 2019 to 2023 and Forecast 2024 to 2034, including Historical Analysis and Future Projections

5. Pricing Analysis

6. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034

    6.1. Pet Type

    6.2. Pet Ingredient Type

    6.3. Form

    6.4. Sales Channel

    6.5. Region

7. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, by Pet Type

    7.1. Granulated

    7.2. Liquid/ Syrup

    7.3. Powdered

8. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, by Pet Ingredient Type

    8.1. Refined

    8.2. Unrefined

9. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, by Form

    9.1. USDA Organics

    9.2. EU Organics

    9.3. Fair Trade Certified

    9.4. Non-GMO Project Verified

10. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, by Sales Channel

    10.1. Supermarkets/ Hypermarkets

    10.2. Convenience Stores

    10.3. Specialty Stores

    10.4. Online Retail

        10.4.1. Company Website

        10.4.2. E-Commerce PlatPet Types

    10.5. B2B

    10.6. Beverages

    10.7. Toppings

    10.8. Pharmaceutical

    10.9. Cosmetics

11. Global Market Analysis 2019 to 2023 and Forecast 2024 to 2034, by Region

    11.1. North America

    11.2. Latin America

    11.3. Western Europe

    11.4. Eastern Europe

    11.5. East Asia

    11.6. South Asia and Pacific

    11.7. Middle East and Africa

12. North America Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries

13. Latin America Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries

14. Western Europe Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries

15. Eastern Europe Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries

16. East Asia Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries

17. South Asia & Pacific Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries

18. Middle East and Africa Sales Analysis 2019 to 2023 and Forecast 2024 to 2034, by Key Segments and Countries

19. Sales Forecast 2024 to 2034 by Pet Type, Pet Ingredient Type, Form and Sales Channel for 30 Countries

20. Competition Outlook, including Market Structure Analysis, Company Share Analysis by Key Players, and Competition Dashboard

21. Company Profile

    21.1. ADM

    21.2. DSM

    21.3. Wisium

    21.4. Zinpro

    21.5. Alltech

    21.6. Trouw Nutrition

    21.7. MIAVIT

    21.8. Koudijs

    21.9. Premier Nutrition

    21.10. AVITASA

    21.11. Nutri-Science

    21.12. MG3MIX

    21.13. D&D Ingredient

    21.14. Cargill Provimi

    21.15. Jubilant Ingrevia

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